Acute Care 360 ImageCo, Americus, Georgia, GA,

ImageCo, Americus, Georgia, GA,

Evolv Design logo designed by ImageCo, Americus, Georgia, GA,

Red Panda Publishers logo designed by ImageCo, Americus, Georgia, GA,

Americus, Georgia, GA,

ImageCo, Americus, Georgia, GA,
ImageCo, Americus, Georgia, GA,

Mid Valley Pathology logo designed by ImageCo, Americus, Georgia, GA,

FSA OK logo designed by ImageCo, Americus, Georgia, GA,

Emerald Heights logo designed by ImageCo, Americus, Georgia, GA,

Club Sapphire logo designed by ImageCo, Americus, Georgia, GA,

Downtown Dogs logo designed by ImageCo, Americus, Georgia, GA,

School board logo designed by ImageCo, Americus, Georgia, GA,

Ferry Street Coffee Company logo designed by ImageCo, Americus, Georgia, GA,

Stoney Forensic logo designed by ImageCo, Americus, Georgia, GA,

Smart kernels logo designed by ImageCo, Americus, Georgia, GA,

TIPS FOR FINDING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so anytime a design firm offers a money back guarantee try to remember that they can’t reimburse the amount of time you invest which is much more precious than your money is.

PORTFOLIO

Some design firms talk a good game but ultimately a design agency can only be evaluated from the quality of their design work, if the work in their portfolio does not contain real world samples chances are they won’t be able to produce a premium logo design.

VISION

A logo’s aim is to be understood and remembered, and it’s purpose is to mirror your personal vision for your organization. If a designer is not focused on realizing your vision, the thing they are really focused on is how soon they can get paid.

Americus LOGO DESIGN​

For over 2 decades ImageCo has been helping business owners develop memorable brand identities. We have done logo design work for farmers, colleges, diamond miners, party planners, bistros, retail stores, and just about every other kind of business you can imagine. What makes ImageCo unique compared to our competitors is that our background is rooted in the electrical sign industry so we approach every logo design project as if it will be employed as an electric sign. Because of our sign first technique our logo designs can, and have been utilized in everything from clothing labels to electrical signs. Our sign first method insures that our logos are just as reliable whether they are used in TV commercials or web apps, they are consistently identifiable, comprehended, and always remembered no matter of scale or function.

American Made ★ Design

The one difference which really sets ImageCo apart from many of the design firms that you may have found in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are brought on board to perform, we do ourselves. No matter the kind of project we accept, logo design, web site, trade show banners, or commercial sign, we do not, and never will farm out our client’s projects to contractors located outside the USA. Whenever you call us at 1-855-IMAGECO the party that answers the phone is ImageCo’s owner and designer, not a go-between that marks up the cost of your design project and imposes the terms of how you and I do business.

QUALITIES OF A POWERFUL LOGO DESIGN

Nearly every new Americus business knows they require a logo, but few new business owners fully grasp the vital role their business logo can make in their becoming successful, or why one logo design works far better than another. A logo design has a critical and lasting impact on the prosperity of a business, choose the right one and it can make the door swing and cash register ring, go with the wrong one and it will be an obstacle and a hindrance for the life span of a business. The logos presented in the ImageCo portfolio help Americus businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logo designs do not need consideration, they can be comprehended in just a glance.
  2. Scalability: from clothing labels to store signs a scalable business logo will continue to be legible and equally emotive at any dimension.
  3. Versatility: logos which function on any device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or organization they brand.
  5. Relevance: a logo design should be timeless and should feel equally relevant today, tomorrow, and twenty years from today.

understand your brand

Brand – It’s a verb and a noun, it is an identifying mark as well as the process of marking something so that it could be recognized, its foundation comes from the mark branded onto animals. Today a brand indicates virtually anything with an intention, whether it be profit or politics, a brand is an inherent aspect of specifying the worth of a specific thing in the public’s mind.

Branding – Is kind of like advertising and marketing’s attractive cousin, they are all from the exact same family, the difference being that marketing and advertising are about making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity contest aimed at a specific audience, it’s objective is to produce an image that the audience will identify with.

Brand Image – An image planted and cultivated by advertising and marketing and also identity design. When somebody says the brand names Ferrari or Corvette what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and unique . That is brand image and that is what makes people want those products. Brand image is why people buy most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Companies – If you reflect on the origin of the majority of branding companies you’ll discover that they are often rebranded marketing companies. When a person states they are in marketing most people will likely have an idea about what they do. Yet when someone says “I am in branding”… it simply seems much more attractive, maybe it’s because most people don’t recognize what it suggests to be in branding so it comes off as mysterious and kind of sexy.

Brand Identity – Is a comprehensive term that explains the visual aspects of a product or agency that influence view points. This largely includes the name, the logo, the product packaging, the colors utilized yet can additionally include sound, lights, texture, signage, actually anything that can be seen, touched or listened to are part of a brand identity.

Brand Identity Designer
– A brand identity designer is a visual designer that focuses on a kind of visual design which helps shape the image of a company, a product or a business organization. Brand identity designers develop logo designs, sign designs, packaging, as well as collateral material such as cards, stationery, and pamphlets. Some visual designers also develop sites and also software interfaces. The important function of a brand identity designer is to create the visual cues as well as an emotional tone with the goal of affecting activities, end results as well as understandings.

