Acute Care 360 ImageCo, Fort Washington, Maryland, MD,

ImageCo, Fort Washington, Maryland, MD,

Evolv Design logo designed by ImageCo, Fort Washington, Maryland, MD,

Red Panda Publishers logo designed by ImageCo, Fort Washington, Maryland, MD,

Fort Washington, Maryland, MD,

ImageCo, Fort Washington, Maryland, MD,
ImageCo, Fort Washington, Maryland, MD,

Mid Valley Pathology logo designed by ImageCo, Fort Washington, Maryland, MD,

FSA OK logo designed by ImageCo, Fort Washington, Maryland, MD,

Emerald Heights logo designed by ImageCo, Fort Washington, Maryland, MD,

Club Sapphire logo designed by ImageCo, Fort Washington, Maryland, MD,

Downtown Dogs logo designed by ImageCo, Fort Washington, Maryland, MD,

School board logo designed by ImageCo, Fort Washington, Maryland, MD,

Ferry Street Coffee Company logo designed by ImageCo, Fort Washington, Maryland, MD,

Stoney Forensic logo designed by ImageCo, Fort Washington, Maryland, MD,

Smart kernels logo designed by ImageCo, Fort Washington, Maryland, MD,

STRATEGIES FOR PICKING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so anytime a design agency presents a money back guarantee try to keep in mind that they can not refund the amount of time you invest which is much more valuable than your money is.

PORTFOLIO

Some designers talk a good game but inevitably a design agency can only be judged from the quality of their portfolio, if the work in their portfolio does not feature real life examples odds are they won’t be able to produce a quality logo design.

VISION

A logo’s goal is to be understood and remembered, and it’s purpose is to echo your unique vision for your organization. If a designer isn’t focused on realizing your vision, the thing they are really focused on is how soon they can get paid.

Fort Washington LOGO DESIGN​

For over twenty years ImageCo has been helping business owners develop unforgettable brands. We have done branding work for builders, colleges, heart surgeons, wedding singers, coffee shops, retail stores, and virtually every other kind of business concern you can imagine. What makes ImageCo different compared to our competitors is that our background is rooted in the electrical sign industry so we approach every branding project as though it will be utilized as an electric sign. Because of our sign first method our brand identity designs can, and have been employed in everything from clothing labels to billboards. Our sign first method ensures that our logo designs are just as successful whether they are used in TV commercials or web headers, they are consistently recognizable, comprehended, and always remembered no matter of scale or use.

American Made ★ Design

The one difference which truly sets ImageCo apart from many of the design firms that you might have come across on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are hired to perform, we perform ourselves. Regardless of the kind of project we undertake, logo, website design, trade show booth, or electric sign, we do not, and never will contract out our customer’s projects to agencies located outside the USA. When you call us at 1-855-IMAGECO the individual that picks up the telephone is ImageCo’s owner and designer, not an agent that marks up the cost of your design project and determines the conditions of how we do business.

ASPECTS OF A POWERFUL LOGO DESIGN

Nearly every new Fort Washington business understands that they require a logo, however few new business owners entirely comprehend the essential role their company logo can make in their success, or the reason that one logo design works better than another. A business logo has an immediate and sustaining impact on the growth of a company, go with the correct one and it can make the door swing and cash register ring, choose the wrong one and it can be an obstacle and a hindrance for the life span of a business. The logos featured in the ImageCo portfolio help Fort Washington businesses succeed, they are effective in any given situation and the reason they are so effective is that they all have these five things in common.
  1. Simplicity: simple logos don’t need scrutiny, they can be comprehended in merely a look.
  2. Scalability: from business cards to retail signs a scalable business logo will continue to be legible and equally emotive at every size.
  3. Versatility: logos which operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel exclusive, and they are suitable for the item or organization they brand.
  5. Relevance: a logo should be lasting and should feel equally relevant today, tomorrow, and 20 years from today.

understand your brand

Brand – It is a verb and also a noun, it is an identifying mark as well as the process of marking something so that it can be identified, its origin originates from the brand branded onto livestock. Today a brand symbolizes virtually anything with an intention, regardless if it be revenue or politics, a brand is an innate aspect of defining the worth of a specific thing in the consumer’s mind.

Branding – Is kind of like marketing and advertising’s sexy sister, they are both from the same family, the distinction being that marketing and advertising are about making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity competition aimed at a target audience, it’s goal is to develop a mental image that the audience will connect to.

