Acute Care 360 ImageCo, Rexburg, Idaho, ID,

ImageCo, Rexburg, Idaho, ID,

Evolv Design logo designed by ImageCo, Rexburg, Idaho, ID,

Red Panda Publishers logo designed by ImageCo, Rexburg, Idaho, ID,

Rexburg, Idaho, ID,

ImageCo, Rexburg, Idaho, ID,
ImageCo, Rexburg, Idaho, ID,

Mid Valley Pathology logo designed by ImageCo, Rexburg, Idaho, ID,

FSA OK logo designed by ImageCo, Rexburg, Idaho, ID,

Emerald Heights logo designed by ImageCo, Rexburg, Idaho, ID,

Club Sapphire logo designed by ImageCo, Rexburg, Idaho, ID,

Downtown Dogs logo designed by ImageCo, Rexburg, Idaho, ID,

School board logo designed by ImageCo, Rexburg, Idaho, ID,

Ferry Street Coffee Company logo designed by ImageCo, Rexburg, Idaho, ID,

Stoney Forensic logo designed by ImageCo, Rexburg, Idaho, ID,

Smart kernels logo designed by ImageCo, Rexburg, Idaho, ID,

STRATEGIES ON FINDING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design agency offers a money back guarantee try to remember that they can’t reimburse the amount of time you invest which is eminently more valuable than your money is.

PORTFOLIO

Many design firms talk a good game but ultimately a design agency can only be evaluated by the quality of their design work, if the work in their portfolio does not contain actual examples odds are they won’t be able to produce a top quality logo design.

VISION

A logo’s aim is to be understood and be unforgettable, and it’s goal is to mirror your unique vision for your organization. If a logo designer is not focused on fulfilling your vision, the thing they are really focused on is how soon they can get paid.

Rexburg LOGO DESIGN​

For over 20 years ImageCo has been helping entrepreneurs establish memorable brands. We’ve done branding work for mechanics, colleges, diamond miners, party planners, cafes, retail stores, and just about every other kind of business you can imagine. What makes ImageCo different compared to our competitors is that our background is rooted in the electrical sign industry so we undertake every brand identity project as though it will be employed as an electric sign. Because of our sign first technique our logo designs can, and have been utilized in everything from clothing labels to electrical signs. Our sign first technique guarantees that our logo designs are equally successful whether they are used in TV commercials or web headers, they are consistently recognizable, comprehended, and remembered no matter of scale or function.

American Made ★ Design

Something which really sets ImageCo apart from many of the design firms that you may have come across in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are contracted to perform, we do ourselves. No matter the type of design project we accept, brand identity design, website design, trade show exhibit, or commercial sign, we do not, and never will farm-out our customer’s work to companies located outside the USA. Whenever you phone us at 1-855-IMAGECO the party that picks up the phone is ImageCo’s owner and designer, not a broker that increases the price of your design project and determines the terms of how you and I conduct business.

ASPECTS OF AN EFFECTIVE LOGO DESIGN

It’s likely that every new Rexburg organization knows they require a logo, however few start-ups fully comprehend the essential role their company logo can play in their becoming successful, or why one logo design performs far better than another. A company logo has a critical and long-term impact on the growth of a company, go with the right one and it can make the door swing and phone ring, go with the wrong one and it can be an obstacle and an impediment for the longevity of an organization. The logos presented in the ImageCo portfolio help Rexburg businesses succeed, they are effective in any given situation and the reason why they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not need scrutiny, they can be comprehended in just a glance.
  2. Scalability: from business cards to billboards a scalable business logo will be legible and equally emotive at any size.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or business they brand.
  5. Relevance: a logo must be timeless and should feel equally relevant today, tomorrow, and 20 years from now.

understanding branding

Brand – It is a verb and a noun, it is an identifying mark and the process of denoting something so that it could be recognized, its foundation comes from the brand branded onto livestock. These days a brand signifies basically anything with an intention, regardless if it be revenue or government agencies, a brand is an intrinsic aspect of specifying the worth of a specific thing in the public’s mind.

