Acute Care 360 ImageCo, Shawnee, Kansas, KS,

ImageCo, Shawnee, Kansas, KS,

Evolv Design logo designed by ImageCo, Shawnee, Kansas, KS,

Red Panda Publishers logo designed by ImageCo, Shawnee, Kansas, KS,

Shawnee, Kansas, KS,

ImageCo, Shawnee, Kansas, KS,
ImageCo, Shawnee, Kansas, KS,

Mid Valley Pathology logo designed by ImageCo, Shawnee, Kansas, KS,

FSA OK logo designed by ImageCo, Shawnee, Kansas, KS,

Emerald Heights logo designed by ImageCo, Shawnee, Kansas, KS,

Club Sapphire logo designed by ImageCo, Shawnee, Kansas, KS,

Downtown Dogs logo designed by ImageCo, Shawnee, Kansas, KS,

School board logo designed by ImageCo, Shawnee, Kansas, KS,

Ferry Street Coffee Company logo designed by ImageCo, Shawnee, Kansas, KS,

Stoney Forensic logo designed by ImageCo, Shawnee, Kansas, KS,

Smart kernels logo designed by ImageCo, Shawnee, Kansas, KS,

POINTERS ON CHOOSING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so whenever a design firm offers a money back guarantee try to keep in mind that they can’t reimburse the time you commit which is much more precious than your money is.

PORTFOLIO

Some design firms talk a good game but ultimately a designer can only be determined by the quality of their portfolio, if the work in their portfolio doesn’t feature real life samples odds are they will never be able to produce a premium logo design.

VISION

A logo’s aim is to be understood and remembered, and it’s purpose is to echo your unique vision for your company. If a designer is not focused on realizing your vision, the thing they are really focused on is how soon they will get paid.

Shawnee LOGO DESIGN​

For over 20 years ImageCo has been helping entrepreneurs grow memorable brand identities. We have undertaken branding work for mechanics, universities, diamond miners, party planners, cafes, retail stores, and virtually every other kind of business concern you can imagine. What makes ImageCo unique compared to typical graphic designers is that our background is rooted in the electrical sign industry so we approach every branding project as if it will be used as an electric sign. As a result of our sign first approach our brand identity designs can, and have been used in everything from clothing labels to electrical signs. Our sign first technique guarantees that our logos are just as successful whether they are used in television commercials or web headers, they are consistently identifiable, comprehended, and remembered irrespective of scale or application.

American Made ★ Design

Something which truly sets ImageCo apart from other design firms that you might have come across online, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are enlisted to perform, we perform in-house. No matter the type of project we undertake, brand identity design, web page, trade show exhibit, or commercial sign, we do not, and never will job out our client’s projects to agencies located outside the United States. Whenever you call us at 1-855-IMAGECO the individual that picks up the phone is ImageCo’s owner and designer, not a middleman that marks up the cost of your project and dictates the conditions of how we do business.

QUALITIES OF A GREAT LOGO DESIGN

Every new Shawnee organization realizes that they probably need a logo, but few start-ups entirely comprehend the essential role their logo design can play in their success, or the reason that one logo works better than another. A logo has an immediate and lasting influence on the prosperity of a company, choose the correct one and it can make the door swing and phone ring, select the incorrect one and it can be an obstacle and an impediment for the longevity of an organization. The logos featured in the ImageCo portfolio help Shawnee companies prosper, they are effective in any given situation and the main reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logos do not require scrutiny, they can be comprehended in merely a glance.
  2. Scalability: from clothing labels to billboards a scalable logo will stay legible and equally emotive at every dimension.
  3. Versatility: logos that work on any device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or organization they brand.
  5. Relevance: a logo design should be lasting and will feel equally relevant today, tomorrow, and twenty years from today.

understanding branding

Brand – It’s both a verb and a noun, it is an identifying mark and the process of denoting something to ensure that it can be identified, its genesis originates from the mark burned onto animals. Nowadays a brand indicates practically anything with a motive, regardless if it be profit or government agencies, a brand is an innate aspect of defining the value of something in the public’s mind.

Branding – Is kind of like advertising and marketing’s attractive cousin, they are both from the exact same family, the difference being that marketing and advertising are about making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition aimed at a target market, it’s goal is to create an image that the target market will relate to.

