Tinley Park, Illinois Logo Design

Nearly every new Tinley Park business realizes that they require a logo, but few new business owners entirely understand the pivotal role their company logo will play in their becoming successful, or exactly why one logo functions better than another. A business logo has a critical and long term impact on the growth of a business, select the right one and it can make the door swing and phone ring, select the wrong one and it can be an obstacle and a hindrance for the longevity of a business.

The logos presented in the ImageCo portfolio help Tinley Park, Illinois businesses succeed, they are effective in any given situation and the reason they are so effective is because they all have these five features in common.

  1. Simplicity: simple logo designs don’t demand deliberation, they can be understood in just a glimpse.
  2. Scalability: from business cards to billboards a scalable logo design will stay legible and equally emotive at every dimension.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they represent.
  5. Relevance: a logo must be timeless and should feel relevant today, tomorrow, and thirty years from now.

Logo PORTFOLIO Volume 1

Retro logo style of a bicycle developed for a Tinley Park, Illinois coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were actually opening up in an older section of town and wished to project a nostalgic vibe without coming across as monotonous or low energy. I fulfilled both tasks via designing a business logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo design with a microscopic lense slide and also germs made for Tinley Park, Illinois clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the causes and outcomes of diseases, especially the branch of healthcare which works with the clinical assessment of samplings of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is the sole instance I call to mind where I was in a position to integrate a bacteria-laden microscope slide within a business logo design.

Normally I attempt not to be excessively literal with a concept and to a point, this specific design approaches the company it serves quite literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more interesting, more focus grabbing and even more meaningful.

logo style with a jumping eco-friendly frog designed for a family fun facility in Tinley Park, Illinois.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the kinds of jobs that come my way, I’ve produced dozens of logo designs for surgeons, dental offices, and lawyers but Cool Springz is without question the one and only trampoline park which I have ever gotten the privilege to work on.

Given that the title of the company has the word springz in its name the apparent choice would have been to include a couple springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more lively high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for marketing. I also think this is the only time that a logo I created was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo including a flock of birds, a mountain, a route, a stream, and a tree - developed for Tinley Park, Illinois traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche area because travel photographers don’t capture places or things but rather reveal emotional experiences by means of the pictures they capture. The thought behind this logo design was to make use of negative space to convey more than what was visible upon first glance, which I think is quintessential of most good photographers in that they often convey whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey significantly more than that because their photos often have an emotional resonance that can’t be revealed with just words. I tried to do something similar to this logo by making use of the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Tinley Park logo but also to reveal the depth to her work and in the way that she sees the world through the lens of her camera.

 Tinley Park logo layout with a seagull used for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I honestly take pleasure in and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull shape as a stroke in the character A but my client, while he loved the concept, really did not care for my choice of birds. This particular man genuinely loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his hatred for this particular kind of sea bird.

When I turn a design over to a customer I urge them to discuss it with friends and family members as well as with other people that they don’t even know so as to get objective assessments on the benefit of a design. Fortunately, he talked about it with his whole family and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a weird animal in the design world given that the people that are inclined to hire a professional to design their logo design comprehend how essential a logo is for their organization so they are way more vested in the end result. Every logo job possesses it’s allotment of obstacles, but the most significant challenge is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a company and also providing the client the image they see for themselves.

a red panda logo layout with bamboo in the background, layout for Tinley Park, Illinois publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, yet it is the most essential part of a published book given that it is usually the initial thing a person sees in the bookstore. For a publisher, it’s the most ideal opportunity that they will ever have to promote their brand and get their logo design in front of the men and women that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo designed for an airline in Los Angeles, the logo has two letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many instances 1 of the traits consumers usually tend to recall the most are their logos. The Air LA logo design was done for a small fledgling commuter/shuttle air service situated in LA and while I’m not sure it really “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a spirit of air travel and it was certainly a winner.

 Tinley Park logo style made use of for advertising and marketing and also a tag design for Vintage Case includes an antiquated typeface style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that looked to be much older cases. For this business logo concept I attempted to come up with a logo that offered a fluid vintage feel to it and could be used for everything from a web page to a label on brand new cases that looked like they were from another era.

