Fairhaven Logo Design

Each and every new Fairhaven business understands that they require a logo, yet few new business owners fully are aware of the pivotal role their logo can take in their becoming successful, or precisely why one business logo works more effectively than another. A business logo has a critical and lasting influence on the prosperity of a business, go with the correct one and it can make the door swing and cash register ring, select the incorrect one and it can be an obstacle and an impediment for the longevity of an organization. The logos included in the ImageCo portfolio help Fairhaven businesses succeed, they are effective in any given situation and the main reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logos do not require consideration, they can be understood in merely a glance.
  2. Scalability: from business cards to posters a scalable business logo will stay legible and just as emotive at every size.
  3. Versatility: logos that work on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are personal, and they are suitable for the business they stand for.
  5. Relevance: a business logo should be ageless and should feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bike created for a Fairhaven coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were opening up in an older part of town and hoped to cast a vintage vibe without appearing as stodgy or low energy. I accomplished both jobs via creating a company logo design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a enduring business image.

medical logo style with a microscope slide as well as bacteria made for Fairhaven clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which analyzes the root causes and outcomes of diseases, mainly the field of medicine that works with the clinical examination of samplings of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is really the sole instance I remember where I was in a position to integrate a bacteria-laden microscope slide within a logo design.

Usually I try not to be extremely literal with a design and to a point, this specific design approaches the company it represents fairly literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more captivating, more interest grabbing and more meaningful.

logo layout with a leaping eco-friendly frog made for a family fun center in Fairhaven.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of jobs that come my way, I’ve produced dozens of logo designs for doctors, dental offices, and attorneys but Cool Springz is without question the only trampoline park which I have ever gotten the privilege to work on.

Given that the name of the company features the word springz in its name the obvious choice would have been to integrate a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more dynamic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and incorporated him in to everything they utilized for advertising. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design including a group of birds, a mountain, a path, a stream, and a tree - made for Fairhaven travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche sector because travel photographers don’t capture places or things but instead project emotional experiences through the images they capture. The thought behind this logo design was to make use of negative space to communicate more than what was visible upon first glance, which I think is quintessential of almost all professional photographers in that they oftentimes share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional fullness which can’t be conveyed with mere words. I tried to do something comparable to this logo by employing the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Fairhaven logo but also to reveal the depth to her art and in the way that she perceives the world through the lens of her camera.

 Fairhaven logo layout with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I genuinely relish and the Coastal Wireless design was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull form as a stroke in the character A but my client, while he liked the concept, didn’t care for my choice of birds. This guy seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his scorn for this particular kind of sea bird.

When I turn a concept over to a client I urge them to talk about it with colleagues and family as well as with people that they don’t even know so as to get unprejudiced judgements on the worthiness of a concept. Fortunately, he discussed it with his whole family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he went with the original concept.

Business logos are a strange creature in the design world because the people that are inclined to hire an expert to design their logo design understand how crucial a logo is for their business so they are much more vested in the outcome. Every logo design job possesses it’s share of difficulties, however the most significant challenge is identifying that sweet spot in a design that operates really well at the task it’s required to do in branding a company and also giving the client the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Fairhaven publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped piece of real estate to work with, yet it really is the most crucial part of a printed book due to the fact that it is in most cases the first thing a person sees in the book store. Regarding a publishing company, it’s the most ideal opportunity that they will ever have to publicize their label and get their logo design in front of the individuals that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo created for an airline in Los Angeles, the logo has 2 letter A's with the bars customized to suggest they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many occurrences one of the items consumers tend to recollect the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle airline located in LA and while I’m not sure it actually “took off” their organization logo didn’t slow them. The bookend A’s in their brand lent itself well to imparting a feeling of airline flight and it was certainly a victory.

 Fairhaven logo style used for marketing as well as a label style for Vintage Case includes an old-fashioned font style layout.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for music instruments, that looked to be older cases. For this brand concept I attempted to come up with a logo that provided a fluid retro feel to it and could be used for every thing from a web site to an insignia on brand new cases that appeared like they were from a different point in time.

Logo produced for an orthodontist in Fairhaven, style include an arc with lines converging via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can easily be one of the most difficult logo design jobs considering that it seems that almost every dentist features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logo designs are one of the very most cliche ridden fields when it comes to company branding, if dining establishments approached their advertising in the same way dental practitioners do every one of their logo designs would be a picture trying to explain anything they served, McDonalds would probably contain an image of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dentistry logos because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and inevitably I created a design that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this particular concept over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design created for a household not-for-profit, the logo includes 4 personalities startled in height to represent a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be far too literal about what the name says or the industry it represents. I’ve found that the best concepts are the ones that are understated and never hit the viewer on the head with what the company or organization wants to communicate.

The McNally Foundation’s name provided a unique opportunity to do a custom logo design that conveyed that they were about families without being openly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer tries to use the logo to summarize specifically how people ought to think or feel they don’t understand the purpose of a logo. If people have to think about a logo to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that illustrates itself will never have the chance to be comprehended.

Logo style developed for a hair layout workshop including a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a company logo that projected a sense of contentment and class for their new hair studio. I created a concept which did not go the obvious route of creating merely a stylized orchid but rather created a logo which implied a flower in the pattern of a swirl blended into the letter O in the title and by placing emphasis on the concept along with the figure of a hummingbird floating above the logo itself. The obvious path in creating a logo design is generally the wrong direction and in this case, the design ended up not being about the orchid but instead laid the emphasis on the emotion that they wanted to forecast to their patrons.

Arabian equine logo layout developed for a steed ranch that specializes in breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo crafted an original organization logo concept fashioned to exemplify the unique physical traits of the Arabian breed of horses. By having a different head shape and high tail carriage, the Arabian is one of the most quite easily identifiable horse lineages in the whole world.

Las Cafe logo design a small dining establishment, layout includes a changed manuscript font which floats over a team of luxuriant lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a little restaurant, layout consists of a changed script typeface which floats above a team of luxuriant lines and also dots.

Logo design for a software designer the style attributes and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and hard drive managing. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge between the software and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the business and in many cases the symbolism behind a business logo is equally as important as how it serves the business it represents.

Advance logo style created for a Fairhaven indoor developer, style attribute a series of red circles that converge and also change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fairhaven interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who prepares, explores, coordinates, and manages such projects. Interior design is a diverse profession that consists of conceptual development, space planning, site evaluations, programming, research study, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo style provided for Advanced Management Solutions, the characters for letter V as well as A in center of words advanced have actually been customized to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Fairhaven logo design assignment was undertaken for a management advisor that aids business professionals to develop into more successful at overseeing people, expectations, and profitability.

A logo style featuring a fisherman in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year selling goods and equipment to outdoor sporting fans the owners of On the Fly understood the market was primed for an outdoor sporting store that operates as a consignment company. Whether or not you are into boating, fishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a location to sell their pre-owned goods to other sports enthusiasts. I tailored their Fairhaven logo dsign using an image that grabs the attention of vehicles and projects an image that invokes the passion of the outdoors. With visitor traffic that averages forty five miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the image of a fly fisherman in his natural and calm habitat.
Logo layout MQ ranches, this logo style has a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand concept wasn’t actually designed for an Fairhaven regional farm it was actually devised for a commodities broker, and this particular logo was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was actually to create a graphic that projected self-assurance, financial success, and opulence.
Logo design designed for making use of an indicator for the restaurant (Brewgrrs), it is a luxuriant script font that is similar to a famous sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a great project in which I worked closely with the business owner to produce a business logo which worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign that hung above their doors, and was highly visible and very legible from over a block away.