Madison Heights Logo Design

Nearly every new Madison Heights organization understands that they are in need of a logo, however few new business owners thoroughly recognize the essential role their company logo can take in their becoming successful, or the reason that one business logo functions far better than another. A business logo has a critical and long term effect on the growth of a business, select the correct one and it will make the door swing and cash register ring, go with the wrong one and it can be an obstacle and a hindrance for the life span of a company. The logos featured in the ImageCo portfolio help Madison Heights businesses prosper, they are effective in any given circumstance and the main reason they are so effective is because they all have these 5 features in common.
  1. Simplicity: simple logos do not demand deliberation, they can be grasped in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo design will be legible and equally emotive at any dimension.
  3. Versatility: logos that work on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the business they stand for.
  5. Relevance: a logo design must be timeless and will feel relevant today, tomorrow, and thirty years from today.

Retro logo design of a bike created for a Madison Heights coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffee shop were opening up in an old section of the community and hoped to project an old-fashioned atmosphere without appearing as monotonous or low energy. I fulfilled the two jobs by designing a business logo design that contains a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

medical logo design with a microscopic lense slide and also germs developed for Madison Heights medical clinic.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the triggers and effects of diseases, mainly the branch of healthcare which deals with the laboratory assessment of specimens of body cellular material for diagnostic or forensic purposes.

The Mid-Valley Pathology logo I came up with is the only instance I remember where I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Usually I attempt not to be overly literal with a concept and to a point, this design approaches the company it represents rather literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more captivating, more interest grabbing and more meaningful.

logo style with a jumping environment-friendly frog designed for a household enjoyable center in Madison Heights.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs that come my way, I’ve produced dozens of logo designs for physicians, dental experts, and lawyers but Cool Springz is without question the one and only trampoline park that I have ever gotten the privilege to work on.

Given that the full name of the company features the word springz in its name the clear choice would have been to feature a couple springs into the design but Cool Springz is a fun location to go and spring does not actually resonate an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the title itself to provide the logo a more dynamic high energy feeling.

In the end, Cool Springz ended up loving my design and named the frog Jax and included him in to everything they used for promotion and marketing. I also think this is the only time that a logo I came up with was transformed into a mascot when they had an employee costume fashioned to look just like my frog design.

digital photography logo design featuring a flock of birds, a hill, a route, a stream, and also a tree - made for Madison Heights travel professional photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a pretty niche field of photography and I believe it is a niche sector because travel photographers don’t shoot places or things but rather reveal emotional experiences through the photos they capture. The thought behind this logo concept was to use negative space to communicate more than what was visible upon initial glance, which I think is quintessential of the majority of good photographers in that they frequently share whole stories through their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey much more than that because their photos often have an emotional resonance that can’t be conveyed with mere words. I made an effort to do something very similar to this logo design by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Madison Heights logo but also to illustrate the depth in her work and in the way that she sees the world through the lens of her camera.

 Madison Heights logo layout with a seagull utilized for the letter A. Designed for a cordless retail business.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I honestly savor and the Coastal Wireless design was one that I certainly felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but the client, even though he loved the concept, really did not care for my choice of birds. This guy seriously despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his family members did not share his scorn for this specific kind of sea bird.

When I turn a design over to a client I encourage all of them to discuss it with colleagues and family as well as with folks that they don’t actually know so as to get honest viewpoints on the benefit of a design concept. Fortunately, he shared it with his whole family and they adored the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his preference of a pelican and he proceeded with the original design.

Logos are a strange creature in the design world because the people that have a tendency to hire a professional to design their logo realize how essential a logo is for their organization so they are much more vested in the outcome. Every logo project has it’s share of obstacles, but the greatest obstacle is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a company and also providing the customer the image they see for themselves.

a red panda logo layout with bamboo behind-the-scenes, design for Madison Heights publication author

Red Panda Publishers | Logo Design

The book spine is a narrow segment of real estate to work with, however it really is the most important part of a published book because it is in most cases the first thing a person views in the book store. Concerning a publisher, it’s the opportunity that they will ever get to promote their product and get their logo design in front of the individuals that buy actual books.

This 3 color design is vivid, picturesque and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo made for an airline company in Los Angeles, the logo has 2 letter A's with the bars changed to suggest they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many cases 1 of the items individuals often tend to recall the most are their logos. The Air LA logo design was done for a young new venture commuter/shuttle airline situated in LA and while I’m not certain it really “took off” their organization logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a sense of flight and it was surely a winner.