Logo produced for an orthodontist in Tinley Park, Illinois, layout consist of an arc with lines intersecting through it to imply steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging logo jobs due to the fact that it seems that every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the most cliche ridden fields when it comes to company advertising, if dining establishments approached their branding in the same way dental practitioners do every one of their logos would be a picture explaining something they served, McDonalds would probably contain an image of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry profession.

I really love doing dentist business logos because it challenges me to come up with a design that implies dentistry or a certain field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular design over to the customer the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design created for a family not-for-profit, the logo design includes 4 personalities startled in elevation to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the people in his community. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be far too literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wishes to relate.

The McNally Foundation’s name provided a unique opportunity to do a logo that conveyed that they were about families without being overtly cheesy about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to summarize specifically how individuals ought to think or feel they don’t understand the goal of a logo. If viewers have to consider a logo design to understand what it means, it has fallen short, a logo needs to be instantly comprehended and a logo design that describes itself will never have the chance to be understood.

Logo style developed for a hair style workshop including a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a business logo which conveyed a feeling of ease and connection for their new hair studio. I came up with a concept which didn’t go the obvious course of crafting merely a stylized orchid but rather designed a company logo which implied a flower in the formation of a swirl blended into the letter O in the name and by putting attention on the logo design using the figure of a hummingbird hovering above the image itself. The obvious path in creating a logo is generally the incorrect direction and in this case, the design ended up not being about the orchid but alternately put the main focus on the perception that they really wanted to project to their patrons.

Arabian horse logo layout produced for a horse ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct logotype design styled to display the unique physical traits of the Arabian type of equines. With an identifiable head shape and very high tail carriage, the Arabian is one of the highly quite easily identifiable horse types in the entire world.

Las Coffee shop logo layout a tiny dining establishment, style consists of a modified manuscript typeface which hovers above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a little dining establishment, layout includes a modified manuscript typeface which hovers over a group of elaborate lines and also dots.

Logo layout for a software application programmer the style attributes and also iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive management. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding what business they are in or how it relates to their specific location. However it symbolized something to the business owner of the company and in quite a few cases the significance behind a logo is just as important as how it brands the company it represents.

Evolve logo design created for a Tinley Park, Illinois interior designer, design attribute a collection of red circles that converge and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Tinley Park, Illinois interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, explores, coordinates, and oversees such projects. Interior design is a diverse profession that includes conceptual development, area planning, location examinations, programming, investigation, communicating with the stakeholders of a project, construction management, and execution of the design.

logo design done for Advanced Leadership Solutions, the characters for letter V and A in center of words progressed have been changed to link directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Tinley Park, Illinois logo design project was carried out for a leadership advisor that aids business leaders to become more successful at supervising people, expectations, and productivity.
A logo design featuring an angler in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting fans the founders of On the Fly realized the market was prepared for an outdoor sporting merchant that functions as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all kinds of passions, a location to sell off their pre-owned equipment to other sports enthusiasts. I created their Tinley Park logo design dsign utilizing an illustration that garners the attention of traffic and sends an image that evokes the passion of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ farms, this logo style has a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t actually created for an Tinley Park, Illinois area farm it was actually designed for an investments broker, and this particular brand was one of several that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to make a brand mark that projected trust, financial success, and wealth.

 Tinley Park Logo design for a nonprofit, Transforming Factor Solutions - the logo style attribute for ostensibly facing arrowhead as well as the arrowheads imply that it is a diamond form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they desired, that can be a good thing or a bad thing. Good in that it gives a designer the freedom to delve into any idea that comes to mind, bad in that it’s hard to hit a bullseye without knowing where the target is. Luckily, in this instance, I struck a bullseye with the first try.

Logo made for using a sign for the dining establishment (Brewgrrs), it is an ornate script font style that is evocative a popular sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project where I worked closely with the business owner to produce a logo design that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very easy to read from over a block away.