Brand Image – An image planted and nurtured by advertising and marketing and identity design. When a person mentions the names Ferrari or Mustang what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of speed, elegance, of something dangerous and unique . That is brand image and brand image is what makes people purchase those products. Brand image is why people identify with specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Companies – If you reflect on the beginning of most branding firms you’ll discover that they are frequently rebranded marketing and advertising agencies. When a person states they are in advertising many people will likely have an idea about what they do. But when a person claims “I am in branding”… it just sounds much more impressive, perhaps it’s since most individuals do not know what it indicates to be in branding so it comes off as more mysterious and maybe even sexy.

Brand Identity – Is a comprehensive term that explains the visual components of a product or business that influence understandings. This mainly includes the name, the logo, the packaging, the different colors used however can likewise consist of sound, lights, texture, signs, actually anything that can be seen, touched or listened to become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a visual designer that concentrates on a kind of visual design that helps shape the perception of a firm, a product or a business. Brand identity designers create logo designs, sign designs, product packaging, and also collateral products such as cards, stationery, and also brochures. Some identity designers also design websites and software interfaces. The necessary role of a brand identity designer is to develop the visual cues and also a psychological tone with the goal of affecting actions, outcomes as well as assumptions.

select SIGNS & LOGOS

Retro logo design of a bike produced for a Fort Washington coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were actually opening up in an older part of the city and really wanted to project a retro vibe without coming across as monotonous or low energy. I accomplished the two tasks by means of designing a trademark concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo design with a microscope slide as well as bacteria created for Fort Washington medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which researches the triggers and consequences of diseases, especially the branch of healthcare which works with the clinical examination of samples of body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is the only instance I call to mind where I was able to incorporate a bacteria-laden microscope slide into a logo design.

Normally I attempt not to be excessively literal with a concept and to a degree, this design approaches the company it represents rather literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that makes it more captivating, more attention grabbing and even more memorable.

logo layout with a leaping green frog created for a family fun facility in Fort Washington.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve produced dozens of logo designs for medical professionals, dental professionals, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever gotten the opportunity to work on.

Given that the name of the company features the word springz in its name the obvious choice would have been to incorporate a couple springs into the concept but Cool Springz is a fun location to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy atmosphere.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for marketing. I also think this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

digital photography logo design featuring a group of birds, a hill, a route, a stream, and also a tree - made for Fort Washington travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche field due to the fact that travel photographers tend not to shoot locations or things but instead communicate emotional experiences through the images they record. The thought behind this logo concept was to use negative space to communicate more than what was visible upon initial glance, which I think is representative of the majority of good photographers in that they often convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos frequently have an emotional fullness that can’t be conveyed with mere words. I attempted to do something much the same to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Fort Washington logo but also to reveal the depth in her art and in the way that she perceives the world through the lens of her camera.

 Fort Washington logo style with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I truly take pleasure in and the Coastal Wireless design was one that I certainly felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A but my client, while he liked the concept, really did not care for my choice of birds. This guy really hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his scorn for this specific breed of sea bird.

When I turn a design over to a client I urge all of them to share it with friends and colleagues and family members as well as with other people that they don’t even know so as to get impartial judgements on the value of a concept. Fortunately, he discussed it with his whole family and they adored the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Business logos are a weird creature in the design world because the people that tend to hire an expert to design their logo design realize how essential a logo design is for their organization so they are way more vested in the end result. Every logo project has it’s share of hurdles, however the biggest challenge is finding that sweet spot in a design that functions really well at the job it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Fort Washington book publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, but it is the most essential part of a published book since it is often the primary thing a person views in the bookstore. With regard to a publisher, it’s the optimal opportunity that they will ever have to promote their product and get their logo design in front of the individuals that purchase actual books.

This three color design is vivid, colorful and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo designed for an airline company in Los Angeles, the logo has two letter A's with the bars modified to imply they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many cases 1 of the things consumers usually tend to remember the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle airline based in LA and while I’m not sure it really “took off” their logo didn’t slow them. The bookend A’s in their title lent itself well to conferring a feeling of air travel and it was definitely a victory.

 Fort Washington logo design utilized for marketing and a tag layout for Vintage Case features an old-fashioned font design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, that appeared to be older cases. For this brand concept I sought to come up with a logo that provided a fluid nostalgic feel to it and could be used for everything from a website to an insignia on brand new cases that appeared like they were from a different point in time.

