Dyer, Indiana Logo Design

Nearly every new Dyer company understands that they are in need of a logo, yet few new business owners thoroughly grasp the essential role their logo design can take in their becoming successful, or why one business logo functions better than another. A logo design has a critical and sustaining influence on the viability of a company, go with the right one and it can make the door swing and cash register ring, go with the wrong one and it can be an obstacle and a hindrance for the life span of a company.

The logos presented in the ImageCo portfolio help Dyer, Indiana companies prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these five features in common.

  1. Simplicity: simple logos do not require contemplation, they can be comprehended in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo will stay legible and equally emotive at virtually any size.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the enterprise they stand for.
  5. Relevance: a business logo needs to be ageless and should feel as relevant today, tomorrow, and 20 years from now.
Retro logo style of a bike created for a Dyer, Indiana coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were launching in an older part of the town and really wanted to visualize a nostalgic tone without appearing as uninteresting or low energy. I achieved both tasks by means of designing a business logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

medical logo layout with a microscope slide as well as germs made for Dyer, Indiana clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the triggers and effects of diseases, especially the field of medicine that deals with the clinical evaluation of specimens of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is the only instance I recollect where I was able to incorporate a bacteria-laden microscope slide right into a logo design.

Typically I attempt not to be excessively literal with a design and to a degree, this specific design approaches the company it represents very literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more intriguing, more focus grabbing and even more unforgettable.

logo design with a leaping environment-friendly frog created for a family members enjoyable facility in Dyer, Indiana.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of jobs which come my way, I’ve done dozens of logo designs for health care providers, dental offices, and attorneys but Cool Springz is without question the one and only trampoline park which I have actually ever had the privilege to work on.

Given that the full name of the business features the word springz in its name the clear choice would have been to feature a couple of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for advertising. I also believe this is the only time that a logo I created was made into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design featuring a flock of birds, a mountain, a trail, a stream, and a tree - made for Dyer, Indiana traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche area because travel photographers tend not to capture places or things but instead reveal emotional experiences through the images they capture. The thought behind this logo composition was to use negative space to project more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they oftentimes share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance that can’t be revealed with mere words. I attempted to do something similar to this logo design by making use of the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Dyer logo design but also to show the depth in her art and in the way that she views the world through the lens of her camera.

 Dyer logo design with a seagull utilized for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The lion’s share of logo design projects that I take on I really take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but my customer, while he liked the concept, really did not care for my choice of birds. This particular man truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his scorn for this particular breed of sea bird.

When I turn a design over to a client I urge them to talk about it with friends and colleagues and family as well as with people that they don’t actually know so as to get honest viewpoints on the value of a design. Fortunately, he talked about it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logo designs are a strange animal in the design world given that the people that are inclined to hire an expert to create their business logo understand how important a logo design is for their business so they are way more vested in the final result. Every logo project has it’s allotment of challenges, but the largest obstacle is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, style for Dyer, Indiana book publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, yet it really is the most vital part of a published book since it is usually the very first thing a person views in the book shop. With regard to a publishing company, it’s the opportunity that they will ever have to promote their label and get their logo design in front of the men and women that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo design has two letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it seems that in many cases 1 of the items consumers usually tend to recollect the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle air service situated in LA and although I’m not sure it really “took off” their logo design didn’t ground them. The bookend A’s in their name lent itself well to affording a spirit of flight and it was surely a winner.

 Dyer logo layout used for advertising and marketing and a label design for Vintage Case includes an antiquated font style style.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for musical instruments, that appeared to be much older cases. For this custom logo design I attempted to come up with a logo that provided a fluid vintage feel to it and could be utilized for every thing from a website to an insignia on brand new cases that appeared like they were from another point in time.

Logo design produced for an orthodontist in Dyer, Indiana, style consist of an arc with lines converging through it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most challenging logo projects considering that it seems that almost every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden careers when it comes to company marketing, if restaurants approached their advertising in the same way dental professionals do every one of their company logos would definitely be a picture explaining something they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a specific area of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family members nonprofit, the logo design features 4 personalities staggered in elevation to stand for a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the folks in his city. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or organization hopes to project.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design which communicated that they were about families without being openly cheesy about it. The objective of a logo is to be remembered and recognized and if the designer tries to use the logo to illustrate specifically how people ought to think or feel they don’t understand the objective of a logo. If people have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that describes itself won’t have the chance to be understood.

Logo layout created for a hair design studio featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a logo design which conveyed a spirit of contentment and class for their new hair salon. I came up with a concept that did not go the obvious direction of designing merely a stylized orchid but rather designed a logo design that implied an orchid in the pattern of a swirl featured in to the letter O in the name and by placing attention on the logo design along with the figure of a hummingbird hovering over the image itself. The obvious path in designing a logo design is frequently the incorrect direction and in this case, the design ended up not being about the flower but alternately placed the focus on the perception that they wanted to project to their customers.

Arabian horse logo style developed for a horse ranch that specializes in reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed a one-of-a-kind brand concept customized to manifest the unique physical traits of the Arabian type of horses. With an identifiable head form and very high tail carriage, the Arabian is one of the very most quite easily recognizable equine lineages in the world.

Las Coffee shop logo style a tiny dining establishment, design includes a changed script typeface which hovers over a group of ornate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny restaurant, design consists of a customized script typeface which hovers above a team of ornate lines and also dots.

Logo style for a software designer the design features and legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding what business they are in or how it relates to their specific location. However it meant something to the business owner of the company and in many cases the substance supporting a company logo is equally as important as how it brands the enterprise it represents.

Advance logo layout created for a Dyer, Indiana interior designer, layout function a collection of red circles that converge as well as change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Dyer, Indiana interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who arranges, researches, collaborates, and oversees such tasks. Interior design is a multifaceted occupation that includes conceptual development, area planning, site evaluations, programming, research, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Leadership Solutions, the characters for letter V and A in middle of the word progressed have been modified to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Dyer, Indiana logo design project was carried out for a leadership guide that helps business leaders to develop into more successful at handling people, expectations, and profitability.
A logo layout featuring an angler in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly knew the market place was prepared for an outdoor sporting retailer that operates as a consignment business. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of passions, a spot to sell off their previously owned goods to other sports enthusiasts. I tailored their Dyer logo design dsign along with a graphic which garners the attention of vehicles and sends an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the typical logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and calm habitat.
Logo design MQ ranches, this logo layout has actually a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t really composed for an Dyer, Indiana regional farm it was in reality developed for a products broker, and this particular logo design was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to generate a graphic that projected esteem, success, and opulence.

 Dyer Logo design for a not-for-profit, Transforming Factor Solutions - the logo design attribute for externally dealing with arrowhead and also the arrowheads suggest that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they would like, that can be a good thing or a bad thing. Good in that it provides a designer the freedom to discover any concept that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of knowing where the target is. Luckily, in this particular instance, I struck a bullseye with the very first try.

Logo designed for the use of an indicator for the dining establishment (Brewgrrs), it is an ornate script typeface that is similar to a renowned sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project where I worked closely with the proprietor to produce a logo which worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very legible from over a block away.