Farmington Hills Logo Design

Virtually every new Farmington Hills organization understands that they require a logo, yet few entrepreneurs entirely understand the crucial role their business logo will take in their success, or why one business logo works better than another. A logo has a critical and long term impact on the financial success of a business, pick the right one and it can make the door swing and cash register ring, select the incorrect one and it will be an obstacle and a hindrance for the longevity of a business. The logos featured in the ImageCo portfolio help Farmington Hills companies succeed, they are effective in any given situation and the main reason they are so effective is because they all have these five features in common.
  1. Simplicity: simple logos do not demand scrutiny, they can be comprehended in just a look.
  2. Scalability: from business cards to signboards a scalable logo design will continue to be legible and just as emotive at any dimension.
  3. Versatility: logos that function on any type of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a logo design should be timeless and will feel relevant today, tomorrow, and 20 years from today.

Retro logo style of a bicycle produced for a Farmington Hills coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffee bar were opening in an old part of the community and hoped to visualize a retro vibe without coming across as monotonous or low energy. I accomplished each of the tasks by means of developing a trademark concept that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a enduring business image.

clinical logo style with a microscopic lense slide as well as bacteria made for Farmington Hills medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the causes and effects of diseases, mainly the branch of medicine that deals with the clinical evaluation of samples of human body cellular material for diagnostic or forensic intents.

The Mid-Valley Pathology logo I came up with is the sole instance I recall in which I was able to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I try not to be excessively literal with a design and to a degree, this specific design approaches the company it represents very literally, yet it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more intriguing, more focus grabbing and a lot more unforgettable.

logo layout with a leaping environment-friendly frog developed for a family members enjoyable facility in Farmington Hills.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the types of projects that come my way, I’ve done dozens of logo designs for doctors, dentists, and lawyers but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the title of the business has the word springz in its name the clear choice would have been to include a couple of springs into the design but Cool Springz is a fun location to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy feel.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also believe this is the only time that a logo I came up with was made into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo including a flock of birds, a mountain, a trail, a stream, and also a tree - created for Farmington Hills travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche area because travel photographers don’t shoot locations or things but instead reveal emotional journeys by means of the images they record. The idea behind this logo design was to utilize negative space to convey more than what was visible upon initial glance, which I think is quintessential of almost all professional photographers in that they oftentimes convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional fullness that can’t be revealed with mere words. I tried to do something much the same to this logo by utilizing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Farmington Hills logo design but also to reveal the depth in her work and in the way that she sees the world through the lens of her camera.

 Farmington Hills logo style with a seagull used for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I seriously relish and the Coastal Wireless design was one that I certainly felt good about, however the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but the customer, even though he loved the concept, really did not care for my choice of birds. This guy really disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his contempt for this particular variety of sea bird.

When I turn a design over to a customer I encourage them to discuss it with friends and family members as well as with people that they don’t actually know so as to get objective point of views on the worthiness of a design. Fortunately, he shared it with his family members and they really loved the design and were able to persuade him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … eventually I was able to talk him out of his choice of a pelican and he went with the original concept.

Custom logo designs are a weird animal in the design world given that the people that are inclined to hire an expert to create their logo design realize how vital a logo design is for their business so they are way more invested in the final result. Every logo design project possesses it’s portion of challenges, however the most significant obstacle is identifying that sweet spot in a design that works really well at the job it’s required to do in branding a company and also providing the client the image they see for themselves.

a red panda logo layout with bamboo in the background, style for Farmington Hills book author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, yet it is the most necessary part of a published book due to the fact that it is usually the very first thing a person sees in the book store. Concerning a publisher, it’s the optimal opportunity they will likely ever have to publicize their brand and get their logo design in front of the people that purchase actual books.

This 3 color design is vivid, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo created for an airline company in Los Angeles, the logo design has 2 letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go but it seems that in many occurrences 1 of the things folks tend to recall the most are their logos. The Air LA logo design was done for a young startup commuter/shuttle air service situated in LA and while I’m not sure it really “took off” their organization logo didn’t ground them. The bookend A’s in their name lent itself well to conferring a good sense of flight and it was undoubtedly a success.

 Farmington Hills logo layout made use of for advertising and a label design for Vintage Case features an old-fashioned font style style.

