Fairview Heights Logo Design

Nearly every new Fairview Heights organization realizes that they are in need of a logo, but few new business owners fully understand the key role their logo design can make in their success, or why one business logo works better than another. A logo design has an instant and long-term impact on the prosperity of a company, go with the right one and it can make the door swing and phone ring, go with the incorrect one and it can be an obstacle and an impediment for the life span of an organization. The logos featured in the ImageCo portfolio help Fairview Heights businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require contemplation, they can be comprehended in just a look.
  2. Scalability: from business cards to billboards a scalable logo will stay legible and just as emotive at any dimension.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a business logo needs to be timeless and will feel relevant today, tomorrow, and thirty years from today.

Retro logo layout of a bike created for a Fairview Heights coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffeehouse were launching in an older part of the town and wanted to project an old-fashioned atmosphere without appearing as monotonous or low energy. I accomplished both of these jobs by means of developing a company logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

clinical logo style with a microscopic lense slide and also germs designed for Fairview Heights medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that studies the root causes and consequences of diseases, especially the field of medicine which deals with the clinical examination of specimens of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I remember where I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I try not to be extremely literal with a concept and to a degree, this design approaches the company it serves fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more attention grabbing and even more meaningful.

logo design with a jumping green frog designed for a family members enjoyable facility in Fairview Heights.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve done dozens of logo designs for surgeons, dental offices, and legal professionals but Cool Springz is without question the only trampoline park which I have ever had the opportunity to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to include a handful of springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for marketing and advertising. I also think this is the only time that a logo I came up with was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design including a flock of birds, a mountain, a route, a stream, and also a tree - made for Fairview Heights traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche profession because travel photographers tend not to capture places or things but instead communicate emotional journeys by means of the images they record. The idea behind this logo concept was to utilize negative space to communicate more than what was visible upon first glance, which I think is quintessential of the majority of good photographers in that they often convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness which can’t be communicated with mere words. I attempted to do something much the same to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Fairview Heights logo design but also to illustrate the depth to her work and in the way that she sees the world through the lens of her camera.

 Fairview Heights logo style with a seagull utilized for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of custom logo design projects that I take on I truly enjoy and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the client, even though he liked the concept, really did not care for my choice of birds. This particular guy genuinely hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his hatred for this particular kind of sea bird.

When I turn a concept over to a client I encourage them to discuss it with friends and family members as well as with individuals that they don’t even know so as to get impartial viewpoints on the merit of a design. Fortunately, he shared it with his whole family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a strange creature in the design world given that the people that tend to hire an expert to create their business logo recognize how essential a logo design is for their company so they are much more invested in the final result. Every logo job possesses it’s allotment of difficulties, however the largest obstacle is finding that sweet spot in a design that functions really well at the job it’s needed to do in branding a business and also providing the customer the image they see for themselves.

a red panda logo design with bamboo in the background, style for Fairview Heights book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, yet it is the most necessary part of a printed book because it is ordinarily the initial thing a person views in the bookstore. Regarding a publishing company, it’s the absolute best opportunity that they will likely ever get to publicize their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design created for an airline in Los Angeles, the logo has two letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and go nevertheless it looks like that in many cases one of the aspects folks tend to recollect the most are their logos. The Air LA logo design was done for a smaller start-up commuter/shuttle air service located in LA and while I’m not certain it really “took off” their logo design didn’t ground them. The bookend A’s in their title lent itself well to conferring a feeling of flight and it was undoubtedly a victory.

 Fairview Heights logo design made use of for marketing as well as a label style for Vintage Instance includes an antiquated typeface design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, that appeared to be vintage cases. For this brand design I strove to come up with a logo that had a fluid vintage feel to it and could easily be utilized for anything from a web site to a label on brand new cases that seemed like they were from another generation.

Logo design produced for an orthodontist in Fairview Heights, style include an arc with lines intersecting via it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging and difficult logo projects considering that it appears that every single dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to small business advertising, if restaurants approached their advertising in the exact same way dental practitioners do every one of their logos would definitely be a picture explaining something they served, McDonalds would probably include a picture of a potato and a cow.

I understand the thinking behind including an image of something mouth associated to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I really love doing dental care logo designs because it challenges me to come up with a design that implies dentistry or a particular area of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo designed for a family not-for-profit, the logo includes 4 characters staggered in height to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be representative of the devotion that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution hopes to convey.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design that conveyed that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize specifically how individuals ought to think or feel they don’t understand the goal of a logo. If you have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that describes itself will never have the opportunity to be understood.

Logo layout created for a hair layout workshop including a manuscript font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that projected an atmosphere of tranquility and elegance for their new hair studio. I came up with a design which didn’t go the obvious path of making merely a stylized orchid but rather designed a logo which implied an orchid in the pattern of a swirl featured into the letter O in the title and by putting emphasis on the concept along with the silhouette of a hummingbird hovering above the logo design itself. The obvious path in creating a business logo is frequently the wrong direction and in this case, the design ended up not being about the flower but alternately put the emphasis on the emotion that they wanted to project to their customers.

Arabian horse logo layout produced for a steed cattle ranch that focuses on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo developed a distinct company logo concept tailored to epitomize the unique physical traits of the Arabian breed of horses. By having a different head shape and very high tail carriage, the Arabian is one of the very most immediately recognizable horse types in the entire world.

Las Cafe logo design a small restaurant, design contains a changed manuscript font which floats above a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a small dining establishment, style contains a customized script typeface which floats over a group of elaborate lines as well as dots.

Logo layout for a software program programmer the design features as well as iconic element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and disk management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the business and in quite a few cases the meaning behind a business logo is equally as important as how it brands the organization it stands for.

Progress logo style produced for a Fairview Heights indoor designer, style attribute a collection of red circles that intersect and also change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fairview Heights interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who organizes, investigates, collaborates, and manages such projects. Interior design is a diverse profession that includes conceptual development, area planning, location assessments, programming, study, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style done for Advanced Leadership Solutions, the personalities for letter V and A in center of words progressed have been customized to link directly into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Fairview Heights logo design job was performed for a management specialist that assists business professionals to become more efficient at handling people, expectations, and profitability.

A logo layout featuring an angler in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting lovers the owners of On the Fly realized the market was ready for an outdoor sporting store that functions as a consignment business. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all kinds of interests, a spot to market their pre-owned goods to other sports enthusiasts. I created their Fairview Heights logo design dsign using an illustration that pulls in the interest of vehicles and sends an image that calls to mind the passion of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo style MQ farms, this logo design has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo design wasn’t really designed for an Fairview Heights area farm it was in reality designed for a products broker, and this particular logo was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to produce a brand mark that projects trust, financial success, and wealth.
Logo made for using a sign for the restaurant (Brewgrrs), it is a luxuriant script typeface that is evocative a well-known sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project in which I worked closely with the business owner to create a logo design that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.