Acute Care 360 ImageCo, Aberdeen, Maryland, MD,

ImageCo, Aberdeen, Maryland, MD,

Evolv Design logo designed by ImageCo, Aberdeen, Maryland, MD,

Red Panda Publishers logo designed by ImageCo, Aberdeen, Maryland, MD,

Aberdeen, Maryland, MD,

ImageCo, Aberdeen, Maryland, MD,
ImageCo, Aberdeen, Maryland, MD,

Mid Valley Pathology logo designed by ImageCo, Aberdeen, Maryland, MD,

FSA OK logo designed by ImageCo, Aberdeen, Maryland, MD,

Emerald Heights logo designed by ImageCo, Aberdeen, Maryland, MD,

Club Sapphire logo designed by ImageCo, Aberdeen, Maryland, MD,

Downtown Dogs logo designed by ImageCo, Aberdeen, Maryland, MD,

School board logo designed by ImageCo, Aberdeen, Maryland, MD,

Ferry Street Coffee Company logo designed by ImageCo, Aberdeen, Maryland, MD,

Stoney Forensic logo designed by ImageCo, Aberdeen, Maryland, MD,

Smart kernels logo designed by ImageCo, Aberdeen, Maryland, MD,

TIPS FOR DETERMINING THE BEST LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so when a design firm presents a money back guarantee try to keep in mind that they can’t reimburse the time you commit which is eminently more precious than your money is.

PORTFOLIO

Some designers talk a good game but inevitably a designer can only be determined from the quality of their design work, if the work in their portfolio doesn’t feature actual samples odds are they will not be able to produce a premium logo design.

VISION

A logo’s aim is to be recognized and remembered, and it’s objective is to echo your personal vision for your company. If a designer isn’t focused on actualizing your vision, the thing they are actually focused on is how fast they can get paid.

Aberdeen LOGO DESIGN​

For over twenty years ImageCo has been helping businesses of all kinds grow memorable brands. We’ve undertaken brand design work for farmers, educational institutions, diamond miners, wedding singers, bistros, retailers, and just about every other kind of business you can envision. What makes ImageCo different compared to our competitors is that our background is rooted in the electrical sign industry so we undertake every logo design project as if it will be employed as an electrical sign. As a result of our sign first method our identity designs can, and have been used in everything from garment labels to billboards. Our sign first technique insures that our logos are just as reliable whether they are used in television commercials or website applications, they are consistently identifiable, comprehended, and remembered no matter of scale or use.

American Made ★ Design

The thing that truly sets ImageCo apart from many of the design agencies that you probably have found in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are enlisted to do, we do in-house. Regardless of the type of design project we undertake, logo design, website design, trade show display, or electrical sign, we do not, and never will contract out our customer’s projects to 3rd parties located outside the USA. Whenever you contact us at 1-855-IMAGECO the person that answers the phone is ImageCo’s owner and designer, not an agent that increases the cost of your design project and imposes the conditions of how we conduct business.

ASPECTS OF A POWERFUL LOGO DESIGN

Virtually every new Aberdeen business knows they require a logo, however few new business owners thoroughly recognize the vital role their company logo will perform in their becoming successful, or the reason that one logo design functions better than another. A logo design has a critical and sustaining impact on the financial success of a company, go with the correct one and it can make the door swing and phone ring, select the wrong one and it can be a barrier and an impediment for the longevity of a business. The logos presented in the ImageCo portfolio help Aberdeen businesses succeed, they are effective in any given situation and the reason why they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be comprehended in just a glimpse.
  2. Scalability: from clothing labels to billboards a scalable logo design will stay legible and equally emotive at virtually any scale.
  3. Versatility: logos which work on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or organization they brand.
  5. Relevance: a business logo needs to be timeless and should feel equally relevant today, tomorrow, and 20 years from today.

understand your brand

Brand – It’s a verb and also a noun, it’s an identifying mark and the act of noting something to make sure that it can be recognized, its foundation comes from the brand branded onto livestock. Nowadays a brand signifies pretty much anything with a motive, whether it be profit or government agencies, a brand is an inherent aspect of defining the worth of something in the consumer’s mind.

Branding – Is kind of like advertising and marketing’s attractive cousin, they are all from the very same family, the difference being that advertising and marketing are about making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity contest directed at a specific audience, it’s goal is to produce an image that the target market can connect to.

