Acute Care 360 ImageCo, Belmont, Massachusetts, MA,

ImageCo, Belmont, Massachusetts, MA,

Evolv Design logo designed by ImageCo, Belmont, Massachusetts, MA,

Red Panda Publishers logo designed by ImageCo, Belmont, Massachusetts, MA,

Belmont, Massachusetts, MA,

ImageCo, Belmont, Massachusetts, MA,
ImageCo, Belmont, Massachusetts, MA,

Mid Valley Pathology logo designed by ImageCo, Belmont, Massachusetts, MA,

FSA OK logo designed by ImageCo, Belmont, Massachusetts, MA,

Emerald Heights logo designed by ImageCo, Belmont, Massachusetts, MA,

Club Sapphire logo designed by ImageCo, Belmont, Massachusetts, MA,

Downtown Dogs logo designed by ImageCo, Belmont, Massachusetts, MA,

School board logo designed by ImageCo, Belmont, Massachusetts, MA,

Ferry Street Coffee Company logo designed by ImageCo, Belmont, Massachusetts, MA,

Stoney Forensic logo designed by ImageCo, Belmont, Massachusetts, MA,

Smart kernels logo designed by ImageCo, Belmont, Massachusetts, MA,

POINTERS FOR FINDING THE BEST LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so whenever a design firm presents a money back guarantee try to remember that they can not reimburse the amount of time you invest which is eminently more valuable than your money is.

PORTFOLIO

Some designers talk a good game but ultimately a design firm can only be evaluated by the quality of their portfolio, if the work in their portfolio doesn’t feature real life samples odds are they will never be able to deliver a quality logo design.

VISION

A logo’s goal is to be recognized and be unforgettable, and it’s goal is to reflect your unique vision for your company. If a designer is not focused on actualizing your vision, the thing they are really focused on is how soon they will get paid.

Belmont LOGO DESIGN​

For over twenty years ImageCo has been helping entrepreneurs grow unforgettable brand identities. We have done brand design work for mechanics, educational institutions, heart surgeons, wedding singers, diners, retail stores, and just about every other kind of business you can envision. What makes us unique compared to typical graphic designers is that our background is rooted in the electrical sign industry so we approach every brand identity project as if it will be used as an electrical sign. Because of our sign first method our designs can, and have been employed in everything from garment labels to billboards. Our sign first method guarantees that our logos are equally effective whether they are used in TV commercials or web apps, they are consistently recognizable, understood, and always remembered regardless of size or purpose.

American Made ★ Design

The one difference that really sets ImageCo apart from other design agencies that you probably have stumbled upon in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every design project we are brought on board to do, we do in-house. Regardless of the type of project we take on, logo design, web page, trade show exhibit, or electrical sign, we do not, and never will farm out our customer’s projects to contractors based outside the US. When you phone us at 1-855-IMAGECO the party that answers the telephone is ImageCo’s owner and designer, not a middleman that marks up the price of your design project and imposes the conditions of how you and I conduct business.

QUALITIES OF A POWERFUL LOGO DESIGN

Nearly every new Belmont entrepreneur understands that they need a logo, but few new business owners thoroughly comprehend the essential role their organization’s logo will perform in their success, or why one logo performs more effectively than another. A company logo has a critical and long-term impact on the growth of a company, pick the right one and it can make the door swing and cash register ring, choose the incorrect one and it can be an obstacle and an impediment for the life span of a business. The logos featured in the ImageCo portfolio help Belmont businesses prosper, they are effective in any given situation and the reason they are so effective is that they all have these 5 features in common.
  1. Simplicity: simple logos do not need deliberation, they can be grasped in just a look.
  2. Scalability: from business cards to posters a scalable business logo will continue to be legible and equally emotive at every dimension.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or company they brand.
  5. Relevance: a company logo must be timeless and should feel equally relevant today, tomorrow, and thirty years from today.

understanding branding

Brand – It is both a verb as well as a noun, it is an identifying mark and the act of noting something to make sure that it can be identified, its foundation originates from the mark burned onto livestock. These days a brand signifies practically anything with a motive, regardless if it be revenue or politics, a brand is an inherent aspect of defining the worth of a specific thing in the customer’s mind.

Branding – Is sort of like marketing and advertising’s sexy cousin, they are each from the exact same family, the distinction being that advertising and marketing have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a calculated popularity competition directed at a target market, it’s goal is to create an image that the target market will relate to.