Logo created for an orthodontist in Fort Washington, layout include an arc with lines intersecting via it to suggest steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most difficult logo jobs due to the fact that it seems that every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden fields when it comes to small business branding, if dining establishments approached their branding in the very same way dentists do every one of their company logos would definitely be a picture trying to explain anything they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I actually love doing dental business logos simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that doesn’t have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this design over to the customer the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design created for a household not-for-profit, the logo features 4 characters staggered in height to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the people residing in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the business or organization wishes to convey.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which communicated that they were about families without being openly tacky about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo design to summarize precisely how people should think or feel they don’t understand the purpose of a logo. If you have to ponder a logo to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that describes itself won’t have the likelihood to be understood.

Logo style created for a Fort Washington hair style studio including a manuscript font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo design which projected a feeling of calmness and elegance for their new hair studio. I came up with a concept which didn’t go the obvious path of designing merely a stylized orchid but instead crafted a business logo which implied a flower in the pattern of a swirl featured into the letter O in the name and by placing attention on the logo design along with the silhouette of a hummingbird hovering over the image itself. The obvious path in creating a logo design is usually the wrong direction and in this case, the design ended up not being about the flower but alternately laid the main focus on the feeling that they really wanted to forecast to their customers.

Arabian steed logo layout produced for a horse ranch that concentrates on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct creative logo design fashioned to display the unique physical traits of the Arabian kind of equines. With an unique head shape and high tail posture, the Arabian is one of the most quite easily recognizable horse lineages in the world.

Las Cafe, A Fort Washington restaurant logo design a little restaurant, design consists of a modified script font style which hovers above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small dining establishment, style includes a customized script typeface which hovers over a team of ornate lines and also dots.

Logo design for a software programmer the design functions and famous Fort Washington aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Generally, the kernel is responsible for memory management, process and task management, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. But it represented something to the business owner of the business and in many cases the significance behind a logo is equally as important as how it serves the company it represents.

Advance logo layout developed for a Fort Washingtonindoor developer, design attribute a series of red circles that intersect and also replace the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fort Washington interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, investigates, collaborates, and oversees such ventures. Interior design is a multifaceted profession that includes conceptual development, space planning, location examinations, programming, investigation, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo style provided for Advanced Leadership Solutions in Fort Washington, the characters for letter V as well as A in middle of words progressed have actually been modified to link directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Fort Washington logo design assignment was undertaken for a management consultant that helps business professionals to become more effective at managing people, expectations, and profitability.

A Fort Washington business logo style including an angler in the center of the name casting a fly in the direction of the audience.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting fans the owners of On the Fly recognized the market was primed for an outdoor sporting retailer that functions as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of interests, a spot to market their used goods to other sports enthusiasts.

I tailored their Fort Washington business logo design along with an illustration which pulls in the attention of traffic and projects an image that arouses the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and calm habitat.

Logo style MQ farms, this Fort Washington company logo design has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand design wasn’t actually composed for an Fort Washington area farm it was really developed for an investments broker, and this particular company logo was one of many that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to generate a graphic that projected trust, success, and luxury.

 Fort Washington Logo design for a not-for-profit, Transforming Factor Solutions - the logo design function for ostensibly dealing with arrow and also the arrowheads suggest that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design they desired, this can be a good thing or a bad thing. Good in that it grants a designer the opportunity to explore any concept that comes to mind, bad in that it’s hard to hit a bullseye without recognizing where exactly the target is. Fortunately, in this particular case, I nailed a bullseye with the 1st try.

Logo design created for the use of an indicator for the dining establishment (Brewgrrs), it is an elaborate manuscript font style that is evocative a popular Fort Washington sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the business owner to produce a logo that worked very well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Electrical sign design for Fort Washington restaurnat designed by Fort Washington Sign Company
Fort Washington logo design and brand identity design for Fort Washington retailers
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,

Logo designed by ImageCo, Fort Washington, Maryland, MD,

Logo designed by ImageCo, Fort Washington, Maryland, MD,

Logo designed by ImageCo, Fort Washington, Maryland, MD,

Logo designed by ImageCo, Fort Washington, Maryland, MD,

Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,
Logo designed by ImageCo, Fort Washington, Maryland, MD,