Acute Care 360 ImageCo, Port Huron, Michigan, MI,

ImageCo, Port Huron, Michigan, MI,

Evolv Design logo designed by ImageCo, Port Huron, Michigan, MI,

Red Panda Publishers logo designed by ImageCo, Port Huron, Michigan, MI,

Port Huron, Michigan, MI,

ImageCo, Port Huron, Michigan, MI,
ImageCo, Port Huron, Michigan, MI,

Mid Valley Pathology logo designed by ImageCo, Port Huron, Michigan, MI,

FSA OK logo designed by ImageCo, Port Huron, Michigan, MI,

Emerald Heights logo designed by ImageCo, Port Huron, Michigan, MI,

Club Sapphire logo designed by ImageCo, Port Huron, Michigan, MI,

Downtown Dogs logo designed by ImageCo, Port Huron, Michigan, MI,

School board logo designed by ImageCo, Port Huron, Michigan, MI,

Ferry Street Coffee Company logo designed by ImageCo, Port Huron, Michigan, MI,

Stoney Forensic logo designed by ImageCo, Port Huron, Michigan, MI,

Smart kernels logo designed by ImageCo, Port Huron, Michigan, MI,

STRATEGIES ON CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so when a design firm offers a money back guarantee try to remember that they can not reimburse the amount of time you commit which is much more valuable than your money is.

PORTFOLIO

Many designers talk a good game but inevitably a design firm can only be evaluated from the quality of their design work, if the work in their design portfolio does not feature actual examples chances are they won’t be able to deliver a top quality logo design.

VISION

A logo’s goal is to be understood and be unforgettable, and it’s objective is to echo your unique vision for your company. If a designer isn’t focused on realizing your vision, the thing they are really focused on is how quickly they will get paid.

Port Huron LOGO DESIGN​

For over 20 years ImageCo has been helping entrepreneurs develop unforgettable brand identities. We have performed logo design work for ranchers, colleges, diamond miners, wedding singers, coffee roasters, retail stores, and practically every other kind of business you can envision. What makes ImageCo different compared to traditional designers is that our background is rooted in the electrical sign industry so we approach every logo design project as though it will be employed as an electric sign. As a result of our sign first approach our logo designs can, and have been employed in everything from garment labels to neon signs. Our sign first approach guarantees that our logo designs are just as successful whether they are used in television commercials or web apps, they are consistently recognizable, comprehended, and remembered no matter of size or purpose.

American Made ★ Design

Something that really sets ImageCo apart from other design firms that you might possibly have found on-line, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are retained to perform, we do ourselves. Irrespective of the kind of project we accept, business logo, website, trade show booth, or electrical sign, we do not, and never will job out our client’s work to 3rd parties based outside the United States. When you contact us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not an agent that increases the cost of your project and determines the conditions of how you and I do business.

CHARACTERISTICS OF A GOOD LOGO DESIGN

Every new Port Huron company realizes that they probably need a logo, but few start ups fully recognize the key role their company logo can make in their success, or precisely why one logo functions better than another. A company logo has an immediate and long-term influence on the viability of a business, choose the right one and it will make the door swing and cash register ring, go with the incorrect one and it can be an obstacle and a hindrance for the longevity of a company. The logos presented in the ImageCo portfolio help Port Huron companies succeed, they are effective in any given situation and the reason why they are so effective is because they all have these five things in common.
  1. Simplicity: simple logos don’t need deliberation, they can be understood in merely a glimpse.
  2. Scalability: from label to posters a scalable logo will stay legible and equally emotive at any scale.
  3. Versatility: logos that operate on any type of device, in print, on product packaging, on a mobile phone, or on a ball-cap.
  4. Suitability: they are appropriate, they feel personal, and they are suitable for the product or organization they brand.
  5. Relevance: a company logo needs to be ageless and should feel equally relevant today, tomorrow, and twenty five years from today.

understand your brand

Brand – It’s both a verb and a noun, it’s an identifying mark and the process of marking something to make sure that it could be distinguished, its origin originates from the mark burned onto livestock. Nowadays a brand indicates practically anything with a motive, whether it be profit or politics, a brand is an intrinsic aspect of specifying the value of a specific thing in the customer’s mind.

Branding – Is sort of like marketing and advertising’s attractive sister, they are each from the exact same family, the difference being that marketing and advertising are about making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity competition aimed at a target audience, it’s objective is to develop an image that the audience will connect to.

Brand Image – An image planted and nurtured through advertising and marketing and also identity design. When someone states the names Ferrari or Mustang what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of a car with 4 wheels that can deliver us from point A to point B, the image we have (or at least I have) is of speed, beauty, of something dangerous and exotic . That is brand image and that is what makes individuals purchase those products. Brand image is why people acquire specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that we can relate to.

Branding Companies – If you reflect on the origin of the majority of branding firms you’ll discover that they are quite often rebranded advertising and marketing agencies. When somebody states they are in marketing most people will likely have an idea about what they do. However when a person claims “I’m in branding”… it simply sounds much more attractive, possibly it’s since lots of people don’t understand what it indicates to be in branding so it comes off as mysterious and attractive.

Brand Identity – Is a comprehensive term that explains the visual components of a product or agency that influence view points. This primarily includes the name, the logo design, the product packaging, the different colors used but can likewise include sound, lighting, texture, signs, really anything that can be seen, felt or heard belong to a brand identity.