Vintage Case | Logo Design

Vintage case specialized in all new cases for music instruments, that looked to be antique cases. For this logo design I tried to come up with a logo that had a fluid retro feel to it and could easily be used for every thing from a web site to an insignia on brand new cases that looked like they were from a different point in time.

Logo produced for an orthodontist in Farmington Hills, layout consist of an arc with lines converging with it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most challenging and difficult logo jobs considering that it appears that every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden careers when it comes to company branding, if dining establishments approached their advertising in the exact same way dentists do every one of their company logos would be a picture trying to explain something they served, McDonalds would most likely contain a picture of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s company logo but it has to be done subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental industry.

I really love doing dentist logos because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and inevitably I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still suggested in the concept. When I turned this design over to the client the only smile that was evident was really the smile on Dr. Kujak’s face.

William McNally logo designed for a household nonprofit, the logo design features 4 characters surprised in elevation to stand for a family with in the style.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a brand identity design that would be illustrative of the love that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are understated and never hit the viewer on the head with what the company or organization hopes to relate.

The McNally Foundation’s name presented a distinct opportunity to do a logo design that communicated that they were about families without being openly corny about it. The objective of a logo design is to be remembered and recognized and if the designer tries to use the logo to summarize specifically how people ought to think or feel they don’t understand the objective of a logo. If viewers have to ponder a logo to understand what it means, it has been in vain, a logo needs to be instantly understood and a logo that explains itself won’t have the likelihood to be understood.

Logo style created for a hair design workshop featuring a manuscript font a hummingbird and also an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that projected a feeling of serenity and elegance for their new hair salon. I created a concept which didn’t go the obvious course of designing merely a stylized orchid but rather crafted a business logo which implied an orchid in the formation of a swirl integrated into the letter O in the name and by putting attention on the logo design along with the figure of a hummingbird hovering above the image itself. The obvious path in creating a logo design is frequently the incorrect direction and in this case, the design ended up not being about the orchid but instead placed the emphasis on the perception that they really wanted to transmit to their patrons.

Arabian equine logo layout developed for a steed ranch that concentrates on breeding Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind logo design customized to manifest the unique physical traits of the Arabian kind of horses. With a distinctive head shape and high tail posture, the Arabian is one of the highly easily recognizable horse types in the entire world.

Las Coffee shop logo style a small dining establishment, layout contains a modified manuscript font which hovers over a group of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little restaurant, design contains a modified script font which hovers above a team of ornate lines as well as dots.

Logo style for a software programmer the style functions and also famous component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task management, and hard drive operations. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a bridge between the software program and computer hardware.

The logo design I came up with for Smart Kernels was based on an actual bridge that is situated a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. But it intimated something to the business owner of the business and in quite a few cases the substance supporting a company logo is equally as important as how it serves the business it represents.

Advance logo design created for a Farmington Hills indoor designer, design feature a collection of red circles that converge and change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Farmington Hills interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who prepares, explores, coordinates, and manages such projects. Interior design is a multifaceted profession that consists of conceptual development, area planning, site examinations, programming, study, interacting with the stakeholders of a project, building and construction management, and execution of the design.

logo design provided for Advanced Management Solutions, the personalities for letter V as well as A in center of the word advanced have been changed to link straight into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Farmington Hills logo design project was completed for a management expert that assists business professionals to develop into more efficient at overseeing people, expectations, and profitability.

A logo design including an angler in the center of the name casting a fly towards the viewer.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in over 7 billion a year selling supplies and equipment to outdoor sporting fans the founders of On the Fly knew the market place was primed for an outdoor sporting merchant that functions as a consignment business. Whether or not you are into boating, angling or rock climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of passions, a spot to sell off their used goods to other sports enthusiasts. I tailored their Farmington Hills logo dsign utilizing a graphic which garners the interest of traffic and projects an image that invokes the passion of the outdoors. With traffic that averages 45 mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo style MQ ranches, this logo layout has a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms business logo design wasn’t really composed for an Farmington Hills regional farm it was actually created for a commodities broker, and this particular company logo was one of several which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was really to develop an identity that projected confidence, success, and affluence.
Logo design created for making use of an indication for the restaurant (Brewgrrs), it is a luxuriant script font that is similar to a popular sporting activities group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted loads of restaurant logos and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked directly with the owner to design a logo design that worked very well and did a fantastic job to brand them, it worked on everything on everything from coasters, and tap handles all the way to the lighted signage that hung above their doors, and was highly visible and very easy to read from over a block away.