Malden, Massachusetts Logo Design

Every new Malden company knows they need a logo, but few entrepreneurs entirely grasp the essential role their organization logo will play in their becoming successful, or precisely why one business logo functions far better than another. A logo design has an instant and sustaining impact on the prosperity of a business, pick the correct one and it will make the door swing and cash register ring, choose the incorrect one and it will be an obstacle and an impediment for the life of a company.

The logos featured in the ImageCo portfolio help Malden, Massachusetts companies succeed, they are effective in any given circumstance and the reason why they are so effective is that they all have these 5 things in common.

  1. Simplicity: simple logo designs do not require scrutiny, they can be comprehended in merely a look.
  2. Scalability: from business cards to posters a scalable logo design will stay legible and just as emotive at any scale.
  3. Versatility: logos that work on any sort of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they stand for.
  5. Relevance: a business logo needs to be timeless and will feel relevant today, tomorrow, and thirty years from today.

Logo PORTFOLIO Volume 1

Retro logo design of a bicycle developed for a Malden, Massachusetts coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and cafe were actually opening up in an older section of the town and hoped to project a retro feel without appearing as monotonous or low energy. I accomplished both of these tasks by means of creating a company logo concept that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a ageless business image.

clinical logo style with a microscopic lense slide and bacteria created for Malden, Massachusetts clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the causes and outcomes of diseases, especially the field of medicine which works with the laboratory evaluation of samples of body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recollect in which I was able to integrate a bacteria-laden microscope slide within a logo design.

Usually I attempt not to be extremely literal with a concept and to a degree, this specific design approaches the company it represents fairly literally, however it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the brand that makes it more appealing, more attention grabbing and a lot more meaningful.

logo design with a jumping environment-friendly frog created for a household enjoyable center in Malden, Massachusetts.

Cool Springs | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s also a project that is way out of the norm of the sorts of projects which come my way, I’ve produced dozens of logo designs for physicians, dental experts, and attorneys but Cool Springz is without question the one and only trampoline park which I have ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to include a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, ultimately I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a more lively high energy feel.

In the end, Cool Springz ended up loving my concept and named the frog Jax and integrated him in to everything they utilized for advertising. I also think this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

photography logo design including a flock of birds, a hill, a trail, a stream, and also a tree - developed for Malden, Massachusetts travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a rather specialized field of photography and I believe it is a niche area due to the fact that travel photographers tend not to shoot locations or things but instead convey emotional experiences through the images they record. The thought behind this logo concept was to use negative space to project more than what was visible upon first view, which I think is representative of the majority of professional photographers in that they often share entire stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos frequently have an emotional fullness that can’t be conveyed with mere words. I made an effort to do something similar to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Malden logo but also to show the depth to her art and in the way that she sees the world through the lens of her camera.

 Malden logo style with a seagull made use of for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of logo design projects that I take on I really take pleasure in and the Coastal Wireless project was one that I really felt good about, however the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull form as a stroke in the letter A however my customer, while he liked the concept, really did not care for my choice of birds. This particular guy really disliked seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his scorn for this specific kind of sea bird.

When I turn a concept over to a client I urge them to discuss it with colleagues and family as well as with other people that they don’t even know so as to get unprejudiced point of views on the value of a concept. Fortunately, he talked about it with his whole family and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his preference of a pelican and he proceeded with the original concept.

Logos are a strange animal in the design world given that the people that tend to hire an expert to create their logo realize how essential a logo design is for their business so they are way more vested in the result. Every logo job possesses it’s allotment of difficulties, however the largest obstacle is identifying that sweet spot in a design that works really well at the task it’s needed to do in branding a company and also giving the customer the image they see for themselves.

a red panda logo layout with bamboo in the background, style for Malden, Massachusetts publication author

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, however it really is the most crucial part of a printed book since it is ordinarily the primary thing a person sees in the book shop. Concerning a publishing company, it’s the opportunity they will likely ever have to advertise their brand and get their logo design in front of the men and women that purchase actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo made for an airline in Los Angeles, the logo has 2 letter A's with the bars changed to imply they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many occurrences one of the items people often tend to recall the most are their logos. The Air LA logo design was done for a small new venture commuter/shuttle airline company situated in LA and although I’m not sure it really “took off” their logo design didn’t slow them. The bookend A’s in their name lent itself well to imparting a spirit of flight and it was undoubtedly a winner.

