Pontiac Logo Design

Every new Pontiac business realizes that they need a logo, yet few entrepreneurs entirely realize the pivotal role their logo will make in their financial success, or precisely why one logo design performs more effectively than another. A business logo has an immediate and sustaining impact on the growth of a company, go with the right one and it will make the door swing and phone ring, choose the incorrect one and it will be a barrier and a hindrance for the life of a business. The logos presented in the ImageCo portfolio help Pontiac companies succeed, they are effective in any given situation and the main reason they are so effective is that they all have these five features in common.
  1. Simplicity: simple logo designs don’t require consideration, they can be understood in merely a look.
  2. Scalability: from business cards to signboards a scalable business logo will be legible and equally emotive at any dimension.
  3. Versatility: logos that operate on any device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they are exclusive, and they are suitable for the organization they represent.
  5. Relevance: a company logo should be ageless and will feel relevant today, tomorrow, and twenty years from today.

Retro logo design of a bicycle created for a Pontiac coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffee shop were launching in an older part of the area and wanted to project an old-fashioned atmosphere without coming across as uninteresting or low energy. I fulfilled each of the jobs by creating a symbol design that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a classic business image.

medical logo layout with a microscope slide and bacteria designed for Pontiac clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that studies the triggers and outcomes of diseases, mainly the field of medicine that works with the laboratory evaluation of samples of body tissue for diagnostic or forensic objectives.

The Mid-Valley Pathology logo I came up with is really the only instance I call to mind in which I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Normally I try not to be excessively literal with a concept and to a degree, this design approaches the company it serves fairly literally, but it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancement to the name that helps make it more captivating, more attention grabbing and a lot more meaningful.

logo layout with a jumping eco-friendly frog made for a household enjoyable facility in Pontiac.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very cool project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of projects that come my way, I’ve produced dozens of logo designs for medical professionals, dental professionals, and lawyers but Cool Springz is without question the only trampoline park which I have actually ever gotten the opportunity to work on.

Given that the title of the business features the word springz in its name the clear choice would have been to integrate a some springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an environment of fun does it. My thought process on this logo project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more lively high energy feeling.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and integrated him in to everything they utilized for marketing. I also think this is the only time that a logo I designed was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design including a flock of birds, a mountain, a trail, a stream, and a tree - created for Pontiac travel digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design job I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector because travel photographers tend not to capture places or things but instead reveal emotional experiences through the pictures they record. The idea behind this logo concept was to make use of negative space to reveal more than what was visible upon first view, which I think is quintessential of most good photographers in that they often convey entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a great deal more than that because their photos often have an emotional fullness which can’t be communicated with just words. I tried to do something much the same to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Pontiac logo design but also to show the depth in her art and in the way that she views the world through the lens of her camera.

 Pontiac logo style with a seagull utilized for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of business logo design jobs that I take on I honestly enjoy and the Coastal Wireless assignment was one that I really felt good about, but the customer didn’t quite share my excitement for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A but the client, even though he liked the concept, didn’t care for my choice of birds. This particular man genuinely disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family didn’t share his aversion for this specific breed of sea bird.

When I turn a concept over to a client I urge all of them to discuss it with friends and colleagues and family members as well as with folks that they don’t even know so as to get honest point of views on the merit of a design concept. Fortunately, he discussed it with his whole family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to incorporate every other seabird he could think of … in the end I was able to talk him out of his choice of a pelican and he went with the original design.

Logos are a weird creature in the design world because the people that tend to hire a professional to create their logo design realize how vital a logo design is for their organization so they are way more invested in the final result. Every logo design project has it’s share of obstacles, however the largest challenge is finding that sweet spot in a design that works really well at the job it’s required to do in branding a company and also giving the client the image they see for themselves.

a red panda logo style with bamboo behind-the-scenes, design for Pontiac publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, but it is the most important part of a published book given that it is ordinarily the first thing a person sees in the book shop. Regarding a publishing company, it’s the most ideal opportunity that they will ever get to advertise their product and get their logo design in front of the men and women that shop for actual books.

This 3 color design is vibrant, colorful and eye-catching and it gives plenty of area for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo design has 2 letter A's with the bars customized to indicate they are wings.

Air LA | Logo Design

Airlines come and depart however it seems that in many occurrences 1 of the traits folks often tend to recall the most are their logos. The Air LA logo design was done for a modest startup commuter/shuttle air service based in LA and although I’m not certain it really “took off” their logo design didn’t slow them. The bookend A’s in their brand lent itself well to affording a spirit of flight and it was certainly a winner.

 Pontiac logo layout used for advertising and marketing and also a tag design for Vintage Instance features an archaic typeface layout.

