Acute Care 360 ImageCo, Erlanger, Kentucky, KY,

ImageCo, Erlanger, Kentucky, KY,

Evolv Design logo designed by ImageCo, Erlanger, Kentucky, KY,

Red Panda Publishers logo designed by ImageCo, Erlanger, Kentucky, KY,

Erlanger, Kentucky, KY,

ImageCo, Erlanger, Kentucky, KY,
ImageCo, Erlanger, Kentucky, KY,

Mid Valley Pathology logo designed by ImageCo, Erlanger, Kentucky, KY,

FSA OK logo designed by ImageCo, Erlanger, Kentucky, KY,

Emerald Heights logo designed by ImageCo, Erlanger, Kentucky, KY,

Club Sapphire logo designed by ImageCo, Erlanger, Kentucky, KY,

Downtown Dogs logo designed by ImageCo, Erlanger, Kentucky, KY,

School board logo designed by ImageCo, Erlanger, Kentucky, KY,

Ferry Street Coffee Company logo designed by ImageCo, Erlanger, Kentucky, KY,

Stoney Forensic logo designed by ImageCo, Erlanger, Kentucky, KY,

Smart kernels logo designed by ImageCo, Erlanger, Kentucky, KY,

POINTERS FOR PICKING THE BEST LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so anytime a design agency presents a money back guarantee try to remember that they can not refund the amount of time you invest which is much more valuable than your money is.

PORTFOLIO

Some design firms talk a good game but ultimately a design agency can only be judged by the quality of their portfolio, if the work in their portfolio doesn’t feature real world samples odds are they won’t be able to deliver a premium logo design.

VISION

A logo’s aim is to be recognized and be unforgettable, and it’s goal is to reflect your personal vision for your company. If a designer isn’t focused on fulfilling your vision, the thing they are actually focused on is how soon they can get paid.

Erlanger LOGO DESIGN​

For over two decades ImageCo has been helping start ups and entrepreneurs cultivate memorable brand identities. We’ve done logo design work for ranchers, educational institutions, diamond miners, party planners, diners, retailers, and virtually every other kind of business concern you can think of. What makes us unique compared to traditional designers is that our background is rooted in the electrical sign industry so we approach every brand identity project as if it will be utilized as an electrical sign. As a result of our sign first technique our brand identity designs can, and have been used in everything from clothing labels to electrical signs. Our sign first approach guarantees that our logos are just as effective whether they are used in television commercials or website headers, they are consistently recognizable, understood, and always remembered no matter of scale or purpose.

American Made ★ Design

The one difference which really sets ImageCo apart from other design agencies that you might have encountered in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are brought on board to do, we do ourselves. Irrespective of the kind of design project we undertake, logo design, website, trade show exhibit, or commercial sign, we do not, and never will contract out our client’s work to companies based outside the USA. When you phone us at 1-855-IMAGECO the person that answers the phone is ImageCo’s owner and designer, not a broker that marks up the cost of your project and determines the conditions of how you and I do business.

CHARACTERISTICS OF A POWERFUL LOGO DESIGN

Every new Erlanger company realizes that they need a logo, however few new business owners entirely realize the pivotal role their logo can play in their success, or why one logo design works better than another. A logo design has an immediate and lasting impact on the prosperity of a business, go with the right one and it will make the door swing and phone ring, choose the wrong one and it can be a barrier and an impediment for the life span of an organization. The logos included in the ImageCo portfolio help Erlanger companies prosper, they are effective in any given circumstance and the main reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logo designs do not need consideration, they can be grasped in just a glance.
  2. Scalability: from clothing labels to retail signs a scalable logo design will stay legible and equally emotive at every scale.
  3. Versatility: logos which function on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or company they represent.
  5. Relevance: a company logo needs to be timeless and will feel equally relevant today, tomorrow, and twenty years from today.

understanding branding

Brand – It is a verb and also a noun, it’s an identifying mark and also the process of marking something to ensure that it can be identified, its origin originates from the brand burned onto livestock. Today a brand indicates virtually anything with a motive, regardless if it be profit or political parties, a brand is an intrinsic aspect of specifying the value of a specific thing in the public’s mind.

