Belleville, Illinois Logo Design

Nearly every new Belleville organization knows they are in need of a logo, however few new business owners fully grasp the essential role their business logo can play in their success, or the reason that one logo design functions more effectively than another. A logo design has a critical and lasting effect on the viability of a company, select the right one and it can make the door swing and phone ring, go with the wrong one and it can be a barrier and an impediment for the life of a company.

The logos featured in the ImageCo portfolio help Belleville, Illinois businesses succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these five traits in common.

  1. Simplicity: simple logo designs do not require deliberation, they can be comprehended in merely a look.
  2. Scalability: from labels to posters a scalable logo design will continue to be legible and just as emotive at every dimension.
  3. Versatility: logos which operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a logo must be enduring and will feel as relevant today, tomorrow, and twenty five years from today.
Retro logo layout of a bicycle created for a Belleville, Illinois coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were actually opening in an old section of the town and really wanted to cast a vintage tone without coming across as stodgy or low energy. I achieved each of the tasks via designing a business logo concept that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a classic business image.

medical logo layout with a microscope slide and also bacteria developed for Belleville, Illinois clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the root causes and outcomes of diseases, mainly the field of healthcare which deals with the laboratory assessment of samples of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is the only instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide into a logo design.

Generally I try not to be overly literal with a design and to a degree, this specific design approaches the company it serves fairly literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more captivating, more interest grabbing and a lot more meaningful.

logo layout with a jumping environment-friendly frog made for a family members fun center in Belleville, Illinois.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects that come my way, I’ve produced dozens of logo designs for health care providers, dental experts, and attorneys but Cool Springz is without question the only trampoline park that I have ever gotten the privilege to work on.

Given that the name of the business has the word springz in its name the clear choice would have been to incorporate a couple springs into the concept but Cool Springz is a fun place to go and spring does not really reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for advertising. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo including a group of birds, a mountain, a route, a stream, and also a tree - developed for Belleville, Illinois travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche field because travel photographers don’t shoot locations or things but instead communicate emotional experiences by means of the pictures they record. The thought behind this logo design was to use negative space to communicate more than what was visible upon initial view, which I think is representative of most professional photographers in that they oftentimes tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional resonance that can’t be communicated with mere words. I attempted to do something very similar to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Belleville logo design but also to reveal the depth of her work and in the way that she views the world through the lens of her camera.

 Belleville logo layout with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of logo design projects that I take on I really relish and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however the client, while he liked the concept, really did not care for my choice of birds. This particular man genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his aversion for this particular variety of sea bird.

When I turn a concept over to a customer I urge all of them to share it with friends and colleagues and family members as well as with folks that they don’t even know so as to get objective judgements on the merit of a concept. Fortunately, he shared it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logos are a weird animal in the design world given that the people that tend to hire a professional to create their logo comprehend how crucial a logo design is for their business so they are much more vested in the result. Every logo job has it’s share of difficulties, but the largest challenge is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo layout with bamboo in the background, layout for Belleville, Illinois book publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, nevertheless it is the most important part of a published book because it is ordinarily the initial thing a person views in the book shop. Regarding a publishing company, it’s the absolute best opportunity they will ever get to advertise their product and get their logo design in front of the people that purchase actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo design has 2 letter A's with benches changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many occurrences 1 of the aspects people often tend to recall the most are their logos. The Air LA logo design was done for a smaller startup commuter/shuttle airline company located in LA and while I’m not sure it actually “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a good sense of air travel and it was undoubtedly a success.

 Belleville logo layout used for advertising and marketing and also a label design for Vintage Case includes an antiquated typeface design.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, which appeared to be much older cases. For this brand design I attempted to come up with a logo that had a fluid old-fashioned feel to it and could easily be used for every thing from a web site to an insignia on brand new cases that appeared like they were from a different era.

Logo produced for an orthodontist in Belleville, Illinois, design consist of an arc with lines intersecting via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging and difficult logo projects because it appears that every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden careers when it comes to small business advertising, if restaurants approached their branding in the same way dental professionals do every one of their logo designs would definitely be a picture trying to explain something they served, McDonalds would likely have an image of a potato and a cow.

I recognize the thinking behind including an image of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really enjoy doing dental care logos simply because it challenges me to come up with a design that implies the field of dentistry or a specific field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo created for a household nonprofit, the logo design includes 4 personalities surprised in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wants to convey.

The McNally Foundation’s name presented a unique opportunity to do a logo design that communicated that they were about families without being openly corny about it. The goal of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to describe how people ought to think or feel they don’t understand the purpose of a logo. If you have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo that explains itself won’t have the likelihood to be understood.

Logo style created for a hair layout studio including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo which communicated a feeling of ease and elegance for their new hair salon. I created a concept that did not go the obvious path of making simply a stylized orchid but alternatively crafted a business logo which suggested a flower in the formation of a swirl incorporated in to the letter O in the title and by putting attention on the logo design using the figure of a hummingbird hovering above the logo itself. The obvious path in designing a logo is frequently the wrong path and in this case, the design ended up not being about the orchid but alternately put the importance on the perception that they really wanted to transmit to their clients.

Arabian horse logo style developed for an equine cattle ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind logo design tailored to epitomize the unique physical traits of the Arabian breed of horses. With a different head shape and higher tail posture, the Arabian is one of the very most easily identifiable equine breeds in the whole world.

Las Coffee shop logo layout a little dining establishment, design includes a modified manuscript font style which hovers above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small dining establishment, design contains a modified script font style which floats over a group of elaborate lines as well as dots.

Logo style for a software application designer the design attributes as well as renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. But it intimated something to the business owner of the company and in quite a few cases the symbolism behind a business logo is equally as important as how it serves the organization it represents.

Progress logo layout developed for a Belleville, Illinois interior developer, layout function a series of red circles that converge as well as replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Belleville, Illinois interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, investigates, coordinates, and manages such tasks. Interior design is a diverse occupation that includes conceptual development, area planning, location evaluations, programming, research, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V and also A in middle of words advanced have been modified to connect directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Belleville, Illinois logo design assignment was performed for a leadership advisor that helps business professionals to develop into more efficient at managing people, expectations, and productivity.
A logo design including a fisherman in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market place was primed for an outdoor sporting store that operates as a consignment firm. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a place to sell their secondhand items to other sports enthusiasts. I created their Belleville logo dsign using an image which pulls in the interest of traffic and sends an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo style MQ farms, this logo design has actually an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t actually developed for an Belleville, Illinois regional farm it was really designed for a products broker, and this brand was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to produce a brand mark that projects assurance, financial success, and prosperity.

 Belleville Logo design for a not-for-profit, Transforming Factor Solutions - the logo design function for ostensibly encountering arrow and the arrowheads suggest that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design they desired, that can be a good thing or a bad thing. Good in that it provides a designer the opportunity to delve into any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of realizing where exactly the target is. Thankfully, in this instance, I struck a bullseye with the first go.

Logo design created for the use of an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript typeface that is reminiscent of a well-known sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked closely with the owner to create a logo design which worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very legible from over a block away.