Acute Care 360 ImageCo, Crawfordsville, Indiana, IN,

ImageCo, Crawfordsville, Indiana, IN,

Evolv Design logo designed by ImageCo, Crawfordsville, Indiana, IN,

Red Panda Publishers logo designed by ImageCo, Crawfordsville, Indiana, IN,

Crawfordsville, Indiana, IN,

ImageCo, Crawfordsville, Indiana, IN,
ImageCo, Crawfordsville, Indiana, IN,

Mid Valley Pathology logo designed by ImageCo, Crawfordsville, Indiana, IN,

FSA OK logo designed by ImageCo, Crawfordsville, Indiana, IN,

Emerald Heights logo designed by ImageCo, Crawfordsville, Indiana, IN,

Club Sapphire logo designed by ImageCo, Crawfordsville, Indiana, IN,

Downtown Dogs logo designed by ImageCo, Crawfordsville, Indiana, IN,

School board logo designed by ImageCo, Crawfordsville, Indiana, IN,

Ferry Street Coffee Company logo designed by ImageCo, Crawfordsville, Indiana, IN,

Stoney Forensic logo designed by ImageCo, Crawfordsville, Indiana, IN,

Smart kernels logo designed by ImageCo, Crawfordsville, Indiana, IN,

TIPS FOR SELECTING THE BEST LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so anytime a design firm offers a money back guarantee try to remember that they can’t refund the time you commit which is much more precious than your money is.

PORTFOLIO

Many design firms talk a good game but inevitably a design agency can only be evaluated from the quality of their design work, if the work in their portfolio does not feature actual samples chances are they won’t be able to produce a quality logo design.

VISION

A logo’s goal is to be understood and be unforgettable, and it’s goal is to echo your unique vision for your organization. If a logo designer isn’t focused on realizing your vision, the thing they are really focused on is how quickly they will get paid.

Crawfordsville LOGO DESIGN​

For over twenty years ImageCo has been helping businesses of all kinds grow notable brands. We’ve performed branding work for farmers, educational institutions, diamond miners, wedding singers, restaurants, retail stores, and just about every other kind of business concern you can think of. What makes us unique compared to our competitors is that our background is rooted in the electrical sign industry so we approach every branding project as if it will be used as an electric sign. Because of our sign first method our brand identity designs can, and have been employed in everything from clothing labels to billboards. Our sign first approach ensures that our logos are equally reliable whether they are used in TV commercials or website apps, they are consistently identifiable, understood, and remembered no matter of size or use.

American Made ★ Design

The one difference which truly sets ImageCo apart from other design firms that you may have found in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are retained to do, we perform in-house. No matter the type of design project we take on, logo, web site, trade show exhibition, or electric sign, we do not, and never will farm-out our client’s work to companies based outside the US. When you phone us at 1-855-IMAGECO the party that picks up the phone is ImageCo’s owner and designer, not a broker that increases the price of your design project and determines the conditions of how you and I conduct business.

ASPECTS OF A POWERFUL LOGO DESIGN

Virtually every new Crawfordsville company understands that they probably need a logo, however few new business owners entirely understand the essential role their logo design will perform in their becoming successful, or the reason that one business logo functions more effectively than another. A logo has an immediate and lasting influence on the financial success of a business, pick the right one and it can make the door swing and cash register ring, go with the wrong one and it will be an obstacle and an impediment for the longevity of a company. The logos included in the ImageCo portfolio help Crawfordsville companies prosper, they are effective in any given scenario and the reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not require contemplation, they can be grasped in just a glance.
  2. Scalability: from business cards to retail signs a scalable logo will be legible and equally emotive at virtually any size.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or company they brand.
  5. Relevance: a logo needs to be ageless and should feel equally relevant today, tomorrow, and twenty years from now.

understand your brand

Brand – It is a verb as well as a noun, it’s an identifying mark and also the act of marking something to make sure that it could be distinguished, its genesis comes from the mark burned onto animals. Today a brand represents practically anything with an objective, regardless of whether it be earnings or government agencies, a brand is an innate aspect of defining the worth of a specific thing in the consumer’s mind.

