Kansas Logo Design

Each and every new Kansas  organization knows they require a logo, yet few entrepreneurs fully comprehend the essential role their organization logo can take in their financial success, or the reason that one business logo performs better than another. A business logo has a critical and sustaining influence on the success of a business, pick the right one and it can make the door swing and cash register ring, go with the incorrect one and it will be an obstacle and a hindrance for the life span of a company.

The logos presented in the ImageCo portfolio help Kansas businesses succeed, they are effective in any given situation and the main reason they are so effective is that they all have these five features in common.

  1. Simplicity: simple logo designs do not require contemplation, they can be realized in just a look.
  2. Scalability: from business cards to posters a scalable logo will continue to be legible and just as emotive at any dimension.
  3. Versatility: logos that work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a logo design should be timeless and will feel relevant today, tomorrow, and 20 years from now.

Logo PORTFOLIO Volume 1

Retro logo design of a bike produced for a Kansas coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and coffee shop were opening in an old part of town and wished to project a vintage vibe without coming across as uninteresting or low energy. I fulfilled the two tasks via designing a trademark design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

clinical logo design with a microscope slide and also bacteria designed for Kansas medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the causes and effects of diseases, mainly the branch of healthcare that deals with the clinical examination of samplings of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is really the only instance I recall where I was in a position to integrate a bacteria-laden microscope slide within a business logo design.

Typically I attempt not to be overly literal with a design and to a point, this specific design approaches the company it represents quite literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more interesting, more attention grabbing and a lot more meaningful.

logo style with a leaping green frog developed for a family enjoyable center in Kansas.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of projects which come my way, I’ve done dozens of logo designs for doctors, dental professionals, and legal professionals but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the name of the business features the word springz in its name the clear choice would have been to incorporate a couple springs into the concept but Cool Springz is a fun place to go and spring doesn’t really reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more enthusiastic high energy feel.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for promotion and marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fashioned to look exactly like my frog design.

photography logo featuring a flock of birds, a hill, a route, a stream, and also a tree - made for Kansas traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality because travel photographers tend not to capture locations or things but instead project emotional experiences by means of the images they record. The idea behind this logo design was to use negative space to project more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they frequently tell entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional fullness which can’t be revealed with just words. I made an effort to do something similar to this logo design by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Kansas  logo design but also to illustrate the depth of her work and in the way that she views the world through the lens of her camera.

Kansas logo layout with a seagull used for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however my customer, even though he loved the concept, really did not care for my choice of birds. This particular guy genuinely hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his contempt for this specific type of sea bird.

When I turn a design over to a customer I urge them to discuss it with friends and family members as well as with folks that they don’t even know so as to get honest judgements on the value of a design. Fortunately, he shared it with his family members and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logo designs are a strange animal in the design world given that the people that have a tendency to hire a professional to create their business logo comprehend how crucial a logo design is for their business so they are much more vested in the outcome. Every logo design job has it’s portion of challenges, however the largest obstacle is finding that sweet spot in a design that works really well at the job it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo in the background, style for Kansas publication author

Red Panda Publishers | Logo Design

The book spine is a cramped slice of real estate to work with, yet it really is the most critical part of a published book given that it is usually the primary thing a person views in the book shop. With respect to a publisher, it’s the most ideal opportunity they will likely ever have to promote their label and get their logo design in front of the people that shop for actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo has two letter A's with benches changed to indicate they are wings.

Air LA | Logo Design

Airlines arrive and go but it looks like that in many occurrences one of the items folks tend to recollect the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle airline located in LA and although I’m not sure it actually “took off” their logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a sense of flight and it was undoubtedly a victory.

Kansas logo style used for marketing and a label design for Vintage Situation features an archaic font layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which appeared to be older cases. For this custom logo concept I sought to come up with a logo that possessed a fluid nostalgic feel to it and could be utilized for everything from a website to a label on brand new cases that appeared like they were from another point in time.

Logo developed for an orthodontist in Kansas, layout include an arc with lines intersecting with it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging and difficult logo design projects considering that it seems that virtually every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden careers when it comes to company marketing, if dining establishments approached their branding in the exact same way dental practitioners do every one of their logos would be a picture trying to explain anything they served, McDonalds would probably include an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually enjoy doing dentistry logo designs because it challenges me to come up with a design that implies the field of dentistry or a certain field of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this design over to the client the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo created for a family members not-for-profit, the logo includes 4 characters surprised in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the folks in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be far too literal pertaining to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution wishes to relate.

The McNally Foundation’s name presented a unique opportunity to do a logo design that communicated that they were about families without being openly tacky about it. The goal of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize precisely how individuals should think or feel they don’t understand the goal of a logo. If viewers have to think about a logo to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that illustrates itself will never have the chance to be comprehended.

Logo design developed for a hair style studio including a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which projected a feeling of peace and elegance for their new hair salon. I created a design which did not go the obvious path of creating simply a stylized orchid but instead created a logo that implied a flower in the formation of a swirl incorporated in to the letter O in the name and by putting attention on the logo design with the silhouette of a hummingbird floating over the logo design itself. The obvious path in designing a logo is more often than not the incorrect direction and in this case, the design ended up not being about the flower but alternately placed the main focus on the emotion that they really wanted to forecast to their clients.

Arabian horse logo style created for a steed ranch that specializes in reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original organization logo concept fashioned to symbolize the unique physical traits of the Arabian type of equines. By having a different head form and very high tail posture, the Arabian is one of the very most easily recognizable equine lineages in the world.

Las Cafe logo design a small restaurant, design consists of a customized script font which floats over a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, layout contains a modified manuscript typeface which floats over a team of ornate lines and dots.

Logo style for a software program designer the style attributes and iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a bridge between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone pertaining to what business they are in or how it relates to their specific location. But it meant something to the owner of the business and in many cases the meaning behind a company logo is equally as important as how it brands the organization it represents.

Advance logo style created for a Kansas interior designer, style attribute a collection of red circles that converge and also change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Kansas  interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, investigates, coordinates, and oversees such tasks. Interior design is a diverse occupation that consists of conceptual development, space planning, site inspections, programming, investigation, communicating with the stakeholders of a project, construction supervision, and execution of the design.

logo design provided for Advanced Leadership Solutions, the personalities for letter V and A in center of words advanced have actually been customized to link straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Kansas logo design job was done for a management consultant that helps business professionals to develop into more successful at overseeing people, expectations, and profitability.

A logo design including an angler in the middle of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was ready for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of interests, a place to market their previously owned goods to other sports enthusiasts.

I tailored their Kansas logo design utilizing an illustration which garners the interest of traffic and sends an image that wakens the passion of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo layout MQ ranches, this logo design has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really developed for an Kansas  farm it was really devised for a products broker, and this brand was one of multiple that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to produce an identity that projects esteem, success, and prosperity.

 Kansas  Logo design for a nonprofit, Turning Factor Solutions - the logo design function for outwardly facing arrow and the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they would like, that can be a good thing or a bad thing. Good in that it provides a designer the freedom to investigate any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of recognizing where the target is. Luckily, in this particular instance, I nailed a bullseye with the very first shot.

Logo developed for the use of an indication for the restaurant (Brewgrrs), it is an elaborate manuscript font that is reminiscent of a popular sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the proprietor to create a logo which worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.