Acute Care 360 ImageCo, Lincoln Square, Illinois, IL,

ImageCo, Lincoln Square, Illinois, IL,

Evolv Design logo designed by ImageCo, Lincoln Square, Illinois, IL,

Red Panda Publishers logo designed by ImageCo, Lincoln Square, Illinois, IL,

Lincoln Square, Illinois, IL,

ImageCo, Lincoln Square, Illinois, IL,
ImageCo, Lincoln Square, Illinois, IL,

Mid Valley Pathology logo designed by ImageCo, Lincoln Square, Illinois, IL,

FSA OK logo designed by ImageCo, Lincoln Square, Illinois, IL,

Emerald Heights logo designed by ImageCo, Lincoln Square, Illinois, IL,

Club Sapphire logo designed by ImageCo, Lincoln Square, Illinois, IL,

Downtown Dogs logo designed by ImageCo, Lincoln Square, Illinois, IL,

School board logo designed by ImageCo, Lincoln Square, Illinois, IL,

Ferry Street Coffee Company logo designed by ImageCo, Lincoln Square, Illinois, IL,

Stoney Forensic logo designed by ImageCo, Lincoln Square, Illinois, IL,

Smart kernels logo designed by ImageCo, Lincoln Square, Illinois, IL,

POINTERS ON PICKING THE BEST LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so anytime a design company presents a money back guarantee try to keep in mind that they can not reimburse the time you invest which is eminently more precious than your money is.

PORTFOLIO

Many design firms talk a good game but in the end a designer can only be determined from the quality of their design work, if the work in their portfolio doesn’t contain actual examples odds are they won’t be able to produce a top quality logo design.

VISION

A logo’s goal is to be understood and remembered, and it’s goal is to mirror your unique vision for your company. If a logo designer is not focused on actualizing your vision, the thing they are really focused on is how soon they can get paid.

Lincoln Square LOGO DESIGN​

For over 20 years ImageCo has been helping small business owners establish memorable brand identities. We have undertaken logo design work for farmers, educational institutions, heart surgeons, party planners, cafes, retail stores, and virtually every other kind of business concern you can imagine. What makes us unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every brand identity project as if it will be employed as an electrical sign. As a result of our sign first technique our designs can, and have been utilized in everything from garment labels to electrical signs. Our sign first technique insures that our logos are just as successful whether they are used in TV commercials or website applications, they are consistently identifiable, comprehended, and always remembered irrespective of size or use.

American Made ★ Design

Something which truly sets ImageCo apart from many of the design agencies that you might have come across online, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are retained to do, we perform in-house. No matter the type of design project we accept, business logo, web page, trade show display, or electrical sign, we do not, and never will farm-out our customer’s work to contractors based outside the United States. Whenever you contact us at 1-855-IMAGECO the person that answers the telephone is ImageCo’s owner and designer, not a middleman that marks up the price of your design project and dictates the terms of how we conduct business.

CHARACTERISTICS OF A GOOD LOGO DESIGN

Nearly every new Lincoln Square entrepreneur realizes that they require a logo, but few new business owners entirely recognize the essential role their logo can make in their success, or why one business logo functions better than another. A business logo has a critical and sustaining influence on the financial success of a business, choose the right one and it can make the door swing and phone ring, choose the incorrect one and it will be a barrier and a hindrance for the life of a business. The logos included in the ImageCo portfolio help Lincoln Square companies succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not require deliberation, they can be grasped in merely a look.
  2. Scalability: from label to posters a scalable logo will remain legible and just as emotive at any size.
  3. Versatility: logos which work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or business they represent.
  5. Relevance: a logo should be lasting and will feel equally relevant today, tomorrow, and twenty five years from today.

understanding branding

Brand – It is a verb as well as a noun, it is an identifying mark as well as the process of noting something to make sure that it can be identified, its foundation originates from the brand burned onto animals. Today a brand signifies pretty much anything with an intention, regardless if it be profit or government agencies, a brand is an innate aspect of specifying the worth of something in the public’s mind.

