Douglas Logo Design

Each and every new Douglas organization understands that they require a logo, but few entrepreneurs entirely comprehend the key role their logo design will perform in their financial success, or why one logo design functions far better than another. A logo has an instant and long term impact on the financial success of a business, pick the right one and it can make the door swing and cash register ring, select the wrong one and it can be an obstacle and an impediment for the longevity of a company. The logos included in the ImageCo portfolio help Douglas businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logo designs do not demand consideration, they can be realized in merely a glimpse.
  2. Scalability: from business cards to posters a scalable business logo will remain legible and equally emotive at any size.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they stand for.
  5. Relevance: a business logo needs to be lasting and should feel relevant today, tomorrow, and forty years from today.

Retro logo layout of a bicycle created for a Douglas coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee bar were actually opening up in an old part of the town and hoped to cast a nostalgic vibe without appearing as uninteresting or low energy. I fulfilled both of these tasks by means of creating a custom logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

clinical logo layout with a microscopic lense slide and also germs made for Douglas medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the causes and consequences of diseases, especially the field of medicine that works with the laboratory examination of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the sole instance I remember in which I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I attempt not to be overly literal with a design and to a degree, this design approaches the company it serves fairly literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more interesting, more interest grabbing and more meaningful.

logo design with a leaping environment-friendly frog made for a household enjoyable facility in Douglas.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs that come my way, I’ve done dozens of logo designs for doctors, dental offices, and lawyers but Cool Springz is without question the one and only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the business has the word springz in its name the apparent choice would have been to include a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for marketing and advertising. I also think this is the only time that a logo I did was made into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo design including a flock of birds, a hill, a trail, a stream, as well as a tree - developed for Douglas travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector due to the fact that travel photographers tend not to shoot locations or things but rather communicate emotional experiences through the images they record. The idea behind this logo design was to use negative space to communicate more than what was visible upon first glance, which I think is representative of most good photographers in that they frequently tell whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I made an effort to do something much the same to this logo design by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Douglas logo design but also to reveal the depth in her work and in the way that she views the world through the lens of her camera.

 Douglas logo design with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I truly enjoy and the Coastal Wireless project was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A but the client, while he loved the concept, really did not care for my choice of birds. This guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his aversion for this specific variety of sea bird.

When I turn a design over to a client I encourage them to talk about it with colleagues and family members as well as with other people that they don’t actually know so as to get impartial viewpoints on the worthiness of a design concept. Fortunately, he talked about it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he went with the original concept.

Logos are a weird animal in the design world given that the people that are inclined to hire an expert to create their logo design comprehend how essential a logo design is for their company so they are way more vested in the final result. Every logo design job has it’s portion of challenges, but the most significant obstacle is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, layout for Douglas book author

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, however it really is the most crucial part of a printed book since it is ordinarily the primary thing a person views in the book shop. With regard to a publishing company, it’s the optimal opportunity that they will likely ever have to spotlight their brand and get their logo design in front of the men and women that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo has two letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it looks like that in many occurrences 1 of the aspects people tend to remember the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle airline company located in LA and while I’m not sure it really “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a good sense of flight and it was definitely a winner.

 Douglas logo layout used for advertising as well as a tag style for Vintage Case includes an antiquated typeface design.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which looked to be older cases. For this logo design I attempted to come up with a logo that had a fluid old style feel to it and could be used for every thing from a website to an insignia on brand new cases that appeared like they were from another point in time.

Logo design produced for an orthodontist in Douglas, style consist of an arc with lines converging with it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most challenging logo design projects because it appears that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden professions when it comes to business branding, if restaurants approached their advertising in the exact same way dental practices do every one of their logo designs would be a picture explaining anything they served, McDonalds would most likely contain an image of a potato and a cow.

I understand the thinking behind including a likeness of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really enjoy doing dental care logos simply because it challenges me to come up with a design that implies dentistry or a particular field of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo developed for a household not-for-profit, the logo design features 4 personalities startled in elevation to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization hopes to communicate.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being openly corny about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to summarize exactly how people ought to think or feel they don’t understand the objective of a logo. If you have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that illustrates itself won’t have the chance to be understood.

Logo design developed for a hair style workshop featuring a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design that conveyed a feeling of serenity and connection for their new hair salon. I created a design which didn’t go the obvious path of creating just a stylized orchid but rather delivered a logo design which suggested a flower in the pattern of a swirl blended into the letter O in the title and by placing emphasis on the concept using the silhouette of a hummingbird hovering over the logo itself. The obvious path in designing a company logo is in most cases the incorrect route and in this case, the design ended up not being about the flower but alternately placed the attention on the feeling that they really wanted to transmit to their customers.

Arabian equine logo style developed for a horse ranch that focuses on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo designed a unique organization logo concept customized to manifest the unique physical traits of the Arabian breed of equines. With an unique head form and very high tail carriage, the Arabian is one of the very most immediately recognizable horse lineages in the entire world.

Las Cafe logo style a little restaurant, style contains a customized manuscript font which floats over a group of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, design contains a modified script font style which hovers above a group of elaborate lines and also dots.

Logo design for a software developer the layout attributes and legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and drive managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone with regards to what business they are in or how it relates to their specific location. However it meant something to the business owner of the business and in many cases the meaning supporting a logo design is just as important as how it serves the organization it represents.

Develop logo design developed for a Douglas indoor designer, style attribute a series of red circles that intersect and also replace the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Douglas interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, researches, coordinates, and oversees such projects. Interior design is a multifaceted occupation that includes conceptual development, space planning, site assessments, programming, research study, interacting with the stakeholders of a project, construction management, and implementation of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V and A in center of the word progressed have been modified to connect straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Douglas logo design assignment was completed for a management coach that enables business professionals to develop into more successful at handling people, expectations, and productivity.

A logo design featuring an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly recognized the market was primed for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all types of interests, a place to sell their used products to other sports enthusiasts. I tailored their Douglas logo design dsign with a graphic which garners the interest of traffic and projects an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo design has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t really composed for an Douglas area farm it was actually created for an investments broker, and this particular brand was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to generate a image that projects confidence, financial success, and luxury.
Logo design created for the use of an indication for the restaurant (Brewgrrs), it is an elaborate script typeface that is evocative a popular sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked directly with the owner to develop a logo that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very legible from over a block away.