Branding – Is sort of like marketing and advertising’s sexy sister, they are both from the very same family, the difference being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest targeted at a specific audience, it’s objective is to develop a mental image that the target market can relate to.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When a person mentions the names Ferrari or Corvette what we think of is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can transport us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and brand image is what makes people want those products. Brand image is why people get most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you look back at the beginning of many branding firms you’ll find that they are frequently rebranded marketing agencies. When somebody says they are in advertising most individuals will likely have a preconceived notion about what they do. Yet when somebody claims “I’m in branding”… it simply sounds more impressive, perhaps it’s because most individuals do not fully understand what it indicates to be in branding so it comes off as more mysterious and maybe even attractive.

Brand Identity – Is a comprehensive term that explains the visual components of a product or company that affect view points. This mainly consists of the name, the logo design, the product packaging, the colors used yet can also include sound, lighting, texture, signage, really anything that can be seen, touched or listened to become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that focuses on a kind of visual design which helps form the public image of a business, a product or a business organization. Brand identity designers create logo designs, signage designs, packaging, as well as collateral products such as business cards, stationery, as well as sales brochures. Some identity designers also develop web sites and user interfaces. The vital function of a brand identity designer is to develop the visual cues as well as an emotional tone with the objective of affecting actions, results as well as understandings.

Featured logos & signs

Retro logo style of a bicycle developed for a Erlanger coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were opening in an old part of the town and hoped to project an old-fashioned tone without coming across as boring or low energy. I accomplished both of these tasks via designing a symbol design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo layout with a microscope slide as well as bacteria created for Erlanger medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the triggers and effects of diseases, mainly the field of healthcare which works with the laboratory examination of samples of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is the only instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide within a logo design.

Typically I try not to be extremely literal with a concept and to a point, this design approaches the company it represents rather literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more focus grabbing and much more memorable.

logo style with a jumping eco-friendly frog designed for a family enjoyable facility in Erlanger.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs that come my way, I’ve produced dozens of logo designs for health care providers, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the name of the company has the word springz in its name the obvious choice would have been to integrate a some springs into the design but Cool Springz is a fun place to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy atmosphere.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for promotion and marketing. I also think this is the only time that a logo I created was made into a mascot when they had a staff member costume fashioned to look exactly like my frog design.

photography logo design featuring a group of birds, a hill, a trail, a stream, and also a tree - developed for Erlanger traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly niche field of photography and I believe it is a niche area because travel photographers don’t capture places or things but instead convey emotional journeys through the photos they capture. The idea behind this logo design was to utilize negative space to communicate more than what was visible upon first view, which I think is quintessential of the majority of professional photographers in that they often share whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional fullness that can’t be revealed with just words. I made an effort to do something the same to this logo by utilizing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Erlanger logo but also to reveal the depth to her art and in the way that she sees the world through the lens of her camera.

 Erlanger logo style with a seagull used for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The majority of logo design projects that I take on I truly enjoy and the Coastal Wireless project was one that I certainly felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but the client, even though he liked the concept, really did not care for my choice of birds. This man truly hated seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his contempt for this specific variety of sea bird.

When I turn a concept over to a client I urge all of them to discuss it with friends and colleagues and family as well as with other people that they don’t actually know so as to get impartial assessments on the merit of a design concept. Fortunately, he talked about it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original design.

Logos are a weird animal in the design world because the people that are inclined to hire a professional to create their business logo recognize how vital a logo design is for their company so they are way more invested in the final result. Every logo design project possesses it’s share of hurdles, however the largest challenge is finding that sweet spot in a design that works really well at the task it’s required to do in branding a business and also giving the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, layout for Erlanger publication publisher

Red Panda Publishers | Logo Design

The book spine is a narrow slice of real estate to work with, yet it is the most vital part of a published book given that it is often the very first thing a person sees in the book shop. Regarding a publisher, it’s the optimal opportunity that they will ever have to publicize their product and get their logo design in front of the people that shop for actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems like that in many cases 1 of the things individuals usually tend to remember the most are their logos. The Air LA logo design was done for a young start-up commuter/shuttle air service based in LA and while I’m not certain it really “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a feeling of airline flight and it was definitely a winner.

 Erlanger logo design used for advertising and marketing as well as a tag style for Vintage Case includes an old typeface style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, that looked to be older cases. For this brand design I tried to come up with a logo that had a fluid nostalgic feel to it and could be used for everything from a website to an insignia on brand new cases that seemed like they were from another generation.

