Acute Care 360 ImageCo, Adrian, Michigan, MI,

ImageCo, Adrian, Michigan, MI,

Evolv Design logo designed by ImageCo, Adrian, Michigan, MI,

Red Panda Publishers logo designed by ImageCo, Adrian, Michigan, MI,

Adrian, Michigan, MI,

ImageCo, Adrian, Michigan, MI,
ImageCo, Adrian, Michigan, MI,

Mid Valley Pathology logo designed by ImageCo, Adrian, Michigan, MI,

FSA OK logo designed by ImageCo, Adrian, Michigan, MI,

Emerald Heights logo designed by ImageCo, Adrian, Michigan, MI,

Club Sapphire logo designed by ImageCo, Adrian, Michigan, MI,

Downtown Dogs logo designed by ImageCo, Adrian, Michigan, MI,

School board logo designed by ImageCo, Adrian, Michigan, MI,

Ferry Street Coffee Company logo designed by ImageCo, Adrian, Michigan, MI,

Stoney Forensic logo designed by ImageCo, Adrian, Michigan, MI,

Smart kernels logo designed by ImageCo, Adrian, Michigan, MI,

TIPS ON CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A logo design is an investment in both your time and your money so when a design agency offers a money back guarantee try to bear in mind that they simply cannot refund the time you commit which is much more valuable than your money is.

PORTFOLIO

Many designers talk a good game but ultimately a design agency can only be determined by the quality of their design work, if the work in their portfolio does not contain actual samples odds are they will never be able to deliver a quality logo design.

VISION

A logo’s goal is to be understood and remembered, and it’s goal is to reflect your unique vision for your organization. If a logo designer isn’t focused on realizing your vision, the thing they are actually focused on is how fast they will get paid.

Adrian LOGO DESIGN​

For over 2 decades ImageCo has been helping small business owners develop memorable brands. We’ve undertaken logo design work for builders, universities, heart surgeons, party planners, cafes, retail stores, and practically every other kind of business concern you can think of. What makes us different compared to our contemporaries is that our background is rooted in the electrical sign industry so we approach every logo design project as though it will be used as an electrical sign. As a result of our sign first technique our brand identity designs can, and have been used in everything from clothing labels to neon signs. Our sign first approach insures that our logo designs are just as effective whether they are used in TV commercials or web apps, they are consistently recognizable, comprehended, and remembered no matter of size or purpose.

American Made ★ Design

The thing which truly sets ImageCo apart from many of the design agencies that you may have stumbled upon in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that absolutely every design project we are retained to perform, we perform in-house. Irrespective of the type of design project we take on, business logo, web site, trade show exhibit, or electrical sign, we do not, and never will farm-out our client’s projects to agencies based outside the USA. Whenever you call us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not a go-between that increases the price of your project and determines the terms of how my customers and I do business.

QUALITIES OF A POWERFUL LOGO DESIGN

It’s likely that every new Adrian entrepreneur realizes that they need a logo, but few start ups fully realize the vital role their business logo will play in their success, or precisely why one business logo functions more effectively than another. A logo has an immediate and lasting effect on the viability of a business, choose the right one and it will make the door swing and phone ring, choose the wrong one and it can be a barrier and a hindrance for the life of a company. The logos featured in the ImageCo portfolio help Adrian businesses prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logo designs do not need scrutiny, they can be comprehended in merely a glimpse.
  2. Scalability: from business cards to billboards a scalable business logo will continue to be legible and just as emotive at any dimension.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the item or company they represent.
  5. Relevance: a logo needs to be ageless and will feel equally relevant today, tomorrow, and twenty five years from today.

understand your brand

Brand – It’s both a verb and also a noun, it’s an identifying mark as well as the process of marking something to ensure that it could be recognized, its origin comes from the mark burned onto animals. These days a brand indicates basically anything with a motive, regardless of whether it be revenue or politics, a brand is an inherent aspect of defining the worth of something in the customer’s mind.

Branding – Is kind of like advertising and marketing’s attractive sister, they are each from the exact same family, the distinction being that marketing and advertising have to do with making a promise and branding’s goal is to deliver on that promise. Branding is also a strategic popularity contest targeted at a specific audience, it’s objective is to produce an image that the target market will likely relate to.

Brand Image – An image planted and nurtured by advertising and marketing as well as identity design. When someone mentions the brand names Ferrari or Mustang what we consider is their brand image, it’s an image that exists in our minds. That image isn’t an image of an automobile with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of freedom, elegance, of something dangerous and sexy . That is brand image and that is what makes people purchase those products. Brand image is why individuals purchase most things, from Pepsi to Coke Chevy or Ford, Democrats or Republicans … all driven by brand images that we can identify with.

Branding Agencies – If you look back at the origin of the majority of branding firms you’ll find that they are often rebranded advertising firms. When somebody says they are in advertising and marketing many people will likely have a preconceived notion about what they do. Yet when somebody says “I am in branding”… it just seems more impressive, perhaps it’s due to the fact that most individuals do not understand what it means to be in branding so it comes off as mysterious and maybe even attractive.

