Oak Lawn, Illinois Logo Design

Virtually every new Oak Lawn company knows they are in need of a logo, however few new business owners entirely recognize the essential role their logo will take in their success, or exactly why one business logo functions far better than another. A company logo has a critical and long term influence on the prosperity of a company, go with the correct one and it will make the door swing and cash register ring, select the wrong one and it will be an obstacle and an impediment for the life of a company.

The logos included in the ImageCo portfolio help Oak Lawn, Illinois businesses succeed, they are effective in any given situation and the reason they are so effective is that they all have these 5 traits in common.

  1. Simplicity: simple logo designs don’t demand consideration, they can be understood in merely a look.
  2. Scalability: from business cards to signboards a scalable logo will be legible and just as emotive at virtually any dimension.
  3. Versatility: logos which work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the organization they stand for.
  5. Relevance: a business logo should be lasting and will feel as relevant today, tomorrow, and twenty five years from now.
Retro logo style of a bike produced for a Oak Lawn, Illinois coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and bistro were opening in an old part of the town and really wanted to project an old-fashioned atmosphere without appearing as boring or low energy. I achieved each of the jobs by designing a trademark design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo design with a microscope slide and also germs made for Oak Lawn, Illinois clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the causes and consequences of diseases, especially the field of healthcare which works with the laboratory evaluation of samplings of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the sole instance I recall in which I was able to integrate a bacteria-laden microscope slide within a logo design.

Generally I attempt not to be overly literal with a concept and to a degree, this design approaches the company it represents quite literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more interesting, more attention grabbing and even more meaningful.

logo design with a leaping environment-friendly frog created for a household fun center in Oak Lawn, Illinois.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects that come my way, I’ve done dozens of logo designs for doctors, dentists, and legal professionals but Cool Springz is without question the one and only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the company has the word springz in its name the apparent choice would have been to integrate a handful of springs into the design but Cool Springz is a fun place to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I did was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design featuring a group of birds, a hill, a trail, a stream, and also a tree - designed for Oak Lawn, Illinois traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche sector because travel photographers don’t shoot locations or things but rather reveal emotional experiences through the images they capture. The idea behind this logo composition was to make use of negative space to communicate more than what was visible upon initial glance, which I think is representative of most professional photographers in that they frequently convey whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance which can’t be communicated with just words. I attempted to do something the same to this logo design by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Oak Lawn logo design but also to reveal the depth in her art and in the way that she perceives the world through the lens of her camera.

 Oak Lawn logo style with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I truly savor and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the character A but the client, while he liked the concept, didn’t care for my choice of birds. This man genuinely despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his scorn for this specific kind of sea bird.

When I turn a concept over to a client I urge all of them to discuss it with friends and colleagues and family members as well as with individuals that they don’t even know so as to get unprejudiced judgements on the merit of a concept. Fortunately, he shared it with his whole family and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire a professional to design their logo design realize how essential a logo is for their business so they are way more vested in the final result. Every logo project possesses it’s portion of obstacles, but the largest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also providing the client the image they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Oak Lawn, Illinois publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, nevertheless it really is the most important part of a published book considering that it is usually the first thing a person sees in the book store. For a publishing company, it’s the opportunity they will likely ever have to spotlight their label and get their logo design in front of the individuals that buy actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has two letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems that in many instances 1 of the things individuals tend to remember the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle air service located in LA and while I’m not certain it actually “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a feeling of flight and it was definitely a success.

 Oak Lawn logo style utilized for advertising and a label style for Vintage Case features an antiquated font style.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that seemed to be antique cases. For this logo concept I sought to come up with a logo that possessed a fluid old style feel to it and could easily be used for everything from a web page to a label on brand new cases that looked like they were from a different point in time.

Logo developed for an orthodontist in Oak Lawn, Illinois, layout include an arc with lines intersecting via it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most challenging logo design projects because it appears that virtually every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to small business marketing, if restaurants approached their advertising in the same way dental offices do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely have an image of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth associated to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I actually love doing dentist logos because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a concept that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this design over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design developed for a household nonprofit, the logo features 4 characters surprised in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a custom logo design that would be depictive of the devotion that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization wishes to project.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which conveyed that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize exactly how people ought to think or feel they don’t understand the mission of a logo. If viewers have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that explains itself won’t have the likelihood to be comprehended.

Logo layout created for a hair design studio featuring a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which conveyed a feeling of relaxation and elegance for their new hair salon. I came up with a concept that didn’t go the obvious direction of designing just a stylized orchid but alternatively delivered a logo design which implied a flower in the pattern of a swirl incorporated into the letter O in the name and by placing emphasis on the concept using the silhouette of a hummingbird floating over the logo itself. The obvious path in designing a business logo is oftentimes the wrong course and in this case, the design ended up not being about the orchid but instead placed the attention on the feeling that they wanted to transmit to their customers.

Arabian steed logo style produced for a steed ranch that focuses on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a unique organization logo design styled to manifest the unique physical traits of the Arabian breed of horses. With an unique head shape and high tail posture, the Arabian is one of the very most easily recognizable horse breeds in the whole world.

Las Coffee shop logo design a small restaurant, design includes a changed script typeface which floats over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, design includes a changed manuscript font which floats over a team of elaborate lines as well as dots.

Logo layout for a software developer the design functions and also iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and drive managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding what business they are in or how it relates to their specific location. But it represented something to the owner of the business and in quite a few cases the meaning supporting a logo design is just as important as how it brands the enterprise it stands for.

Progress logo design developed for a Oak Lawn, Illinois interior designer, layout attribute a collection of red circles that intersect as well as replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Oak Lawn, Illinois interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, collaborates, and oversees such projects. Interior design is a multifaceted occupation that consists of conceptual development, area planning, site inspections, programming, research study, interacting with the stakeholders of a project, construction supervision, and implementation of the design.

logo style provided for Advanced Management Solutions, the characters for letter V and also A in middle of the word progressed have been customized to connect directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Oak Lawn, Illinois logo design project was completed for a leadership specialist that helps business professionals to develop into more efficient at supervising people, expectations, and profitability.
A logo design including an angler in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting fans the owners of On the Fly understood the market place was ready for an outdoor sporting store that operates as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all sorts of interests, a spot to market their secondhand goods to other sports enthusiasts. I designed their Oak Lawn logo design dsign utilizing an image which garners the interest of vehicles and projects an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo style MQ farms, this logo style has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t really composed for an Oak Lawn, Illinois regional farm it was in reality developed for an investments broker, and this logo was one of a handful of which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to create a graphic that projected self-confidence, financial success, and wealth.

 Oak Lawn Logo design for a nonprofit, Transforming Point Solutions - the logo layout feature for ostensibly encountering arrowhead and the arrowheads suggest that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they desired, that can be a good thing or a bad thing. Good in that it gives a designer the opportunity to delve into any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of understanding where exactly the target is. Fortunately, in this particular instance, I struck a bullseye with the 1st go.

Logo developed for making use of an indication for the dining establishment (Brewgrrs), it is an ornate script typeface that is evocative a famous sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked closely with the business owner to create a logo design that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign which hung over their doors, and was highly visible and very easy to read from over a block away.