Featured logos & signs

Retro logo design of a bike created for a Americus coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were opening up in an old section of the area and hoped to project an old-fashioned tone without appearing as stodgy or low energy. I fulfilled both of these tasks by means of creating a company logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

medical logo style with a microscopic lense slide and also germs made for Americus clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which researches the triggers and consequences of diseases, mainly the branch of medicine which works with the laboratory assessment of specimens of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is really the only instance I recall where I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I try not to be excessively literal with a design and to a degree, this specific design approaches the company it serves fairly literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more interesting, more interest grabbing and much more unforgettable.

logo layout with a leaping green frog designed for a family members enjoyable center in Americus.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects which come my way, I’ve done dozens of logo designs for health care providers, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park which I have ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the clear choice would have been to incorporate a handful of springs into the design but Cool Springz is a fun place to go and spring doesn’t really reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo design including a flock of birds, a hill, a trail, a stream, as well as a tree - created for Americus traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers tend not to capture locations or things but rather reveal emotional journeys by means of the pictures they record. The idea behind this logo design was to utilize negative space to project more than what was visible upon first glance, which I think is representative of the majority of good photographers in that they oftentimes tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I made an effort to do something much the same to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Americus logo design but also to illustrate the depth to her work and in the way that she perceives the world through the lens of her camera.

 Americus logo design with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of logo design jobs that I take on I really savor and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but the customer, even though he loved the concept, didn’t care for my choice of birds. This particular man really despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this specific breed of sea bird.

When I turn a concept over to a client I urge all of them to talk about it with friends and family members as well as with individuals that they don’t actually know so as to get impartial viewpoints on the value of a concept. Fortunately, he talked about it with his whole family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logo designs are a weird creature in the design world because the people that are inclined to hire a professional to create their logo design comprehend how essential a logo is for their business so they are much more vested in the result. Every logo design project possesses it’s share of obstacles, however the most significant challenge is finding that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Americus publication author

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, nevertheless it really is the most critical part of a published book given that it is often the initial thing a person sees in the bookstore. With respect to a publisher, it’s the absolute best opportunity they will ever get to promote their label and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo design has two letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it looks like that in many instances 1 of the items individuals tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline situated in LA and while I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their name lent itself well to affording a good sense of airline flight and it was definitely a success.

 Americus logo style made use of for marketing as well as a tag style for Vintage Instance features an old font style.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that seemed to be antique cases. For this logo concept I strove to come up with a logo that provided a fluid retro feel to it and could easily be utilized for anything from a web site to a label on brand new cases that seemed like they were from another generation.

Logo produced for an orthodontist in Americus, layout consist of an arc with lines converging through it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging and difficult logo design jobs due to the fact that it seems that virtually every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden careers when it comes to company branding, if restaurants approached their advertising in the same way dental offices do every one of their company logos would be a picture explaining anything they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental care business logos because it challenges me to come up with a design that implies the field of dentistry or a certain area of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a family members nonprofit, the logo features 4 personalities surprised in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the people in his community. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which communicated that they were about families without being openly tacky about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo design to explain how people should think or feel they don’t understand the objective of a logo. If people have to consider a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo that explains itself won’t have the chance to be understood.

Logo layout created for a Americus hair style studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which related an atmosphere of calmness and connection for their new hair studio. I created a design which did not go the obvious course of creating just a stylized orchid but rather created a business logo which suggested an orchid in the pattern of a swirl integrated into the letter O in the title and by placing attention on the concept along with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a business logo is more often than not the wrong path and in this case, the design ended up not being about the flower but instead put the emphasis on the perception that they wanted to project to their clients.

Arabian steed logo layout produced for a horse ranch that concentrates on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed an original brand concept fashioned to illustrate the unique physical traits of the Arabian type of horses. By having a distinctive head form and very high tail posture, the Arabian is one of the most immediately recognizable equine breeds in the whole world.

Las Cafe, A Americus restaurant logo layout a tiny restaurant, style contains a changed manuscript font style which floats above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, design contains a changed script typeface which hovers above a team of ornate lines and also dots.

Logo design for a software application developer the style functions and famous Americus component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive operations. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. However, it meant something to the business owner of the business and in many cases the significance supporting a business logo is equally as important as how it brands the organization it represents.

Advance logo design produced for a Americusinterior designer, design function a series of red circles that intersect and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Americus interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, researches, collaborates, and manages such ventures. Interior design is a multifaceted profession that involves conceptual development, area planning, site inspections, programming, research study, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions in Americus, the characters for letter V and A in center of words progressed have been customized to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Americus logo design job was performed for a management coach that aids business leaders to become more effective at overseeing people, expectations, and productivity.

A Americus business logo design featuring a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was ready for an outdoor sporting store that operates as a consignment business. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a location to market their previously owned items to other sports enthusiasts.

I created their Americus logo design along with a graphic which garners the interest of traffic and sends an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and serene habitat.

Logo design MQ ranches, this Americus company logo style has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t actually composed for an Americus regional farm it was really devised for a products broker, and this logo design was one of multiple that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to develop an identity that projected self-assurance, financial success, and opulence.

 Americus Logo design for a not-for-profit, Turning Point Solutions - the logo layout function for ostensibly dealing with arrow and the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design they desired, this can be a good thing or a bad thing. Good in that it grants a designer the flexibility to delve into any idea that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of realizing where exactly the target is. Luckily, in this particular case, I hit a bullseye with the very first shot.

Logo developed for the use of a sign for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is evocative a famous Americus sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the business owner to develop a business logo that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Electrical sign design for Americus restaurnat designed by Americus Sign Shop
Americus logo design and brand identity design for Americus businesses
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,

Logo designed by ImageCo, Americus, Georgia, GA,

Logo designed by ImageCo, Americus, Georgia, GA,

Logo designed by ImageCo, Americus, Georgia, GA,

Logo designed by ImageCo, Americus, Georgia, GA,

Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,
Logo designed by ImageCo, Americus, Georgia, GA,