Branding – Is kind of like advertising and marketing’s sexy sister, they are all from the exact same family, the distinction being that advertising and marketing have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a calculated popularity competition directed at a specific audience, it’s objective is to create a mental image that the audience can connect to.

Brand Image – An image planted and cultivated by advertising and marketing and identity design. When somebody states the brand names Lamborghini or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can transport us from point A to point B, the image we have (or at least I have) is of speed, beauty, of something dangerous and exotic . That is brand image and that is what makes people want those products. Brand image is why people get specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Agencies – If you reflect on the history of most branding companies you’ll find that they are frequently rebranded marketing companies. When someone claims they are in marketing lots of people will likely have an idea about the type of work they do anything that can be seen, touched or heard belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that concentrates on a kind of visual design that helps form the perception of a business, a product or a business organization. Brand identity designers develop logo designs, sign designs, product packaging, and collateral products such as cards, stationery, and pamphlets. Some identity designers also build websites and also user interfaces. The essential function of a brand identity designer is to establish the visual cues and also an emotional tone with the objective of influencing actions, end results and also perceptions.

Featured signs/logos

Retro logo design of a bicycle developed for a Rexburg coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were launching in an older part of the community and hoped to project a retro feel without coming across as uninteresting or low energy. I achieved both of these jobs via developing a custom logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

clinical logo layout with a microscopic lense slide and also germs designed for Rexburg clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the root causes and effects of diseases, mainly the field of medicine which works with the laboratory assessment of samplings of human body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recall where I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I attempt not to be overly literal with a concept and to a point, this design approaches the company it serves very literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more interest grabbing and more meaningful.

logo design with a jumping environment-friendly frog created for a household enjoyable center in Rexburg.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects that come my way, I’ve done dozens of logo designs for physicians, dentists, and attorneys but Cool Springz is without question the only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the company has the word springz in its name the obvious choice would have been to integrate a couple of springs into the design but Cool Springz is a fun place to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more lively high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for marketing. I also think this is the only time that a logo I did was made into a mascot when they had a staff member costume fabricated to look just like my frog design.

digital photography logo including a group of birds, a mountain, a trail, a stream, and a tree - developed for Rexburg travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche profession due to the fact that travel photographers don’t shoot locations or things but rather reveal emotional experiences by means of the images they record. The thought behind this logo composition was to use negative space to reveal more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they often share entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be conveyed with mere words. I tried to do something very similar to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Rexburg logo design but also to reveal the depth of her work and in the way that she perceives the world through the lens of her camera.

 Rexburg logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I truly savor and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A however the customer, even though he liked the concept, really did not care for my choice of birds. This guy truly hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this specific type of sea bird.

When I turn a concept over to a client I encourage all of them to share it with colleagues and family as well as with folks that they don’t actually know so as to get unprejudiced viewpoints on the worthiness of a design concept. Fortunately, he talked about it with his family members and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original design.

Logos are a weird animal in the design world because the people that tend to hire an expert to create their logo design recognize how crucial a logo is for their business so they are way more invested in the final result. Every logo design job possesses it’s portion of hurdles, however the most significant obstacle is finding that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Rexburg publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped parcel of real estate to work with, nevertheless it really is the most critical part of a published book given that it is often the primary thing a person sees in the bookstore. For a publisher, it’s the opportunity they will likely ever have to publicize their label and get their logo design in front of the individuals that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars modified to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it seems that in many occurrences one of the items folks tend to recall the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline company situated in LA and while I’m not certain it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a sense of air travel and it was surely a victory.

 Rexburg logo design used for marketing and a tag layout for Vintage Case includes an archaic typeface layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, that appeared to be much older cases. For this business logo design I attempted to come up with a logo that offered a fluid vintage feel to it and could be utilized for every thing from a web page to an insignia on brand new cases that seemed like they were from a different generation.

