Jacksonville, Florida Logo Design

Nearly every new Jacksonville organization realizes that they are in need of a logo, yet few entrepreneurs entirely realize the crucial role their company logo will take in their success, or the reason that one logo functions far better than another. A logo design has an immediate and sustaining impact on the success of a company, go with the correct one and it will make the door swing and cash register ring, select the wrong one and it can be an obstacle and a hindrance for the life span of an organization.

The logos included in the ImageCo portfolio help Jacksonville, Florida businesses succeed, they are effective in any given scenario and the reason they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logo designs don’t demand contemplation, they can be grasped in merely a glimpse.
  2. Scalability: from labels to posters a scalable logo design will remain legible and equally emotive at virtually any scale.
  3. Versatility: logos which work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they stand for.
  5. Relevance: a logo design must be timeless and will feel as relevant today, tomorrow, and twenty years from now.
Retro logo layout of a bicycle created for a Jacksonville, Florida coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were actually opening up in an old part of the area and really wanted to visualize a retro atmosphere without appearing as monotonous or low energy. I accomplished each of the tasks by developing a business logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo style with a microscope slide as well as bacteria designed for Jacksonville, Florida medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which examines the triggers and consequences of diseases, especially the field of healthcare which works with the clinical assessment of specimens of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the only instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Usually I attempt not to be overly literal with a concept and to a degree, this specific design approaches the company it represents fairly literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more captivating, more focus grabbing and more memorable.

logo design with a jumping environment-friendly frog made for a family members fun facility in Jacksonville, Florida.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects that come my way, I’ve done dozens of logo designs for surgeons, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the title of the business has the word springz in its name the obvious choice would have been to include a couple of springs into the concept but Cool Springz is a fun location to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for promotion and marketing. I also think this is the only time that a logo I did was made into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo design including a flock of birds, a mountain, a path, a stream, as well as a tree - created for Jacksonville, Florida traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche profession because travel photographers tend not to capture locations or things but rather project emotional journeys by means of the pictures they capture. The thought behind this logo concept was to make use of negative space to convey more than what was visible upon initial glance, which I think is representative of the majority of professional photographers in that they frequently convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness which can’t be conveyed with just words. I attempted to do something similar to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Jacksonville logo but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Jacksonville logo style with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I honestly relish and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however my client, even though he liked the concept, didn’t care for my choice of birds. This particular man truly loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his contempt for this particular breed of sea bird.

When I turn a concept over to a client I encourage them to discuss it with friends and family as well as with folks that they don’t even know so as to get neutral judgements on the value of a concept. Fortunately, he shared it with his whole family and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Custom logo designs are a weird animal in the design world given that the people that are inclined to hire an expert to create their logo comprehend how vital a logo design is for their organization so they are much more vested in the end result. Every logo design job has it’s portion of challenges, however the largest obstacle is finding that sweet spot in a design that works really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Jacksonville, Florida publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, but it is the most crucial part of a printed book due to the fact that it is usually the initial thing a person views in the bookstore. With respect to a publishing company, it’s the opportunity that they will ever get to advertise their product and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has two letter A's with the bars modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go however it seems that in many instances one of the items consumers often tend to recall the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle airline company located in LA and although I’m not certain it actually “took off” their business logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a sense of air travel and it was surely a victory.

 Jacksonville logo layout made use of for marketing as well as a tag style for Vintage Case features an old typeface layout.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, which looked to be antique cases. For this logo design I tried to come up with a logo that offered a fluid nostalgic feel to it and could easily be used for every thing from a website to a label on brand new cases that looked like they were from another generation.

Logo produced for an orthodontist in Jacksonville, Florida, layout include an arc with lines converging via it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most challenging logo jobs due to the fact that it appears that almost every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden careers when it comes to company advertising, if restaurants approached their branding in the very same way dental practitioners do every one of their company logos would be a picture trying to explain something they served, McDonalds would probably include a picture of a potato and a cow.

I understand the thinking behind including a likeness of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dentist logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this concept over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a family nonprofit, the logo design features 4 characters startled in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution hopes to project.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design which communicated that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe exactly how people should think or feel they don’t understand the mission of a logo. If viewers have to consider a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that illustrates itself will never have the chance to be comprehended.

Logo style created for a hair layout studio featuring a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which carried a feeling of serenity and elegance for their new hair salon. I came up with a design that did not go the obvious direction of crafting just a stylized orchid but alternatively created a company logo that suggested a flower in the pattern of a swirl featured into the letter O in the name and by putting attention on the logo design with the figure of a hummingbird floating above the logo design itself. The obvious path in creating a company logo is usually the wrong course and in this case, the design ended up not being about the orchid but alternately placed the importance on the emotion that they really wanted to transmit to their clients.

Arabian steed logo style developed for a horse ranch that focuses on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo designed a distinct company logo concept styled to exemplify the unique physical traits of the Arabian type of equines. With a distinctive head shape and very high tail carriage, the Arabian is one of the most easily identifiable horse types in the entire world.

Las Coffee shop logo design a small restaurant, design includes a changed manuscript font which hovers above a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, style contains a modified manuscript typeface which hovers over a team of luxuriant lines and also dots.

Logo design for a software designer the layout attributes and famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and hard drive management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding what business they are in or how it relates to their specific location. However it intimated something to the owner of the company and in quite a few cases the meaning behind a business logo is just as important as how it brands the enterprise it stands for.

Develop logo design created for a Jacksonville, Florida indoor designer, style attribute a collection of red circles that converge and also change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Jacksonville, Florida interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, explores, collaborates, and manages such projects. Interior design is a multifaceted occupation that includes conceptual development, area planning, site examinations, programming, analysis, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V and A in middle of words progressed have actually been modified to tie directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Jacksonville, Florida logo design job was performed for a management coach that helps business leaders to become more efficient at managing people, expectations, and productivity.
A logo layout including an angler in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly knew the market place was prepared for an outdoor sporting retailer that functions as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of passions, a spot to sell off their secondhand equipment to other sports enthusiasts. I created their Jacksonville business logo dsign utilizing a graphic that garners the interest of traffic and sends an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo style MQ ranches, this logo style has actually an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t really composed for an Jacksonville, Florida regional farm it was in reality created for a products broker, and this company logo was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to create a brand mark that projects self-confidence, financial success, and luxury.

 Jacksonville Logo design for a nonprofit, Transforming Point Solutions - the logo layout feature for ostensibly dealing with arrow and the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they preferred, this can be a good thing or a bad thing. Good in that it gives a designer the opportunity to delve into any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of realizing where exactly the target is. Thankfully, in this particular case, I struck a bullseye with the very first go.

Logo made for using a sign for the dining establishment (Brewgrrs), it is an elaborate script font style that is similar to a well-known sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked closely with the owner to design a business logo that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very easy to read from over a block away.