Acute Care 360 ImageCo, Brockton, Massachusetts, MA,

ImageCo, Brockton, Massachusetts, MA,

Evolv Design logo designed by ImageCo, Brockton, Massachusetts, MA,

Red Panda Publishers logo designed by ImageCo, Brockton, Massachusetts, MA,

Brockton, Massachusetts, MA,

ImageCo, Brockton, Massachusetts, MA,
ImageCo, Brockton, Massachusetts, MA,

Mid Valley Pathology logo designed by ImageCo, Brockton, Massachusetts, MA,

FSA OK logo designed by ImageCo, Brockton, Massachusetts, MA,

Emerald Heights logo designed by ImageCo, Brockton, Massachusetts, MA,

Club Sapphire logo designed by ImageCo, Brockton, Massachusetts, MA,

Downtown Dogs logo designed by ImageCo, Brockton, Massachusetts, MA,

School board logo designed by ImageCo, Brockton, Massachusetts, MA,

Ferry Street Coffee Company logo designed by ImageCo, Brockton, Massachusetts, MA,

Stoney Forensic logo designed by ImageCo, Brockton, Massachusetts, MA,

Smart kernels logo designed by ImageCo, Brockton, Massachusetts, MA,

TIPS FOR CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A logo is an investment in both your time and your money so when a design firm offers a money back guarantee try to remember that they can’t refund the amount of time you invest which is much more valuable than your money is.

PORTFOLIO

Many designers talk a good game but ultimately a design firm can only be judged from the quality of their portfolio, if the work in their design portfolio does not feature real world examples chances are they will not be able to deliver a premium logo design.

VISION

A logo’s aim is to be recognized and be unforgettable, and it’s purpose is to echo your personal vision for your company. If a designer isn’t focused on actualizing your vision, the thing they are really focused on is how fast they will get paid.

Brockton LOGO DESIGN​

For over 2 decades ImageCo has been helping business owners grow memorable brands. We have undertaken brand design work for farmers, universities, heart surgeons, party planners, coffee roasters, retailers, and practically every other kind of business concern you can think of. What makes ImageCo different compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every brand identity project as if it will be used as an electric sign. As a result of our sign first technique our brand identity designs can, and have been employed in everything from garment labels to electrical signs. Our sign first method insures that our logos are just as reliable whether they are used in television commercials or web headers, they are consistently recognizable, understood, and remembered regardless of size or function.

American Made ★ Design

The thing that seriously sets ImageCo apart from other design agencies that you might possibly have stumbled upon in search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every project we are hired to perform, we perform in-house. No matter the type of design project we accept, business logo, web site, trade show exhibition, or electrical sign, we do not, and never will farm-out our client’s projects to agencies based outside the United States. When you call us at 1-855-IMAGECO the individual that picks up the telephone is ImageCo’s owner and designer, not a middleman that increases the cost of your project and determines the conditions of how my customers and I do business.

QUALITIES OF A GREAT LOGO DESIGN

Virtually every new Brockton company understands that they probably need a logo, however few start-ups entirely recognize the crucial role their logo design can perform in their financial success, or exactly why one logo design performs more effectively than another. A logo design has an instant and long term impact on the prosperity of a business, pick the right one and it will make the door swing and phone ring, select the incorrect one and it will be an obstacle and an impediment for the longevity of a business. The logos featured in the ImageCo portfolio help Brockton businesses prosper, they are effective in any given scenario and the reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logo designs don’t require contemplation, they can be comprehended in merely a look.
  2. Scalability: from business cards to billboards a scalable logo design will remain legible and just as emotive at virtually any scale.
  3. Versatility: logos which work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the item or business they brand.
  5. Relevance: a logo design should be lasting and should feel equally relevant today, tomorrow, and thirty years from now.

understand your brand

Brand – It’s a verb and also a noun, it is an identifying mark as well as the process of noting something so that it could be distinguished, its genesis comes from the brand burned onto livestock. Nowadays a brand indicates virtually anything with an objective, whether it be earnings or government agencies, a brand is an inherent aspect of defining the value of something in the consumer’s mind.

Branding – Is kind of like advertising and marketing’s sexy sister, they are both from the very same family, the difference being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest directed at a target audience, it’s goal is to develop an image that the audience can identify with.

