Winchester Logo Design

Nearly every new Winchester organization knows they require a logo, but few entrepreneurs entirely grasp the crucial role their logo can perform in their success, or why one business logo works more effectively than another. A logo design has an instant and long term influence on the financial success of a company, go with the right one and it can make the door swing and phone ring, select the incorrect one and it can be a barrier and a hindrance for the longevity of a company. The logos presented in the ImageCo portfolio help Winchester companies succeed, they are effective in any given circumstance and the reason why they are so effective is because they all have these five things in common.
  1. Simplicity: simple logos don’t require contemplation, they can be understood in merely a glimpse.
  2. Scalability: from business cards to posters a scalable logo will be legible and equally emotive at virtually any dimension.
  3. Versatility: logos that operate on any device, in print, on packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the enterprise they stand for.
  5. Relevance: a company logo should be ageless and should feel relevant today, tomorrow, and thirty years from now.

Retro logo layout of a bicycle created for a Winchester coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were opening up in an old section of the area and really wanted to project a retro feel without coming across as uninteresting or low energy. I achieved the two jobs by means of creating a trademark design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a ageless business image.

clinical logo style with a microscopic lense slide as well as bacteria designed for Winchester clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that examines the triggers and consequences of diseases, especially the field of healthcare which works with the clinical evaluation of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology brand I came up with is the only instance I recollect where I was in a position to integrate a bacteria-laden microscope slide into a logo design.

Normally I try not to be overly literal with a concept and to a point, this specific design approaches the company it represents very literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more captivating, more focus grabbing and a lot more meaningful.

logo layout with a jumping environment-friendly frog designed for a family members fun center in Winchester.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of jobs that come my way, I’ve done dozens of logo designs for doctors, dental offices, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the title of the business has the word springz in its name the obvious choice would have been to integrate a couple springs into the concept but Cool Springz is a fun destination to go and spring doesn’t really resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a more dynamic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and included him in to everything they utilized for marketing. I also think this is the only time that a logo I designed was made into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo including a flock of birds, a mountain, a path, a stream, as well as a tree - created for Winchester travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche profession due to the fact that travel photographers don’t shoot locations or things but instead communicate emotional journeys through the images they record. The idea behind this logo design was to use negative space to convey more than what was visible upon initial glance, which I think is quintessential of almost all good photographers in that they oftentimes convey whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance which can’t be revealed with just words. I attempted to do something comparable to this logo by using the positive space in the design to say one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Winchester logo design but also to illustrate the depth of her art and in the way that she perceives the world through the lens of her camera.

 Winchester logo layout with a seagull utilized for the letter A. Designed for a cordless retail service.

Coastal Wireless | Logo Design

The bulk of logo design jobs that I take on I really relish and the Coastal Wireless assignment was one that I certainly felt good about, however the customer didn’t quite share my enthusiasm for it. I felt really good about the idea of using the seagull silhouette as a stroke in the letter A but the customer, even though he loved the concept, didn’t care for my choice of birds. This particular guy seriously despised seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his scorn for this specific variety of sea bird.

When I turn a concept over to a client I encourage all of them to discuss it with friends and family members as well as with individuals that they don’t actually know so as to get impartial viewpoints on the value of a design. Fortunately, he discussed it with his family and they really liked the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … ultimately I was able to talk him out of his alternative of a pelican and he went with the original concept.

Logo designs are a weird animal in the design world because the people that tend to hire a professional to create their business logo comprehend how essential a logo design is for their organization so they are way more vested in the final result. Every logo job has it’s portion of difficulties, but the largest challenge is finding that sweet spot in a design that works really well at the task it’s required to do in branding a business and also giving the customer the identity they see for themselves.

a red panda logo layout with bamboo in the background, style for Winchester book publisher

Red Panda Publishers | Logo Design

The book spine is a thin piece of real estate to work with, but it is the most vital part of a published book since it is often the first thing a person views in the book store. Regarding a publisher, it’s the absolute best opportunity that they will ever have to publicize their brand and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vivid, colorful and eye-catching and it leaves plenty of territory for the title and the author’s name.

Air LA logo design created for an airline company in Los Angeles, the logo design has two letter A's with benches changed to suggest they are wings.

Air LA | Logo Design

Airlines come and go but it seems that in many cases one of the aspects people often tend to remember the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline company located in LA and while I’m not certain it actually “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a good sense of air travel and it was definitely a victory.

