Hillcrest Heights Logo Design

Each and every new Hillcrest Heights venture realizes that they need a logo, however few entrepreneurs entirely realize the pivotal role their organization logo will play in their success, or precisely why one logo design performs more effectively than another. A logo design has an immediate and lasting influence on the financial success of a company, choose the right one and it will make the door swing and phone ring, select the wrong one and it can be a barrier and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help Hillcrest Heights businesses prosper, they are effective in any given situation and the reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logo designs do not require consideration, they can be understood in just a glimpse.
  2. Scalability: from business cards to signboards a scalable logo will be legible and equally emotive at every scale.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they stand for.
  5. Relevance: a logo should be lasting and should feel relevant today, tomorrow, and 20 years from today.

Retro logo layout of a bicycle developed for a Hillcrest Heights coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were actually launching in an old section of the area and wanted to cast an old-fashioned tone without coming across as monotonous or low energy. I accomplished both of these jobs via creating a custom logo concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo design with a microscopic lense slide as well as bacteria created for Hillcrest Heights medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the triggers and effects of diseases, especially the branch of medicine that works with the clinical assessment of samples of body tissue for diagnostic or forensic purposes.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recall in which I was in a position to integrate a bacteria-laden microscope slide into a business logo design.

Typically I attempt not to be overly literal with a design and to a point, this specific design approaches the company it serves rather literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an illustration of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that helps make it more intriguing, more focus grabbing and a lot more unforgettable.

logo design with a leaping green frog developed for a family fun facility in Hillcrest Heights.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve done dozens of logo designs for medical professionals, dentists, and attorneys but Cool Springz is without question the one and only trampoline park that I have ever gotten the privilege to work on.

Given that the full name of the business has the word springz in its name the clear choice would have been to include a few springs into the concept but Cool Springz is a fun location to go and spring doesn’t actually reflect an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better dynamic high energy atmosphere.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they utilized for marketing. I also believe this is the only time that a logo I created was made into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo featuring a flock of birds, a hill, a path, a stream, and also a tree - developed for Hillcrest Heights traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector due to the fact that travel photographers don’t shoot locations or things but rather reveal emotional experiences by means of the images they capture. The thought behind this logo design was to use negative space to convey more than what was visible upon first view, which I think is representative of most good photographers in that they oftentimes tell entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness that can’t be revealed with just words. I attempted to do something similar to this logo design by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Hillcrest Heights logo but also to illustrate the depth in her art and in the way that she views the world through the lens of her camera.

 Hillcrest Heights logo layout with a seagull utilized for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless project was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but the client, even though he liked the concept, didn’t care for my choice of birds. This particular guy really hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his aversion for this particular type of sea bird.

When I turn a design over to a customer I encourage them to discuss it with friends and colleagues and family as well as with people that they don’t actually know so as to get unbiased opinions on the value of a concept. Fortunately, he discussed it with his family members and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he proceeded with the original design.

Logo designs are a weird creature in the design world given that the people that have a tendency to hire an expert to design their logo realize how vital a logo is for their company so they are way more invested in the end result. Every logo project possesses it’s allotment of difficulties, but the largest challenge is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a company and also providing the customer the identity they see for themselves.

a red panda logo style with bamboo in the background, design for Hillcrest Heights book publisher

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, but it really is the most vital part of a published book due to the fact that it is usually the very first thing a person sees in the book store. Regarding a publishing company, it’s the opportunity that they will ever get to advertise their label and get their logo design in front of the individuals that buy actual books.

This three color design is vivid, picturesque and eye-catching and it leaves plenty of room for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems that in many occurrences 1 of the traits consumers often tend to recall the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle air service located in LA and although I’m not sure it actually “took off” their organization logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a sense of airline flight and it was undoubtedly a winner.

 Hillcrest Heights logo design used for advertising and also a tag design for Vintage Instance features an antiquated typeface layout.

Vintage Case | Logo Design

Vintage case focused in new cases for musical instruments, which looked to be older cases. For this logo concept I sought to come up with a logo that had a fluid vintage feel to it and could easily be used for anything from a web page to an insignia on brand new cases that appeared like they were from a different point in time.

Logo design created for an orthodontist in Hillcrest Heights, layout include an arc with lines intersecting through it to suggest metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging logo design projects considering that it seems that virtually every dental professional integrates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden fields when it comes to company branding, if restaurants approached their advertising in the same way dental offices do every one of their company logos would be a picture trying to explain something they served, McDonalds would probably contain an image of a potato and a cow.

I recognize the thinking behind adding an image of something mouth associated to a dentist’s company logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I really enjoy doing dental business logos simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design made for a family nonprofit, the logo design features 4 personalities staggered in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be depictive of the love that William McNally had for the families in his community. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and never hit the viewer on the head with what the business or organization wants to convey.

The McNally Foundation’s name presented a unique opportunity to do a logo which communicated that they were about families without being openly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer attempts to use the logo to illustrate how people should think or feel they don’t understand the purpose of a logo. If you have to consider a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo design that illustrates itself will never have the chance to be comprehended.

Logo style produced for a hair design workshop featuring a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a business logo that projected a feeling of relaxation and class for their new hair studio. I came up with a concept which did not go the obvious path of creating merely a stylized orchid but instead designed a logo which suggested a flower in the formation of a swirl incorporated into the letter O in the title and by placing attention on the logo design using the silhouette of a hummingbird floating above the logo design itself. The obvious path in creating a logo design is more often than not the incorrect route and in this case, the design ended up not being about the orchid but alternately laid the emphasis on the perception that they wanted to forecast to their clients.

Arabian horse logo design created for a steed ranch that focuses on reproducing Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo designed a distinct logo design styled to manifest the unique physical traits of the Arabian pedigree of horses. With a distinctive head form and higher tail posture, the Arabian is one of the very most immediately recognizable equine types in the whole world.

Las Cafe logo layout a tiny dining establishment, style contains a modified manuscript font which hovers above a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny restaurant, style consists of a customized manuscript font style which floats above a team of elaborate lines and also dots.

Logo style for a software designer the style functions as well as legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge in between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone about what business they are in or how it relates to their specific location. However, it meant something to the owner of the business and in many cases the significance behind a logo design is equally as important as how it brands the organization it represents.

Progress logo design developed for a Hillcrest Heights indoor developer, design attribute a series of red circles that converge as well as replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Hillcrest Heights interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, researches, coordinates, and manages such ventures. Interior design is a diverse profession that consists of conceptual development, space planning, site examinations, programming, research study, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design done for Advanced Management Solutions, the personalities for letter V and also A in center of words advanced have been changed to tie directly right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Hillcrest Heights logo design assignment was done for a management specialist that aids business leaders to become more effective at supervising people, expectations, and profitability.

A logo layout including a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting fans the owners of On the Fly recognized the market place was primed for an outdoor sporting store that functions as a consignment company. Whether or not you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all types of passions, a spot to sell their used equipment to other sports enthusiasts. I designed their Hillcrest Heights logo dsign with an image that captures the interest of vehicles and projects an image that wakens the passion of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and serene habitat.
Logo style MQ farms, this logo layout has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t actually developed for an Hillcrest Heights area farm it was actually developed for an investments broker, and this particular logo design was one of multiple which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to make an identity that projects trust, success, and wealth.
Logo design designed for making use of an indicator for the dining establishment (Brewgrrs), it is a luxuriant script font that is similar to a well-known sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool project in which I worked directly with the proprietor to produce a logo design that worked really well and did a great job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.