Branding – Is kind of like marketing and advertising’s attractive sister, they are each from the same family, the difference being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity competition aimed at a specific audience, it’s goal is to create a mental image that the audience can relate to.

Brand Image – An image planted and cultivated by advertising and marketing and also identity design. When someone states the names Porsche or Mustang what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can transport us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and unique . That is brand image and that is what makes people want those products. Brand image is why individuals acquire most things, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Companies – If you reflect on the origin of a lot of branding agencies you’ll find that they are frequently rebranded marketing and advertising firms. When a person states they are in advertising most individuals will likely have a preconceived notion about what they do. But when somebody claims “I’m in branding”… it just sounds much more impressive, probably it’s since lots of people do not fully understand what it implies to be in branding so it comes off as mysterious and maybe even sexy.

Brand Identity – Is an inclusive term that describes the visual aspects of a product or business that affect perceptions. This mainly includes the name, the logo design, the product packaging, the different colors used yet can likewise consist of audio, lighting, texture, signs, just about anything that can be seen, felt or heard belong to a brand identity.

Brand Identity Designers
– A brand identity designer is a visual designer that focuses on a type of visual design which helps form the perception of a firm, a product or an organization. Brand identity designers produce logo designs, signage designs, packaging, and collateral products such as business cards, stationery, and brochures. Some identity designers also design web sites and also user interfaces. The essential function of a brand identity designer is to establish the visual cues as well as an emotional tone with the objective of influencing activities, outcomes as well as perceptions.

select signs/logos

Retro logo layout of a bike produced for a Crawfordsville coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and cafe were opening up in an old part of the city and wished to visualize an old-fashioned atmosphere without coming across as boring or low energy. I accomplished both of these tasks by means of developing a custom logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

clinical logo style with a microscopic lense slide and bacteria made for Crawfordsville medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the causes and outcomes of diseases, especially the branch of medicine that works with the clinical evaluation of specimens of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is the sole instance I call to mind where I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Generally I attempt not to be excessively literal with a design and to a point, this specific design approaches the company it represents rather literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more focus grabbing and more memorable.

logo style with a leaping green frog made for a family fun center in Crawfordsville.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs which come my way, I’ve produced dozens of logo designs for physicians, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the title of the company features the word springz in its name the apparent choice would have been to integrate a few springs into the design but Cool Springz is a fun destination to go and spring does not really reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more lively high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they utilized for advertising. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo design featuring a group of birds, a mountain, a trail, a stream, as well as a tree - made for Crawfordsville traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche profession because travel photographers tend not to shoot locations or things but instead project emotional journeys through the images they capture. The thought behind this logo composition was to make use of negative space to communicate more than what was visible upon first view, which I think is representative of the majority of good photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance which can’t be communicated with mere words. I made an effort to do something the same to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Crawfordsville logo but also to reveal the depth of her art and in the way that she sees the world through the lens of her camera.

 Crawfordsville logo layout with a seagull utilized for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I really take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the customer, even though he liked the concept, really did not care for my choice of birds. This guy really hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his contempt for this specific variety of sea bird.

When I turn a concept over to a client I urge them to share it with friends and colleagues and family members as well as with other people that they don’t even know so as to get objective opinions on the merit of a design. Fortunately, he shared it with his whole family and they really liked the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a weird animal in the design world given that the people that tend to hire an expert to create their business logo realize how crucial a logo design is for their company so they are way more vested in the outcome. Every logo design job possesses it’s share of difficulties, however the greatest obstacle is identifying that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, style for Crawfordsville publication author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, but it is the most critical part of a printed book given that it is in most cases the primary thing a person views in the bookstore. For a publisher, it’s the optimal opportunity that they will ever have to publicize their label and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo design has two letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart nevertheless it seems that in many instances 1 of the items folks tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle air service located in LA and while I’m not sure it really “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to conferring a sense of air travel and it was definitely a winner.

 Crawfordsville logo design utilized for advertising and marketing and a tag design for Vintage Instance includes an archaic typeface layout.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that looked to be vintage cases. For this logo design I attempted to come up with a logo that had a fluid old style feel to it and could easily be utilized for everything from a web site to an insignia on brand new cases that looked like they were from a different point in time.