Brand Image – An image planted and cultivated through advertising and marketing as well as identity design. When someone states the names Ferrari or Mustang what we consider is their brand image, it’s a picture that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of freedom, elegance, of something dangerous and sexy . That is brand image and that is what makes people want those brands. Brand image is why individuals purchase most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Firms – If you reflect on the origin of the majority of branding agencies you’ll discover that they are frequently re-branded advertising companies. When someone says they are in marketing the majority of people will likely have an idea about what they do. But when somebody claims “I am in branding”… it just seems much more attractive, possibly it’s since most people do not fully understand what it implies to be in branding so it comes off as more mysterious and kind of attractive.

Brand Identity – Is an inclusive term that defines the visual elements of a product or business that influence understandings. This largely includes the name, the logo, the packaging, the different colors utilized yet can likewise consist of sound, illumination, texture, signs, just about anything that can be seen, touched or heard belong to a brand identity.

Brand Identity Designer
– A brand identity designer is a graphic designer that specializes in a type of visual design that helps shape the perception of a business, a product or a company. Brand identity designers produce logo designs, signage designs, product packaging, and also collateral material such as cards, stationery, and sales brochures. Some visual designers also design web sites and also software interfaces. The crucial role of a brand identity designer is to create the visual cues and also an emotional tone with the goal of affecting activities, end results and also assumptions.

select SIGNS & LOGOS

Retro logo style of a bicycle produced for a Belmont coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were actually opening in an older section of the area and wished to cast a vintage feel without coming across as uninteresting or low energy. I accomplished the two jobs by means of developing a logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a classic business image.

medical logo style with a microscope slide and germs made for Belmont medical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that examines the causes and consequences of diseases, especially the field of healthcare which deals with the clinical assessment of specimens of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the sole instance I recollect where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Usually I attempt not to be extremely literal with a design and to a degree, this design approaches the company it serves fairly literally, however it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more attention grabbing and much more memorable.

logo style with a jumping environment-friendly frog designed for a family members enjoyable center in Belmont.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve produced dozens of logo designs for medical professionals, dental practices, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever had the privilege to work on.

Given that the name of the company features the word springz in its name the clear choice would have been to incorporate a couple of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more lively high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and featured him in to everything they used for promotion and marketing. I also believe this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design featuring a group of birds, a mountain, a path, a stream, and a tree - designed for Belmont traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche speciality due to the fact that travel photographers don’t shoot locations or things but rather project emotional journeys by means of the images they record. The idea behind this logo concept was to use negative space to reveal more than what was visible upon first view, which I think is representative of most good photographers in that they frequently convey whole stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional resonance which can’t be conveyed with mere words. I tried to do something the same to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Belmont logo but also to illustrate the depth of her work and in the way that she perceives the world through the lens of her camera.

 Belmont logo style with a seagull made use of for the letter A. Designed for a wireless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I truly take pleasure in and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the character A however the customer, while he loved the concept, didn’t care for my choice of birds. This guy truly loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his scorn for this specific type of sea bird.

When I turn a concept over to a client I urge all of them to talk about it with friends and family as well as with people that they don’t actually know so as to get objective opinions on the worthiness of a concept. Fortunately, he discussed it with his whole family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a weird creature in the design world given that the people that tend to hire a professional to create their logo recognize how crucial a logo is for their business so they are much more invested in the final result. Every logo design project possesses it’s portion of obstacles, but the most significant obstacle is identifying that sweet spot in a design that operates really well at the job it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo behind-the-scenes, layout for Belmont publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, nevertheless it really is the most necessary part of a printed book because it is ordinarily the first thing a person sees in the book store. For a publisher, it’s the optimal opportunity that they will likely ever get to publicize their product and get their logo design in front of the individuals that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo design has two letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart yet it looks like that in many occurrences 1 of the traits folks often tend to remember the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service situated in LA and while I’m not sure it really “took off” their organization logo didn’t ground them. The bookend A’s in their title lent itself well to conferring a good sense of air travel and it was definitely a winner.

 Belmont logo layout made use of for advertising and marketing and also a tag style for Vintage Case includes an antiquated font layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, that appeared to be older cases. For this logo design I tried to come up with a logo that had a fluid retro feel to it and could be utilized for every thing from a web site to a label on brand new cases that looked like they were from another generation.

