Acute Care 360 ImageCo, Fall River, Massachusetts, MA,

ImageCo, Fall River, Massachusetts, MA,

Evolv Design logo designed by ImageCo, Fall River, Massachusetts, MA,

Red Panda Publishers logo designed by ImageCo, Fall River, Massachusetts, MA,

Fall River, Massachusetts, MA,

ImageCo, Fall River, Massachusetts, MA,
ImageCo, Fall River, Massachusetts, MA,

Mid Valley Pathology logo designed by ImageCo, Fall River, Massachusetts, MA,

FSA OK logo designed by ImageCo, Fall River, Massachusetts, MA,

Emerald Heights logo designed by ImageCo, Fall River, Massachusetts, MA,

Club Sapphire logo designed by ImageCo, Fall River, Massachusetts, MA,

Downtown Dogs logo designed by ImageCo, Fall River, Massachusetts, MA,

School board logo designed by ImageCo, Fall River, Massachusetts, MA,

Ferry Street Coffee Company logo designed by ImageCo, Fall River, Massachusetts, MA,

Stoney Forensic logo designed by ImageCo, Fall River, Massachusetts, MA,

Smart kernels logo designed by ImageCo, Fall River, Massachusetts, MA,

POINTERS ON DETERMINING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so whenever a design firm offers a money back guarantee try to bear in mind that they can not refund the amount of time you commit which is much more valuable than your money is.

PORTFOLIO

Many designers talk a good game but ultimately a designer can only be judged by the quality of their portfolio, if the work in their portfolio doesn’t feature actual samples chances are they won’t be able to produce a top quality logo design.

VISION

A logo’s aim is to be understood and remembered, and it’s objective is to mirror your unique vision for your business. If a logo designer isn’t focused on actualizing your vision, the thing they are really focused on is how fast they can get paid.

Fall River LOGO DESIGN​

For over 20 years ImageCo has been helping business owners establish unforgettable brands. We have done branding work for ranchers, educational institutions, diamond miners, wedding singers, cafes, retail stores, and practically every other kind of business you can think of. What makes us unique compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every branding project as if it will be utilized as an electric sign. As a result of our sign first technique our brand identity designs can, and have been employed in everything from garment labels to electrical signs. Our sign first technique guarantees that our logos are just as effective whether they are used in TV commercials or web headers, they are consistently recognizable, understood, and always remembered irrespective of size or use.

American Made ★ Design

The thing which really sets ImageCo apart from other design companies that you might possibly have found online, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are brought on board to perform, we do in-house. Regardless of the type of project we take on, business logo, business website, trade show exhibit, or retail sign, we do not, and never will contract out our customer’s work to organizations based outside the United States. Whenever you phone us at 1-855-IMAGECO the person that answers the telephone is ImageCo’s owner and designer, not a broker that marks up the cost of your design project and determines the terms of how you and I do business.

QUALITIES OF A GREAT LOGO DESIGN

Virtually every new Fall River business understands that they probably need a logo, but few new business owners thoroughly realize the vital role their business logo will make in their financial success, or exactly why one logo design functions far better than another. A business logo has an immediate and long-term influence on the financial success of a business, select the correct one and it will make the door swing and phone ring, select the incorrect one and it can be a barrier and an impediment for the life of an organization. The logos included in the ImageCo portfolio help Fall River companies succeed, they are effective in any given scenario and the main reason they are so effective is that they all have these five traits in common.
  1. Simplicity: simple logo designs don’t need contemplation, they can be grasped in merely a glance.
  2. Scalability: from label to posters a scalable logo design will stay legible and equally emotive at every size.
  3. Versatility: logos which operate on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or organization they represent.
  5. Relevance: a logo design must be lasting and will feel equally relevant today, tomorrow, and thirty years from now.

understand your brand

Brand – It’s both a verb as well as a noun, it is an identifying mark and also the process of noting something so that it could be recognized, its foundation comes from the mark branded onto livestock. Nowadays a brand symbolizes pretty much anything with a motive, whether it be earnings or political parties, a brand is an intrinsic aspect of specifying the value of a specific thing in the customer’s mind.

Branding – Is sort of like marketing and advertising’s sexy sister, they are all from the same family, the difference being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity competition aimed at a target market, it’s goal is to create an image that the target market can identify with.

