Vero Beach Logo Design

Every new Vero Beach organization knows they are in need of a logo, but few entrepreneurs thoroughly understand the essential role their organization logo will play in their success, or exactly why one business logo functions better than another. A business logo has a critical and long term effect on the success of a business, choose the correct one and it will make the door swing and phone ring, go with the wrong one and it will be a barrier and a hindrance for the life of a company. The logos presented in the ImageCo portfolio help Vero Beach companies prosper, they are effective in any given circumstance and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logos don’t demand contemplation, they can be realized in just a look.
  2. Scalability: from business cards to signboards a scalable business logo will continue to be legible and just as emotive at every dimension.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they stand for.
  5. Relevance: a company logo should be ageless and should feel relevant today, tomorrow, and thirty years from now.

Retro logo design of a bike created for a Vero Beach coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were opening up in an older section of the community and hoped to cast an old-fashioned vibe without appearing as boring or low energy. I fulfilled both of these jobs by creating a trademark concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

clinical logo design with a microscopic lense slide as well as germs created for Vero Beach medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the causes and effects of diseases, especially the branch of medicine which works with the clinical assessment of samplings of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is really the sole instance I recollect in which I was able to incorporate a bacteria-laden microscope slide within a logo design.

Generally I try not to be extremely literal with a design and to a point, this design approaches the company it serves fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more interesting, more attention grabbing and a lot more unforgettable.

logo layout with a jumping eco-friendly frog designed for a family members fun center in Vero Beach.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of jobs which come my way, I’ve done dozens of logo designs for surgeons, dental practices, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the name of the business features the word springz in its name the obvious choice would have been to incorporate a few springs into the concept but Cool Springz is a fun location to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo featuring a group of birds, a mountain, a route, a stream, and a tree - developed for Vero Beach travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to capture locations or things but instead communicate emotional journeys by means of the photos they capture. The thought behind this logo composition was to make use of negative space to reveal more than what was visible upon first glance, which I think is representative of almost all good photographers in that they oftentimes convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be conveyed with mere words. I tried to do something comparable to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Vero Beach logo design but also to show the depth of her art and in the way that she perceives the world through the lens of her camera.

 Vero Beach logo layout with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I seriously savor and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the client, while he loved the concept, really did not care for my choice of birds. This guy really despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family didn’t share his contempt for this specific variety of sea bird.

When I turn a concept over to a client I urge them to share it with friends and family members as well as with individuals that they don’t even know so as to get impartial viewpoints on the merit of a design concept. Fortunately, he talked about it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logos are a strange creature in the design world given that the people that have a tendency to hire an expert to create their logo design understand how important a logo is for their company so they are much more invested in the end result. Every logo project has it’s allotment of hurdles, but the largest challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, style for Vero Beach publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, nevertheless it is the most necessary part of a published book since it is usually the first thing a person views in the book store. Concerning a publishing company, it’s the opportunity they will likely ever have to spotlight their label and get their logo design in front of the men and women that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many occurrences 1 of the items folks usually tend to remember the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle air service located in LA and although I’m not sure it actually “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to conferring a feeling of airline flight and it was definitely a winner.

 Vero Beach logo design made use of for marketing and a tag layout for Vintage Situation includes an old typeface style.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which seemed to be older cases. For this logo design I tried to come up with a logo that offered a fluid nostalgic feel to it and could be used for everything from a web page to a label on brand new cases that appeared like they were from another generation.

Logo design developed for an orthodontist in Vero Beach, layout consist of an arc with lines converging via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging logo design projects considering that it seems that every single dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden professions when it comes to small business marketing, if dining establishments approached their branding in the exact same way dental practices do every one of their logos would be a picture explaining anything they served, McDonalds would probably contain a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I actually love doing dentist logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this design over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design made for a family nonprofit, the logo design features 4 personalities staggered in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be representative of the devotion that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wishes to communicate.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design that conveyed that they were about families without being overtly tacky about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo design to describe precisely how individuals ought to think or feel they don’t understand the goal of a logo. If you have to ponder a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo design that explains itself will never have the chance to be understood.

Logo design produced for a hair style studio including a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design which conveyed an atmosphere of contentment and elegance for their new hair studio. I came up with a concept which did not go the obvious course of designing merely a stylized orchid but instead designed a logo which implied a flower in the formation of a swirl blended in to the letter O in the name and by putting attention on the logo design using the figure of a hummingbird floating over the logo itself. The obvious path in designing a logo design is usually the incorrect path and in this case, the design ended up not being about the flower but instead laid the focus on the emotion that they wanted to transmit to their customers.

Arabian horse logo layout created for a steed cattle ranch that focuses on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed an original logo concept styled to epitomize the unique physical traits of the Arabian pedigree of horses. By having an unique head shape and higher tail posture, the Arabian is one of the highly immediately identifiable equine types in the entire world.

Las Cafe logo design a small restaurant, layout consists of a changed manuscript font which floats over a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, layout contains a modified manuscript font which floats above a team of luxuriant lines as well as dots.

Logo layout for a software application programmer the style functions as well as famous aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and drive managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone with regards to what business they are in or how it relates to their specific location. However, it symbolized something to the owner of the company and in quite a few cases the symbolism supporting a logo is equally as important as how it brands the enterprise it represents.

Progress logo style developed for a Vero Beach interior designer, style feature a series of red circles that intersect and replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Vero Beach interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, investigates, coordinates, and manages such ventures. Interior design is a multifaceted profession that includes conceptual development, area planning, location evaluations, programming, research, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V as well as A in center of the word advanced have actually been customized to link straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Vero Beach logo design job was undertaken for a leadership guide that helps business leaders to become more successful at managing people, expectations, and profitability.

A logo layout including a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting enthusiasts the owners of On the Fly understood the market place was primed for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all types of passions, a location to sell their pre-owned items to other sports enthusiasts. I created their Vero Beach logo dsign using an image that garners the interest of vehicles and projects an image that invokes the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo design MQ ranches, this logo layout has actually an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t really designed for an Vero Beach area farm it was really designed for a products broker, and this particular business logo was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to produce a brand mark that projected confidence, success, and affluence.
Logo design designed for the use of a sign for the dining establishment (Brewgrrs), it is a luxuriant manuscript font style that is similar to a popular sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking where I worked directly with the owner to develop a business logo which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very legible from over a block away.