Lake Charles Logo Design

Each and every new Lake Charles business understands that they need a logo, yet few new business owners entirely are aware of the key role their logo design can take in their becoming successful, or precisely why one business logo works far better than another. A company logo has an instant and long term effect on the prosperity of a company, go with the correct one and it will make the door swing and phone ring, go with the wrong one and it can be an obstacle and a hindrance for the life span of a company. The logos presented in the ImageCo portfolio help Lake Charles companies prosper, they are effective in any given circumstance and the main reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos do not demand consideration, they can be realized in just a glimpse.
  2. Scalability: from business cards to posters a scalable logo will continue to be legible and equally emotive at every dimension.
  3. Versatility: logos that function on any sort of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the company they stand for.
  5. Relevance: a logo design needs to be lasting and will feel relevant today, tomorrow, and forty years from now.

Retro logo design of a bike created for a Lake Charles coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were launching in an older section of town and hoped to project a nostalgic vibe without appearing as monotonous or low energy. I accomplished both of these tasks by means of designing a custom logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo layout with a microscopic lense slide and also bacteria created for Lake Charles medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which researches the causes and effects of diseases, especially the branch of medicine which deals with the laboratory assessment of samplings of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the sole instance I recall in which I was able to integrate a bacteria-laden microscope slide right into a logo design.

Normally I attempt not to be overly literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that helps make it more interesting, more attention grabbing and a lot more meaningful.

logo layout with a jumping green frog made for a family members fun center in Lake Charles.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the sorts of jobs that come my way, I’ve done dozens of logo designs for health care providers, dental experts, and legal professionals but Cool Springz is without question the only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the obvious choice would have been to feature a some springs into the concept but Cool Springz is a fun destination to go and spring does not really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and featured him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

digital photography logo including a flock of birds, a mountain, a trail, a stream, and also a tree - developed for Lake Charles traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche field because travel photographers don’t capture locations or things but rather reveal emotional journeys by means of the images they capture. The thought behind this logo design was to utilize negative space to reveal more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they often share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional fullness that can’t be revealed with mere words. I attempted to do something comparable to this logo by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Lake Charles logo design but also to reveal the depth of her art and in the way that she sees the world through the lens of her camera.

 Lake Charles logo style with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I truly take pleasure in and the Coastal Wireless assignment was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the character A but my customer, even though he liked the concept, really did not care for my choice of birds. This particular man seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family did not share his hatred for this specific breed of sea bird.

When I turn a concept over to a client I urge all of them to talk about it with friends and colleagues and family as well as with individuals that they don’t even know so as to get objective point of views on the worthiness of a concept. Fortunately, he talked about it with his family members and they really liked the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Custom logo designs are a strange animal in the design world because the people that are inclined to hire a professional to create their logo realize how essential a logo is for their organization so they are much more vested in the result. Every logo project has it’s share of hurdles, but the most significant challenge is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Lake Charles publication author

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, but it is the most essential part of a printed book because it is in most cases the very first thing a person sees in the book store. With respect to a publishing company, it’s the best opportunity they will likely ever get to spotlight their label and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo has 2 letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems like that in many occurrences one of the items folks usually tend to remember the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline located in LA and while I’m not sure it really “took off” their organization logo didn’t slow them. The bookend A’s in their name lent itself well to imparting a sense of airline flight and it was undoubtedly a victory.

 Lake Charles logo layout utilized for marketing and a tag layout for Vintage Instance features an old-fashioned typeface style.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, which looked to be much older cases. For this business logo design I tried to come up with a logo that possessed a fluid nostalgic feel to it and could easily be used for everything from a website to an insignia on brand new cases that appeared like they were from another era.

Logo produced for an orthodontist in Lake Charles, style consist of an arc with lines intersecting through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging logo projects because it seems that each and every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden professions when it comes to company advertising, if dining establishments approached their branding in the same way dental practices do every one of their logo designs would definitely be a picture explaining something they served, McDonalds would probably contain a picture of a potato and a cow.

I understand the thinking behind including an image of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really enjoy doing dental logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular concept over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo design developed for a family members nonprofit, the logo design features 4 personalities staggered in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy method to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or institution wants to relate.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being openly corny about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo to explain specifically how individuals should think or feel they don’t understand the mission of a logo. If people have to think about a logo to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that illustrates itself won’t have the chance to be understood.

Logo design developed for a hair design workshop including a manuscript font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo that conveyed a spirit of peace and class for their new hair salon. I came up with a design that did not go the obvious direction of designing merely a stylized orchid but instead designed a logo design that suggested an orchid in the formation of a swirl integrated into the letter O in the title and by putting attention on the concept with the silhouette of a hummingbird floating over the logo design itself. The obvious path in creating a logo design is generally the incorrect direction and in this case, the design ended up not being about the orchid but alternately placed the emphasis on the feeling that they wanted to forecast to their patrons.

Arabian horse logo style created for an equine ranch that specializes in breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo developed an original creative logo design customized to exemplify the unique physical traits of the Arabian breed of horses. With an identifiable head shape and very high tail carriage, the Arabian is one of the highly immediately recognizable horse types in the entire world.

Las Cafe logo layout a little restaurant, style includes a customized manuscript font style which floats over a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a small dining establishment, layout consists of a changed manuscript font which floats above a group of luxuriant lines as well as dots.

Logo layout for a software designer the design functions and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a connection between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone regarding to what business they are in or how it relates to their specific location. However it represented something to the business owner of the business and in many cases the meaning supporting a business logo is equally as important as how it brands the enterprise it represents.

Progress logo design produced for a Lake Charles indoor designer, design attribute a series of red circles that converge and also change the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Lake Charles interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who arranges, investigates, coordinates, and manages such ventures. Interior design is a multifaceted occupation that consists of conceptual development, space planning, site assessments, programming, research study, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Leadership Solutions, the personalities for letter V and A in middle of words progressed have actually been customized to tie straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Lake Charles logo design assignment was undertaken for a management coach that assists business professionals to develop into more successful at supervising people, expectations, and productivity.

A logo design featuring an angler in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market was primed for an outdoor sporting store that functions as a consignment firm. Whether you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all kinds of passions, a location to market their previously owned products to other sports enthusiasts. I tailored their Lake Charles logo design dsign utilizing an image that garners the interest of vehicles and projects an image that arouses the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and serene habitat.
Logo layout MQ farms, this logo layout has an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo concept wasn’t really composed for an Lake Charles area farm it was actually created for a commodities broker, and this brand was one of multiple which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to create an identity that projects trust, effectiveness, and prosperity.
Logo design developed for the use of a sign for the dining establishment (Brewgrrs), it is a luxuriant script font style that is similar to a well-known sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked directly with the owner to develop a business logo that worked extremely well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very legible from over a block away.