Branding – Is kind of like marketing and advertising’s attractive cousin, they are each from the same family, the distinction being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity competition directed at a specific audience, it’s objective is to develop a mental image that the target market will identify with.

Brand Image – An image planted and nurtured by advertising and marketing as well as identity design. When somebody says the brand names Lamborghini or Corvette what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a car with 4 wheels that can move us from point A to point B, the image we have (or at least I have) is of speed, elegance, of something dangerous and exotic . That is brand image and that is what makes individuals purchase those brands. Brand image is why people identify with specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Companies – If you reflect on the history of most branding agencies you’ll find that they are often re-branded marketing and advertising companies. When a person says they are in marketing most people will likely have an idea about the type of work they do anything that can be seen, felt or heard are part of a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that specializes in a kind of visual design which helps form the perception of a company, a product or a company. Brand identity designers develop logo designs, sign designs, packaging, and also collateral material such as business cards, stationery, as well as sales brochures. Some visual designers also build web sites and software interfaces. The crucial duty of a brand identity designer is to develop the visual cues as well as a psychological tone with the goal of influencing actions, results as well as assumptions.

select SIGNS & LOGOS

Retro logo style of a bicycle created for a Lincoln Square coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were actually opening in an older section of town and really wanted to visualize a retro atmosphere without appearing as monotonous or low energy. I achieved the two tasks by means of designing a company logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

clinical logo layout with a microscopic lense slide and germs made for Lincoln Square medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the triggers and effects of diseases, especially the branch of medicine which works with the clinical evaluation of samples of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recall in which I was able to incorporate a bacteria-laden microscope slide within a business logo design.

Normally I attempt not to be overly literal with a design and to a degree, this design approaches the company it serves rather literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more appealing, more interest grabbing and even more unforgettable.

logo layout with a leaping eco-friendly frog designed for a family fun center in Lincoln Square.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of projects that come my way, I’ve done dozens of logo designs for physicians, dentists, and lawyers but Cool Springz is without question the one and only trampoline park that I have ever had the privilege to work on.

Given that the name of the business features the word springz in its name the apparent choice would have been to feature a couple of springs into the design but Cool Springz is a fun destination to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design including a flock of birds, a hill, a path, a stream, as well as a tree - created for Lincoln Square travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche sector due to the fact that travel photographers tend not to capture locations or things but instead project emotional journeys by means of the images they record. The idea behind this logo composition was to make use of negative space to convey more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they often tell whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness that can’t be conveyed with just words. I tried to do something comparable to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Lincoln Square logo design but also to illustrate the depth to her art and in the way that she sees the world through the lens of her camera.

 Lincoln Square logo style with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I seriously savor and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the character A but the customer, even though he liked the concept, didn’t care for my choice of birds. This particular guy really disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his aversion for this particular type of sea bird.

When I turn a design over to a customer I urge them to discuss it with colleagues and family members as well as with other people that they don’t even know so as to get unbiased judgements on the value of a design. Fortunately, he shared it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logo designs are a weird animal in the design world because the people that have a tendency to hire an expert to create their business logo recognize how crucial a logo is for their organization so they are way more invested in the end result. Every logo design job has it’s allotment of hurdles, but the greatest challenge is finding that sweet spot in a design that works really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, layout for Lincoln Square book publisher

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, however it really is the most crucial part of a printed book due to the fact that it is often the primary thing a person sees in the book store. With regard to a publishing company, it’s the best opportunity that they will likely ever have to publicize their label and get their logo design in front of the individuals that shop for actual books.

This 3 color design is vibrant, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo has two letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and go however it looks like that in many cases one of the items individuals tend to recall the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline company based in LA and while I’m not sure it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a good sense of air travel and it was certainly a winner.

 Lincoln Square logo design used for advertising and marketing as well as a label style for Vintage Situation features an old typeface style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which seemed to be older cases. For this business logo concept I tried to come up with a logo that offered a fluid old style feel to it and could easily be utilized for every thing from a website to a label on brand new cases that seemed like they were from another point in time.