Brand Identity – Is an inclusive term that defines the visual aspects of a product or business that affect perceptions. This primarily consists of the name, the logo design, the packaging, the colors used however can likewise include sound, lights, texture, signage, just about anything that can be seen, touched or heard become part of a brand identity.

Brand Identity Designer
– A brand identity designer is a designer that focuses on a type of visual design which helps shape the image of a business, a product or a business organization. Brand identity designers produce logo designs, sign designs, packaging, and collateral products such as cards, stationery, and pamphlets. Some visual designers also build websites as well as software interfaces. The essential duty of a brand identity designer is to establish the visual cues and also an emotional tone with the objective of influencing actions, end results as well as assumptions.

Featured SIGNS & LOGOS

Retro logo design of a bicycle created for a Adrian coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and cafe were actually opening up in an older part of town and wished to project an old-fashioned vibe without appearing as monotonous or low energy. I achieved both tasks by means of designing a company logo design that uses a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a timeless business image.

medical logo style with a microscope slide and germs developed for Adrian clinical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the triggers and outcomes of diseases, especially the branch of healthcare which works with the clinical assessment of samples of human body tissue for diagnostic or forensic intents.

The Mid-Valley Pathology brand I came up with is really the only instance I recall where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Generally I try not to be excessively literal with a design and to a degree, this design approaches the company it represents very literally, but it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more interest grabbing and even more meaningful.

logo design with a jumping environment-friendly frog created for a family members fun center in Adrian.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the sorts of projects which come my way, I’ve produced dozens of logo designs for surgeons, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the title of the company features the word springz in its name the clear choice would have been to feature a couple of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a more enthusiastic high energy impression.

In the end, Cool Springz ended up loving my concept and named the frog Jax and featured him in to everything they used for advertising. I also believe this is the only time that a logo I designed was made into a mascot when they had a staff member costume fabricated to look just like my frog design.

photography logo featuring a flock of birds, a mountain, a trail, a stream, as well as a tree - developed for Adrian travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I think it is a niche speciality because travel photographers tend not to shoot locations or things but instead communicate emotional experiences by means of the images they capture. The thought behind this logo design was to use negative space to convey more than what was visible upon initial view, which I think is quintessential of almost all professional photographers in that they frequently share whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey a lot more than that because their photos often have an emotional resonance that can’t be revealed with just words. I tried to do something much the same to this logo by using the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my goal was to both brand this photographer with a memorable  Adrian logo design but also to illustrate the depth in her art and in the way that she sees the world through the lens of her camera.

 Adrian logo style with a seagull used for the letter A. Designed for a wireless retail organisation.

Coastal Wireless | Logo Design

The lion’s share of logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull shape as a stroke in the letter A but my customer, even though he liked the concept, really did not care for my choice of birds. This particular man seriously loathed seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family didn’t share his aversion for this particular variety of sea bird.

When I turn a design over to a client I urge them to talk about it with colleagues and family members as well as with individuals that they don’t actually know so as to get neutral assessments on the benefit of a concept. Fortunately, he discussed it with his family members and they really loved the concept and were able to persuade him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original concept.

Business logos are a weird animal in the design world given that the people that tend to hire an expert to design their logo design understand how essential a logo is for their business so they are way more vested in the result. Every logo project has it’s portion of obstacles, however the largest challenge is identifying that sweet spot in a design that works really well at the job it’s required to do in branding a company and also providing the client the identity they see for themselves.

a red panda logo design with bamboo behind-the-scenes, design for Adrian book publisher

Red Panda Publishers | Logo Design

The book spine is a thin segment of real estate to work with, nevertheless it is the most essential part of a published book due to the fact that it is usually the very first thing a person sees in the bookstore. For a publisher, it’s the best opportunity they will likely ever have to advertise their brand and get their logo design in front of the people that buy actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo has 2 letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines arrive and depart yet it seems that in many cases 1 of the traits people often tend to recollect the most are their logos. The Air LA logo design was done for a smaller fledgling commuter/shuttle air service situated in LA and while I’m not certain it actually “took off” their organization logo didn’t ground them. The bookend A’s in their name lent itself well to affording a spirit of flight and it was undoubtedly a winner.

 Adrian logo style used for marketing as well as a tag design for Vintage Situation features an antiquated font design.

Vintage Case | Logo Design

Vintage case specialized in all new cases for musical instruments, that seemed to be antique cases. For this custom logo design I sought to come up with a logo that provided a fluid old-fashioned feel to it and could be used for every thing from a web site to an insignia on brand new cases that looked like they were from a different point in time.

Logo design developed for an orthodontist in Adrian, design include an arc with lines converging with it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logos can easily be one of the most difficult logo design projects because it appears that every single dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental business logos are one of the very most cliche ridden professions when it comes to company branding, if restaurants approached their advertising in the same way dental professionals do every one of their logos would be a picture explaining something they served, McDonalds would most likely include a picture of a potato and a cow.

