Dolton Logo Design

Each and every new Dolton business understands that they need a logo, but few new business owners entirely realize the crucial role their business logo can make in their becoming successful, or exactly why one logo functions far better than another. A business logo has an instant and lasting impact on the growth of a company, choose the right one and it can make the door swing and cash register ring, go with the wrong one and it will be a barrier and a hindrance for the life of a business. The logos featured in the ImageCo portfolio help Dolton companies succeed, they are effective in any given circumstance and the reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos do not demand contemplation, they can be grasped in just a look.
  2. Scalability: from business cards to billboards a scalable logo design will be legible and equally emotive at every size.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a logo design must be ageless and will feel relevant today, tomorrow, and twenty years from today.

Retro logo style of a bike produced for a Dolton coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and bistro were actually launching in an older section of the town and really wanted to visualize a nostalgic vibe without coming across as boring or low energy. I achieved each of the tasks via developing a trademark concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

clinical logo layout with a microscopic lense slide and germs developed for Dolton medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the root causes and outcomes of diseases, mainly the branch of medicine which works with the laboratory assessment of samplings of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the sole instance I recollect where I was in a position to integrate a bacteria-laden microscope slide into a business logo design.

Typically I attempt not to be extremely literal with a design and to a degree, this design approaches the company it serves very literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more interesting, more focus grabbing and a lot more unforgettable.

logo layout with a leaping green frog made for a family enjoyable facility in Dolton.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve done dozens of logo designs for doctors, dentists, and legal professionals but Cool Springz is without question the one and only trampoline park that I have actually ever had the privilege to work on.

Given that the title of the business features the word springz in its name the apparent choice would have been to include a handful of springs into the design but Cool Springz is a fun place to go and spring does not really reflect an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing. I also believe this is the only time that a logo I did was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo including a flock of birds, a hill, a path, a stream, as well as a tree - designed for Dolton traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to capture locations or things but rather communicate emotional journeys through the images they record. The idea behind this logo composition was to use negative space to reveal more than what was visible upon first glance, which I think is quintessential of most professional photographers in that they often tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional resonance that can’t be revealed with just words. I tried to do something similar to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Dolton logo but also to show the depth in her work and in the way that she sees the world through the lens of her camera.

 Dolton logo layout with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I genuinely enjoy and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however the customer, while he loved the concept, really did not care for my choice of birds. This guy really despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his hatred for this particular variety of sea bird.

When I turn a design over to a customer I encourage all of them to discuss it with friends and family as well as with folks that they don’t even know so as to get unbiased point of views on the benefit of a concept. Fortunately, he talked about it with his whole family and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a weird animal in the design world given that the people that are inclined to hire an expert to design their business logo recognize how essential a logo is for their organization so they are much more invested in the outcome. Every logo project has it’s share of challenges, but the biggest challenge is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo design with bamboo in the background, layout for Dolton book author

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, but it really is the most essential part of a published book considering that it is often the primary thing a person views in the book store. Regarding a publisher, it’s the most ideal opportunity that they will ever have to promote their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo design has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems that in many occurrences one of the aspects people tend to recollect the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle airline company located in LA and while I’m not certain it actually “took off” their organization logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a good sense of air travel and it was definitely a success.

 Dolton logo design made use of for marketing as well as a label style for Vintage Situation includes an old font style design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, that seemed to be antique cases. For this business logo concept I attempted to come up with a logo that had a fluid nostalgic feel to it and could easily be utilized for every thing from a web site to an insignia on brand new cases that appeared like they were from another era.

Logo design produced for an orthodontist in Dolton, style include an arc with lines converging through it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most challenging and difficult logo design projects due to the fact that it appears that virtually every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to small business branding, if dining establishments approached their advertising in the very same way dental practices do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth related to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I really love doing dental care business logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design made for a family not-for-profit, the logo features 4 personalities staggered in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the company or institution hopes to convey.

The McNally Foundation’s name provided a unique opportunity to do a logo design that conveyed that they were about families without being overtly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe precisely how people ought to think or feel they don’t understand the objective of a logo. If viewers have to consider a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo that describes itself won’t have the opportunity to be comprehended.

Logo design developed for a hair design workshop including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that projected a spirit of relaxation and connection for their new hair studio. I came up with a concept that didn’t go the obvious course of crafting merely a stylized orchid but instead delivered a logo which suggested a flower in the formation of a swirl incorporated in to the letter O in the name and by placing attention on the logo design along with the figure of a hummingbird floating over the image itself. The obvious path in designing a business logo is more often than not the wrong course and in this case, the design ended up not being about the orchid but alternately laid the emphasis on the emotion that they really wanted to forecast to their patrons.

Arabian equine logo design developed for a steed cattle ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a distinct business logo design styled to illustrate the unique physical traits of the Arabian type of horses. By having a distinctive head form and higher tail carriage, the Arabian is one of the highly immediately identifiable horse lineages in the whole world.

Las Cafe logo layout a small dining establishment, style consists of a customized manuscript font which hovers over a team of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small dining establishment, design includes a modified script font style which hovers over a team of ornate lines and also dots.

Logo style for a software program designer the design attributes and iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk operations. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone about what business they are in or how it relates to their specific location. But it represented something to the owner of the company and in quite a few cases the substance behind a company logo is just as important as how it brands the enterprise it stands for.

Progress logo layout produced for a Dolton interior developer, style function a collection of red circles that converge and also change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Dolton interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who organizes, investigates, coordinates, and oversees such projects. Interior design is a multifaceted occupation that involves conceptual development, area planning, site inspections, programming, analysis, corresponding with the stakeholders of a project, construction management, and implementation of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V and also A in center of words progressed have been customized to tie directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Dolton logo design project was undertaken for a management guide that helps business professionals to become more effective at supervising people, expectations, and profitability.

A logo style including a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the founders of On the Fly understood the market was prepared for an outdoor sporting store that functions as a consignment company. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of interests, a location to sell off their pre-owned equipment to other sports enthusiasts. I created their Dolton logo design dsign using an illustration that garners the attention of traffic and projects an image that invokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo design MQ ranches, this logo style has actually an area incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t really designed for an Dolton area farm it was really developed for an investments broker, and this trademark was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to make a brand mark that projects esteem, effectiveness, and affluence.
Logo created for the use of an indication for the restaurant (Brewgrrs), it is a luxuriant manuscript font that is reminiscent of a popular sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked closely with the owner to develop a logo which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung above their doors, and was highly visible and very legible from over a block away.