Wright, Florida Logo Design

Each and every new Wright company knows they need a logo, but few entrepreneurs thoroughly recognize the crucial role their business logo can make in their financial success, or why one logo design performs better than another. A company logo has a critical and long term effect on the viability of a business, select the correct one and it can make the door swing and phone ring, go with the wrong one and it will be an obstacle and a hindrance for the longevity of a company.

The logos included in the ImageCo portfolio help Wright, Florida companies succeed, they are effective in any given circumstance and the main reason they are so effective is that they all have these five features in common.

  1. Simplicity: simple logo designs do not require scrutiny, they can be grasped in just a look.
  2. Scalability: from business cards to movie screens a scalable logo design will stay legible and equally emotive at virtually any scale.
  3. Versatility: logos which work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they stand for.
  5. Relevance: a logo needs to be enduring and will feel as relevant today, tomorrow, and 20 years from today.
Retro logo style of a bicycle developed for a Wright, Florida coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually launching in an older part of the area and wanted to project a vintage tone without coming across as monotonous or low energy. I fulfilled both of these tasks via developing a custom logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

medical logo layout with a microscopic lense slide and germs created for Wright, Florida medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the triggers and effects of diseases, mainly the field of healthcare that deals with the clinical examination of samplings of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the only instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide within a business logo design.

Normally I try not to be excessively literal with a concept and to a point, this specific design approaches the company it serves rather literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more focus grabbing and even more memorable.

logo style with a leaping green frog created for a family members enjoyable facility in Wright, Florida.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects that come my way, I’ve produced dozens of logo designs for surgeons, dental offices, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to integrate a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more lively high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design including a flock of birds, a mountain, a path, a stream, as well as a tree - created for Wright, Florida travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t capture places or things but rather project emotional journeys by means of the pictures they capture. The idea behind this logo concept was to use negative space to reveal more than what was visible upon initial glance, which I think is representative of the majority of good photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I tried to do something similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Wright logo but also to show the depth to her work and in the way that she sees the world through the lens of her camera.

 Wright logo style with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I genuinely enjoy and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however my client, even though he liked the concept, really did not care for my choice of birds. This particular guy really hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his aversion for this particular variety of sea bird.

When I turn a concept over to a customer I encourage all of them to discuss it with colleagues and family as well as with people that they don’t even know so as to get impartial judgements on the value of a design concept. Fortunately, he talked about it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logos are a weird animal in the design world because the people that are inclined to hire a professional to design their logo design realize how crucial a logo is for their business so they are much more invested in the final result. Every logo job has it’s allotment of difficulties, however the biggest challenge is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Wright, Florida publication author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, nevertheless it is the most vital part of a published book because it is ordinarily the initial thing a person sees in the book store. For a publisher, it’s the best opportunity they will ever have to spotlight their brand and get their logo design in front of the people that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many instances one of the things individuals tend to remember the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline company located in LA and although I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to affording a good sense of airline flight and it was undoubtedly a success.

 Wright logo style used for marketing and a label layout for Vintage Situation includes an old-fashioned font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which looked to be older cases. For this logo concept I strove to come up with a logo that provided a fluid retro feel to it and could easily be utilized for everything from a website to a label on brand new cases that seemed like they were from a different generation.

Logo created for an orthodontist in Wright, Florida, style consist of an arc with lines intersecting through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most difficult logo jobs because it appears that virtually every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden fields when it comes to company branding, if restaurants approached their advertising in the exact same way dental professionals do every one of their logos would be a picture trying to explain anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind including a likeness of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dentist business logos simply because it challenges me to come up with a design that implies dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this concept over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo made for a family members nonprofit, the logo features 4 characters staggered in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the people residing in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy technique to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to convey.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design that communicated that they were about families without being openly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer attempts to use the logo to illustrate specifically how individuals should think or feel they don’t understand the objective of a logo. If people have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that explains itself won’t have the chance to be understood.

Logo layout produced for a hair style workshop including a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo that related a sense of peace and elegance for their new hair salon. I created a concept which didn’t go the obvious direction of crafting merely a stylized orchid but instead delivered a logo design which suggested a flower in the pattern of a swirl incorporated into the letter O in the title and by putting emphasis on the concept with the figure of a hummingbird floating above the logo design itself. The obvious path in creating a logo design is frequently the incorrect course and in this case, the design ended up not being about the flower but alternately laid the focus on the feeling that they wanted to project to their customers.

Arabian equine logo design developed for an equine ranch that specializes in breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a distinct creative logo design styled to symbolize the unique physical traits of the Arabian type of horses. With an unique head shape and very high tail carriage, the Arabian is one of the highly quite easily identifiable equine types in the entire world.

Las Cafe logo design a small restaurant, design consists of a customized script font which floats above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, design consists of a modified manuscript font which floats above a team of elaborate lines as well as dots.

Logo style for a software application programmer the style attributes and iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding to what business they are in or how it relates to their specific location. However it represented something to the business owner of the company and in many cases the substance behind a logo design is equally as important as how it brands the business it represents.

Evolve logo layout created for a Wright, Florida interior developer, layout attribute a series of red circles that intersect and replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Wright, Florida interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, investigates, coordinates, and oversees such projects. Interior design is a multifaceted profession that involves conceptual development, space planning, location inspections, programming, investigation, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and A in center of the word progressed have actually been modified to tie directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Wright, Florida logo design project was performed for a management specialist that assists business leaders to develop into more efficient at overseeing people, expectations, and profitability.
A logo layout including a fisherman in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly realized the market was ready for an outdoor sporting retailer that operates as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of interests, a location to sell off their pre-owned equipment to other sports enthusiasts. I tailored their Wright logo dsign with a graphic that grabs the interest of vehicles and projects an image that calls to mind the passion of the outdoors. With traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo design MQ ranches, this logo layout has an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t really designed for an Wright, Florida regional farm it was actually devised for an investments broker, and this company was one of multiple which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to design a brand mark that projects self-confidence, financial success, and prosperity.

 Wright Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for externally dealing with arrowhead as well as the arrowheads suggest that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it grants a designer the flexibility to discover any idea that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of recognizing where the target is. Luckily, in this particular case, I nailed a bullseye with the first try.

Logo design made for the use of an indication for the restaurant (Brewgrrs), it is an ornate script typeface that is similar to a popular sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project in which I worked directly with the business owner to create a logo which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.