 Malden logo layout used for advertising and marketing and a label layout for Vintage Situation includes an archaic typeface design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for music instruments, which looked to be vintage cases. For this custom logo concept I tried to come up with a logo that provided a fluid nostalgic feel to it and could be utilized for anything from a website to an insignia on brand new cases that seemed like they were from a different generation.

Logo created for an orthodontist in Malden, Massachusetts, design include an arc with lines converging with it to indicate steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can be one of the most difficult logo jobs because it appears that virtually every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden careers when it comes to small business advertising, if restaurants approached their branding in the exact same way dental practitioners do every one of their company logos would definitely be a picture explaining something they served, McDonalds would most likely have an image of a potato and a cow.

I understand the thinking behind adding an image of something mouth related to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I actually really love doing dentist logos because it challenges me to come up with a design that implies dentistry or a particular field of dental treatment like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and eventually I created a layout that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this design over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a household nonprofit, the logo design features 4 characters staggered in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the folks in his city. Many logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy approach to any logo design is to be overly literal with regards to what the name says or the industry it represents. I’ve found that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wishes to project.

The McNally Foundation’s name offered a unique opportunity to do a logo design which conveyed that they were about families without being openly cheesy about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo design to summarize precisely how individuals ought to think or feel they don’t understand the objective of a logo. If you have to think about a logo design to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo that illustrates itself will never have the chance to be comprehended.

Logo layout created for a hair style studio including a script font a hummingbird and also a suggested orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios wanted a company logo which projected a spirit of calmness and connection for their new hair salon. I created a design which didn’t go the obvious course of making just a stylized orchid but instead crafted a business logo which suggested an orchid in the formation of a swirl featured in to the letter O in the name and by putting emphasis on the concept with the figure of a hummingbird floating over the image itself. The obvious path in designing a business logo is in most cases the incorrect path and in this case, the design ended up not being about the flower but instead put the emphasis on the emotion that they wanted to project to their customers.

Arabian equine logo layout produced for a horse ranch that focuses on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed an original custom logo concept customized to symbolize the unique physical traits of the Arabian breed of equines. By having an unique head shape and higher tail posture, the Arabian is one of the most easily identifiable horse lineages in the entire world.

Las Cafe logo style a little dining establishment, design contains a customized manuscript font style which floats over a team of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny restaurant, style includes a changed manuscript typeface which hovers above a group of luxuriant lines and also dots.

Logo layout for a software designer the style functions and also iconic component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software program and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to spell out anything to anyone with regards to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in many cases the significance behind a business logo is just as important as how it serves the business it represents.

Progress logo layout created for a Malden, Massachusetts interior developer, layout feature a series of red circles that converge as well as replace the letter O in the middle of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Malden, Massachusetts interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, investigates, collaborates, and oversees such projects. Interior design is a diverse profession that includes conceptual development, space planning, site evaluations, programming, investigation, communicating with the stakeholders of a project, building and construction management, and execution of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V as well as A in center of the word progressed have actually been changed to link straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Malden, Massachusetts logo design assignment was undertaken for a management consultant that helps business professionals to develop into more effective at supervising people, expectations, and productivity.
A logo design featuring a fisherman in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in over 7 billion a year offering goods and equipment to outdoor sporting lovers the founders of On the Fly knew the market place was prepared for an outdoor sporting retailer that functions as a consignment company. Whether you are into boating, angling or rock climbing, or even hunting, On the Fly provides a venue for outdoor sports enthusiasts with all kinds of interests, a spot to market their used equipment to other sports enthusiasts. I created their Malden logo dsign using a graphic that garners the attention of vehicles and projects an image that evokes the passion of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ ranches, this logo style has actually an area integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t really created for an Malden, Massachusetts area farm it was really devised for a products broker, and this particular company logo was one of a handful of which fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The goal was actually to produce a image that projected confidence, success, and affluence.

 Malden Logo design for a not-for-profit, Transforming Point Solutions - the logo style feature for outwardly encountering arrowhead and also the arrowheads suggest that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design they desired, this can be a good thing or a bad thing. Good in that it provides a designer the flexibility to explore any idea that comes to mind, bad in that it’s hard to hit a bullseye in the absence of knowing where the target is. Thankfully, in this particular instance, I struck a bullseye with the 1st go.

Logo created for using an indicator for the dining establishment (Brewgrrs), it is an elaborate script font style that is reminiscent of a well-known sports group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed quite a lot of restaurant business logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the proprietor to develop a logo design that worked really well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung over their doors, and was highly visible and very easy to read from over a block away.