Leominster Logo Design

Every new Leominster company realizes that they require a logo, however few entrepreneurs entirely comprehend the vital role their business logo will play in their financial success, or why one business logo performs far better than another. A logo has an instant and sustaining influence on the success of a business, choose the correct one and it can make the door swing and phone ring, go with the incorrect one and it can be a barrier and a hindrance for the life span of a company. The logos presented in the ImageCo portfolio help Leominster companies prosper, they are effective in any given scenario and the main reason they are so effective is because they all have these five traits in common.
  1. Simplicity: simple logo designs don’t require contemplation, they can be understood in just a glimpse.
  2. Scalability: from business cards to signboards a scalable business logo will continue to be legible and just as emotive at any scale.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a logo design must be timeless and should feel relevant today, tomorrow, and twenty five years from now.

Retro logo layout of a bike developed for a Leominster coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee shop were opening up in an older section of town and really wanted to cast an old-fashioned tone without coming across as boring or low energy. I accomplished the two tasks by means of creating a sign design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

clinical logo style with a microscope slide as well as bacteria made for Leominster clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the triggers and outcomes of diseases, mainly the branch of healthcare which deals with the laboratory examination of samplings of human body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology logo design I came up with is really the sole instance I remember where I was in a position to integrate a bacteria-laden microscope slide into a business logo design.

Normally I attempt not to be extremely literal with a concept and to a degree, this design approaches the company it serves very literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more captivating, more attention grabbing and a lot more meaningful.

logo design with a jumping environment-friendly frog made for a family fun facility in Leominster.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really cool project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects which come my way, I’ve produced dozens of logo designs for surgeons, dental offices, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the title of the company features the word springz in its name the obvious choice would have been to integrate a some springs into the concept but Cool Springz is a fun location to go and spring does not actually resonate an environment of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a better enthusiastic high energy mood.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for advertising and marketing. I also think this is the only time that a logo I came up with was turned into a mascot when they had an employee costume fabricated to look exactly like my frog design.

photography logo including a group of birds, a mountain, a route, a stream, and a tree - made for Leominster traveling professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector due to the fact that travel photographers tend not to shoot locations or things but instead project emotional journeys by means of the photos they record. The idea behind this logo composition was to utilize negative space to communicate more than what was visible upon initial view, which I think is quintessential of the majority of professional photographers in that they frequently share entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a great deal more than that because their photos often have an emotional resonance that can’t be conveyed with just words. I made an effort to do something much the same to this logo design by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Leominster logo design but also to show the depth in her work and in the way that she sees the world through the lens of her camera.

 Leominster logo layout with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I really enjoy and the Coastal Wireless assignment was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the character A however my customer, while he liked the concept, really did not care for my choice of birds. This particular guy genuinely loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his family members didn’t share his scorn for this particular variety of sea bird.

When I turn a concept over to a customer I encourage all of them to discuss it with colleagues and family members as well as with other people that they don’t actually know so as to get unbiased point of views on the merit of a design. Fortunately, he discussed it with his family members and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … in the end I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logo designs are a strange animal in the design world given that the people that tend to hire an expert to design their business logo realize how crucial a logo design is for their company so they are much more invested in the end result. Every logo design project has it’s portion of hurdles, but the greatest challenge is finding that sweet spot in a design that works really well at the job it’s required to do in branding a business and also providing the client the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, style for Leominster book author

Red Panda Publishers | Logo Design

The book spine is a narrow parcel of real estate to work with, however it is the most vital part of a printed book given that it is usually the very first thing a person sees in the book store. With respect to a publisher, it’s the most ideal opportunity they will likely ever have to spotlight their product and get their logo design in front of the individuals that buy actual books.

This three color design is vibrant, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo design made for an airline company in Los Angeles, the logo design has 2 letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many cases 1 of the aspects consumers tend to recall the most are their logos. The Air LA logo design was done for a modest start-up commuter/shuttle airline based in LA and although I’m not certain it really “took off” their business logo didn’t slow them. The bookend A’s in their brand lent itself well to affording a good sense of airline flight and it was surely a success.

