New Lenox Logo Design

Nearly every new New Lenox venture understands that they need a logo, yet few entrepreneurs fully understand the key role their organization logo will play in their financial success, or exactly why one business logo works more effectively than another. A company logo has a critical and long-term influence on the prosperity of a business, pick the correct one and it will make the door swing and phone ring, select the incorrect one and it can be an obstacle and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help New Lenox companies succeed, they are effective in any given situation and the reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require consideration, they can be realized in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo design will remain legible and equally emotive at every scale.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the company they represent.
  5. Relevance: a business logo must be timeless and should feel relevant today, tomorrow, and thirty years from today.

Retro logo design of a bicycle created for a New Lenox coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were launching in an older part of the area and wanted to cast an old-fashioned tone without coming across as monotonous or low energy. I fulfilled each of the jobs via designing a sign design that features a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo design with a microscopic lense slide and also germs created for New Lenox clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the root causes and outcomes of diseases, mainly the field of healthcare which deals with the laboratory examination of samplings of body tissue for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is the sole instance I recall where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Usually I try not to be overly literal with a design and to a degree, this design approaches the company it serves fairly literally, but it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more focus grabbing and more meaningful.

logo style with a jumping green frog developed for a family members enjoyable center in New Lenox.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects that come my way, I’ve produced dozens of logo designs for physicians, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever gotten the privilege to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to include a few springs into the concept but Cool Springz is a fun destination to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I designed was transformed into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo featuring a flock of birds, a mountain, a route, a stream, and also a tree - developed for New Lenox traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche field because travel photographers don’t shoot locations or things but instead project emotional experiences through the pictures they record. The thought behind this logo design was to make use of negative space to communicate more than what was visible upon initial view, which I think is quintessential of most professional photographers in that they often tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional resonance which can’t be conveyed with just words. I made an effort to do something the same to this logo by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  New Lenox logo but also to illustrate the depth in her work and in the way that she views the world through the lens of her camera.

 New Lenox logo style with a seagull utilized for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of business logo design projects that I take on I genuinely relish and the Coastal Wireless assignment was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the character A but my customer, even though he loved the concept, really did not care for my choice of birds. This particular guy seriously despised seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his hatred for this specific variety of sea bird.

When I turn a concept over to a customer I urge all of them to discuss it with friends and family members as well as with people that they don’t actually know so as to get honest assessments on the worthiness of a design concept. Fortunately, he discussed it with his family members and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Business logos are a weird animal in the design world given that the people that have a tendency to hire an expert to create their logo realize how vital a logo is for their business so they are much more invested in the outcome. Every logo job possesses it’s share of hurdles, however the largest obstacle is finding that sweet spot in a design that works really well at the job it’s required to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, design for New Lenox book author

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, however it really is the most necessary part of a published book due to the fact that it is usually the primary thing a person views in the bookstore. With regard to a publisher, it’s the most ideal opportunity that they will ever have to publicize their product and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo has 2 letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it seems like that in many instances 1 of the items consumers usually tend to recall the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle airline based in LA and while I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a feeling of air travel and it was certainly a success.

 New Lenox logo design made use of for marketing and also a tag design for Vintage Situation includes an old typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which looked to be older cases. For this custom logo concept I sought to come up with a logo that offered a fluid vintage feel to it and could be used for anything from a web page to a label on brand new cases that appeared like they were from another point in time.

Logo developed for an orthodontist in New Lenox, design consist of an arc with lines converging through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most challenging logo design jobs because it appears that almost every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the very most cliche ridden fields when it comes to company advertising, if dining establishments approached their advertising in the very same way dental professionals do every one of their logos would definitely be a picture trying to explain something they served, McDonalds would likely have an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth associated to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really love doing dental care logos simply because it challenges me to come up with a design that implies dentistry or a certain field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo designed for a family nonprofit, the logo features 4 characters startled in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the families in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or institution wishes to communicate.

The McNally Foundation’s name presented a unique opportunity to do a logo design which conveyed that they were about families without being overtly tacky about it. The objective of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize exactly how people should think or feel they don’t understand the purpose of a logo. If viewers have to think about a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo that illustrates itself won’t have the likelihood to be understood.

Logo design produced for a hair layout studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo that projected a spirit of peace and class for their new hair salon. I came up with a design that didn’t go the obvious direction of creating just a stylized orchid but instead crafted a logo design which suggested a flower in the formation of a swirl featured in to the letter O in the title and by putting attention on the concept with the silhouette of a hummingbird floating above the logo design itself. The obvious path in creating a company logo is more often than not the incorrect path and in this case, the design ended up not being about the flower but alternately laid the importance on the perception that they really wanted to forecast to their clients.

Arabian equine logo style created for a horse cattle ranch that focuses on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created an original company logo design styled to display the unique physical traits of the Arabian type of horses. By having a distinctive head shape and high tail posture, the Arabian is one of the very most immediately recognizable horse types in the entire world.

Las Coffee shop logo design a small restaurant, design contains a modified manuscript typeface which hovers above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little restaurant, layout includes a changed manuscript font which floats over a group of luxuriant lines as well as dots.

Logo layout for a software program developer the design functions and renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the business and in quite a few cases the meaning supporting a company logo is equally as important as how it serves the enterprise it represents.

Advance logo layout produced for a New Lenox interior designer, style feature a collection of red circles that converge and also change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a New Lenox interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, researches, collaborates, and oversees such projects. Interior design is a diverse profession that includes conceptual development, area planning, site assessments, programming, investigation, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo layout provided for Advanced Leadership Solutions, the characters for letter V and A in center of the word progressed have actually been modified to tie directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This New Lenox logo design project was completed for a leadership expert that helps business professionals to become more effective at managing people, expectations, and profitability.

A logo design including an angler in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting fans the founders of On the Fly understood the market place was prepared for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all types of interests, a place to market their pre-owned items to other sports enthusiasts. I created their New Lenox logo dsign using an image that grabs the attention of vehicles and projects an image that wakens the enthusiasm of the outdoors. With traffic that averages forty five mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ farms, this logo design has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem design wasn’t really designed for an New Lenox regional farm it was actually developed for a commodities broker, and this particular logo design was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to design an identity that projects self-confidence, financial success, and luxury.
Logo design made for using an indication for the dining establishment (Brewgrrs), it is an elaborate script typeface that is evocative a renowned sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked closely with the owner to design a logo design which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very easy to read from over a block away.