Brand Image – An image planted and cultivated by advertising and marketing and identity design. When a person states the brand names Porsche or Mustang what we think about is their brand image, it’s a picture that exists in our minds. That image isn’t an image of a car with 4 wheels that can carry us from point A to point B, the image we have (or at least I have) is of freedom, beauty, of something dangerous and sexy . That is brand image and that is what makes individuals want those brands. Brand image is why people buy specific brands, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Firms – If you reflect on the beginning of the majority of branding firms you’ll find that they are frequently rebranded advertising firms. When somebody claims they are in advertising and marketing most people will likely have a preconceived notion about the type of work they do anything that can be seen, felt or heard become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a graphic designer that concentrates on a kind of visual design that helps shape the perception of a firm, a product or an institution. Brand identity designers produce logo designs, sign designs, product packaging, as well as collateral products such as cards, stationery, and also brochures. Some visual designers also develop websites as well as user interfaces. The essential duty of a brand identity designer is to create the visual cues and also an emotional tone with the objective of affecting actions, end results and also perceptions.

Featured signs/logos

Retro logo layout of a bike created for a Fall River coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee bar were actually opening in an old section of the town and really wanted to visualize a retro tone without coming across as uninteresting or low energy. I achieved each of the tasks by developing a company logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

clinical logo layout with a microscope slide and germs created for Fall River clinical center.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the root causes and effects of diseases, especially the field of medicine which works with the clinical examination of samplings of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology custom logo design I came up with is the sole instance I recall in which I was in a position to integrate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be overly literal with a design and to a degree, this design approaches the company it represents fairly literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more appealing, more attention grabbing and much more memorable.

logo design with a jumping eco-friendly frog created for a family fun facility in Fall River.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the types of jobs that come my way, I’ve done dozens of logo designs for health care providers, dental offices, and lawyers but Cool Springz is without question the one and only trampoline park that I have ever gotten the privilege to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to include a handful of springs into the concept but Cool Springz is a fun place to go and spring does not really resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a much more lively high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I created was made into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design including a flock of birds, a hill, a path, a stream, as well as a tree - made for Fall River travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a rather niche field of photography and I believe it is a niche profession due to the fact that travel photographers don’t capture places or things but instead convey emotional experiences by means of the pictures they record. The thought behind this logo composition was to utilize negative space to project more than what was visible upon first view, which I think is quintessential of almost all professional photographers in that they frequently share entire stories through their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I tried to do something similar to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Fall River logo design but also to illustrate the depth in her work and in the way that she views the world through the lens of her camera.

 Fall River logo design with a seagull used for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design projects that I take on I seriously take pleasure in and the Coastal Wireless project was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but my customer, even though he loved the concept, didn’t care for my choice of birds. This guy really disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his hatred for this particular kind of sea bird.

When I turn a design over to a customer I encourage all of them to talk about it with friends and family members as well as with other people that they don’t actually know so as to get neutral opinions on the worthiness of a design. Fortunately, he shared it with his family and they loved the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original design.

Logos are a strange creature in the design world given that the people that have a tendency to hire an expert to create their business logo understand how vital a logo design is for their company so they are much more vested in the final result. Every logo design job has it’s allotment of hurdles, but the biggest challenge is identifying that sweet spot in a design that operates really well at the job it’s needed to do in branding a company and also giving the client the identity they see for themselves.

a red panda logo style with bamboo in the background, design for Fall River publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender slice of real estate to work with, however it really is the most important part of a published book because it is in most cases the primary thing a person views in the book shop. With regard to a publisher, it’s the absolute best opportunity they will ever get to advertise their label and get their logo design in front of the individuals that buy actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design made for an airline in Los Angeles, the logo has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines come and depart nevertheless it seems like that in many cases one of the aspects folks tend to remember the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle air service located in LA and while I’m not certain it actually “took off” their logo didn’t ground them. The bookend A’s in their brand lent itself well to imparting a sense of flight and it was surely a success.

 Fall River logo design used for marketing as well as a label style for Vintage Instance features an antiquated typeface layout.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, which seemed to be vintage cases. For this brand design I sought to come up with a logo that had a fluid retro feel to it and could be utilized for every thing from a web site to an insignia on brand new cases that looked like they were from a different point in time.

Logo developed for an orthodontist in Fall River, layout consist of an arc with lines converging with it to indicate metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can easily be one of the most challenging and difficult logo projects due to the fact that it appears that almost every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden professions when it comes to small business marketing, if dining establishments approached their branding in the same way dental offices do every one of their logo designs would be a picture trying to explain something they served, McDonalds would likely contain an image of a potato and a cow.