Brand Image – An image planted and nurtured through advertising and marketing and identity design. When somebody states the brand names Ferrari or Corvette what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of a vehicle with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of freedom, beauty, of something dangerous and unique . That is brand image and brand image is what makes people want those brands. Brand image is why individuals acquire most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Firms – If you look back at the origin of many branding companies you’ll find that they are often rebranded advertising and marketing firms. When someone claims they are in advertising and marketing most individuals will likely have an idea about the type of work they do anything that can be seen, felt or heard are part of a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that specializes in a type of visual design which helps form the image of a company, a product or an organization. Brand identity designers develop logo designs, signage designs, packaging, and collateral products such as business cards, stationery, as well as sales brochures. Some identity designers also design web sites as well as software interfaces. The necessary duty of a brand identity designer is to develop the visual cues and also an emotional tone with the goal of influencing actions, results as well as assumptions.

Featured logos & signs

Retro logo layout of a bike created for a Brockton coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and cafe were actually opening in an older part of town and really wanted to visualize a nostalgic atmosphere without appearing as boring or low energy. I achieved both jobs by means of designing a company logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a classic business image.

clinical logo design with a microscope slide and germs designed for Brockton clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the causes and effects of diseases, mainly the branch of healthcare that deals with the laboratory evaluation of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo design I came up with is really the sole instance I recollect where I was able to integrate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be overly literal with a concept and to a degree, this specific design approaches the company it serves fairly literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more captivating, more interest grabbing and even more memorable.

logo style with a jumping eco-friendly frog designed for a family enjoyable facility in Brockton.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects which come my way, I’ve done dozens of logo designs for medical professionals, dental practices, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to incorporate a couple of springs into the design but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a better dynamic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for advertising and marketing. I also believe this is the only time that a logo I created was turned into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo including a flock of birds, a mountain, a path, a stream, and also a tree - created for Brockton traveling photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche speciality due to the fact that travel photographers tend not to capture locations or things but instead convey emotional experiences through the photos they record. The thought behind this logo concept was to use negative space to reveal more than what was visible upon first glance, which I think is representative of the majority of professional photographers in that they often convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance which can’t be communicated with mere words. I tried to do something the same to this logo design by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Brockton logo but also to show the depth in her work and in the way that she perceives the world through the lens of her camera.

 Brockton logo style with a seagull used for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of business logo design projects that I take on I genuinely take pleasure in and the Coastal Wireless project was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however my customer, even though he loved the concept, didn’t care for my choice of birds. This guy genuinely hated seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family didn’t share his scorn for this specific breed of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with friends and family members as well as with folks that they don’t actually know so as to get objective opinions on the merit of a design concept. Fortunately, he shared it with his family members and they really loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Logos are a strange creature in the design world given that the people that tend to hire an expert to create their logo design comprehend how crucial a logo is for their company so they are much more invested in the end result. Every logo project possesses it’s portion of hurdles, but the greatest challenge is identifying that sweet spot in a design that operates really well at the job it’s required to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Brockton publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, nevertheless it is the most essential part of a printed book because it is ordinarily the initial thing a person sees in the book store. Concerning a publisher, it’s the best opportunity that they will likely ever have to publicize their label and get their logo design in front of the people that purchase actual books.

This 3 color design is vivid, picturesque and eye-catching and it leaves plenty of space for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo has two letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go however it seems like that in many instances 1 of the things individuals usually tend to recollect the most are their logos. The Air LA logo design was done for a smaller new venture commuter/shuttle air service situated in LA and while I’m not sure it actually “took off” their logo design didn’t ground them. The bookend A’s in their brand lent itself well to imparting a sense of flight and it was certainly a success.

 Brockton logo style utilized for advertising and marketing and also a label layout for Vintage Instance includes an antiquated typeface layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, that appeared to be much older cases. For this business logo concept I tried to come up with a logo that had a fluid old-fashioned feel to it and could easily be utilized for everything from a web site to an insignia on brand new cases that seemed like they were from a different era.