Vintage Case | Logo Design

Vintage case focused in brand new cases for music instruments, which appeared to be much older cases. For this custom logo design I strove to come up with a logo that possessed a fluid nostalgic feel to it and could be used for anything from a web page to an insignia on brand new cases that appeared like they were from a different era.

Logo design produced for an orthodontist in Pontiac, style consist of an arc with lines intersecting via it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can easily be one of the most challenging logo design jobs because it appears that each and every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the most cliche ridden professions when it comes to small business advertising, if restaurants approached their advertising in the very same way dental practitioners do every one of their company logos would be a picture trying to explain anything they served, McDonalds would probably include a picture of a potato and a cow.

I understand the thinking behind including a likeness of something mouth related to a dentist’s logo but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental industry.

I actually love doing dentistry logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain area of dental treatment like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a design that does not have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular design over to the client the only smile that was evident was actually the smile on Dr. Kujak’s face.

William McNally logo made for a family nonprofit, the logo features 4 characters staggered in elevation to represent a family unit with in the layout.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a brand identity design that would be illustrative of the devotion that William McNally had for the residents in his community. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy approach to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization hopes to convey.

The McNally Foundation’s name presented a unique opportunity to do a logo which communicated that they were about families without being overtly tacky about it. The goal of a logo is to be remembered and recognized and if the designer attempts to use the logo design to explain precisely how people ought to think or feel they don’t understand the goal of a logo. If people have to think about a logo design to understand what it means, it has fallen short, a logo needs to be immediately understood and a logo design that illustrates itself will never have the likelihood to be comprehended.

Logo design created for a hair layout studio including a script font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a company logo which carried a feeling of ease and connection for their new hair studio. I created a design which did not go the obvious route of designing simply a stylized orchid but alternatively designed a business logo that implied an orchid in the pattern of a swirl featured in to the letter O in the name and by putting attention on the logo design with the figure of a hummingbird floating over the image itself. The obvious path in designing a company logo is more often than not the incorrect direction and in this case, the design ended up not being about the orchid but alternately laid the importance on the feeling that they really wanted to transmit to their clients.

Arabian steed logo style developed for a horse cattle ranch that focuses on breeding Arabian program horses.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind organization logo design styled to embody the unique physical traits of the Arabian kind of equines. By having a different head shape and higher tail carriage, the Arabian is one of the most quite easily recognizable horse types in the whole world.

Las Cafe logo layout a tiny restaurant, design includes a customized manuscript font which hovers over a team of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a small restaurant, design includes a changed script font which hovers over a team of elaborate lines and also dots.

Logo design for a software application developer the layout functions and also legendary component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the key part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk management. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that acts as a bridge in between the software program and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a number of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. However it represented something to the business owner of the company and in quite a few cases the substance supporting a logo design is equally as important as how it serves the enterprise it stands for.

Advance logo design developed for a Pontiac indoor developer, style function a collection of red circles that intersect as well as replace the letter O in the center of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Pontiac interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, researches, collaborates, and oversees such projects. Interior design is a diverse occupation that consists of conceptual development, space planning, site evaluations, programming, research, communicating with the stakeholders of a project, building and construction supervision, and implementation of the design.

logo style done for Advanced Management Solutions, the personalities for letter V and A in center of the word progressed have been changed to link directly right into the words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Pontiac logo design assignment was performed for a leadership expert that aids business leaders to become more successful at supervising people, expectations, and productivity.

A logo style featuring an angler in the middle of the name casting a fly towards the audience.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering goods and equipment to outdoor sporting lovers the owners of On the Fly realized the market was prepared for an outdoor sporting retailer that functions as a consignment company. Whether you are into boating, sportfishing or mountain climbing, or even hunting, On the Fly provides a destination for outdoor sports enthusiasts with all sorts of interests, a place to market their pre-owned equipment to other sports enthusiasts. I designed their Pontiac logo dsign with a graphic that seizes the attention of vehicles and projects an image that invokes the passion of the outdoors. With traffic that averages 45 miles per hour I realized it would take more than the average logo/sign to get commuters to take notice, hence the picture of a fly fisherman in his natural and serene habitat.
Logo layout MQ farms, this logo design has actually a field integrated right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms emblem idea wasn’t actually created for an Pontiac area farm it was really created for a products broker, and this particular creative logo was one of many which fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was actually to generate a brand mark that projects esteem, effectiveness, and affluence.
Logo developed for making use of an indicator for the restaurant (Brewgrrs), it is an elaborate script font style that is reminiscent of a famous sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created loads of restaurant custom logo designs and establishment signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a great project where I worked directly with the owner to create a business logo which worked extremely well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted sign which hung above their doors, and was highly visible and very easy to read from over a block away.