 Leominster logo design utilized for advertising and marketing and a label style for Vintage Case features an archaic font design.

Vintage Case | Logo Design

Vintage case specialized in brand new cases for musical instruments, which seemed to be much older cases. For this custom logo design I sought to come up with a logo that offered a fluid vintage feel to it and could be utilized for every thing from a website to a label on brand new cases that looked like they were from another era.

Logo design developed for an orthodontist in Leominster, layout consist of an arc with lines converging via it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most challenging and difficult logo jobs because it appears that almost every dentist involves a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logos are one of the most cliche ridden professions when it comes to small business branding, if restaurants approached their branding in the exact same way dental practices do every one of their company logos would be a picture explaining something they served, McDonalds would probably contain an image of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I actually love doing dentist logos simply because it challenges me to come up with a design that implies dentistry or a specific field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and eventually I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this design over to the customer the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design created for a household nonprofit, the logo design features 4 personalities staggered in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be representative of the love that William McNally had for the families in his city. Most logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy approach to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the business or institution wishes to communicate.

The McNally Foundation’s name offered a unique opportunity to do a logo design that communicated that they were about families without being overtly cheesy about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to summarize how people should think or feel they don’t understand the mission of a logo. If viewers have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that illustrates itself will never have the likelihood to be understood.

Logo layout developed for a hair layout studio featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which conveyed a feeling of contentment and connection for their new hair studio. I created a concept which didn’t go the obvious direction of crafting merely a stylized orchid but rather created a logo design which suggested a flower in the pattern of a swirl blended into the letter O in the name and by putting attention on the logo design using the silhouette of a hummingbird floating above the image itself. The obvious path in creating a business logo is frequently the incorrect route and in this case, the design ended up not being about the orchid but alternately laid the emphasis on the feeling that they wanted to forecast to their clients.

Arabian steed logo style created for a horse cattle ranch that focuses on reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo developed a distinct organization logo concept customized to symbolize the unique physical traits of the Arabian kind of horses. By having an unique head shape and higher tail carriage, the Arabian is one of the most quite easily identifiable equine breeds in the entire world.

Las Coffee shop logo layout a little restaurant, style includes a changed manuscript font style which floats over a team of luxuriant lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a tiny dining establishment, style includes a customized manuscript typeface which hovers above a team of luxuriant lines and also dots.

Logo design for a software application designer the design attributes and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Generally, the kernel is responsible for memory administration, process and task management, and hard drive management. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone regarding to what business they are in or how it relates to their specific location. Nevertheless it symbolized something to the owner of the company and in many cases the substance supporting a company logo is equally as important as how it brands the enterprise it represents.

Advance logo layout created for a Leominster interior designer, layout attribute a series of red circles that intersect as well as change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Leominster interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, researches, collaborates, and oversees such tasks. Interior design is a multifaceted occupation that includes conceptual development, area planning, location examinations, programming, research study, communicating with the stakeholders of a project, construction supervision, and implementation of the design.

logo style provided for Advanced Leadership Solutions, the personalities for letter V and A in middle of words advanced have been changed to tie directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Leominster logo design job was completed for a management expert that helps business leaders to develop into more successful at managing people, expectations, and profitability.

A logo layout including an angler in the middle of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the owners of On the Fly recognized the market place was prepared for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a venue for outdoor sports enthusiasts with all types of interests, a place to sell their secondhand equipment to other sports enthusiasts. I designed their Leominster logo dsign utilizing an illustration which pulls in the attention of traffic and sends an image that evokes the enthusiasm of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and serene habitat.
Logo design MQ farms, this logo design has an area integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t really produced for an Leominster area farm it was really developed for a products broker, and this creative logo was one of multiple which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to make a graphic that projects assurance, effectiveness, and luxury.
Logo made for using a sign for the restaurant (Brewgrrs), it is an elaborate script font that is similar to a renowned sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great undertaking where I worked closely with the proprietor to produce a logo design that worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage which hung above their doors, and was highly visible and very legible from over a block away.