Twin Falls Logo Design

Virtually every new Twin Falls organization understands that they are in need of a logo, however few new business owners fully are aware of the vital role their organization logo will make in their success, or why one business logo works far better than another. A company logo has an immediate and long-term impact on the growth of a company, go with the right one and it will make the door swing and phone ring, go with the incorrect one and it can be a barrier and a hindrance for the life span of an organization. The logos included in the ImageCo portfolio help Twin Falls companies succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require contemplation, they can be comprehended in merely a glance.
  2. Scalability: from business cards to signboards a scalable business logo will be legible and equally emotive at every scale.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they stand for.
  5. Relevance: a logo design should be timeless and will feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bike created for a Twin Falls coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were launching in an old part of town and really wanted to cast a nostalgic vibe without appearing as stodgy or low energy. I achieved each of the tasks by developing a custom logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo layout with a microscope slide and also germs designed for Twin Falls medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the root causes and effects of diseases, mainly the branch of medicine that deals with the laboratory examination of samples of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is the sole instance I call to mind in which I was able to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I attempt not to be overly literal with a design and to a point, this specific design approaches the company it represents quite literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more captivating, more attention grabbing and a lot more meaningful.

logo layout with a jumping environment-friendly frog designed for a family members fun facility in Twin Falls.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of jobs which come my way, I’ve produced dozens of logo designs for doctors, dental offices, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever gotten the privilege to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to incorporate a couple springs into the design but Cool Springz is a fun location to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better dynamic high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I created was transformed into a mascot when they had a staff member costume fabricated to look just like my frog design.

digital photography logo design featuring a flock of birds, a hill, a route, a stream, as well as a tree - created for Twin Falls traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche sector because travel photographers tend not to shoot places or things but instead reveal emotional journeys through the photos they capture. The thought behind this logo design was to use negative space to project more than what was visible upon initial view, which I think is representative of the majority of good photographers in that they often tell whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance which can’t be communicated with mere words. I tried to do something similar to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Twin Falls logo design but also to show the depth of her work and in the way that she perceives the world through the lens of her camera.

 Twin Falls logo style with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I truly enjoy and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my client, even though he loved the concept, didn’t care for my choice of birds. This guy really loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his hatred for this particular variety of sea bird.

When I turn a design over to a client I encourage all of them to discuss it with friends and colleagues and family as well as with other people that they don’t even know so as to get neutral opinions on the worthiness of a concept. Fortunately, he talked about it with his family and they loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logo designs are a strange creature in the design world because the people that tend to hire a professional to create their business logo recognize how vital a logo is for their organization so they are way more invested in the final result. Every logo design job possesses it’s portion of hurdles, but the largest challenge is finding that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, style for Twin Falls book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, but it really is the most essential part of a published book since it is often the first thing a person views in the bookstore. With respect to a publisher, it’s the optimal opportunity that they will ever get to publicize their brand and get their logo design in front of the individuals that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design developed for an airline company in Los Angeles, the logo has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go yet it looks like that in many occurrences one of the things folks usually tend to remember the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle air service based in LA and while I’m not certain it really “took off” their organization logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a sense of flight and it was certainly a success.

 Twin Falls logo layout utilized for advertising and marketing and a label design for Vintage Instance includes an old-fashioned font style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that looked to be older cases. For this custom logo concept I strove to come up with a logo that offered a fluid vintage feel to it and could easily be used for everything from a web page to a label on brand new cases that looked like they were from another generation.

Logo design created for an orthodontist in Twin Falls, design consist of an arc with lines converging via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most difficult logo design jobs because it appears that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden careers when it comes to small business branding, if dining establishments approached their advertising in the very same way dentists do every one of their logos would be a picture trying to explain anything they served, McDonalds would probably have a picture of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth related to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dental care logos because it challenges me to come up with a design that implies the field of dentistry or a particular field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo created for a household not-for-profit, the logo design features 4 personalities staggered in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or organization wishes to relate.

The McNally Foundation’s name provided a distinct opportunity to do a logo design that communicated that they were about families without being openly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize how individuals ought to think or feel they don’t understand the goal of a logo. If viewers have to consider a logo design to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that explains itself won’t have the likelihood to be comprehended.

Logo design developed for a hair layout studio featuring a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo that projected a sense of simplicity and class for their new hair salon. I came up with a concept which didn’t go the obvious course of making just a stylized orchid but rather created a logo which implied a flower in the pattern of a swirl integrated into the letter O in the title and by placing attention on the concept using the figure of a hummingbird hovering above the logo itself. The obvious path in designing a business logo is usually the incorrect direction and in this case, the design ended up not being about the flower but instead laid the importance on the emotion that they really wanted to transmit to their customers.

Arabian horse logo design developed for a horse ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind creative logo concept fashioned to symbolize the unique physical traits of the Arabian pedigree of equines. By having a distinctive head form and high tail carriage, the Arabian is one of the most quite easily recognizable equine breeds in the world.

Las Coffee shop logo layout a little restaurant, style contains a changed manuscript typeface which floats above a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, style consists of a customized script font which hovers above a group of ornate lines and dots.

Logo design for a software application designer the layout features and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the owner of the business and in quite a few cases the meaning behind a business logo is just as important as how it brands the company it stands for.

Advance logo style created for a Twin Falls indoor developer, layout feature a series of red circles that intersect as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Twin Falls interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, investigates, collaborates, and oversees such ventures. Interior design is a diverse occupation that consists of conceptual development, space planning, site evaluations, programming, investigation, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo style provided for Advanced Leadership Solutions, the personalities for letter V as well as A in middle of words progressed have been changed to link directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Twin Falls logo design job was undertaken for a leadership consultant that aids business leaders to develop into more effective at overseeing people, expectations, and profitability.

A logo layout featuring a fisherman in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly knew the market place was prepared for an outdoor sporting merchant that functions as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all sorts of passions, a location to sell their used items to other sports enthusiasts. I created their Twin Falls business logo dsign using an image that garners the attention of vehicles and sends an image that invokes the enthusiasm of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ farms, this logo design has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really composed for an Twin Falls area farm it was really designed for a products broker, and this company logo was one of multiple that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to produce a brand mark that projects esteem, success, and luxury.
Logo developed for the use of an indicator for the dining establishment (Brewgrrs), it is an ornate script font that is similar to a popular sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the owner to develop a logo which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung over their doors, and was highly visible and very easy to read from over a block away.