Logo developed for an orthodontist in Crawfordsville, design include an arc with lines intersecting through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging logo projects due to the fact that it appears that every single dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden professions when it comes to small business branding, if restaurants approached their advertising in the exact same way dental practices do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would likely include a picture of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental profession.

I really enjoy doing dentistry business logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and ultimately I created a layout that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family members nonprofit, the logo design features 4 characters surprised in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the people in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or institution hopes to communicate.

The McNally Foundation’s name offered a unique opportunity to do a logo design that communicated that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to describe how people should think or feel they don’t understand the mission of a logo. If people have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that explains itself will never have the chance to be understood.

Logo layout created for a Crawfordsville hair design studio featuring a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo which related a feeling of ease and class for their new hair salon. I created a concept which didn’t go the obvious course of making just a stylized orchid but rather delivered a business logo which implied an orchid in the formation of a swirl incorporated in to the letter O in the name and by putting emphasis on the logo design along with the figure of a hummingbird hovering over the logo itself. The obvious path in designing a logo is in most cases the wrong course and in this case, the design ended up not being about the flower but alternately put the importance on the feeling that they really wanted to forecast to their customers.

Arabian equine logo layout created for a horse ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct custom logo design customized to display the unique physical traits of the Arabian type of horses. With an unique head shape and high tail carriage, the Arabian is one of the most easily identifiable equine types in the whole world.

Las Cafe, A Crawfordsville Coffee shop logo layout a little restaurant, layout contains a modified script font style which floats above a team of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small restaurant, style includes a changed manuscript font which floats over a group of elaborate lines as well as dots.

Logo design for a software application developer the design features and also famous Crawfordsville aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and disk managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone with regards to what business they are in or how it relates to their specific location. However, it meant something to the business owner of the business and in many cases the symbolism supporting a logo design is just as important as how it brands the business it represents.

Progress logo design produced for a Crawfordsvilleindoor developer, design function a collection of red circles that intersect and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Crawfordsville interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who organizes, investigates, coordinates, and manages such tasks. Interior design is a multifaceted occupation that consists of conceptual development, area planning, location examinations, programming, analysis, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Leadership Solutions in Crawfordsville, the personalities for letter V as well as A in center of the word progressed have actually been customized to link directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Crawfordsville logo design job was carried out for a leadership coach that helps business professionals to become more efficient at managing people, expectations, and profitability.

A Crawfordsville business logo layout including an angler in the middle of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly knew the market place was ready for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of interests, a spot to sell off their pre-owned products to other sports enthusiasts.

I tailored their Crawfordsville logo design utilizing an image that grabs the interest of vehicles and projects an image that arouses the passion of the outdoors. With traffic that averages forty five mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.

Logo layout MQ ranches, this Crawfordsville company logo design has actually an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo design wasn’t actually designed for an Crawfordsville area farm it was really devised for an investments broker, and this logo was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to make an identity that projects confidence, success, and wealth.

 Crawfordsville Logo design for a nonprofit, Transforming Factor Solutions - the logo design feature for outwardly facing arrow as well as the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design that they would like, this can be a good thing or a bad thing. Good in that it gives a designer the opportunity to delve into any concept that comes to mind, bad in that it’s tricky to hit a bullseye without knowing where the target is. Thankfully, in this particular case, I hit a bullseye with the first try.

Logo design developed for using an indication for the restaurant (Brewgrrs), it is an elaborate manuscript font style that is similar to a famous Crawfordsville sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat project in which I worked closely with the proprietor to produce a logo design that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Electrical sign design for Crawfordsville restaurnat designed by Crawfordsville Sign Business
Crawfordsville logo design and brand identity design for Crawfordsville companies
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,

Logo designed by ImageCo, Crawfordsville, Indiana, IN,

Logo designed by ImageCo, Crawfordsville, Indiana, IN,

Logo designed by ImageCo, Crawfordsville, Indiana, IN,

Logo designed by ImageCo, Crawfordsville, Indiana, IN,

Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,
Logo designed by ImageCo, Crawfordsville, Indiana, IN,