Burbank Logo Design

Virtually every new Burbank organization knows they require a logo, yet few new business owners fully comprehend the essential role their logo can play in their financial success, or precisely why one business logo functions more effectively than another. A logo design has an immediate and sustaining impact on the prosperity of a company, go with the correct one and it will make the door swing and cash register ring, go with the wrong one and it will be an obstacle and a hindrance for the longevity of a company. The logos featured in the ImageCo portfolio help Burbank businesses prosper, they are effective in any given situation and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be realized in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo design will be legible and equally emotive at any size.
  3. Versatility: logos that operate on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo must be ageless and will feel relevant today, tomorrow, and forty years from now.

Retro logo layout of a bicycle developed for a Burbank coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were actually opening in an older section of the town and wished to visualize an old-fashioned tone without appearing as monotonous or low energy. I accomplished the two jobs via creating a logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

medical logo style with a microscopic lense slide and also germs developed for Burbank clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the causes and outcomes of diseases, mainly the field of medicine which deals with the laboratory examination of specimens of human body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is the only instance I remember in which I was in a position to integrate a bacteria-laden microscope slide into a business logo design.

Generally I try not to be overly literal with a design and to a point, this design approaches the company it represents fairly literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more intriguing, more interest grabbing and more meaningful.

logo layout with a leaping green frog developed for a family members enjoyable center in Burbank.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dentists, and lawyers but Cool Springz is without question the only trampoline park that I have ever had the opportunity to work on.

Given that the full name of the company has the word springz in its name the obvious choice would have been to include a couple of springs into the concept but Cool Springz is a fun location to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they used for advertising and marketing. I also think this is the only time that a logo I created was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo featuring a group of birds, a hill, a route, a stream, and a tree - developed for Burbank travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche field because travel photographers tend not to capture places or things but rather project emotional journeys by means of the pictures they record. The idea behind this logo composition was to utilize negative space to project more than what was visible upon initial view, which I think is representative of the majority of professional photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness which can’t be communicated with mere words. I tried to do something similar to this logo design by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Burbank logo design but also to illustrate the depth in her art and in the way that she sees the world through the lens of her camera.

 Burbank logo design with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I honestly savor and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but the client, while he loved the concept, really did not care for my choice of birds. This particular guy truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his aversion for this specific variety of sea bird.

When I turn a concept over to a customer I urge all of them to discuss it with friends and family members as well as with other people that they don’t even know so as to get impartial assessments on the worthiness of a design. Fortunately, he talked about it with his family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a strange creature in the design world because the people that have a tendency to hire an expert to design their logo recognize how important a logo design is for their business so they are much more invested in the final result. Every logo design project has it’s allotment of difficulties, but the biggest obstacle is identifying that sweet spot in a design that works really well at the task it’s required to do in branding a business and also giving the client the image they see for themselves.

a red panda logo style with bamboo in the background, style for Burbank book author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, however it is the most critical part of a published book given that it is ordinarily the primary thing a person sees in the book shop. With regard to a publisher, it’s the opportunity they will likely ever get to publicize their brand and get their logo design in front of the people that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many occurrences 1 of the traits individuals often tend to remember the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle airline based in LA and while I’m not sure it actually “took off” their logo didn’t ground them. The bookend A’s in their name lent itself well to conferring a feeling of airline flight and it was definitely a success.

 Burbank logo style used for advertising and marketing as well as a tag style for Vintage Situation includes an archaic font style style.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, which appeared to be antique cases. For this custom logo concept I tried to come up with a logo that offered a fluid vintage feel to it and could easily be utilized for every thing from a web site to a label on brand new cases that seemed like they were from another generation.

Logo produced for an orthodontist in Burbank, layout include an arc with lines intersecting with it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging logo projects considering that it appears that every single dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden fields when it comes to company marketing, if dining establishments approached their advertising in the exact same way dental offices do every one of their company logos would be a picture trying to explain anything they served, McDonalds would probably include an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I actually love doing dentistry logo designs because it challenges me to come up with a design that implies the field of dentistry or a certain field of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design made for a family not-for-profit, the logo design features 4 personalities startled in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be representative of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization wishes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a logo that conveyed that they were about families without being openly tacky about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to describe how people should think or feel they don’t understand the objective of a logo. If viewers have to consider a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that illustrates itself will never have the opportunity to be understood.

Logo style created for a hair layout studio including a script font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo that related a feeling of relaxation and elegance for their new hair studio. I came up with a concept which did not go the obvious path of designing merely a stylized orchid but alternatively delivered a business logo which suggested an orchid in the formation of a swirl integrated in to the letter O in the title and by placing emphasis on the logo design with the figure of a hummingbird floating over the logo design itself. The obvious path in designing a logo is frequently the wrong course and in this case, the design ended up not being about the flower but alternately placed the emphasis on the feeling that they wanted to project to their patrons.

Arabian horse logo style developed for an equine ranch that specializes in reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed an original logotype concept styled to embody the unique physical traits of the Arabian kind of equines. With an identifiable head shape and very high tail carriage, the Arabian is one of the most immediately identifiable horse lineages in the world.

Las Coffee shop logo style a tiny dining establishment, style consists of a customized manuscript font which hovers over a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, design includes a customized manuscript typeface which floats above a team of luxuriant lines as well as dots.

Logo layout for a software program developer the layout features as well as famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and disk managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. However, it represented something to the owner of the company and in many cases the symbolism supporting a company logo is equally as important as how it brands the business it represents.

Progress logo design developed for a Burbank interior designer, design feature a series of red circles that intersect and change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Burbank interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who arranges, explores, collaborates, and manages such projects. Interior design is a diverse profession that includes conceptual development, space planning, site inspections, programming, study, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V as well as A in middle of the word progressed have been changed to link straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Burbank logo design project was completed for a leadership consultant that helps business professionals to become more effective at managing people, expectations, and profitability.

A logo layout including an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly recognized the market place was ready for an outdoor sporting retailer that functions as a consignment company. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of passions, a spot to market their secondhand goods to other sports enthusiasts. I created their Burbank business logo dsign using an illustration which garners the interest of traffic and projects an image that calls to mind the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.
Logo layout MQ farms, this logo layout has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t really developed for an Burbank area farm it was really designed for an investments broker, and this logo design was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to create a graphic that projected confidence, financial success, and wealth.
Logo developed for using an indicator for the restaurant (Brewgrrs), it is a luxuriant manuscript typeface that is reminiscent of a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking in which I worked directly with the business owner to produce a logo design that worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very legible from over a block away.