Acute Care 360 ImageCo, Frankfort, Illinois, IL,

ImageCo, Frankfort, Illinois, IL,

Evolv Design logo designed by ImageCo, Frankfort, Illinois, IL,

Red Panda Publishers logo designed by ImageCo, Frankfort, Illinois, IL,

Frankfort, Illinois, IL,

ImageCo, Frankfort, Illinois, IL,
ImageCo, Frankfort, Illinois, IL,

Mid Valley Pathology logo designed by ImageCo, Frankfort, Illinois, IL,

FSA OK logo designed by ImageCo, Frankfort, Illinois, IL,

Emerald Heights logo designed by ImageCo, Frankfort, Illinois, IL,

Club Sapphire logo designed by ImageCo, Frankfort, Illinois, IL,

Downtown Dogs logo designed by ImageCo, Frankfort, Illinois, IL,

School board logo designed by ImageCo, Frankfort, Illinois, IL,

Ferry Street Coffee Company logo designed by ImageCo, Frankfort, Illinois, IL,

Stoney Forensic logo designed by ImageCo, Frankfort, Illinois, IL,

Smart kernels logo designed by ImageCo, Frankfort, Illinois, IL,

TIPS FOR FINDING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design agency offers a money back guarantee try to bear in mind that they simply cannot refund the amount of time you invest which is eminently more precious than your money is.

PORTFOLIO

Many design firms talk a good game but ultimately a design firm can only be determined by the quality of their portfolio, if the work in their design portfolio does not contain real world samples chances are they won’t be able to deliver a premium logo design.

VISION

A logo’s objective is to be understood and be unforgettable, and it’s purpose is to mirror your personal vision for your company. If a logo designer isn’t focused on realizing your vision, the thing they are really focused on is how quickly they will get paid.

Frankfort LOGO DESIGN​

For over 2 decades ImageCo has been helping business owners grow notable brands. We have performed brand identity design work for mechanics, colleges, heart surgeons, party planners, coffee roasters, retailers, and just about every other kind of business concern you can envision. What makes ImageCo unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every logo design project as if it will be used as an electric sign. As a result of our sign first technique our designs can, and have been employed in everything from fashion labels to billboards. Our sign first technique guarantees that our logos are just as effective whether they are used in TV commercials or website headers, they are consistently identifiable, understood, and remembered no matter of size or application.

American Made ★ Design

Something which really sets ImageCo apart from many of the design companies that you might have come across on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are brought on board to do, we perform in-house. Regardless of the type of design project we accept, brand identity design, web page, trade show display, or commercial sign, we do not, and never will farm out our client’s work to companies located outside the US. When you call us at 1-855-IMAGECO the party that answers the phone is ImageCo’s owner and designer, not a broker that increases the price of your project and imposes the terms of how my customers and I conduct business.

QUALITIES OF A POWERFUL LOGO DESIGN

Virtually every new Frankfort entrepreneur realizes that they require a logo, however few new business owners thoroughly understand the pivotal role their logo will make in their becoming successful, or precisely why one business logo functions far better than another. A business logo has an instant and lasting impact on the financial success of a business, select the correct one and it will make the door swing and cash register ring, go with the wrong one and it can be an obstacle and an impediment for the life span of a business. The logos presented in the ImageCo portfolio help Frankfort businesses prosper, they are effective in any given circumstance and the main reason they are so effective is because they all have these five things in common.
  1. Simplicity: simple logo designs don’t require contemplation, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to store signs a scalable logo design will continue to be legible and equally emotive at every dimension.
  3. Versatility: logos which work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or business they represent.
  5. Relevance: a company logo needs to be ageless and will feel equally relevant today, tomorrow, and forty years from now.

understand your brand

Brand – It’s both a verb and a noun, it is an identifying mark and the act of noting something to ensure that it could be distinguished, its origin originates from the brand branded onto animals. Nowadays a brand indicates basically anything with an objective, regardless if it be earnings or government agencies, a brand is an innate aspect of specifying the value of a specific thing in the public’s mind.

