Erlanger Logo Design

Each and every new Erlanger venture understands that they need a logo, however few new business owners fully realize the key role their company logo can take in their financial success, or exactly why one business logo performs better than another. A logo has an immediate and long-term impact on the financial success of a business, pick the correct one and it can make the door swing and cash register ring, select the incorrect one and it will be an obstacle and an impediment for the life span of an organization. The logos included in the ImageCo portfolio help Erlanger companies prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these five things in common.
  1. Simplicity: simple logo designs do not require deliberation, they can be comprehended in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo will continue to be legible and just as emotive at virtually any size.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a logo design should be lasting and should feel relevant today, tomorrow, and 20 years from today.

Retro logo design of a bicycle developed for a Erlanger coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were actually opening up in an old section of town and wished to visualize a nostalgic tone without coming across as boring or low energy. I fulfilled the two jobs via developing a company logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo design with a microscope slide as well as bacteria designed for Erlanger medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which examines the root causes and outcomes of diseases, mainly the field of healthcare which works with the laboratory assessment of specimens of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the sole instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Typically I try not to be extremely literal with a concept and to a degree, this design approaches the company it serves quite literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more interest grabbing and even more unforgettable.

logo layout with a jumping eco-friendly frog developed for a family members enjoyable facility in Erlanger.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects that come my way, I’ve done dozens of logo designs for medical professionals, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the privilege to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to feature a couple of springs into the concept but Cool Springz is a fun destination to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I designed was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo including a flock of birds, a hill, a trail, a stream, as well as a tree - developed for Erlanger travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche profession due to the fact that travel photographers tend not to capture locations or things but instead communicate emotional experiences by means of the pictures they capture. The idea behind this logo design was to use negative space to convey more than what was visible upon first glance, which I think is quintessential of most professional photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos often have an emotional resonance which can’t be revealed with mere words. I tried to do something much the same to this logo design by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Erlanger logo but also to show the depth to her work and in the way that she views the world through the lens of her camera.

 Erlanger logo layout with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I really take pleasure in and the Coastal Wireless design was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however my customer, while he loved the concept, really did not care for my choice of birds. This particular man truly loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family didn’t share his contempt for this specific breed of sea bird.

When I turn a design over to a customer I encourage them to talk about it with colleagues and family as well as with other people that they don’t even know so as to get objective point of views on the benefit of a design. Fortunately, he discussed it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original concept.

Business logos are a strange animal in the design world given that the people that have a tendency to hire a professional to create their logo design understand how vital a logo is for their organization so they are way more vested in the end result. Every logo project has it’s share of difficulties, but the greatest challenge is finding that sweet spot in a design that operates really well at the task it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, style for Erlanger book author

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, nevertheless it really is the most vital part of a published book since it is ordinarily the initial thing a person views in the book shop. For a publishing company, it’s the most ideal opportunity they will likely ever get to publicize their brand and get their logo design in front of the men and women that purchase actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many occurrences 1 of the aspects folks usually tend to recollect the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle air service based in LA and while I’m not certain it really “took off” their logo design didn’t slow them. The bookend A’s in their title lent itself well to imparting a feeling of air travel and it was undoubtedly a victory.

 Erlanger logo style used for advertising and marketing and a label layout for Vintage Situation includes an archaic typeface layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that seemed to be vintage cases. For this brand design I attempted to come up with a logo that offered a fluid retro feel to it and could easily be utilized for everything from a web site to an insignia on brand new cases that seemed like they were from a different era.

Logo design produced for an orthodontist in Erlanger, style consist of an arc with lines intersecting through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can be one of the most difficult logo jobs considering that it appears that every dentist integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden professions when it comes to business marketing, if restaurants approached their advertising in the same way dentists do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely have a picture of a potato and a cow.

I recognize the thinking behind incorporating an illustration of something mouth related to a dentist’s logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I actually love doing dental care logo designs simply because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this concept over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo made for a family not-for-profit, the logo design features 4 characters surprised in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be illustrative of the love that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization wishes to relate.

The McNally Foundation’s name presented a distinct opportunity to do a custom logo design which communicated that they were about families without being overtly corny about it. The aim of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to summarize precisely how people ought to think or feel they don’t understand the purpose of a logo. If people have to ponder a logo to understand what it means, it has failed, a logo needs to be immediately understood and a logo that illustrates itself won’t have the likelihood to be comprehended.

Logo layout created for a hair style studio including a manuscript font a hummingbird as well as an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design which projected a sense of serenity and class for their new hair salon. I created a concept that didn’t go the obvious course of crafting just a stylized orchid but alternatively designed a business logo which implied an orchid in the pattern of a swirl featured in to the letter O in the name and by placing emphasis on the logo design along with the silhouette of a hummingbird floating above the image itself. The obvious path in designing a logo design is frequently the wrong route and in this case, the design ended up not being about the orchid but instead laid the emphasis on the emotion that they wanted to project to their clients.

Arabian equine logo style produced for a horse ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind custom logo concept tailored to illustrate the unique physical traits of the Arabian kind of equines. By having an unique head shape and higher tail carriage, the Arabian is one of the highly easily recognizable horse types in the entire world.

Las Cafe logo layout a tiny restaurant, layout consists of a changed manuscript font style which hovers over a group of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little dining establishment, style consists of a modified manuscript font which hovers over a team of elaborate lines as well as dots.

Logo layout for a software developer the layout features as well as iconic aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive managing. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it represented something to the owner of the business and in many cases the symbolism behind a business logo is equally as important as how it serves the enterprise it stands for.

Develop logo style produced for a Erlanger indoor designer, design function a series of red circles that converge as well as change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Erlanger interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who prepares, investigates, coordinates, and manages such projects. Interior design is a multifaceted occupation that includes conceptual development, space planning, site evaluations, programming, research, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo style done for Advanced Management Solutions, the characters for letter V and also A in middle of the word advanced have actually been changed to tie directly into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Erlanger logo design job was undertaken for a management specialist that assists business professionals to develop into more efficient at supervising people, expectations, and productivity.

A logo layout featuring a fisherman in the middle of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting fans the founders of On the Fly understood the market was ready for an outdoor sporting merchant that functions as a consignment company. Whether or not you are into boating, sportfishing or rock climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all kinds of passions, a location to sell off their secondhand equipment to other sports enthusiasts. I created their Erlanger logo design dsign along with an illustration which seizes the interest of vehicles and projects an image that wakens the passion of the outdoors. With traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo style has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms logo idea wasn’t actually produced for an Erlanger regional farm it was in reality created for an investments broker, and this particular brand was one of many that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was really to make a graphic that projected assurance, effectiveness, and luxury.
Logo design created for using an indicator for the restaurant (Brewgrrs), it is an elaborate manuscript typeface that is reminiscent of a well-known sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project where I worked closely with the owner to design a business logo that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung over their doors, and was highly visible and very easy to read from over a block away.