I recognize the thinking behind including an illustration of something mouth related to a dentist’s company logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really love doing dental logo designs because it challenges me to come up with a design that implies the field of dentistry or a specific area of the field of dentistry like orthodontics without resorting to the clichéd course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and subsequently I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t overt, they are still suggested in the design. When I turned this particular design over to the customer the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo design developed for a family not-for-profit, the logo design includes 4 personalities startled in elevation to represent a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be depictive of the love that William McNally had for the families in his community. Many logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and never hit the viewer on the head with what the business or institution wants to communicate.

The McNally Foundation’s name provided a unique opportunity to do a logo which communicated that they were about families without being overtly cheesy about it. The aim of a logo design is to be remembered and recognized and if the designer tries to use the logo to explain precisely how individuals should think or feel they don’t understand the goal of a logo. If viewers have to consider a logo design to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo that describes itself won’t have the chance to be understood.

Logo style produced for a Fall River hair style workshop including a script font a hummingbird and a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo that projected a sense of tranquility and class for their new hair studio. I came up with a design which did not go the obvious route of designing merely a stylized orchid but alternatively designed a company logo that suggested a flower in the pattern of a swirl incorporated into the letter O in the title and by putting attention on the concept using the silhouette of a hummingbird floating over the image itself. The obvious path in designing a business logo is in most cases the wrong path and in this case, the design ended up not being about the flower but instead laid the main focus on the emotion that they really wanted to transmit to their clients.

Arabian equine logo design developed for a steed ranch that focuses on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo developed an original organization logo design tailored to symbolize the unique physical traits of the Arabian pedigree of equines. By having an unique head shape and high tail carriage, the Arabian is one of the most immediately identifiable horse types in the whole world.

Las Cafe, A Fall River restaurant logo design a tiny dining establishment, design consists of a modified script typeface which hovers over a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a little restaurant, design contains a changed manuscript typeface which hovers above a team of luxuriant lines and dots.

Logo layout for a software developer the style functions and legendary Fall River aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Generally, the kernel is responsible for memory management, process and task control, and drive operations. The kernel connects the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that serves as a bridge in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone with regards to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in many cases the substance behind a business logo is equally as important as how it brands the company it stands for.

Evolve logo layout produced for a Fall Riverinterior designer, layout attribute a series of red circles that converge and also change the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Fall River interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a person who plans, explores, collaborates, and oversees such ventures. Interior design is a diverse occupation that includes conceptual development, area planning, location examinations, programming, investigation, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo design provided for Advanced Leadership Solutions in Fall River, the characters for letter V and A in middle of the word advanced have actually been modified to link straight right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Fall River logo design job was carried out for a management guide that helps business professionals to become more efficient at supervising people, expectations, and productivity.

A Fall River business logo design including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was prepared for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of interests, a spot to sell their previously owned equipment to other sports enthusiasts.

I created their Fall River logo design along with an image which pulls in the attention of vehicles and projects an image that calls to mind the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the typical logo/sign to get commuters to take notice, hence the graphic of a fly fisherman in his natural and peaceful habitat.

Logo layout MQ farms, this Fall River company logo design has an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t really composed for an Fall River regional farm it was actually designed for an investments broker, and this company logo was one of a handful of which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to make a graphic that projects confidence, financial success, and opulence.

 Fall River Logo design for a nonprofit, Turning Factor Solutions - the logo design attribute for outwardly encountering arrow and the arrowheads imply that it is a ruby form.

Turning Point Foundation | Logo Design

The Turning Point Foundation was entirely open to what type of logo design they wanted, this can be a good thing or a bad thing. Good in that it provides a designer the freedom to delve into any concept that comes to mind, bad in that it’s hard to hit a bullseye in the absence of realizing where exactly the target is. Thankfully, in this instance, I nailed a bullseye with the first shot.

Logo developed for the use of an indication for the restaurant (Brewgrrs), it is an ornate manuscript font that is similar to a popular Fall River sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve crafted loads of restaurant logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool undertaking in which I worked closely with the owner to design a logo design which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Electrical sign design for Fall River restaurnat designed by Fall River Sign Company
Fall River logo design and brand identity design for Fall River retailers
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,

Logo designed by ImageCo, Fall River, Massachusetts, MA,

Logo designed by ImageCo, Fall River, Massachusetts, MA,

Logo designed by ImageCo, Fall River, Massachusetts, MA,

Logo designed by ImageCo, Fall River, Massachusetts, MA,

Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,
Logo designed by ImageCo, Fall River, Massachusetts, MA,