Brand Image – An image planted and nurtured through advertising and marketing and also identity design. When somebody states the names Ferrari or Corvette what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of a car with 4 wheels that can move us from point A to point B, the image we have (or at least I have) is of speed, elegance, of something dangerous and sexy . That is brand image and brand image is what makes individuals purchase those products. Brand image is why people get specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Firms – If you look back at the origin of most branding companies you’ll discover that they are frequently re-branded marketing and advertising firms. When somebody says they are in advertising and marketing the majority of people will likely have a preconceived notion about what they do. But when a person states “I am in branding”… it just seems much more attractive, possibly it’s because most individuals do not know what it implies to be in branding so it comes off as mysterious and perhaps even attractive.

Brand Identity – Is an inclusive term that defines the visual aspects of a product or agency that influence view points. This largely includes the name, the logo, the product packaging, the colors utilized however can also consist of sound, lighting, texture, signage, just about anything that can be seen, touched or listened to are part of a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that specializes in a type of visual design which helps form the public image of a business, a product or a business organization. Brand identity designers produce logo designs, signage designs, packaging, and collateral products such as cards, stationery, and sales brochures. Some identity designers also build sites and also software interfaces. The crucial duty of a brand identity designer is to develop the visual cues and also a psychological tone with the goal of influencing activities, outcomes as well as assumptions.

Featured logos & signs

Retro logo style of a bike created for a Aberdeen coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and bistro were opening in an old section of the city and wanted to visualize a nostalgic feel without appearing as monotonous or low energy. I accomplished the two tasks via developing a trademark design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a enduring business image.

clinical logo style with a microscopic lense slide and also bacteria developed for Aberdeen medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which researches the triggers and outcomes of diseases, especially the field of medicine that works with the laboratory assessment of specimens of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is the sole instance I call to mind where I was able to integrate a bacteria-laden microscope slide right into a logo design.

Normally I try not to be excessively literal with a concept and to a point, this design approaches the company it serves rather literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more attention grabbing and more memorable.

logo design with a leaping green frog designed for a household enjoyable facility in Aberdeen.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs that come my way, I’ve done dozens of logo designs for physicians, dental professionals, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the business features the word springz in its name the obvious choice would have been to incorporate a few springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually reflect an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a better dynamic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for advertising and marketing. I also believe this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo featuring a group of birds, a hill, a trail, a stream, and also a tree - created for Aberdeen traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche field due to the fact that travel photographers don’t capture places or things but rather communicate emotional experiences through the photos they capture. The thought behind this logo concept was to use negative space to project more than what was visible upon initial glance, which I think is representative of most good photographers in that they oftentimes share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be conveyed with mere words. I tried to do something comparable to this logo by employing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Aberdeen logo design but also to show the depth of her work and in the way that she sees the world through the lens of her camera.

 Aberdeen logo layout with a seagull made use of for the letter A. Designed for a cordless retail company.

Coastal Wireless | Logo Design

The lion’s share of business logo design jobs that I take on I really relish and the Coastal Wireless project was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however my customer, even though he loved the concept, didn’t care for my choice of birds. This particular guy really despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his aversion for this specific type of sea bird.

When I turn a design over to a client I encourage them to share it with friends and colleagues and family members as well as with people that they don’t actually know so as to get unbiased judgements on the value of a design concept. Fortunately, he discussed it with his family members and they loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Logos are a strange animal in the design world given that the people that have a tendency to hire a professional to design their business logo realize how important a logo is for their company so they are much more vested in the outcome. Every logo design job has it’s share of obstacles, but the largest obstacle is finding that sweet spot in a design that functions really well at the task it’s required to do in branding a business and also giving the client the image they see for themselves.

a red panda logo design with bamboo in the background, design for Aberdeen publication author

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, however it really is the most essential part of a printed book given that it is in most cases the primary thing a person views in the book shop. Concerning a publisher, it’s the optimal opportunity they will ever have to advertise their product and get their logo design in front of the people that shop for actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo design has 2 letter A's with the bars modified to indicate they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many cases 1 of the things consumers tend to recollect the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline based in LA and while I’m not certain it actually “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to imparting a spirit of air travel and it was definitely a success.

 Aberdeen logo style utilized for marketing and a tag design for Vintage Instance includes an old-fashioned font style design.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, which appeared to be older cases. For this brand design I sought to come up with a logo that provided a fluid old style feel to it and could easily be utilized for every thing from a website to a label on brand new cases that looked like they were from another point in time.