I recognize the thinking behind incorporating an image of something mouth associated to a dentist’s logo nevertheless it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I actually love doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a particular area of dentistry like orthodontics without resorting to the stereotypical course of action that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and eventually I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this particular design over to the client the only smile that was apparent was the smile on Dr. Kujak’s face.

William McNally logo design created for a family members not-for-profit, the logo design features 4 characters surprised in elevation to represent a family unit with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a custom logo design that would be illustrative of the love that William McNally had for the people in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be very literal with regards to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or organization wishes to convey.

The McNally Foundation’s name presented a unique opportunity to do a logo design that communicated that they were about families without being openly tacky about it. The goal of a logo design is to be remembered and recognized and if the designer tries to use the logo to summarize precisely how people ought to think or feel they don’t understand the objective of a logo. If viewers have to think about a logo design to understand what it means, it has been in vain, a logo needs to be instantly comprehended and a logo design that illustrates itself will never have the chance to be understood.

Logo layout developed for a Adrian hair style studio featuring a script font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo which carried a sense of peace and connection for their new hair studio. I created a concept that did not go the obvious direction of crafting merely a stylized orchid but alternatively designed a logo that suggested an orchid in the pattern of a swirl featured in to the letter O in the title and by placing attention on the logo design along with the silhouette of a hummingbird floating above the logo design itself. The obvious path in creating a logo is frequently the wrong course and in this case, the design ended up not being about the flower but instead laid the emphasis on the perception that they wanted to transmit to their patrons.

Arabian steed logo layout developed for a steed cattle ranch that focuses on breeding Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo designed an original logo design fashioned to illustrate the unique physical traits of the Arabian kind of horses. By having a different head form and higher tail posture, the Arabian is one of the very most immediately recognizable equine types in the entire world.

Las Cafe, A Adrian Coffee shop logo style a small restaurant, style includes a changed manuscript font which floats above a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a small dining establishment, layout includes a changed manuscript font style which hovers over a group of ornate lines as well as dots.

Logo design for a software application developer the layout attributes as well as famous Adrian aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and hard drive operations. The kernel attaches the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone regarding what business they are in or how it relates to their specific location. Nevertheless it meant something to the owner of the business and in many cases the substance supporting a logo is just as important as how it serves the company it represents.

Advance logo style created for a Adrianindoor developer, style feature a collection of red circles that intersect and also change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Adrian interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who plans, investigates, collaborates, and oversees such projects. Interior design is a diverse profession that includes conceptual development, area planning, site assessments, programming, analysis, interacting with the stakeholders of a project, construction management, and execution of the design.

logo style provided for Advanced Leadership Solutions in Adrian, the characters for letter V as well as A in center of the word advanced have actually been modified to link straight right into the words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This Adrian logo design assignment was carried out for a leadership expert that aids business leaders to become more efficient at handling people, expectations, and productivity.

A Adrian business logo design including a fisherman in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies like Cabelas and Bass Pros raking in more than 7 billion a year retailing goods and equipment to outdoor sporting fans the owners of On the Fly realized the market place was primed for an outdoor sporting merchant that operates as a consignment company. Whether or not you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a spot to sell their pre-owned equipment to other sports enthusiasts.

I designed their Adrian logo design design utilizing an image that seizes the attention of traffic and sends an image that invokes the passion of the outdoors. With traffic that averages forty five mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and serene habitat.

Logo layout MQ farms, this Adrian company logo layout has a field integrated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms company logo idea wasn’t really produced for an Adrian regional farm it was in reality devised for a products broker, and this creative logo was one of several that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to create an identity that projected confidence, financial success, and prosperity.

 Adrian Logo design for a not-for-profit, Turning Factor Solutions - the logo design feature for externally facing arrow and the arrowheads imply that it is a diamond shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what kind of logo design that they wanted, that can be a good thing or a bad thing. Good in that it offers a designer the liberty to explore any idea that comes to mind, bad in that it’s tricky to hit a bullseye without understanding where exactly the target is. Luckily, in this particular instance, I hit a bullseye with the 1st shot.

Logo design designed for using an indicator for the dining establishment (Brewgrrs), it is an elaborate script font style that is evocative a renowned Adrian sporting activities group logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have created dozens of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked closely with the owner to produce a business logo which worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted sign that hung over their doors, and was highly visible and very legible from over a block away.

commercial branding projects

Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Electrical sign design for Adrian restaurnat designed by Adrian Sign Company
Adrian logo design and brand identity design for Adrian retailers
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,

Logo designed by ImageCo, Adrian, Michigan, MI,

Logo designed by ImageCo, Adrian, Michigan, MI,

Logo designed by ImageCo, Adrian, Michigan, MI,

Logo designed by ImageCo, Adrian, Michigan, MI,

Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,
Logo designed by ImageCo, Adrian, Michigan, MI,