Branding – Is sort of like marketing and advertising’s attractive cousin, they are all from the very same family, the difference being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition targeted at a target audience, it’s goal is to create a mental image that the target market will likely relate to.

Brand Image – An image planted and nurtured through advertising and marketing as well as identity design. When a person states the brand names Porsche or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can deliver us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and brand image is what makes people want those products. Brand image is why people buy specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Agencies – If you reflect on the beginning of a lot of branding agencies you’ll find that they are frequently rebranded advertising and marketing firms. When a person says they are in marketing most people will likely have an idea about the type of work they do anything that can be seen, felt or heard become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a visual designer that focuses on a type of visual design which helps shape the public image of a firm, a product or a business organization. Brand identity designers create logo designs, sign designs, product packaging, and also collateral material such as cards, stationery, and also sales brochures. Some identity designers also build websites and also user interfaces. The crucial duty of a brand identity designer is to develop the visual cues as well as an emotional tone with the objective of affecting actions, outcomes as well as understandings.

Featured signs/logos

Retro logo design of a bicycle created for a Frankfort coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were actually opening up in an old section of the city and really wanted to cast a vintage feel without appearing as monotonous or low energy. I accomplished each of the tasks via creating a custom logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo design with a microscopic lense slide as well as germs designed for Frankfort medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the causes and outcomes of diseases, mainly the branch of healthcare that deals with the clinical evaluation of samplings of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is really the only instance I recollect in which I was able to incorporate a bacteria-laden microscope slide into a business logo design.

Typically I try not to be extremely literal with a design and to a degree, this design approaches the company it represents quite literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more interest grabbing and a lot more unforgettable.

logo style with a jumping environment-friendly frog made for a family members fun center in Frankfort.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve done dozens of logo designs for doctors, dentists, and legal professionals but Cool Springz is without question the only trampoline park which I have actually ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to integrate a couple of springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing and advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo design including a flock of birds, a mountain, a route, a stream, and a tree - designed for Frankfort travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche profession because travel photographers tend not to capture places or things but instead reveal emotional journeys through the photos they capture. The idea behind this logo design was to make use of negative space to convey more than what was visible upon initial view, which I think is representative of almost all professional photographers in that they oftentimes tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I tried to do something the same to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Frankfort logo design but also to reveal the depth in her work and in the way that she sees the world through the lens of her camera.

 Frankfort logo design with a seagull made use of for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of logo design projects that I take on I genuinely take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A however my client, even though he liked the concept, didn’t care for my choice of birds. This particular guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family members didn’t share his scorn for this particular variety of sea bird.

When I turn a concept over to a customer I encourage all of them to discuss it with friends and family as well as with individuals that they don’t actually know so as to get unbiased viewpoints on the worthiness of a design. Fortunately, he shared it with his whole family and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original concept.

Logo designs are a weird animal in the design world given that the people that are inclined to hire an expert to create their business logo recognize how important a logo is for their organization so they are way more vested in the end result. Every logo design project has it’s share of obstacles, however the greatest challenge is finding that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Frankfort book publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, nevertheless it really is the most vital part of a published book since it is usually the very first thing a person sees in the bookstore. Concerning a publisher, it’s the optimal opportunity that they will likely ever have to spotlight their label and get their logo design in front of the men and women that purchase actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has 2 letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems that in many cases one of the things people tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline company based in LA and while I’m not sure it actually “took off” their custom logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a good sense of air travel and it was undoubtedly a winner.

 Frankfort logo style utilized for marketing and also a tag design for Vintage Situation includes an antiquated font style design.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that looked to be much older cases. For this business logo concept I tried to come up with a logo that had a fluid retro feel to it and could be used for everything from a web site to an insignia on brand new cases that seemed like they were from another point in time.

Logo produced for an orthodontist in Frankfort, style include an arc with lines converging via it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can be one of the most difficult logo projects considering that it appears that almost every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden professions when it comes to business branding, if restaurants approached their branding in the very same way dental practitioners do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would likely have an image of a potato and a cow.