Logo design produced for an orthodontist in Belmont, design include an arc with lines intersecting through it to suggest steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logo designs can easily be one of the most difficult logo jobs due to the fact that it appears that every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to business marketing, if dining establishments approached their advertising in the very same way dental practitioners do every one of their company logos would be a picture explaining something they served, McDonalds would most likely contain a picture of a potato and a cow.

I understand the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I actually love doing dental business logos because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a concept that doesn’t have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this concept over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a family nonprofit, the logo includes 4 personalities surprised in elevation to stand for a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be depictive of the devotion that William McNally had for the families in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy strategy to any logo design is to be overly literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the company or organization wishes to relate.

The McNally Foundation’s name provided a distinct opportunity to do a logo design that communicated that they were about families without being overtly tacky about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo to describe exactly how people should think or feel they don’t understand the mission of a logo. If you have to think about a logo design to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that illustrates itself will never have the chance to be understood.

Logo design developed for a Belmont hair design workshop featuring a script font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a logo design that carried a feeling of serenity and class for their new hair salon. I created a design that did not go the obvious course of making just a stylized orchid but alternatively created a logo design that suggested a flower in the pattern of a swirl integrated into the letter O in the title and by placing attention on the concept with the figure of a hummingbird hovering over the image itself. The obvious path in designing a company logo is generally the wrong route and in this case, the design ended up not being about the orchid but alternately put the main focus on the feeling that they really wanted to transmit to their customers.

Arabian horse logo style produced for a steed ranch that concentrates on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo designed an original organization logo concept fashioned to symbolize the unique physical traits of the Arabian pedigree of horses. With an unique head shape and very high tail carriage, the Arabian is one of the highly quite easily identifiable horse lineages in the whole world.

Las Cafe, A Belmont Coffee shop logo style a tiny restaurant, style consists of a modified script typeface which floats above a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny dining establishment, design includes a modified manuscript font style which floats above a team of elaborate lines as well as dots.

Logo design for a software program developer the design functions and also renowned Belmont aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task control, and disk management. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection between the software program and hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone about what business they are in or how it relates to their specific location. However, it represented something to the business owner of the company and in many cases the meaning behind a business logo is just as important as how it serves the enterprise it represents.

Progress logo design produced for a Belmontindoor designer, layout function a series of red circles that converge and also replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Belmont interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, explores, coordinates, and oversees such tasks. Interior design is a multifaceted occupation that includes conceptual development, space planning, site assessments, programming, analysis, interacting with the stakeholders of a project, building and construction management, and implementation of the design.

logo style provided for Advanced Leadership Solutions in Belmont, the personalities for letter V as well as A in middle of words advanced have been changed to tie straight into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Belmont logo design project was completed for a leadership advisor that enables business professionals to develop into more effective at supervising people, expectations, and productivity.

A Belmont business logo layout including a fisherman in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting fans the founders of On the Fly realized the market place was prepared for an outdoor sporting store that operates as a consignment business. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of passions, a spot to sell their pre-owned items to other sports enthusiasts.

I created their Belmont business logo design with a graphic which grabs the attention of vehicles and projects an image that calls to mind the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and serene habitat.

Logo design MQ farms, this Belmont company logo style has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t actually designed for an Belmont area farm it was really devised for a commodities broker, and this particular logo was one of many which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was to create a brand mark that projected assurance, success, and opulence.

 Belmont Logo design for a not-for-profit, Transforming Factor Solutions - the logo style attribute for outwardly encountering arrow as well as the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they would like, this can be a good thing or a bad thing. Good in that it grants a designer the liberty to explore any concept that comes to mind, bad in that it’s difficult to hit a bullseye in the absence of knowing where the target is. Luckily, in this particular case, I hit a bullseye with the 1st shot.

Logo created for using a sign for the restaurant (Brewgrrs), it is an elaborate script typeface that is similar to a famous Belmont sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked closely with the business owner to produce a business logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign that hung above their doors, and was highly visible and very easy to read from over a block away.

commercial brand identity design projects

Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Electrical sign design for Belmont restaurnat designed by Belmont Sign Business
Belmont logo design and brand identity design for Belmont businesses
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,

Logo designed by ImageCo, Belmont, Massachusetts, MA,

Logo designed by ImageCo, Belmont, Massachusetts, MA,

Logo designed by ImageCo, Belmont, Massachusetts, MA,

Logo designed by ImageCo, Belmont, Massachusetts, MA,

Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,
Logo designed by ImageCo, Belmont, Massachusetts, MA,