Logo design developed for an orthodontist in Erlanger, design consist of an arc with lines intersecting via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most difficult logo jobs because it appears that almost every dentist incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden careers when it comes to small business marketing, if restaurants approached their branding in the exact same way dental offices do every one of their logos would be a picture trying to explain anything they served, McDonalds would most likely have an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really love doing dentistry business logos because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this concept over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo created for a family members nonprofit, the logo design features 4 characters surprised in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the residents in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization wants to project.

The McNally Foundation’s name offered a unique opportunity to do a logo that communicated that they were about families without being overtly tacky about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize specifically how individuals ought to think or feel they don’t understand the mission of a logo. If viewers have to think about a logo design to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo design that explains itself won’t have the opportunity to be understood.

Logo layout produced for a Erlanger hair style workshop featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which conveyed a feeling of contentment and elegance for their new hair salon. I came up with a concept that didn’t go the obvious path of making simply a stylized orchid but alternatively created a business logo that implied an orchid in the pattern of a swirl integrated into the letter O in the title and by placing emphasis on the logo design with the silhouette of a hummingbird floating over the logo itself. The obvious path in designing a company logo is usually the wrong path and in this case, the design ended up not being about the orchid but alternately laid the focus on the feeling that they really wanted to project to their clients.

Arabian steed logo design produced for a horse ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo crafted a one-of-a-kind company logo design tailored to embody the unique physical traits of the Arabian kind of equines. With an unique head shape and high tail carriage, the Arabian is one of the most immediately recognizable horse types in the world.

Las Cafe, A Erlanger Coffee shop logo style a little dining establishment, layout consists of a modified script font style which floats above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small dining establishment, layout includes a modified manuscript typeface which hovers above a team of luxuriant lines and dots.

Logo style for a software program developer the layout features and renowned Erlanger aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and disk managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection in between the software and computer hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. However it intimated something to the owner of the business and in quite a few cases the meaning supporting a business logo is equally as important as how it serves the company it represents.

Progress logo design produced for a Erlangerindoor designer, layout feature a series of red circles that intersect and replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Erlanger interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who prepares, investigates, collaborates, and oversees such projects. Interior design is a diverse occupation that involves conceptual development, space planning, site evaluations, programming, research study, interacting with the stakeholders of a project, building and construction management, and implementation of the design.

logo design provided for Advanced Leadership Solutions in Erlanger, the characters for letter V and also A in center of the word advanced have been customized to connect straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Erlanger logo design project was completed for a management expert that assists business professionals to become more efficient at supervising people, expectations, and productivity.

A Erlanger business logo style including an angler in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the owners of On the Fly understood the market was ready for an outdoor sporting store that operates as a consignment firm. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all types of interests, a location to sell their pre-owned goods to other sports enthusiasts.

I created their Erlanger business logo design with an illustration which pulls in the interest of vehicles and sends an image that calls to mind the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the typical logo/sign to get commuters to take notice, hence the illustration of a fly fisherman in his natural and relaxed habitat.

Logo style MQ ranches, this Erlanger company logo design has an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo design wasn’t really composed for an Erlanger area farm it was in reality designed for an investments broker, and this brand was one of several which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was to generate a image that projected assurance, financial success, and luxury.

 Erlanger Logo design for a nonprofit, Transforming Point Solutions - the logo design function for ostensibly facing arrow and also the arrowheads indicate that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they desired, this can be a good thing or a bad thing. Good in that it gives a designer the opportunity to discover any idea that comes to mind, bad in that it’s challenging to hit a bullseye without knowing where the target is. Fortunately, in this case, I hit a bullseye with the very first try.

Logo created for the use of a sign for the dining establishment (Brewgrrs), it is an ornate script font style that is reminiscent of a well-known Erlanger sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat project where I worked directly with the business owner to develop a business logo which worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Electrical sign design for Erlanger restaurnat designed by Erlanger Sign Business
Erlanger logo design and brand identity design for Erlanger businesses
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,

Logo designed by ImageCo, Erlanger, Kentucky, KY,

Logo designed by ImageCo, Erlanger, Kentucky, KY,

Logo designed by ImageCo, Erlanger, Kentucky, KY,

Logo designed by ImageCo, Erlanger, Kentucky, KY,

Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,
Logo designed by ImageCo, Erlanger, Kentucky, KY,