I recognize the thinking behind adding a likeness of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I really enjoy doing dentist business logos simply because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the client the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo developed for a family members nonprofit, the logo includes 4 personalities staggered in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be representative of the love that William McNally had for the people residing in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or institution hopes to convey.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design that conveyed that they were about families without being openly tacky about it. The aim of a logo design is to be remembered and recognized and if the designer attempts to use the logo to explain precisely how individuals should think or feel they don’t understand the objective of a logo. If people have to consider a logo design to understand what it means, it has fallen short, a logo needs to be immediately comprehended and a logo design that explains itself won’t have the likelihood to be understood.

Logo layout developed for a Frankfort hair design workshop including a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that related an atmosphere of serenity and connection for their new hair studio. I came up with a concept which did not go the obvious route of designing merely a stylized orchid but alternatively crafted a company logo that suggested an orchid in the pattern of a swirl incorporated in to the letter O in the name and by placing attention on the logo design along with the silhouette of a hummingbird hovering over the logo design itself. The obvious path in creating a business logo is usually the incorrect route and in this case, the design ended up not being about the orchid but instead put the focus on the emotion that they wanted to forecast to their clients.

Arabian horse logo layout produced for a horse cattle ranch that focuses on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo created a distinct logotype concept customized to epitomize the unique physical traits of the Arabian breed of equines. With a distinctive head shape and high tail posture, the Arabian is one of the highly quite easily recognizable equine types in the whole world.

Las Cafe, A Frankfort Coffee shop logo layout a small dining establishment, style includes a customized script font which floats above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little dining establishment, design contains a modified script font style which floats above a team of ornate lines and also dots.

Logo layout for a software developer the design attributes and famous Frankfort aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and hard drive managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a bridge in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. However, it symbolized something to the business owner of the company and in many cases the substance supporting a logo design is just as important as how it serves the company it stands for.

Progress logo layout produced for a Frankfortindoor designer, design feature a series of red circles that intersect and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Frankfort interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, investigates, coordinates, and manages such ventures. Interior design is a diverse occupation that consists of conceptual development, space planning, location assessments, programming, research, interacting with the stakeholders of a project, construction supervision, and implementation of the design.

logo design done for Advanced Leadership Solutions in Frankfort, the personalities for letter V and A in middle of the word advanced have been customized to tie straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Frankfort logo design assignment was done for a management advisor that enables business leaders to develop into more effective at handling people, expectations, and profitability.

A Frankfort business logo style featuring a fisherman in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly understood the market was prepared for an outdoor sporting store that operates as a consignment firm. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all sorts of interests, a spot to sell their previously owned items to other sports enthusiasts.

I tailored their Frankfort business logo design utilizing an image that garners the attention of vehicles and projects an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ farms, this Frankfort company logo layout has an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t really designed for an Frankfort area farm it was in reality developed for a products broker, and this logo was one of multiple that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to generate a image that projects assurance, financial success, and affluence.

 Frankfort Logo design for a nonprofit, Turning Factor Solutions - the logo style attribute for externally facing arrow and also the arrowheads suggest that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they wanted, this can be a good thing or a bad thing. Good in that it grants a designer the flexibility to investigate any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of knowing where the target is. Thankfully, in this particular case, I hit a bullseye with the 1st try.

Logo made for making use of an indicator for the dining establishment (Brewgrrs), it is an ornate script font style that is evocative a renowned Frankfort sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked directly with the owner to produce a logo design which worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very legible from over a block away.

commercial identity design projects

Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Electrical sign design for Frankfort restaurnat designed by Frankfort Sign Business
Frankfort logo design and brand identity design for Frankfort retailers
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,

Logo designed by ImageCo, Frankfort, Illinois, IL,

Logo designed by ImageCo, Frankfort, Illinois, IL,

Logo designed by ImageCo, Frankfort, Illinois, IL,

Logo designed by ImageCo, Frankfort, Illinois, IL,

Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,
Logo designed by ImageCo, Frankfort, Illinois, IL,