Logo created for an orthodontist in Aberdeen, style include an arc with lines converging through it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logos can easily be one of the most difficult logo design jobs considering that it seems that each and every dental professional involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden professions when it comes to company branding, if dining establishments approached their branding in the same way dental offices do every one of their company logos would definitely be a picture explaining something they served, McDonalds would probably include an image of a potato and a cow.

I understand the thinking behind incorporating an illustration of something mouth associated to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care industry.

I really love doing dental logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a layout that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the design. When I turned this particular concept over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo developed for a household not-for-profit, the logo design features 4 personalities staggered in height to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be representative of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or organization wishes to project.

The McNally Foundation’s name offered a distinct opportunity to do a custom logo design which communicated that they were about families without being overtly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo design to explain how people should think or feel they don’t understand the purpose of a logo. If you have to think about a logo to understand what it means, it has been in vain, a logo needs to be immediately comprehended and a logo design that describes itself won’t have the likelihood to be understood.

Logo layout produced for a Aberdeen hair style studio featuring a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a business logo that carried a spirit of serenity and class for their new hair salon. I created a concept which didn’t go the obvious direction of creating just a stylized orchid but alternatively crafted a logo that suggested an orchid in the formation of a swirl blended in to the letter O in the name and by putting attention on the concept along with the silhouette of a hummingbird floating over the logo design itself. The obvious path in creating a company logo is usually the wrong direction and in this case, the design ended up not being about the orchid but alternately placed the attention on the perception that they really wanted to transmit to their patrons.

Arabian equine logo design created for a horse cattle ranch that concentrates on breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo designed a distinct logo concept tailored to display the unique physical traits of the Arabian breed of equines. With an unique head form and high tail posture, the Arabian is one of the very most easily recognizable equine lineages in the world.

Las Cafe, A Aberdeen Coffee shop logo layout a tiny dining establishment, style includes a customized manuscript typeface which hovers over a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small dining establishment, style consists of a changed script font which floats over a team of luxuriant lines as well as dots.

Logo layout for a software application developer the design features as well as renowned Aberdeen aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task control, and hard drive managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a connection between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding to what business they are in or how it relates to their specific location. However it symbolized something to the owner of the company and in quite a few cases the substance behind a company logo is equally as important as how it serves the company it stands for.

Develop logo layout produced for a Aberdeenindoor developer, design attribute a collection of red circles that intersect and replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Aberdeen interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who arranges, researches, coordinates, and oversees such ventures. Interior design is a diverse occupation that consists of conceptual development, area planning, location examinations, programming, research study, corresponding with the stakeholders of a project, building and construction supervision, and execution of the design.

logo layout done for Advanced Leadership Solutions in Aberdeen, the personalities for letter V and A in center of words advanced have actually been modified to link directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Aberdeen logo design project was done for a leadership guide that enables business professionals to become more effective at managing people, expectations, and productivity.

A Aberdeen business logo style featuring a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in over 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly recognized the market was ready for an outdoor sporting retailer that functions as a consignment firm. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of passions, a spot to sell their used equipment to other sports enthusiasts.

I designed their Aberdeen business logo design utilizing a graphic which garners the attention of traffic and sends an image that arouses the passion of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and serene habitat.

Logo style MQ ranches, this Aberdeen company logo style has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t actually designed for an Aberdeen regional farm it was really developed for a commodities broker, and this particular creative logo was one of multiple that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to make an identity that projected trust, effectiveness, and wealth.

 Aberdeen Logo design for a not-for-profit, Transforming Point Solutions - the logo design feature for outwardly facing arrow and the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they would like, this can be a good thing or a bad thing. Good in that it gives a designer the opportunity to delve into any concept that comes to mind, bad in that it’s tricky to hit a bullseye without understanding where the target is. Fortunately, in this instance, I struck a bullseye with the first try.

Logo design developed for the use of an indicator for the restaurant (Brewgrrs), it is an ornate manuscript typeface that is similar to a famous Aberdeen sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked directly with the proprietor to develop a business logo that worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very legible from over a block away.

commercial identity design projects

Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Electrical sign design for Aberdeen restaurnat designed by Aberdeen Sign Business
Aberdeen logo design and brand identity design for Aberdeen businesses
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,

Logo designed by ImageCo, Aberdeen, Maryland, MD,

Logo designed by ImageCo, Aberdeen, Maryland, MD,

Logo designed by ImageCo, Aberdeen, Maryland, MD,

Logo designed by ImageCo, Aberdeen, Maryland, MD,

Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,
Logo designed by ImageCo, Aberdeen, Maryland, MD,