 Winchester logo design made use of for marketing and a tag style for Vintage Instance features an archaic typeface layout.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that looked to be much older cases. For this logo concept I tried to come up with a logo that had a fluid old style feel to it and could be utilized for anything from a web page to a label on brand new cases that appeared like they were from a different generation.

Logo produced for an orthodontist in Winchester, layout consist of an arc with lines converging via it to imply metal dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care business logos can be one of the most difficult logo projects due to the fact that it appears that virtually every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to business advertising, if dining establishments approached their advertising in the very same way dental practices do every one of their company logos would be a picture trying to explain anything they served, McDonalds would likely include a picture of a potato and a cow.

I understand the thinking behind including a likeness of something mouth related to a dentist’s logo design nevertheless it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry profession.

I really love doing dental logos because it challenges me to come up with a design that implies dentistry or a specific field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and inevitably I created a concept that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this particular concept over to the client the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo design made for a family members not-for-profit, the logo design includes 4 personalities surprised in elevation to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be depictive of the love that William McNally had for the people in his community. The majority of logos with the name “family” in them tend to contain portrayals of a happy family, a cliche heavy strategy to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the company or institution wishes to project.

The McNally Foundation’s name presented a distinct opportunity to do a logo that communicated that they were about families without being openly tacky about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to explain specifically how people ought to think or feel they don’t understand the purpose of a logo. If you have to consider a logo to understand what it means, it has fallen short, a logo needs to be instantly understood and a logo that describes itself won’t have the likelihood to be comprehended.

Logo style created for a hair design workshop including a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which communicated a spirit of contentment and elegance for their new hair salon. I came up with a concept which did not go the obvious course of making merely a stylized orchid but rather designed a logo which implied an orchid in the formation of a swirl integrated in to the letter O in the name and by putting attention on the logo design using the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a logo is generally the wrong course and in this case, the design ended up not being about the flower but instead laid the focus on the feeling that they really wanted to project to their patrons.

Arabian equine logo layout developed for a horse cattle ranch that specializes in reproducing Arabian show horses.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind logotype design styled to epitomize the unique physical traits of the Arabian type of horses. By having a distinctive head form and very high tail posture, the Arabian is one of the very most quite easily recognizable horse breeds in the entire world.

Las Coffee shop logo style a little dining establishment, style includes a changed manuscript typeface which hovers above a team of elaborate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo style a small dining establishment, layout contains a modified manuscript font style which floats above a group of elaborate lines and also dots.

Logo style for a software application designer the layout functions as well as famous element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel connects the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone about what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in quite a few cases the meaning behind a logo is equally as important as how it serves the business it represents.

Develop logo layout created for a Winchester interior developer, style function a collection of red circles that converge as well as change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Winchester interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, researches, coordinates, and oversees such tasks. Interior design is a multifaceted profession that consists of conceptual development, space planning, location inspections, programming, investigation, corresponding with the stakeholders of a project, construction supervision, and execution of the design.

logo layout done for Advanced Management Solutions, the characters for letter V and also A in center of the word advanced have actually been modified to link directly right into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Winchester logo design project was undertaken for a leadership advisor that aids business professionals to become more successful at managing people, expectations, and profitability.

A logo design featuring a fisherman in the middle of the name casting a fly in the direction of the viewer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting lovers the owners of On the Fly realized the market was primed for an outdoor sporting retailer that operates as a consignment firm. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a destination for outdoor sports enthusiasts with all sorts of passions, a location to market their previously owned goods to other sports enthusiasts. I tailored their Winchester business logo dsign with a graphic which seizes the interest of traffic and sends an image that evokes the passion of the outdoors. With visitor traffic that averages forty five mph I knew it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and peaceful habitat.
Logo layout MQ ranches, this logo layout has actually an area included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem concept wasn’t actually composed for an Winchester regional farm it was actually devised for a products broker, and this brand was one of a handful of which fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to generate a graphic that projected self-assurance, financial success, and wealth.
Logo design made for making use of a sign for the restaurant (Brewgrrs), it is an elaborate manuscript typeface that is similar to a well-known sporting activities team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created quite a lot of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a neat undertaking in which I worked directly with the business owner to produce a business logo which worked extremely well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the illuminated sign that hung over their doors, and was highly visible and very legible from over a block away.