Brand Image – An image planted and cultivated by advertising and marketing and identity design. When someone mentions the brand names Porsche or Corvette what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can transport us from point A to point B, the image we have (or at least I have) is of freedom, elegance, of something dangerous and sexy . That is brand image and brand image is what makes people buy those brands. Brand image is why individuals buy specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can relate to.

Branding Firms – If you reflect on the history of many branding agencies you’ll discover that they are frequently rebranded marketing and advertising agencies. When someone states they are in advertising and marketing most individuals will likely have a preconceived notion about what they do. But when a person says “I’m in branding”… it just seems more impressive, possibly it’s since many people don’t know what it means to be in branding so it comes off as more mysterious and attractive.

Brand Identity – Is an inclusive term that explains the visual components of a product or company that affect perceptions. This primarily consists of the name, the logo design, the packaging, the different colors used however can likewise include audio, lighting, texture, signs, actually anything that can be seen, felt or heard are part of a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that focuses on a kind of visual design which helps shape the public image of a business, a product or a company. Brand identity designers develop logo designs, sign designs, product packaging, and also collateral products such as business cards, stationery, and also sales brochures. Some identity designers also design sites and also user interfaces. The necessary role of a brand identity designer is to develop the visual cues and also a psychological tone with the goal of influencing activities, outcomes and also understandings.

Featured SIGNS & LOGOS

Retro logo layout of a bike produced for a Shawnee coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually launching in an old section of the town and wanted to cast a nostalgic tone without appearing as boring or low energy. I fulfilled each of the tasks by means of developing a custom logo concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a timeless business image.

medical logo style with a microscope slide as well as germs made for Shawnee clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the causes and outcomes of diseases, especially the field of medicine that works with the clinical evaluation of samplings of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is really the only instance I remember in which I was able to integrate a bacteria-laden microscope slide into a logo design.

Generally I attempt not to be overly literal with a design and to a degree, this design approaches the company it represents rather literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more attention grabbing and a lot more meaningful.

logo layout with a leaping environment-friendly frog designed for a family members fun center in Shawnee.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of jobs which come my way, I’ve done dozens of logo designs for doctors, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever had the privilege to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to incorporate a few springs into the design but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better dynamic high energy impression.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo design featuring a group of birds, a mountain, a path, a stream, and a tree - created for Shawnee travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche speciality due to the fact that travel photographers don’t shoot places or things but rather reveal emotional journeys through the photos they record. The idea behind this logo concept was to utilize negative space to convey more than what was visible upon first view, which I think is representative of the majority of professional photographers in that they often convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos frequently have an emotional fullness which can’t be communicated with just words. I attempted to do something very similar to this logo design by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Shawnee logo design but also to show the depth of her work and in the way that she sees the world through the lens of her camera.

 Shawnee logo layout with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The lion’s share of business logo design projects that I take on I genuinely savor and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A however my customer, even though he loved the concept, really did not care for my choice of birds. This particular guy truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members did not share his contempt for this particular breed of sea bird.

When I turn a design over to a customer I encourage them to discuss it with colleagues and family as well as with folks that they don’t actually know so as to get objective assessments on the benefit of a design concept. Fortunately, he talked about it with his family members and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logo designs are a strange creature in the design world because the people that have a tendency to hire a professional to design their business logo understand how essential a logo is for their business so they are way more vested in the outcome. Every logo job has it’s share of hurdles, however the most significant obstacle is finding that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, design for Shawnee publication author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, yet it is the most important part of a printed book since it is usually the primary thing a person sees in the bookstore. Regarding a publishing company, it’s the most ideal opportunity that they will ever have to spotlight their label and get their logo design in front of the individuals that shop for actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it looks like that in many occurrences 1 of the aspects consumers often tend to remember the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service located in LA and although I’m not sure it actually “took off” their logo design didn’t slow them. The bookend A’s in their title lent itself well to imparting a spirit of airline flight and it was surely a victory.

 Shawnee logo layout utilized for advertising and a tag design for Vintage Situation features an old font style style.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, that seemed to be older cases. For this business logo design I strove to come up with a logo that had a fluid retro feel to it and could easily be used for every thing from a website to an insignia on brand new cases that looked like they were from a different generation.

