Augusta, Georgia Logo Design

Every new Augusta business realizes that they require a logo, but few new business owners thoroughly realize the pivotal role their organization’s logo can perform in their financial success, or precisely why one business logo functions more effectively than another. A logo design has an instant and sustaining impact on the success of a business, go with the right one and it can make the door swing and phone ring, go with the wrong one and it will be a barrier and a hindrance for the longevity of a company.

The logos presented in the ImageCo portfolio help Augusta, Georgia businesses prosper, they are effective in any given situation and the main reason they are so effective is that they all have these five things in common.

  1. Simplicity: simple logo designs don’t demand consideration, they can be grasped in just a glance.
  2. Scalability: from business cards to signboards a scalable logo design will remain legible and equally emotive at any size.
  3. Versatility: logos which operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they represent.
  5. Relevance: a logo should be timeless and will feel as relevant today, tomorrow, and thirty years from today.
Retro logo style of a bicycle created for a Augusta, Georgia coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were actually launching in an older section of the town and wanted to cast a vintage vibe without coming across as uninteresting or low energy. I accomplished both of these jobs by means of creating a custom logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

medical logo design with a microscope slide as well as bacteria developed for Augusta, Georgia medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the causes and effects of diseases, mainly the branch of healthcare which works with the clinical assessment of specimens of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recollect in which I was able to integrate a bacteria-laden microscope slide into a logo design.

Normally I try not to be excessively literal with a concept and to a degree, this design approaches the company it represents rather literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more intriguing, more attention grabbing and more memorable.

logo design with a jumping eco-friendly frog developed for a family enjoyable facility in Augusta, Georgia.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects that come my way, I’ve done dozens of logo designs for health care providers, dental offices, and legal professionals but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the opportunity to work on.

Given that the full name of the business has the word springz in its name the apparent choice would have been to include a handful of springs into the design but Cool Springz is a fun location to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they used for advertising and marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo including a group of birds, a hill, a path, a stream, and a tree - designed for Augusta, Georgia travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field due to the fact that travel photographers tend not to shoot locations or things but rather communicate emotional journeys through the images they record. The idea behind this logo design was to use negative space to convey more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos often have an emotional resonance that can’t be communicated with mere words. I made an effort to do something the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Augusta logo but also to illustrate the depth of her art and in the way that she views the world through the lens of her camera.

 Augusta logo design with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but my client, even though he loved the concept, really did not care for my choice of birds. This guy truly disliked seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his scorn for this particular variety of sea bird.

When I turn a design over to a customer I encourage them to share it with friends and colleagues and family as well as with people that they don’t actually know so as to get neutral judgements on the worthiness of a design concept. Fortunately, he discussed it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original concept.

Business logos are a weird creature in the design world given that the people that have a tendency to hire an expert to create their logo design recognize how vital a logo is for their company so they are way more vested in the end result. Every logo job has it’s allotment of hurdles, however the biggest obstacle is finding that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Augusta, Georgia book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, nevertheless it really is the most crucial part of a printed book because it is often the primary thing a person sees in the bookstore. For a publishing company, it’s the absolute best opportunity they will ever get to advertise their brand and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has two letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many instances 1 of the things people tend to remember the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle air service located in LA and although I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to imparting a sense of airline flight and it was undoubtedly a winner.

 Augusta logo design utilized for advertising and a tag design for Vintage Situation includes an old typeface design.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that seemed to be antique cases. For this custom logo concept I tried to come up with a logo that had a fluid nostalgic feel to it and could easily be utilized for everything from a website to a label on brand new cases that appeared like they were from a different point in time.

Logo created for an orthodontist in Augusta, Georgia, layout include an arc with lines converging through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most challenging logo design projects due to the fact that it appears that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden fields when it comes to company branding, if restaurants approached their advertising in the very same way dental practices do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth associated to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I actually love doing dental care logo designs because it challenges me to come up with a design that implies dentistry or a particular field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular design over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a family not-for-profit, the logo features 4 characters startled in height to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be representative of the love that William McNally had for the people residing in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization hopes to relate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which conveyed that they were about families without being overtly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize how people should think or feel they don’t understand the objective of a logo. If you have to ponder a logo design to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that illustrates itself won’t have the opportunity to be comprehended.

Logo style produced for a hair layout workshop including a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo which conveyed a sense of serenity and class for their new hair salon. I created a concept that did not go the obvious direction of designing just a stylized orchid but alternatively designed a company logo which suggested a flower in the formation of a swirl blended in to the letter O in the name and by placing attention on the concept along with the silhouette of a hummingbird floating above the logo itself. The obvious path in creating a logo design is oftentimes the wrong course and in this case, the design ended up not being about the flower but alternately placed the attention on the emotion that they really wanted to project to their customers.

Arabian equine logo design created for a steed cattle ranch that concentrates on breeding Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo created an original creative logo design tailored to embody the unique physical traits of the Arabian breed of horses. With a different head form and high tail carriage, the Arabian is one of the very most easily recognizable horse types in the entire world.

Las Cafe logo layout a tiny dining establishment, design contains a changed manuscript font which hovers above a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little restaurant, design consists of a modified manuscript typeface which hovers over a group of elaborate lines as well as dots.

Logo design for a software program programmer the layout attributes and also iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and hard drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software program and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the company and in many cases the substance supporting a company logo is just as important as how it brands the business it represents.

Advance logo style created for a Augusta, Georgia indoor developer, design attribute a series of red circles that converge and change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Augusta, Georgia interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, researches, coordinates, and manages such ventures. Interior design is a multifaceted profession that includes conceptual development, area planning, location inspections, programming, investigation, corresponding with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo layout provided for Advanced Management Solutions, the personalities for letter V and A in middle of the word progressed have been modified to link directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Augusta, Georgia logo design assignment was performed for a management advisor that aids business leaders to become more effective at managing people, expectations, and profitability.
A logo design featuring an angler in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly recognized the market place was ready for an outdoor sporting retailer that operates as a consignment business. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of passions, a spot to sell off their pre-owned goods to other sports enthusiasts. I tailored their Augusta logo design dsign utilizing an illustration that seizes the interest of vehicles and projects an image that wakens the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo layout has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t really produced for an Augusta, Georgia regional farm it was really designed for an investments broker, and this brand was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to develop a brand mark that projects self-assurance, financial success, and opulence.

 Augusta Logo design for a nonprofit, Transforming Factor Solutions - the logo style attribute for ostensibly facing arrowhead and the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they desired, that can be a good thing or a bad thing. Good in that it grants a designer the liberty to discover any idea that comes to mind, bad in that it’s difficult to hit a bullseye without realizing where exactly the target is. Luckily, in this particular case, I hit a bullseye with the very first try.

Logo designed for making use of a sign for the dining establishment (Brewgrrs), it is a luxuriant script font style that is evocative a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked closely with the owner to create a logo design that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very legible from over a block away.