Munster Logo Design

Every new Munster company knows they are in need of a logo, but few new business owners fully recognize the essential role their business logo will take in their financial success, or why one business logo functions more effectively than another. A company logo has an immediate and sustaining impact on the success of a company, pick the right one and it will make the door swing and cash register ring, go with the wrong one and it will be a barrier and an impediment for the longevity of a business. The logos featured in the ImageCo portfolio help Munster businesses prosper, they are effective in any given circumstance and the reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be realized in merely a glance.
  2. Scalability: from business cards to signboards a scalable business logo will be legible and equally emotive at every size.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a business logo must be ageless and will feel relevant today, tomorrow, and twenty years from now.

Retro logo design of a bicycle developed for a Munster coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were opening up in an old part of the city and hoped to project a nostalgic feel without appearing as stodgy or low energy. I accomplished each of the jobs by means of developing a logo design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo layout with a microscopic lense slide as well as bacteria created for Munster medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which analyzes the causes and consequences of diseases, mainly the field of medicine that works with the clinical assessment of specimens of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is really the sole instance I recall where I was in a position to integrate a bacteria-laden microscope slide within a business logo design.

Normally I attempt not to be overly literal with a design and to a degree, this design approaches the company it represents quite literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more appealing, more interest grabbing and a lot more meaningful.

logo layout with a leaping eco-friendly frog created for a household enjoyable facility in Munster.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the norm of the types of projects which come my way, I’ve produced dozens of logo designs for surgeons, dental experts, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever had the opportunity to work on.

Given that the full name of the company features the word springz in its name the clear choice would have been to integrate a handful of springs into the design but Cool Springz is a fun location to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better lively high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for marketing. I also think this is the only time that a logo I designed was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo featuring a group of birds, a mountain, a path, a stream, and a tree - created for Munster traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty niche field of photography and I think it is a niche profession due to the fact that travel photographers tend not to capture locations or things but instead project emotional journeys through the photos they record. The thought behind this logo design was to utilize negative space to convey more than what was visible upon initial view, which I think is representative of almost all professional photographers in that they often share whole stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness which can’t be communicated with just words. I attempted to do something similar to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Munster logo but also to show the depth to her art and in the way that she views the world through the lens of her camera.

 Munster logo design with a seagull made use of for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but my customer, even though he liked the concept, really did not care for my choice of birds. This guy truly disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family did not share his contempt for this specific breed of sea bird.

When I turn a concept over to a client I urge them to share it with colleagues and family members as well as with people that they don’t even know so as to get unbiased judgements on the merit of a design. Fortunately, he talked about it with his family members and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he went with the original design.

Logo designs are a weird animal in the design world given that the people that are inclined to hire a professional to design their logo recognize how vital a logo is for their organization so they are way more vested in the result. Every logo project has it’s allotment of difficulties, but the biggest obstacle is identifying that sweet spot in a design that functions really well at the task it’s required to do in branding a company and also giving the client the image they see for themselves.

a red panda logo design with bamboo in the background, design for Munster publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, but it is the most essential part of a printed book considering that it is often the primary thing a person sees in the book store. Regarding a publisher, it’s the optimal opportunity that they will ever have to publicize their product and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has two letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many cases one of the aspects folks often tend to recall the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle airline company based in LA and while I’m not sure it really “took off” their business logo didn’t ground them. The bookend A’s in their brand lent itself well to imparting a spirit of flight and it was definitely a success.

 Munster logo design utilized for advertising and marketing and a label layout for Vintage Instance features an old typeface design.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that seemed to be much older cases. For this brand design I tried to come up with a logo that provided a fluid vintage feel to it and could easily be used for everything from a web page to an insignia on brand new cases that seemed like they were from a different era.

Logo produced for an orthodontist in Munster, style include an arc with lines converging with it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging logo projects because it appears that each and every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden professions when it comes to company advertising, if dining establishments approached their branding in the exact same way dental professionals do every one of their logo designs would be a picture explaining anything they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind adding an illustration of something mouth associated to a dentist’s logo design nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really enjoy doing dental care logo designs simply because it challenges me to come up with a design that implies dentistry or a certain area of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo developed for a household not-for-profit, the logo design includes 4 personalities startled in height to stand for a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization wishes to project.

The McNally Foundation’s name provided a distinct opportunity to do a logo which communicated that they were about families without being overtly corny about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo to illustrate specifically how people should think or feel they don’t understand the objective of a logo. If viewers have to think about a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that illustrates itself will never have the likelihood to be comprehended.

Logo style developed for a hair style workshop featuring a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that communicated a feeling of calmness and elegance for their new hair salon. I came up with a design which did not go the obvious path of creating merely a stylized orchid but alternatively created a logo that suggested an orchid in the pattern of a swirl incorporated in to the letter O in the name and by placing emphasis on the concept using the silhouette of a hummingbird hovering above the logo itself. The obvious path in designing a logo design is more often than not the incorrect path and in this case, the design ended up not being about the flower but instead put the emphasis on the feeling that they really wanted to forecast to their customers.

Arabian equine logo design created for an equine ranch that focuses on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo designed a unique logo design customized to display the unique physical traits of the Arabian pedigree of equines. By having a distinctive head form and high tail carriage, the Arabian is one of the most immediately identifiable equine breeds in the world.

Las Coffee shop logo layout a little restaurant, style consists of a changed script font which floats over a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny dining establishment, layout contains a changed script typeface which floats over a team of luxuriant lines and also dots.

Logo style for a software program developer the design attributes and famous aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and disk operations. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. However it intimated something to the business owner of the business and in many cases the symbolism behind a business logo is equally as important as how it serves the company it represents.

Advance logo layout developed for a Munster indoor designer, design function a series of red circles that intersect as well as change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Munster interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who arranges, researches, collaborates, and oversees such ventures. Interior design is a multifaceted profession that includes conceptual development, area planning, site evaluations, programming, research study, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo layout provided for Advanced Management Solutions, the personalities for letter V and A in middle of the word advanced have been changed to connect directly right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Munster logo design project was performed for a leadership coach that enables business professionals to become more effective at managing people, expectations, and productivity.

A logo layout including a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the founders of On the Fly understood the market was ready for an outdoor sporting merchant that functions as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of passions, a place to market their pre-owned equipment to other sports enthusiasts. I created their Munster logo dsign using an illustration that garners the attention of traffic and sends an image that wakens the passion of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ farms, this logo style has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t really composed for an Munster regional farm it was actually developed for an investments broker, and this brand was one of many which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to design a graphic that projected self-assurance, effectiveness, and affluence.
Logo design developed for the use of a sign for the restaurant (Brewgrrs), it is a luxuriant manuscript typeface that is evocative a well-known sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked directly with the proprietor to design a business logo which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage which hung over their doors, and was highly visible and very easy to read from over a block away.