 Madison Heights logo style utilized for marketing as well as a tag layout for Vintage Instance includes an archaic typeface design.

Vintage Case | Logo Design

Vintage case focused in all new cases for music instruments, that seemed to be vintage cases. For this business logo concept I tried to come up with a logo that had a fluid retro feel to it and could be utilized for every thing from a website to a label on brand new cases that appeared like they were from a different point in time.

Logo design created for an orthodontist in Madison Heights, design include an arc with lines converging with it to imply metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental logos can easily be one of the most challenging and difficult logo projects because it seems that almost every dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden careers when it comes to business advertising, if dining establishments approached their advertising in the very same way dentists do every one of their logos would definitely be a picture explaining something they served, McDonalds would probably have a picture of a potato and a cow.

I understand the thinking behind including an illustration of something mouth related to a dentist’s company logo nevertheless it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental care profession.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the stereotypical solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still implied in the design. When I turned this design over to the customer the only smile that was obvious was actually the smile on Dr. Kujak’s face.

William McNally logo made for a household nonprofit, the logo includes 4 characters surprised in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation contacted ImageCo to help them come up with a logo that would be illustrative of the devotion that William McNally had for the people residing in his community. Many logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy technique to any logo design is to be overly literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and never hit the viewer on the head with what the company or organization hopes to convey.

The McNally Foundation’s name offered a distinct opportunity to do a logo design which communicated that they were about families without being openly cheesy about it. The intention of a logo is to be remembered and recognized and if the designer makes an effort to use the logo to describe specifically how people ought to think or feel they don’t understand the purpose of a logo. If you have to think about a logo design to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo that describes itself won’t have the likelihood to be comprehended.

Logo layout produced for a hair design workshop including a script font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo which conveyed a spirit of peace and class for their new hair salon. I created a concept which did not go the obvious path of crafting just a stylized orchid but rather created a logo design which suggested a flower in the pattern of a swirl featured into the letter O in the title and by placing emphasis on the logo design using the figure of a hummingbird hovering over the logo itself. The obvious path in designing a company logo is frequently the incorrect direction and in this case, the design ended up not being about the orchid but instead laid the importance on the feeling that they wanted to forecast to their customers.

Arabian steed logo layout produced for a horse cattle ranch that concentrates on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind company logo design customized to epitomize the unique physical traits of the Arabian breed of equines. With an unique head form and higher tail posture, the Arabian is one of the highly immediately identifiable equine breeds in the whole world.

Las Coffee shop logo style a tiny dining establishment, layout includes a modified manuscript font style which floats above a team of luxuriant lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a tiny restaurant, design consists of a modified script typeface which floats over a group of elaborate lines as well as dots.

Logo style for a software program programmer the layout functions and also legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task control, and hard drive management. The kernel links the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that performs as a connection in between the software and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to explain anything to anyone with regards to what business they are in or how it relates to their specific location. But it meant something to the owner of the company and in many cases the symbolism behind a company logo is just as important as how it brands the business it stands for.

Advance logo layout produced for a Madison Heights interior designer, design feature a collection of red circles that converge and also replace the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Madison Heights interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is an individual who plans, researches, collaborates, and oversees such ventures. Interior design is a diverse profession that includes conceptual development, area planning, location inspections, programming, research study, interacting with the stakeholders of a project, construction supervision, and execution of the design.

logo layout provided for Advanced Leadership Solutions, the personalities for letter V and A in center of words progressed have actually been changed to connect directly into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Madison Heights logo design assignment was undertaken for a management coach that aids business leaders to develop into more effective at managing people, expectations, and profitability.

A logo layout including an angler in the middle of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With brands like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the founders of On the Fly realized the market place was primed for an outdoor sporting merchant that operates as a consignment firm. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a location to sell their used goods to other sports enthusiasts. I designed their Madison Heights logo design dsign along with an image which captures the attention of traffic and sends an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages forty five mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and relaxed habitat.
Logo layout MQ farms, this logo design has actually an area included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t actually produced for an Madison Heights area farm it was actually designed for an investments broker, and this logo was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was really to generate an identity that projects assurance, financial success, and wealth.
Logo design made for using an indicator for the dining establishment (Brewgrrs), it is an ornate script typeface that is reminiscent of a popular sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the USA, from cupcake bakeshops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a cool undertaking in which I worked directly with the business owner to create a business logo which worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon sign which hung above their doors, and was highly visible and very easy to read from over a block away.