Lafayette Logo Design

Virtually every new Lafayette organization realizes that they require a logo, but few new business owners thoroughly understand the vital role their company logo will play in their success, or the reason that one logo design functions far better than another. A business logo has a critical and sustaining impact on the success of a business, choose the correct one and it will make the door swing and cash register ring, go with the wrong one and it will be a barrier and a hindrance for the life span of an organization. The logos included in the ImageCo portfolio help Lafayette businesses prosper, they are effective in any given situation and the reason they are so effective is because they all have these 5 things in common.
  1. Simplicity: simple logo designs don’t demand contemplation, they can be realized in just a glance.
  2. Scalability: from business cards to billboards a scalable logo design will be legible and just as emotive at any scale.
  3. Versatility: logos that function on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be ageless and should feel relevant today, tomorrow, and 20 years from today.

Retro logo style of a bike created for a Lafayette coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were launching in an older section of the area and wished to cast a retro vibe without coming across as monotonous or low energy. I accomplished each of the jobs by creating a custom logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

medical logo design with a microscopic lense slide and also bacteria made for Lafayette clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the root causes and outcomes of diseases, especially the branch of healthcare that deals with the clinical assessment of specimens of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I call to mind in which I was able to incorporate a bacteria-laden microscope slide right into a logo design.

Usually I attempt not to be extremely literal with a design and to a degree, this design approaches the company it serves very literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more focus grabbing and much more unforgettable.

logo style with a jumping environment-friendly frog made for a household enjoyable facility in Lafayette.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dental professionals, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever had the privilege to work on.

Given that the full name of the company features the word springz in its name the apparent choice would have been to feature a handful of springs into the design but Cool Springz is a fun location to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I created was turned into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

digital photography logo featuring a group of birds, a hill, a trail, a stream, and a tree - developed for Lafayette travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather specialized field of photography and I think it is a niche area because travel photographers don’t capture locations or things but rather reveal emotional experiences by means of the images they record. The thought behind this logo design was to make use of negative space to communicate more than what was visible upon first glance, which I think is quintessential of almost all good photographers in that they frequently tell entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I tried to do something comparable to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Lafayette logo but also to reveal the depth of her work and in the way that she sees the world through the lens of her camera.

 Lafayette logo style with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of custom logo design jobs that I take on I truly savor and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull shape as a stroke in the letter A however my client, even though he loved the concept, didn’t care for my choice of birds. This particular guy truly hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members didn’t share his aversion for this particular breed of sea bird.

When I turn a design over to a customer I encourage them to talk about it with friends and colleagues and family as well as with people that they don’t even know so as to get neutral point of views on the worthiness of a concept. Fortunately, he talked about it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original concept.

Custom logo designs are a weird creature in the design world given that the people that are inclined to hire a professional to design their logo design comprehend how essential a logo design is for their organization so they are much more vested in the final result. Every logo job has it’s portion of obstacles, but the greatest obstacle is identifying that sweet spot in a design that works really well at the job it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo design with bamboo in the background, layout for Lafayette book author

Red Panda Publishers | Logo Design

The book spine is a slender segment of real estate to work with, but it is the most critical part of a printed book considering that it is usually the first thing a person sees in the book shop. Regarding a publishing company, it’s the opportunity that they will likely ever get to promote their brand and get their logo design in front of the individuals that shop for actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo has 2 letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go nevertheless it looks like that in many occurrences one of the aspects folks tend to recollect the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline located in LA and although I’m not certain it actually “took off” their logo didn’t ground them. The bookend A’s in their title lent itself well to imparting a spirit of flight and it was certainly a winner.

 Lafayette logo style made use of for advertising and a tag layout for Vintage Situation includes an old font style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, that seemed to be vintage cases. For this brand design I sought to come up with a logo that had a fluid retro feel to it and could easily be utilized for everything from a web page to an insignia on brand new cases that appeared like they were from another generation.

Logo design developed for an orthodontist in Lafayette, style consist of an arc with lines intersecting via it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most challenging logo jobs due to the fact that it appears that virtually every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden fields when it comes to small business branding, if dining establishments approached their branding in the exact same way dental professionals do every one of their logo designs would definitely be a picture explaining anything they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care industry.

I really enjoy doing dental care business logos because it challenges me to come up with a design that implies dentistry or a certain field of dental treatment like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design developed for a family members not-for-profit, the logo includes 4 personalities surprised in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the families in his city. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization hopes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo design which communicated that they were about families without being overtly corny about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo design to describe precisely how people ought to think or feel they don’t understand the purpose of a logo. If you have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that explains itself will never have the likelihood to be comprehended.

Logo design produced for a hair design workshop including a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that carried an atmosphere of tranquility and elegance for their new hair salon. I came up with a concept which didn’t go the obvious direction of creating just a stylized orchid but rather crafted a business logo that implied an orchid in the formation of a swirl incorporated into the letter O in the title and by placing emphasis on the logo design along with the figure of a hummingbird hovering above the image itself. The obvious path in creating a logo is usually the wrong path and in this case, the design ended up not being about the orchid but instead placed the emphasis on the feeling that they wanted to project to their customers.

Arabian steed logo design created for an equine cattle ranch that specializes in reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a unique logo design tailored to display the unique physical traits of the Arabian breed of horses. With a distinctive head form and high tail carriage, the Arabian is one of the most easily identifiable horse breeds in the entire world.

Las Coffee shop logo layout a small restaurant, style consists of a changed manuscript font which hovers over a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, style consists of a customized script font style which floats over a team of elaborate lines and dots.

Logo style for a software developer the layout attributes and also renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and disk management. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the business and in many cases the meaning supporting a logo is equally as important as how it serves the business it stands for.

Progress logo style created for a Lafayette indoor designer, style function a collection of red circles that converge as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lafayette interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, investigates, collaborates, and oversees such projects. Interior design is a diverse profession that involves conceptual development, space planning, location inspections, programming, investigation, interacting with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and A in center of the word advanced have been modified to connect straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Lafayette logo design assignment was completed for a management consultant that aids business professionals to develop into more successful at handling people, expectations, and productivity.

A logo design including an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was prepared for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all kinds of interests, a location to sell off their used goods to other sports enthusiasts. I designed their Lafayette logo design dsign along with an illustration which garners the attention of vehicles and sends an image that wakens the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the average logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo design has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t actually developed for an Lafayette regional farm it was actually created for a commodities broker, and this particular trademark was one of a handful of which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to design a image that projected esteem, financial success, and affluence.
Logo made for using an indicator for the dining establishment (Brewgrrs), it is a luxuriant manuscript font that is reminiscent of a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked closely with the proprietor to design a logo which worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign which hung above their doors, and was highly visible and very easy to read from over a block away.