Logo created for an orthodontist in Rexburg, design include an arc with lines intersecting via it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging and difficult logo projects considering that it seems that every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden careers when it comes to business branding, if dining establishments approached their branding in the same way dentists do every one of their company logos would be a picture explaining something they served, McDonalds would likely have a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really enjoy doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design created for a household nonprofit, the logo design includes 4 characters surprised in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the folks in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wants to project.

The McNally Foundation’s name provided a unique opportunity to do a logo which communicated that they were about families without being overtly tacky about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to illustrate specifically how individuals ought to think or feel they don’t understand the mission of a logo. If viewers have to ponder a logo to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that illustrates itself won’t have the opportunity to be understood.

Logo style developed for a Rexburg hair style studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo that related a feeling of ease and class for their new hair studio. I came up with a design that did not go the obvious direction of designing merely a stylized orchid but instead created a logo design that suggested an orchid in the pattern of a swirl integrated in to the letter O in the title and by placing emphasis on the logo design with the silhouette of a hummingbird hovering over the logo itself. The obvious path in creating a company logo is usually the incorrect direction and in this case, the design ended up not being about the flower but alternately placed the attention on the emotion that they wanted to transmit to their customers.

Arabian steed logo style produced for a horse cattle ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo crafted a unique logotype concept customized to illustrate the unique physical traits of the Arabian pedigree of horses. By having a different head shape and very high tail carriage, the Arabian is one of the highly immediately identifiable equine types in the whole world.

Las Cafe, A Rexburg restaurant logo design a small dining establishment, design includes a changed manuscript typeface which hovers over a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a small dining establishment, design contains a modified manuscript typeface which floats above a team of elaborate lines as well as dots.

Logo layout for a software designer the layout attributes and also renowned Rexburg component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone with regards to what business they are in or how it relates to their specific location. However it intimated something to the owner of the business and in many cases the meaning behind a business logo is equally as important as how it serves the business it stands for.

Evolve logo style developed for a Rexburgindoor developer, layout feature a series of red circles that intersect as well as replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Rexburg interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, collaborates, and oversees such ventures. Interior design is a multifaceted profession that involves conceptual development, space planning, site assessments, programming, analysis, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Leadership Solutions in Rexburg, the characters for letter V and A in center of the word progressed have been modified to tie straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Rexburg logo design project was undertaken for a management specialist that assists business leaders to develop into more efficient at managing people, expectations, and productivity.

A Rexburg business logo design featuring a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly understood the market place was ready for an outdoor sporting merchant that operates as a consignment firm. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a spot to sell off their used products to other sports enthusiasts.

I designed their Rexburg logo design using an image which pulls in the interest of vehicles and sends an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo layout MQ ranches, this Rexburg company logo style has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really developed for an Rexburg area farm it was in reality designed for a commodities broker, and this particular brand was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to generate a graphic that projected self-assurance, effectiveness, and opulence.

 Rexburg Logo design for a nonprofit, Turning Factor Solutions - the logo style function for externally encountering arrowhead as well as the arrowheads suggest that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they would like, this can be a good thing or a bad thing. Good in that it offers a designer the liberty to explore any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of realizing where the target is. Thankfully, in this particular instance, I nailed a bullseye with the very first try.

Logo developed for making use of a sign for the dining establishment (Brewgrrs), it is an ornate script font that is evocative a well-known Rexburg sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked directly with the owner to design a logo that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Electrical sign design for Rexburg restaurnat designed by Rexburg Sign Shop
Rexburg logo design and brand identity design for Rexburg retailers
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,

Logo designed by ImageCo, Rexburg, Idaho, ID,

Logo designed by ImageCo, Rexburg, Idaho, ID,

Logo designed by ImageCo, Rexburg, Idaho, ID,

Logo designed by ImageCo, Rexburg, Idaho, ID,

Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,
Logo designed by ImageCo, Rexburg, Idaho, ID,