Cicero Logo Design

Each and every new Cicero business knows they need a logo, however few new business owners thoroughly understand the vital role their logo can make in their becoming successful, or exactly why one business logo works more effectively than another. A company logo has an instant and lasting impact on the growth of a company, select the right one and it can make the door swing and phone ring, choose the incorrect one and it will be an obstacle and an impediment for the life of a company. The logos presented in the ImageCo portfolio help Cicero businesses prosper, they are effective in any given scenario and the main reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not demand scrutiny, they can be comprehended in just a glance.
  2. Scalability: from business cards to signboards a scalable logo design will be legible and equally emotive at any dimension.
  3. Versatility: logos that function on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a logo design needs to be timeless and will feel relevant today, tomorrow, and forty years from today.

Retro logo style of a bike created for a Cicero coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were opening in an old part of the community and really wanted to cast an old-fashioned vibe without coming across as uninteresting or low energy. I fulfilled the two jobs by means of creating a company logo design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

medical logo style with a microscopic lense slide and also germs developed for Cicero medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the root causes and effects of diseases, especially the branch of healthcare that works with the laboratory assessment of specimens of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the only instance I recall in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Generally I try not to be extremely literal with a concept and to a point, this design approaches the company it serves rather literally, however it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more focus grabbing and more unforgettable.

logo layout with a jumping green frog designed for a family enjoyable facility in Cicero.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve produced dozens of logo designs for doctors, dental offices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to integrate a handful of springs into the design but Cool Springz is a fun place to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I designed was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo design including a flock of birds, a hill, a route, a stream, as well as a tree - created for Cicero travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a fairly specialized field of photography and I believe it is a niche area because travel photographers tend not to capture locations or things but instead communicate emotional experiences by means of the pictures they record. The thought behind this logo composition was to make use of negative space to reveal more than what was visible upon initial glance, which I think is representative of almost all good photographers in that they frequently tell whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness which can’t be conveyed with mere words. I made an effort to do something very similar to this logo by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Cicero logo but also to show the depth of her work and in the way that she perceives the world through the lens of her camera.

 Cicero logo style with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I truly savor and the Coastal Wireless design was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A but my client, even though he liked the concept, really did not care for my choice of birds. This particular man truly despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his contempt for this specific kind of sea bird.

When I turn a design over to a customer I urge all of them to discuss it with friends and colleagues and family as well as with folks that they don’t even know so as to get impartial opinions on the worthiness of a design concept. Fortunately, he shared it with his family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Custom logo designs are a weird creature in the design world because the people that tend to hire a professional to design their business logo understand how important a logo is for their company so they are way more invested in the final result. Every logo job has it’s share of hurdles, however the largest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Cicero publication author

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, yet it is the most necessary part of a printed book due to the fact that it is usually the primary thing a person views in the book store. Regarding a publisher, it’s the absolute best opportunity they will likely ever get to advertise their label and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to suggest they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it seems like that in many instances 1 of the aspects people often tend to remember the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle airline located in LA and while I’m not sure it actually “took off” their organization logo didn’t slow them. The bookend A’s in their title lent itself well to imparting a sense of airline flight and it was definitely a success.

 Cicero logo design utilized for marketing and also a tag style for Vintage Instance features an archaic font style.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, which looked to be much older cases. For this logo concept I tried to come up with a logo that possessed a fluid vintage feel to it and could easily be used for everything from a web page to a label on brand new cases that appeared like they were from a different generation.

Logo design produced for an orthodontist in Cicero, layout include an arc with lines converging through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can be one of the most difficult logo design projects due to the fact that it appears that each and every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden fields when it comes to small business branding, if dining establishments approached their advertising in the very same way dentists do every one of their company logos would be a picture explaining anything they served, McDonalds would probably contain a picture of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I actually love doing dental logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo developed for a household nonprofit, the logo includes 4 personalities startled in elevation to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the people residing in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or institution hopes to communicate.

The McNally Foundation’s name offered a unique opportunity to do a logo that communicated that they were about families without being openly tacky about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to explain how people ought to think or feel they don’t understand the objective of a logo. If viewers have to think about a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that explains itself will never have the opportunity to be comprehended.

Logo layout developed for a hair style studio including a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that projected a feeling of contentment and elegance for their new hair studio. I came up with a design which didn’t go the obvious course of creating merely a stylized orchid but alternatively created a logo which implied an orchid in the pattern of a swirl blended in to the letter O in the title and by placing attention on the logo design using the figure of a hummingbird hovering above the image itself. The obvious path in creating a logo design is generally the wrong direction and in this case, the design ended up not being about the flower but alternately put the focus on the feeling that they really wanted to forecast to their clients.

Arabian equine logo design developed for a steed cattle ranch that concentrates on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct business logo design tailored to illustrate the unique physical traits of the Arabian kind of horses. With a distinctive head shape and very high tail posture, the Arabian is one of the highly quite easily identifiable horse types in the entire world.

Las Coffee shop logo layout a small dining establishment, design consists of a modified manuscript font which hovers above a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a little dining establishment, style includes a modified manuscript typeface which floats above a group of elaborate lines and dots.

Logo style for a software program developer the style attributes and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and drive managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding what business they are in or how it relates to their specific location. However it intimated something to the owner of the company and in quite a few cases the meaning behind a logo design is just as important as how it serves the enterprise it stands for.

Advance logo design developed for a Cicero indoor developer, layout feature a series of red circles that converge and change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Cicero interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, explores, collaborates, and oversees such projects. Interior design is a multifaceted profession that consists of conceptual development, area planning, site evaluations, programming, research, corresponding with the stakeholders of a project, construction supervision, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V as well as A in middle of words advanced have been modified to link directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Cicero logo design assignment was undertaken for a leadership coach that aids business leaders to develop into more successful at supervising people, expectations, and productivity.

A logo design including an angler in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting lovers the founders of On the Fly understood the market was primed for an outdoor sporting store that operates as a consignment firm. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all types of passions, a location to sell their previously owned products to other sports enthusiasts. I designed their Cicero logo dsign along with an image that seizes the attention of traffic and projects an image that wakens the passion of the outdoors. With traffic that averages 45 mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and peaceful habitat.
Logo design MQ ranches, this logo design has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really developed for an Cicero regional farm it was actually devised for an investments broker, and this particular business logo was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to create an identity that projected esteem, success, and wealth.
Logo developed for using an indicator for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is evocative a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project where I worked closely with the owner to produce a business logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung above their doors, and was highly visible and very easy to read from over a block away.