Lenexa Logo Design

Virtually every new Lenexa organization realizes that they need a logo, yet few entrepreneurs thoroughly recognize the crucial role their logo design will take in their success, or precisely why one logo works far better than another. A company logo has a critical and lasting influence on the success of a business, pick the right one and it will make the door swing and phone ring, choose the wrong one and it will be a barrier and a hindrance for the life span of a company. The logos featured in the ImageCo portfolio help Lenexa businesses succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these 5 traits in common.
  1. Simplicity: simple logos don’t require contemplation, they can be grasped in just a look.
  2. Scalability: from business cards to signboards a scalable business logo will be legible and equally emotive at virtually any scale.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the business they stand for.
  5. Relevance: a company logo should be ageless and will feel relevant today, tomorrow, and forty years from now.

Retro logo design of a bike developed for a Lenexa coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were launching in an old part of the area and hoped to cast an old-fashioned tone without appearing as uninteresting or low energy. I accomplished the two jobs by developing a company logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

medical logo design with a microscopic lense slide and also bacteria created for Lenexa clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which investigates the triggers and outcomes of diseases, mainly the branch of healthcare which deals with the laboratory examination of samples of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is the only instance I recall in which I was able to incorporate a bacteria-laden microscope slide into a logo design.

Generally I attempt not to be overly literal with a design and to a point, this specific design approaches the company it represents quite literally, however it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more attention grabbing and much more unforgettable.

logo layout with a leaping eco-friendly frog made for a household enjoyable center in Lenexa.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for health care providers, dental practices, and attorneys but Cool Springz is without question the only trampoline park which I have ever had the opportunity to work on.

Given that the full name of the business features the word springz in its name the obvious choice would have been to feature a few springs into the concept but Cool Springz is a fun location to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they used for marketing and advertising. I also think this is the only time that a logo I did was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo featuring a group of birds, a hill, a path, a stream, and a tree - developed for Lenexa travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche profession due to the fact that travel photographers don’t shoot places or things but instead convey emotional experiences through the pictures they capture. The idea behind this logo composition was to utilize negative space to communicate more than what was visible upon first view, which I think is representative of almost all good photographers in that they oftentimes tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I tried to do something similar to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Lenexa logo design but also to reveal the depth in her art and in the way that she views the world through the lens of her camera.

 Lenexa logo design with a seagull used for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I honestly savor and the Coastal Wireless design was one that I really felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but the customer, even though he loved the concept, really did not care for my choice of birds. This guy genuinely hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his hatred for this specific type of sea bird.

When I turn a concept over to a client I encourage them to discuss it with colleagues and family as well as with individuals that they don’t actually know so as to get unprejudiced assessments on the value of a design concept. Fortunately, he shared it with his family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Logo designs are a weird creature in the design world given that the people that tend to hire a professional to create their business logo recognize how crucial a logo design is for their organization so they are way more invested in the result. Every logo project possesses it’s portion of difficulties, but the most significant challenge is identifying that sweet spot in a design that works really well at the job it’s required to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo style with bamboo in the background, style for Lenexa publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, however it is the most vital part of a printed book given that it is often the primary thing a person sees in the book shop. Regarding a publishing company, it’s the absolute best opportunity they will ever get to spotlight their brand and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo has two letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines come and depart but it seems that in many cases 1 of the items folks tend to recall the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle air service based in LA and although I’m not sure it really “took off” their custom logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a good sense of air travel and it was undoubtedly a victory.

 Lenexa logo design utilized for advertising and marketing and a label design for Vintage Instance includes an old-fashioned font layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which appeared to be vintage cases. For this custom logo design I attempted to come up with a logo that provided a fluid old style feel to it and could easily be used for every thing from a web page to an insignia on brand new cases that appeared like they were from another era.

Logo design developed for an orthodontist in Lenexa, design include an arc with lines intersecting through it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most difficult logo design jobs due to the fact that it seems that every single dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to business advertising, if restaurants approached their branding in the same way dental professionals do every one of their logos would be a picture trying to explain anything they served, McDonalds would probably have an image of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really enjoy doing dental logos simply because it challenges me to come up with a design that implies dentistry or a particular area of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo developed for a family nonprofit, the logo includes 4 personalities surprised in elevation to represent a family with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be depictive of the devotion that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be very literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to communicate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which conveyed that they were about families without being openly tacky about it. The objective of a logo is to be remembered and recognized and if the designer attempts to use the logo design to illustrate specifically how people should think or feel they don’t understand the objective of a logo. If people have to consider a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that illustrates itself will never have the likelihood to be comprehended.

Logo style created for a hair design workshop featuring a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo that carried a sense of peace and elegance for their new hair salon. I created a concept which didn’t go the obvious path of crafting merely a stylized orchid but alternatively created a business logo that suggested a flower in the pattern of a swirl featured in to the letter O in the name and by placing emphasis on the logo design along with the silhouette of a hummingbird hovering over the image itself. The obvious path in designing a business logo is more often than not the wrong direction and in this case, the design ended up not being about the orchid but instead laid the importance on the perception that they wanted to transmit to their clients.

Arabian equine logo design created for a steed ranch that specializes in breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo developed an original organization logo concept styled to illustrate the unique physical traits of the Arabian kind of horses. By having an identifiable head form and higher tail posture, the Arabian is one of the highly easily identifiable horse breeds in the world.

Las Cafe logo style a small restaurant, layout includes a modified script font which floats over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny dining establishment, layout contains a customized script font style which floats over a team of ornate lines and dots.

Logo design for a software application programmer the layout attributes and also legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and hard drive operations. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding what business they are in or how it relates to their specific location. However, it represented something to the business owner of the company and in quite a few cases the meaning behind a company logo is equally as important as how it serves the company it represents.

Evolve logo design produced for a Lenexa interior designer, style feature a series of red circles that intersect and change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lenexa interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, researches, coordinates, and manages such ventures. Interior design is a diverse occupation that involves conceptual development, space planning, location evaluations, programming, analysis, communicating with the stakeholders of a project, building and construction supervision, and execution of the design.

logo design done for Advanced Management Solutions, the personalities for letter V and also A in middle of words advanced have actually been modified to tie straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Lenexa logo design assignment was performed for a leadership coach that aids business professionals to develop into more effective at overseeing people, expectations, and productivity.

A logo design featuring a fisherman in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the owners of On the Fly recognized the market place was primed for an outdoor sporting retailer that functions as a consignment firm. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all sorts of interests, a spot to sell their secondhand products to other sports enthusiasts. I created their Lenexa logo dsign along with a graphic which garners the attention of traffic and projects an image that wakens the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and relaxed habitat.
Logo design MQ farms, this logo style has actually a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t really designed for an Lenexa area farm it was really designed for a commodities broker, and this particular brand was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to make a graphic that projects assurance, financial success, and luxury.
Logo design developed for the use of a sign for the restaurant (Brewgrrs), it is a luxuriant manuscript font style that is reminiscent of a well-known sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project in which I worked directly with the owner to produce a business logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very easy to read from over a block away.