Beverly Cove Logo Design

Every new Beverly Cove venture realizes that they are in need of a logo, however few entrepreneurs fully grasp the key role their logo will perform in their success, or exactly why one logo performs better than another. A logo design has an immediate and lasting effect on the prosperity of a company, pick the right one and it will make the door swing and phone ring, select the incorrect one and it will be an obstacle and an impediment for the life span of a company. The logos included in the ImageCo portfolio help Beverly Cove businesses prosper, they are effective in any given scenario and the main reason they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logo designs don’t require deliberation, they can be comprehended in just a look.
  2. Scalability: from business cards to posters a scalable logo will stay legible and just as emotive at any size.
  3. Versatility: logos that operate on any type of device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the company they stand for.
  5. Relevance: a company logo must be lasting and should feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bike developed for a Beverly Cove coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This startup coffee roaster and bistro were actually launching in an older part of the town and wanted to visualize a retro atmosphere without appearing as monotonous or low energy. I accomplished both tasks by means of creating a custom logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo design with a microscopic lense slide and bacteria created for Beverly Cove medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that researches the root causes and consequences of diseases, mainly the branch of medicine that deals with the clinical evaluation of specimens of human body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is really the only instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a logo design.

Normally I try not to be extremely literal with a design and to a point, this design approaches the company it serves rather literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more captivating, more attention grabbing and a lot more memorable.

logo design with a leaping environment-friendly frog designed for a household fun center in Beverly Cove.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the kinds of projects which come my way, I’ve produced dozens of logo designs for physicians, dental experts, and attorneys but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the title of the business features the word springz in its name the apparent choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun destination to go and spring does not really reflect an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better enthusiastic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they used for marketing. I also believe this is the only time that a logo I created was turned into a mascot when they had an employee costume fashioned to look exactly like my frog design.

digital photography logo design featuring a flock of birds, a mountain, a trail, a stream, and a tree - made for Beverly Cove travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector because travel photographers tend not to capture locations or things but rather communicate emotional experiences through the photos they record. The idea behind this logo concept was to utilize negative space to project more than what was visible upon first glance, which I think is representative of almost all professional photographers in that they frequently convey entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional fullness that can’t be revealed with just words. I attempted to do something the same to this logo design by utilizing the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Beverly Cove logo design but also to reveal the depth of her work and in the way that she sees the world through the lens of her camera.

 Beverly Cove logo design with a seagull made use of for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I truly take pleasure in and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A however the customer, even though he loved the concept, didn’t care for my choice of birds. This particular guy truly hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his hatred for this particular type of sea bird.

When I turn a design over to a client I urge them to talk about it with colleagues and family as well as with people that they don’t actually know so as to get objective point of views on the worthiness of a concept. Fortunately, he talked about it with his family members and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original concept.

Logo designs are a strange creature in the design world because the people that have a tendency to hire an expert to design their logo design recognize how crucial a logo is for their organization so they are much more vested in the final result. Every logo design job has it’s share of obstacles, however the most significant challenge is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Beverly Cove publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, but it is the most critical part of a printed book considering that it is usually the very first thing a person views in the bookstore. For a publishing company, it’s the optimal opportunity that they will likely ever get to spotlight their brand and get their logo design in front of the people that buy actual books.

This three color design is vivid, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems that in many cases 1 of the aspects consumers usually tend to recall the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service situated in LA and while I’m not certain it actually “took off” their custom logo didn’t ground them. The bookend A’s in their title lent itself well to affording a good sense of flight and it was surely a victory.

 Beverly Cove logo layout made use of for advertising and a label design for Vintage Instance includes an antiquated typeface style.

Vintage Case | Logo Design

Vintage case focused in new cases for music instruments, which appeared to be vintage cases. For this business logo concept I sought to come up with a logo that offered a fluid old-fashioned feel to it and could be utilized for everything from a website to a label on brand new cases that seemed like they were from another era.

Logo produced for an orthodontist in Beverly Cove, layout consist of an arc with lines converging through it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can be one of the most challenging and difficult logo design jobs due to the fact that it seems that virtually every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden professions when it comes to company branding, if dining establishments approached their advertising in the same way dentists do every one of their logos would be a picture explaining anything they served, McDonalds would most likely include an image of a potato and a cow.

I recognize the thinking behind including a likeness of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really love doing dental logos because it challenges me to come up with a design that implies dentistry or a particular area of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a concept that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular concept over to the customer the only smile that was apparent was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a family members nonprofit, the logo design includes 4 characters surprised in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be depictive of the devotion that William McNally had for the people in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy technique to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and never hit the viewer on the head with what the business or organization wants to relate.

The McNally Foundation’s name provided a distinct opportunity to do a custom logo design which conveyed that they were about families without being openly cheesy about it. The intention of a logo design is to be remembered and recognized and if the designer tries to use the logo design to explain specifically how people should think or feel they don’t understand the objective of a logo. If you have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that explains itself won’t have the likelihood to be understood.

Logo layout created for a hair style studio featuring a script font a hummingbird as well as a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which related a feeling of peace and class for their new hair studio. I created a concept which did not go the obvious course of designing simply a stylized orchid but instead crafted a logo that implied a flower in the formation of a swirl featured in to the letter O in the name and by putting attention on the logo design with the figure of a hummingbird floating over the logo itself. The obvious path in creating a logo is frequently the incorrect course and in this case, the design ended up not being about the flower but alternately put the emphasis on the emotion that they wanted to project to their patrons.

Arabian equine logo design created for a steed ranch that specializes in breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo developed a unique logotype concept fashioned to exemplify the unique physical traits of the Arabian type of horses. By having an identifiable head shape and higher tail carriage, the Arabian is one of the most quite easily recognizable equine types in the whole world.

Las Coffee shop logo style a small dining establishment, design contains a modified manuscript font which floats above a group of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo style a tiny dining establishment, layout contains a modified script typeface which floats above a team of ornate lines as well as dots.

Logo style for a software developer the style functions as well as renowned component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task control, and drive managing. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge in between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone pertaining to what business they are in or how it relates to their specific location. But it intimated something to the owner of the business and in quite a few cases the significance supporting a company logo is just as important as how it brands the company it stands for.

Progress logo design produced for a Beverly Cove indoor designer, design attribute a collection of red circles that intersect as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Beverly Cove interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who arranges, researches, coordinates, and manages such ventures. Interior design is a diverse occupation that consists of conceptual development, space planning, location evaluations, programming, research, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo layout done for Advanced Leadership Solutions, the personalities for letter V as well as A in center of the word progressed have been customized to tie directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Beverly Cove logo design job was undertaken for a leadership advisor that helps business professionals to become more efficient at handling people, expectations, and productivity.

A logo design featuring an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year retailing supplies and equipment to outdoor sporting lovers the owners of On the Fly knew the market was ready for an outdoor sporting retailer that functions as a consignment firm. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly presents a place for outdoor sports enthusiasts with all kinds of interests, a location to sell their secondhand products to other sports enthusiasts. I created their Beverly Cove logo dsign using an illustration that garners the attention of vehicles and sends an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and calm habitat.
Logo design MQ farms, this logo layout has actually an area incorporated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t really developed for an Beverly Cove regional farm it was really devised for a commodities broker, and this particular business logo was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to create a brand mark that projects confidence, success, and opulence.
Logo created for the use of an indication for the restaurant (Brewgrrs), it is an ornate script font style that is evocative a popular sporting activities team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted quite a lot of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked closely with the owner to create a business logo that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung above their doors, and was highly visible and very easy to read from over a block away.