Palm Springs, Florida Logo Design

Each and every new Palm Springs business person realizes that they need a logo, yet few new business owners fully realize the crucial role their logo design will make in their becoming successful, or exactly why one logo design functions more effectively than another. A company logo has a critical and lasting influence on the prosperity of a company, select the correct one and it will make the door swing and cash register ring, go with the wrong one and it can be an obstacle and an impediment for the longevity of an organization.

The logos included in the ImageCo portfolio help Palm Springs, Florida companies succeed, they are effective in any given scenario and the reason they are so effective is because they all have these 5 features in common.

  1. Simplicity: simple logos don’t require contemplation, they can be comprehended in merely a glimpse.
  2. Scalability: from labels to billboards a scalable business logo will remain legible and equally emotive at any dimension.
  3. Versatility: logos which operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be enduring and should feel as relevant today, tomorrow, and 20 years from now.
Retro logo style of a bicycle produced for a Palm Springs, Florida coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were actually launching in an older part of the area and really wanted to visualize an old-fashioned atmosphere without appearing as monotonous or low energy. I fulfilled the two tasks by designing a business logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

clinical logo style with a microscopic lense slide and also bacteria developed for Palm Springs, Florida clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the root causes and outcomes of diseases, mainly the field of healthcare which works with the laboratory assessment of specimens of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the sole instance I recollect where I was able to integrate a bacteria-laden microscope slide within a logo design.

Typically I try not to be extremely literal with a concept and to a degree, this design approaches the company it serves fairly literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more interest grabbing and more meaningful.

logo design with a jumping green frog made for a family members fun facility in Palm Springs, Florida.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs that come my way, I’ve produced dozens of logo designs for physicians, dentists, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the name of the company features the word springz in its name the clear choice would have been to include a few springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for advertising and marketing. I also think this is the only time that a logo I came up with was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a trail, a stream, as well as a tree - developed for Palm Springs, Florida traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche sector due to the fact that travel photographers don’t capture places or things but instead reveal emotional experiences by means of the pictures they capture. The idea behind this logo concept was to use negative space to convey more than what was visible upon first view, which I think is representative of almost all good photographers in that they oftentimes share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance which can’t be conveyed with mere words. I attempted to do something the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Palm Springs logo but also to show the depth in her work and in the way that she views the world through the lens of her camera.

 Palm Springs logo design with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I seriously take pleasure in and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however my customer, even though he loved the concept, didn’t care for my choice of birds. This particular guy truly loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his aversion for this specific variety of sea bird.

When I turn a design over to a customer I encourage all of them to discuss it with friends and family as well as with folks that they don’t even know so as to get unbiased opinions on the benefit of a design concept. Fortunately, he discussed it with his whole family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Custom logo designs are a strange animal in the design world because the people that are inclined to hire a professional to create their business logo recognize how important a logo is for their company so they are way more invested in the end result. Every logo job has it’s share of difficulties, but the largest challenge is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Palm Springs, Florida book author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, but it is the most important part of a printed book considering that it is ordinarily the initial thing a person views in the book shop. Concerning a publishing company, it’s the opportunity that they will likely ever have to publicize their product and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo developed for an airline in Los Angeles, the logo has 2 letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many cases 1 of the items individuals often tend to remember the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle airline company situated in LA and while I’m not sure it actually “took off” their custom logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a sense of air travel and it was definitely a success.

 Palm Springs logo style utilized for marketing and a label design for Vintage Instance includes an old font style layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, that seemed to be vintage cases. For this business logo design I attempted to come up with a logo that offered a fluid nostalgic feel to it and could easily be used for every thing from a web page to an insignia on brand new cases that looked like they were from a different point in time.

Logo design produced for an orthodontist in Palm Springs, Florida, style consist of an arc with lines converging via it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging logo design jobs because it appears that every single dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden careers when it comes to small business advertising, if dining establishments approached their advertising in the exact same way dental practices do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would most likely have a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I actually love doing dentist business logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo created for a family not-for-profit, the logo design includes 4 personalities surprised in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the people residing in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization hopes to relate.

The McNally Foundation’s name provided a unique opportunity to do a logo which communicated that they were about families without being openly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo to describe precisely how individuals ought to think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that illustrates itself will never have the likelihood to be understood.

Logo style developed for a hair layout studio including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo which communicated a sense of serenity and elegance for their new hair studio. I came up with a design that did not go the obvious route of making just a stylized orchid but rather designed a business logo which suggested a flower in the pattern of a swirl featured into the letter O in the title and by putting emphasis on the logo design with the figure of a hummingbird hovering over the logo design itself. The obvious path in designing a business logo is frequently the wrong course and in this case, the design ended up not being about the flower but alternately laid the importance on the perception that they really wanted to forecast to their clients.

Arabian steed logo style developed for a steed ranch that specializes in breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created an original logo design fashioned to symbolize the unique physical traits of the Arabian kind of horses. With an unique head form and high tail posture, the Arabian is one of the very most easily identifiable equine lineages in the world.

Las Cafe logo style a little dining establishment, style consists of a modified manuscript typeface which hovers above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small dining establishment, layout consists of a customized manuscript font style which hovers above a team of luxuriant lines and also dots.

Logo layout for a software program developer the style features as well as iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and hard drive operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. However it symbolized something to the owner of the company and in many cases the substance supporting a logo is equally as important as how it serves the enterprise it represents.

Progress logo style produced for a Palm Springs, Florida interior developer, design function a series of red circles that intersect as well as replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Palm Springs, Florida interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who plans, investigates, coordinates, and manages such projects. Interior design is a diverse profession that includes conceptual development, space planning, location examinations, programming, research, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V as well as A in middle of words progressed have actually been customized to link straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Palm Springs, Florida logo design assignment was carried out for a management consultant that aids business leaders to develop into more effective at managing people, expectations, and profitability.
A logo design featuring a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year retailing goods and equipment to outdoor sporting enthusiasts the owners of On the Fly realized the market was prepared for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all sorts of interests, a spot to market their used equipment to other sports enthusiasts. I created their Palm Springs business logo dsign along with an illustration that grabs the interest of traffic and sends an image that evokes the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ ranches, this logo layout has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo concept wasn’t really created for an Palm Springs, Florida regional farm it was in reality developed for a products broker, and this trademark was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to create a brand mark that projected self-assurance, success, and luxury.

 Palm Springs Logo design for a not-for-profit, Transforming Point Solutions - the logo style function for outwardly dealing with arrow and also the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they wanted, this can be a good thing or a bad thing. Good in that it offers a designer the freedom to discover any idea that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of recognizing where exactly the target is. Thankfully, in this case, I struck a bullseye with the 1st go.

Logo design created for the use of an indicator for the restaurant (Brewgrrs), it is an elaborate script font style that is similar to a famous sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked closely with the proprietor to design a business logo that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very easy to read from over a block away.