Logo design created for an orthodontist in Shawnee, style consist of an arc with lines intersecting via it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry business logos can easily be one of the most challenging and difficult logo projects because it seems that each and every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the very most cliche ridden careers when it comes to company branding, if restaurants approached their advertising in the very same way dental practitioners do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely include a picture of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth associated to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I really love doing dental logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular design over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design created for a household nonprofit, the logo includes 4 characters surprised in height to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the people residing in his city. Most logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and don’t hit the viewer on the head with what the business or organization wants to communicate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which conveyed that they were about families without being openly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo to illustrate specifically how individuals should think or feel they don’t understand the purpose of a logo. If viewers have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo that explains itself won’t have the likelihood to be understood.

Logo layout created for a Shawnee hair layout studio including a script font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo that projected an atmosphere of ease and class for their new hair studio. I created a design which didn’t go the obvious course of creating simply a stylized orchid but alternatively crafted a logo design which implied a flower in the formation of a swirl blended in to the letter O in the name and by placing attention on the logo design along with the figure of a hummingbird hovering over the logo itself. The obvious path in creating a company logo is in most cases the wrong direction and in this case, the design ended up not being about the orchid but instead put the attention on the emotion that they wanted to transmit to their customers.

Arabian horse logo style developed for an equine cattle ranch that concentrates on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a distinct custom logo concept fashioned to exemplify the unique physical traits of the Arabian kind of equines. With an unique head form and high tail posture, the Arabian is one of the very most immediately recognizable horse types in the entire world.

Las Cafe, A Shawnee Coffee shop logo design a little restaurant, design consists of a customized manuscript font which floats above a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a little restaurant, layout contains a modified script font style which floats above a group of luxuriant lines and dots.

Logo layout for a software developer the layout functions and famous Shawnee element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone pertaining to what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the business and in many cases the meaning behind a logo design is just as important as how it brands the organization it represents.

Advance logo style developed for a Shawneeinterior developer, style function a series of red circles that converge as well as change the letter O in the middle of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Shawnee interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who organizes, explores, coordinates, and oversees such ventures. Interior design is a multifaceted occupation that includes conceptual development, space planning, location assessments, programming, investigation, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo layout done for Advanced Leadership Solutions in Shawnee, the personalities for letter V and also A in middle of words advanced have actually been modified to tie straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Shawnee logo design job was performed for a management consultant that helps business leaders to develop into more effective at managing people, expectations, and profitability.

A Shawnee business logo layout featuring a fisherman in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year retailing supplies and equipment to outdoor sporting enthusiasts the founders of On the Fly recognized the market place was prepared for an outdoor sporting store that operates as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of interests, a place to sell their secondhand goods to other sports enthusiasts.

I created their Shawnee logo design design along with a graphic that captures the interest of vehicles and projects an image that wakens the passion of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.

Logo design MQ farms, this Shawnee company logo style has a field incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo idea wasn’t really produced for an Shawnee area farm it was actually devised for a products broker, and this trademark was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to design a image that projects trust, effectiveness, and opulence.

 Shawnee Logo design for a nonprofit, Transforming Point Solutions - the logo style feature for outwardly dealing with arrow and the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what kind of logo design that they would like, this can be a good thing or a bad thing. Good in that it offers a designer the liberty to investigate any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of knowing where the target is. Thankfully, in this case, I hit a bullseye with the very first shot.

Logo design made for the use of an indicator for the restaurant (Brewgrrs), it is an ornate script typeface that is evocative a popular Shawnee sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created dozens of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat project where I worked directly with the owner to create a logo design that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Electrical sign design for Shawnee restaurnat designed by Shawnee Sign Shop
Shawnee logo design and brand identity design for Shawnee retailers
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,

Logo designed by ImageCo, Shawnee, Kansas, KS,

Logo designed by ImageCo, Shawnee, Kansas, KS,

Logo designed by ImageCo, Shawnee, Kansas, KS,

Logo designed by ImageCo, Shawnee, Kansas, KS,

Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,
Logo designed by ImageCo, Shawnee, Kansas, KS,