Sandy Springs, Georgia Logo Design

Every new Sandy Springs business person realizes that they require a logo, yet few new business owners thoroughly recognize the pivotal role their company logo can perform in their financial success, or exactly why one logo design works more effectively than another. A logo has an instant and lasting impact on the viability of a company, go with the right one and it can make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and a hindrance for the life of a business.

The logos included in the ImageCo portfolio help Sandy Springs, Georgia companies succeed, they are effective in any given circumstance and the reason they are so effective is that they all have these 5 features in common.

  1. Simplicity: simple logos do not demand contemplation, they can be grasped in just a glance.
  2. Scalability: from business cards to billboards a scalable logo design will continue to be legible and equally emotive at every dimension.
  3. Versatility: logos which operate on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a company logo should be enduring and will feel as relevant today, tomorrow, and thirty years from now.
Retro logo layout of a bike produced for a Sandy Springs, Georgia coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee bar were actually opening in an older section of the area and hoped to impart a vintage atmosphere without coming across as monotonous or low energy. I accomplished both jobs by creating a company logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is an ageless business image.

clinical logo layout with a microscopic lense slide as well as bacteria developed for Sandy Springs, Georgia medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the causes and effects of diseases, especially the field of healthcare that deals with the clinical examination of specimens of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology brand I came up with is really the sole instance I recall where I was able to integrate a bacteria-laden microscope slide within a logo design.

Generally I try not to be extremely literal with a concept and to a degree, this design approaches the company it represents fairly literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more attention grabbing and even more memorable.

logo layout with a jumping environment-friendly frog designed for a family members fun facility in Sandy Springs, Georgia.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for surgeons, dentists, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the privilege to work on.

Given that the full name of the company has the word springz in its name the obvious choice would have been to incorporate a some springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a path, a stream, and a tree - created for Sandy Springs, Georgia traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche profession due to the fact that travel photographers don’t shoot locations or things but instead project emotional journeys by means of the photos they capture. The thought behind this logo concept was to make use of negative space to reveal more than what was visible upon first glance, which I think is representative of almost all professional photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness which can’t be communicated with just words. I tried to do something comparable to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Sandy Springs logo but also to reveal the depth of her art and in the way that she perceives the world through the lens of her camera.

 Sandy Springs logo style with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design jobs that I take on I genuinely savor and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A but my client, while he loved the concept, really did not care for my choice of birds. This particular man seriously disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his aversion for this particular variety of sea bird.

When I turn a design over to a client I encourage them to discuss it with colleagues and family members as well as with individuals that they don’t even know so as to get impartial assessments on the merit of a design. Fortunately, he discussed it with his whole family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logos are a strange creature in the design world because the people that are inclined to hire a professional to create their business logo realize how important a logo is for their business so they are much more invested in the outcome. Every logo design job has it’s allotment of challenges, but the largest challenge is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, design for Sandy Springs, Georgia publication author

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, nevertheless it is the most essential part of a printed book due to the fact that it is usually the primary thing a person sees in the book store. Concerning a publisher, it’s the optimal opportunity that they will ever have to spotlight their product and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has two letter A's with benches customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems like that in many instances 1 of the aspects individuals tend to remember the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline situated in LA and although I’m not certain it really “took off” their business logo didn’t slow them. The bookend A’s in their name lent itself well to affording a sense of airline flight and it was surely a winner.

 Sandy Springs logo design used for advertising and marketing and also a label layout for Vintage Case includes an archaic font style style.

Vintage Case | Logo Design

Vintage case focused in all new cases for musical instruments, that seemed to be vintage cases. For this business logo concept I strove to come up with a logo that possessed a fluid nostalgic feel to it and could be used for anything from a web page to an insignia on brand new cases that appeared like they were from a different point in time.

Logo created for an orthodontist in Sandy Springs, Georgia, design consist of an arc with lines intersecting through it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most challenging logo jobs considering that it appears that every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden fields when it comes to company marketing, if restaurants approached their branding in the same way dental professionals do every one of their company logos would be a picture trying to explain something they served, McDonalds would probably contain an image of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth related to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dental logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family nonprofit, the logo includes 4 personalities staggered in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the folks in his city. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design that conveyed that they were about families without being openly corny about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe specifically how people should think or feel they don’t understand the goal of a logo. If you have to consider a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo that explains itself won’t have the chance to be understood.

Logo layout developed for a hair style studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo which conveyed a sense of contentment and class for their new hair salon. I came up with a design which did not go the obvious path of making simply a stylized orchid but instead delivered a company logo which suggested an orchid in the formation of a swirl incorporated into the letter O in the name and by placing emphasis on the concept using the figure of a hummingbird hovering over the logo design itself. The obvious path in creating a company logo is oftentimes the incorrect path and in this case, the design ended up not being about the orchid but alternately placed the importance on the feeling that they wanted to project to their patrons.

Arabian equine logo layout created for an equine cattle ranch that focuses on reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted an original company logo design customized to embody the unique physical traits of the Arabian pedigree of equines. With an identifiable head shape and higher tail carriage, the Arabian is one of the most quite easily recognizable horse types in the world.

Las Cafe logo design a small restaurant, design consists of a customized script font which hovers over a group of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small dining establishment, style consists of a modified manuscript font which hovers over a group of ornate lines as well as dots.

Logo design for a software programmer the layout attributes and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and disk operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding to what business they are in or how it relates to their specific location. But it intimated something to the business owner of the business and in quite a few cases the significance behind a logo design is equally as important as how it brands the company it represents.

Develop logo design developed for a Sandy Springs, Georgia indoor designer, style feature a series of red circles that intersect and replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Sandy Springs, Georgia interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, investigates, collaborates, and manages such projects. Interior design is a diverse profession that includes conceptual development, space planning, location assessments, programming, analysis, corresponding with the stakeholders of a project, building and construction supervision, and execution of the design.

logo design provided for Advanced Management Solutions, the characters for letter V and also A in center of the word progressed have been changed to tie directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Sandy Springs, Georgia logo design assignment was done for a management guide that helps business leaders to develop into more efficient at supervising people, expectations, and productivity.
A logo layout including an angler in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting lovers the owners of On the Fly understood the market was primed for an outdoor sporting merchant that functions as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a place to sell their secondhand goods to other sports enthusiasts. I created their Sandy Springs business logo dsign along with an illustration which pulls in the interest of traffic and sends an image that wakens the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo style MQ ranches, this logo design has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t actually designed for an Sandy Springs, Georgia area farm it was in reality developed for an investments broker, and this particular brand was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to generate a image that projected trust, success, and wealth.

 Sandy Springs Logo design for a not-for-profit, Transforming Factor Solutions - the logo layout feature for ostensibly encountering arrowhead and the arrowheads indicate that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they preferred, that can be a good thing or a bad thing. Good in that it grants a designer the flexibility to investigate any idea that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of knowing where exactly the target is. Thankfully, in this particular instance, I hit a bullseye with the first go.

Logo design developed for making use of a sign for the restaurant (Brewgrrs), it is an elaborate manuscript typeface that is evocative a famous sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project where I worked directly with the business owner to design a logo which worked really well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very legible from over a block away.