New Smyrna Beach Logo Design

Virtually every new New Smyrna Beach organization understands that they are in need of a logo, but few entrepreneurs thoroughly are aware of the crucial role their logo design will perform in their success, or precisely why one logo functions more effectively than another. A business logo has an immediate and lasting effect on the financial success of a business, pick the right one and it can make the door swing and phone ring, select the wrong one and it can be an obstacle and a hindrance for the longevity of an organization. The logos presented in the ImageCo portfolio help New Smyrna Beach companies prosper, they are effective in any given circumstance and the reason why they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not demand scrutiny, they can be understood in just a glance.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and just as emotive at any size.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they stand for.
  5. Relevance: a logo must be enduring and should feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bicycle developed for a New Smyrna Beach coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were actually launching in an old section of town and hoped to visualize a retro vibe without coming across as boring or low energy. I fulfilled the two tasks via designing a trademark concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo style with a microscope slide as well as germs developed for New Smyrna Beach clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the root causes and outcomes of diseases, especially the branch of healthcare which deals with the laboratory evaluation of specimens of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I try not to be extremely literal with a design and to a degree, this design approaches the company it represents quite literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more focus grabbing and a lot more memorable.

logo design with a leaping green frog created for a family fun center in New Smyrna Beach.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of jobs which come my way, I’ve done dozens of logo designs for physicians, dentists, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the business features the word springz in its name the apparent choice would have been to include a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I designed was made into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design featuring a group of birds, a mountain, a trail, a stream, as well as a tree - developed for New Smyrna Beach traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche area because travel photographers tend not to shoot locations or things but rather reveal emotional journeys through the photos they capture. The idea behind this logo concept was to utilize negative space to communicate more than what was visible upon first glance, which I think is representative of most professional photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be revealed with mere words. I made an effort to do something the same to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  New Smyrna Beach logo design but also to reveal the depth in her work and in the way that she views the world through the lens of her camera.

 New Smyrna Beach logo design with a seagull used for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I seriously take pleasure in and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A but the client, even though he liked the concept, really did not care for my choice of birds. This particular guy truly hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his aversion for this particular type of sea bird.

When I turn a design over to a customer I urge them to discuss it with friends and family as well as with individuals that they don’t actually know so as to get unprejudiced viewpoints on the benefit of a design. Fortunately, he talked about it with his family and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Custom logo designs are a strange creature in the design world because the people that are inclined to hire an expert to design their logo design recognize how vital a logo is for their organization so they are way more vested in the final result. Every logo project possesses it’s portion of obstacles, but the most significant challenge is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for New Smyrna Beach book publisher

Red Panda Publishers | Logo Design

The book spine is a thin slice of real estate to work with, nevertheless it is the most critical part of a published book given that it is in most cases the initial thing a person sees in the book shop. Regarding a publisher, it’s the opportunity that they will likely ever get to advertise their brand and get their logo design in front of the people that purchase actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has 2 letter A's with benches modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems like that in many cases 1 of the items individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service located in LA and although I’m not certain it actually “took off” their logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a spirit of flight and it was certainly a victory.

 New Smyrna Beach logo style used for marketing and a tag design for Vintage Situation includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, that appeared to be vintage cases. For this brand design I sought to come up with a logo that provided a fluid old style feel to it and could be utilized for everything from a website to an insignia on brand new cases that looked like they were from a different generation.

Logo design created for an orthodontist in New Smyrna Beach, design include an arc with lines converging with it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging and difficult logo jobs because it seems that almost every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden fields when it comes to company branding, if dining establishments approached their branding in the very same way dental practices do every one of their company logos would definitely be a picture explaining something they served, McDonalds would likely contain a picture of a potato and a cow.

I understand the thinking behind adding an image of something mouth associated to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dentistry logos because it challenges me to come up with a design that implies dentistry or a specific area of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo design made for a family members nonprofit, the logo includes 4 characters surprised in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the families in his community. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or institution wants to project.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design which conveyed that they were about families without being openly tacky about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo to summarize how individuals should think or feel they don’t understand the mission of a logo. If you have to ponder a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that explains itself won’t have the chance to be comprehended.

Logo design produced for a hair style studio featuring a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo that projected a spirit of serenity and connection for their new hair studio. I came up with a design that did not go the obvious course of creating just a stylized orchid but instead designed a logo that implied an orchid in the pattern of a swirl incorporated into the letter O in the name and by placing attention on the concept with the figure of a hummingbird hovering over the logo itself. The obvious path in designing a company logo is generally the wrong course and in this case, the design ended up not being about the flower but alternately put the emphasis on the emotion that they wanted to forecast to their patrons.

Arabian horse logo layout created for an equine ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo developed a one-of-a-kind logo design styled to embody the unique physical traits of the Arabian kind of equines. With a distinctive head form and higher tail posture, the Arabian is one of the highly easily recognizable equine breeds in the whole world.

Las Cafe logo style a tiny restaurant, layout consists of a changed script typeface which floats above a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, layout consists of a customized manuscript font style which hovers above a group of ornate lines as well as dots.

Logo style for a software program designer the design attributes as well as legendary element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection in between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone pertaining to what business they are in or how it relates to their specific location. However it symbolized something to the business owner of the business and in quite a few cases the symbolism supporting a logo is equally as important as how it brands the company it stands for.

Develop logo style produced for a New Smyrna Beach interior developer, style attribute a series of red circles that intersect as well as replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a New Smyrna Beach interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, explores, collaborates, and manages such projects. Interior design is a multifaceted occupation that involves conceptual development, area planning, site assessments, programming, investigation, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V and A in center of the word progressed have been customized to connect directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This New Smyrna Beach logo design project was done for a management advisor that aids business professionals to develop into more efficient at supervising people, expectations, and profitability.

A logo layout featuring a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting fans the founders of On the Fly knew the market was primed for an outdoor sporting retailer that operates as a consignment company. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of interests, a place to sell their used goods to other sports enthusiasts. I designed their New Smyrna Beach business logo dsign along with an image which garners the interest of traffic and sends an image that arouses the passion of the outdoors. With traffic that averages 45 mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and serene habitat.
Logo layout MQ ranches, this logo style has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t really developed for an New Smyrna Beach regional farm it was really devised for a commodities broker, and this particular company logo was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to produce a brand mark that projected confidence, financial success, and affluence.
Logo design created for making use of a sign for the restaurant (Brewgrrs), it is a luxuriant manuscript typeface that is similar to a famous sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great undertaking in which I worked directly with the proprietor to create a business logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.