Logo design produced for an orthodontist in Lincoln Square, style consist of an arc with lines converging via it to suggest metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can be one of the most challenging and difficult logo projects considering that it appears that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden careers when it comes to small business branding, if dining establishments approached their advertising in the exact same way dental offices do every one of their logos would be a picture trying to explain something they served, McDonalds would probably contain an image of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really love doing dentistry business logos simply because it challenges me to come up with a design that implies dentistry or a certain area of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular design over to the client the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo designed for a family not-for-profit, the logo design features 4 characters surprised in elevation to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the families in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or institution wishes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo design which communicated that they were about families without being overtly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo design to describe exactly how people should think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that illustrates itself won’t have the opportunity to be comprehended.

Logo style produced for a Lincoln Square hair design studio featuring a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo that projected a sense of simplicity and elegance for their new hair salon. I came up with a design which did not go the obvious path of making merely a stylized orchid but alternatively delivered a business logo which suggested an orchid in the formation of a swirl featured into the letter O in the title and by placing attention on the logo design with the figure of a hummingbird hovering over the logo itself. The obvious path in creating a logo design is oftentimes the incorrect path and in this case, the design ended up not being about the flower but instead laid the importance on the perception that they really wanted to forecast to their patrons.

Arabian horse logo design produced for an equine cattle ranch that specializes in breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a unique organization logo design customized to display the unique physical traits of the Arabian type of horses. With an unique head form and very high tail posture, the Arabian is one of the highly immediately identifiable horse lineages in the world.

Las Cafe, A Lincoln Square Coffee shop logo layout a small restaurant, layout consists of a modified manuscript font style which floats over a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a little dining establishment, layout contains a changed manuscript font which floats above a group of ornate lines and dots.

Logo design for a software program designer the design functions as well as iconic Lincoln Square component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and hard drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the business owner of the business and in quite a few cases the meaning behind a logo design is equally as important as how it serves the business it represents.

Evolve logo style created for a Lincoln Squareinterior designer, style feature a collection of red circles that converge as well as change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lincoln Square interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who arranges, researches, coordinates, and oversees such tasks. Interior design is a diverse occupation that involves conceptual development, area planning, site examinations, programming, research study, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Leadership Solutions in Lincoln Square, the personalities for letter V and A in center of words advanced have been modified to connect directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Lincoln Square logo design project was done for a management expert that aids business leaders to become more effective at managing people, expectations, and profitability.

A Lincoln Square business logo design featuring a fisherman in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly knew the market was primed for an outdoor sporting retailer that operates as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a place to market their pre-owned goods to other sports enthusiasts.

I tailored their Lincoln Square logo design along with an illustration that seizes the interest of traffic and projects an image that calls to mind the enthusiasm of the outdoors. With traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo layout MQ farms, this Lincoln Square company logo design has actually a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t actually created for an Lincoln Square area farm it was really created for an investments broker, and this particular logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to develop a brand mark that projected esteem, effectiveness, and affluence.

 Lincoln Square Logo design for a not-for-profit, Transforming Factor Solutions - the logo style attribute for externally encountering arrow as well as the arrowheads indicate that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design that they desired, this can be a good thing or a bad thing. Good in that it grants a designer the flexibility to discover any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of knowing where exactly the target is. Thankfully, in this particular case, I nailed a bullseye with the first try.

Logo designed for the use of a sign for the dining establishment (Brewgrrs), it is an ornate script typeface that is evocative a famous Lincoln Square sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant custom logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat project where I worked closely with the owner to produce a business logo which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Electrical sign design for Lincoln Square restaurnat designed by Lincoln Square Sign Company
Lincoln Square logo design and brand identity design for Lincoln Square companies
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,

Logo designed by ImageCo, Lincoln Square, Illinois, IL,

Logo designed by ImageCo, Lincoln Square, Illinois, IL,

Logo designed by ImageCo, Lincoln Square, Illinois, IL,

Logo designed by ImageCo, Lincoln Square, Illinois, IL,

Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,
Logo designed by ImageCo, Lincoln Square, Illinois, IL,