Logo developed for an orthodontist in Brockton, layout consist of an arc with lines converging with it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most difficult logo projects because it seems that almost every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the most cliche ridden careers when it comes to business branding, if restaurants approached their advertising in the very same way dentists do every one of their logo designs would definitely be a picture trying to explain anything they served, McDonalds would likely include an image of a potato and a cow.

I understand the thinking behind including an illustration of something mouth associated to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really love doing dental care logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular field of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular design over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo design developed for a household nonprofit, the logo design includes 4 characters surprised in elevation to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the families in his city. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the business or institution wishes to communicate.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design that communicated that they were about families without being openly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer makes an effort to use the logo to describe precisely how individuals ought to think or feel they don’t understand the mission of a logo. If viewers have to consider a logo to understand what it means, it has failed, a logo needs to be immediately comprehended and a logo design that describes itself will never have the likelihood to be understood.

Logo layout produced for a Brockton hair design studio featuring a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo which communicated an atmosphere of ease and class for their new hair salon. I created a concept that didn’t go the obvious course of making merely a stylized orchid but rather designed a company logo that suggested a flower in the pattern of a swirl blended in to the letter O in the title and by placing emphasis on the logo design along with the silhouette of a hummingbird floating over the logo itself. The obvious path in designing a company logo is usually the incorrect direction and in this case, the design ended up not being about the flower but instead laid the attention on the emotion that they wanted to transmit to their patrons.

Arabian steed logo layout created for an equine cattle ranch that specializes in reproducing Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created a unique logo design customized to symbolize the unique physical traits of the Arabian type of equines. By having an unique head form and higher tail posture, the Arabian is one of the highly easily recognizable horse lineages in the entire world.

Las Cafe, A Brockton Coffee shop logo layout a tiny dining establishment, design includes a modified manuscript font which hovers above a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny restaurant, layout consists of a modified script font style which hovers over a team of elaborate lines and also dots.

Logo design for a software program programmer the style features and also legendary Brockton component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Traditionally, the kernel is responsible for memory management, process and task management, and hard drive management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone with regards to what business they are in or how it relates to their specific location. But it represented something to the business owner of the company and in quite a few cases the significance behind a logo design is equally as important as how it serves the organization it represents.

Advance logo style developed for a Brocktonindoor developer, style feature a collection of red circles that intersect and change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Brockton interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, researches, collaborates, and oversees such tasks. Interior design is a diverse profession that involves conceptual development, area planning, site inspections, programming, study, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style provided for Advanced Leadership Solutions in Brockton, the characters for letter V as well as A in middle of the word progressed have actually been customized to link directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Brockton logo design job was carried out for a management expert that assists business professionals to develop into more efficient at supervising people, expectations, and productivity.

A Brockton business logo layout featuring an angler in the middle of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly knew the market was ready for an outdoor sporting store that operates as a consignment business. Whether you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all types of passions, a spot to market their used products to other sports enthusiasts.

I designed their Brockton logo design design utilizing a graphic that grabs the interest of traffic and projects an image that calls to mind the enthusiasm of the outdoors. With visitor traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and tranquil habitat.

Logo style MQ ranches, this Brockton company logo layout has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t really designed for an Brockton area farm it was actually developed for an investments broker, and this particular trademark was one of multiple that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to produce a image that projected self-assurance, success, and opulence.

 Brockton Logo design for a nonprofit, Turning Point Solutions - the logo design function for externally facing arrowhead as well as the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it offers a designer the liberty to delve into any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of recognizing where exactly the target is. Thankfully, in this instance, I nailed a bullseye with the first try.

Logo design created for making use of an indication for the restaurant (Brewgrrs), it is an ornate manuscript font that is evocative a popular Brockton sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed dozens of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project in which I worked directly with the owner to design a logo that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign which hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Electrical sign design for Brockton restaurnat designed by Brockton Sign Shop
Brockton logo design and brand identity design for Brockton companies
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,

Logo designed by ImageCo, Brockton, Massachusetts, MA,

Logo designed by ImageCo, Brockton, Massachusetts, MA,

Logo designed by ImageCo, Brockton, Massachusetts, MA,

Logo designed by ImageCo, Brockton, Massachusetts, MA,

Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,
Logo designed by ImageCo, Brockton, Massachusetts, MA,