Wailuku Logo Design

Every new Wailuku company understands that they need a logo, however few new business owners entirely grasp the key role their logo will make in their financial success, or the reason that one logo design functions more effectively than another. A company logo has an instant and long-term effect on the financial success of a business, select the correct one and it can make the door swing and cash register ring, go with the incorrect one and it will be a barrier and an impediment for the life span of a business. The logos featured in the ImageCo portfolio help Wailuku businesses prosper, they are effective in any given circumstance and the reason they are so effective is that they all have these five things in common.
  1. Simplicity: simple logo designs do not require scrutiny, they can be understood in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will remain legible and equally emotive at virtually any size.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they represent.
  5. Relevance: a company logo must be ageless and should feel relevant today, tomorrow, and twenty years from now.

Retro logo design of a bike created for a Wailuku coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were launching in an old section of the town and really wanted to project a vintage vibe without appearing as stodgy or low energy. I accomplished both tasks by means of designing a logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo layout with a microscopic lense slide as well as germs developed for Wailuku clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the causes and outcomes of diseases, mainly the branch of healthcare that deals with the laboratory examination of samples of human body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recollect where I was in a position to incorporate a bacteria-laden microscope slide right into a logo design.

Normally I try not to be overly literal with a design and to a point, this specific design approaches the company it serves quite literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more focus grabbing and even more memorable.

logo layout with a leaping eco-friendly frog made for a family members fun facility in Wailuku.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs which come my way, I’ve produced dozens of logo designs for doctors, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park that I have ever had the privilege to work on.

Given that the name of the company has the word springz in its name the clear choice would have been to incorporate a couple of springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had an employee costume fabricated to look just like my frog design.

digital photography logo design including a group of birds, a hill, a trail, a stream, as well as a tree - developed for Wailuku travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche field because travel photographers tend not to capture places or things but rather reveal emotional experiences by means of the photos they record. The thought behind this logo design was to utilize negative space to reveal more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I attempted to do something much the same to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Wailuku logo but also to reveal the depth of her art and in the way that she perceives the world through the lens of her camera.

 Wailuku logo design with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I honestly savor and the Coastal Wireless design was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but my client, while he liked the concept, didn’t care for my choice of birds. This particular man truly disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his scorn for this specific kind of sea bird.

When I turn a concept over to a client I urge them to talk about it with friends and family members as well as with other people that they don’t actually know so as to get impartial judgements on the value of a concept. Fortunately, he discussed it with his whole family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original concept.

Custom logo designs are a weird animal in the design world because the people that tend to hire an expert to create their logo recognize how important a logo is for their organization so they are much more invested in the end result. Every logo job possesses it’s portion of difficulties, however the biggest obstacle is finding that sweet spot in a design that works really well at the task it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Wailuku book publisher

Red Panda Publishers | Logo Design

The book spine is a narrow piece of real estate to work with, but it is the most vital part of a printed book given that it is ordinarily the very first thing a person views in the book shop. For a publishing company, it’s the opportunity that they will likely ever get to publicize their label and get their logo design in front of the individuals that buy actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo design has two letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go yet it seems like that in many occurrences 1 of the things people tend to recall the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle air service situated in LA and although I’m not certain it really “took off” their logo didn’t ground them. The bookend A’s in their brand lent itself well to imparting a good sense of airline flight and it was undoubtedly a victory.

 Wailuku logo style used for advertising as well as a tag design for Vintage Case includes an archaic typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, that seemed to be older cases. For this brand design I tried to come up with a logo that provided a fluid retro feel to it and could be utilized for anything from a web site to an insignia on brand new cases that looked like they were from a different era.

Logo design produced for an orthodontist in Wailuku, style consist of an arc with lines converging with it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging and difficult logo jobs because it appears that virtually every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to small business advertising, if dining establishments approached their advertising in the same way dental professionals do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would most likely have an image of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really love doing dental care logos because it challenges me to come up with a design that implies dentistry or a certain field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo created for a household not-for-profit, the logo design includes 4 personalities staggered in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the people in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization hopes to convey.

The McNally Foundation’s name offered a unique opportunity to do a logo that communicated that they were about families without being openly corny about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo to summarize exactly how people should think or feel they don’t understand the purpose of a logo. If people have to think about a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo that describes itself won’t have the likelihood to be comprehended.

Logo style produced for a hair style studio featuring a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design that related an atmosphere of serenity and connection for their new hair salon. I came up with a design which did not go the obvious route of creating merely a stylized orchid but rather designed a logo that suggested a flower in the formation of a swirl featured in to the letter O in the title and by placing emphasis on the logo design using the figure of a hummingbird hovering above the image itself. The obvious path in creating a business logo is in most cases the incorrect route and in this case, the design ended up not being about the flower but instead placed the emphasis on the emotion that they wanted to forecast to their clients.

Arabian equine logo design produced for a horse ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind creative logo design customized to symbolize the unique physical traits of the Arabian pedigree of horses. With a different head form and higher tail posture, the Arabian is one of the very most quite easily identifiable equine types in the entire world.

Las Cafe logo style a tiny restaurant, design contains a customized manuscript typeface which hovers above a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, design includes a changed script font style which floats over a group of elaborate lines and dots.

Logo design for a software program developer the layout features as well as renowned element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and hard drive management. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the business and in many cases the significance supporting a company logo is just as important as how it brands the enterprise it stands for.

Progress logo style created for a Wailuku interior developer, layout attribute a collection of red circles that converge and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Wailuku interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, investigates, collaborates, and oversees such ventures. Interior design is a diverse profession that includes conceptual development, area planning, location assessments, programming, analysis, corresponding with the stakeholders of a project, building and construction management, and execution of the design.

logo style provided for Advanced Management Solutions, the personalities for letter V as well as A in middle of words progressed have been changed to connect directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Wailuku logo design project was done for a leadership advisor that assists business professionals to develop into more effective at handling people, expectations, and productivity.

A logo design including a fisherman in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market place was ready for an outdoor sporting retailer that operates as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all sorts of interests, a location to market their pre-owned goods to other sports enthusiasts. I tailored their Wailuku logo dsign along with an illustration that grabs the interest of traffic and projects an image that evokes the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ farms, this logo layout has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t actually designed for an Wailuku area farm it was actually devised for an investments broker, and this brand was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to design an identity that projects self-confidence, effectiveness, and affluence.
Logo design created for making use of an indicator for the restaurant (Brewgrrs), it is an ornate script font that is evocative a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat project where I worked closely with the owner to develop a logo design which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung above their doors, and was highly visible and very easy to read from over a block away.