Brand Identity Designers
– A brand identity designer is a designer that focuses on a kind of visual design that helps form the public image of a firm, a product or an institution. Brand identity designers create logo designs, sign designs, product packaging, and collateral material such as cards, stationery, and also sales brochures. Some identity designers also build websites and also software interfaces. The crucial duty of a brand identity designer is to create the visual cues and a psychological tone with the goal of affecting actions, end results and assumptions.

Featured logos & signs

Retro logo style of a bike created for a Port Huron coffee cafe as well as a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This budding coffee roaster and coffeehouse were actually opening up in an old part of the area and hoped to project a retro feel without coming across as stodgy or low energy. I achieved both of these jobs via creating a sign concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, high energy, and is a timeless business image.

clinical logo layout with a microscopic lense slide and germs made for Port Huron medical center.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline which studies the triggers and outcomes of diseases, mainly the branch of medicine that works with the clinical examination of samples of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is the only instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide right into a business logo design.

Generally I attempt not to be overly literal with a concept and to a point, this specific design approaches the company it serves very literally, but it does it in a fashion that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the name that makes it more appealing, more interest grabbing and more memorable.

logo design with a jumping environment-friendly frog developed for a family fun center in Port Huron.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the kinds of jobs that come my way, I’ve done dozens of logo designs for physicians, dental offices, and legal professionals but Cool Springz is without question the only trampoline park that I have actually ever had the opportunity to work on.

Given that the name of the company features the word springz in its name the apparent choice would have been to integrate a couple of springs into the concept but Cool Springz is a fun destination to go and spring does not actually reflect an environment of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, in the end I landed on a green tree frog and a dimensional treatment of the name itself to provide the logo a much more enthusiastic high energy feeling.

In the end, Cool Springz ended up loving my concept and named the frog Jax and included him in to everything they utilized for marketing and advertising. I also think this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fashioned to look just like my frog design.

photography logo design including a group of birds, a mountain, a trail, a stream, as well as a tree - developed for Port Huron travel photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo design job I took on for a travel photographer, which is a fairly specialized field of photography and I think it is a niche speciality because travel photographers don’t shoot locations or things but instead reveal emotional journeys by means of the pictures they record. The thought behind this logo design was to utilize negative space to reveal more than what was visible upon first view, which I think is quintessential of the majority of professional photographers in that they often convey whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos frequently have an emotional resonance that can’t be conveyed with just words. I attempted to do something comparable to this logo by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was communicated through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Port Huron logo but also to illustrate the depth to her art and in the way that she perceives the world through the lens of her camera.

 Port Huron logo layout with a seagull utilized for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The lion’s share of custom logo design projects that I take on I genuinely savor and the Coastal Wireless project was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A but the customer, even though he liked the concept, really did not care for my choice of birds. This particular man truly hated seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his family did not share his aversion for this specific variety of sea bird.

When I turn a design over to a customer I encourage them to talk about it with colleagues and family members as well as with folks that they don’t even know so as to get impartial point of views on the merit of a design concept. Fortunately, he discussed it with his whole family and they really liked the design and were able to reason with him and get him to sign off on it, but not before he worked me over to insert every other seabird he could think of … ultimately I was able to talk him out of his choice of a pelican and he went with the original design.

Logo designs are a weird animal in the design world given that the people that have a tendency to hire a professional to create their logo comprehend how essential a logo design is for their company so they are way more invested in the end result. Every logo project possesses it’s share of challenges, but the biggest challenge is finding that sweet spot in a design that functions really well at the job it’s required to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo layout with bamboo in the background, style for Port Huron publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender piece of real estate to work with, yet it really is the most crucial part of a printed book since it is often the very first thing a person views in the bookstore. For a publishing company, it’s the optimal opportunity that they will likely ever get to promote their brand and get their logo design in front of the individuals that buy actual books.

This 3 color design is vibrant, picturesque and eye-catching and it leaves plenty of area for the title and the author’s name.

Air LA logo design developed for an airline in Los Angeles, the logo has 2 letter A's with benches customized to imply they are wings.

Air LA | Logo Design

Airlines come and depart yet it seems like that in many cases 1 of the aspects people usually tend to remember the most are their logos. The Air LA logo design was done for a modest fledgling commuter/shuttle air service situated in LA and while I’m not sure it actually “took off” their logo design didn’t slow them. The bookend A’s in their brand lent itself well to affording a sense of air travel and it was surely a success.

 Port Huron logo design made use of for marketing and also a tag layout for Vintage Case features an archaic typeface design.

Vintage Case | Logo Design

Vintage case focused in brand-new cases for music instruments, that seemed to be much older cases. For this custom logo design I attempted to come up with a logo that possessed a fluid vintage feel to it and could be used for anything from a website to an insignia on brand new cases that looked like they were from a different generation.

Logo produced for an orthodontist in Port Huron, layout consist of an arc with lines converging with it to indicate metal braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can easily be one of the most challenging logo design jobs because it appears that each and every dentist includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden fields when it comes to business marketing, if restaurants approached their advertising in the same way dental offices do every one of their logos would definitely be a picture explaining anything they served, McDonalds would likely include an image of a potato and a cow.

I recognize the thinking behind incorporating a likeness of something mouth related to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dentistry industry.

I really love doing dentist logo designs because it challenges me to come up with a design that implies the field of dentistry or a specific field of dental treatment like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics delivered such an opportunity and subsequently I created a layout that does not have a single smile or a tooth in it, but even though they aren’t overt, they are still suggested in the concept. When I turned this particular concept over to the customer the only smile that was evident was the smile on Dr. Kujak’s face.

William McNally logo developed for a family members not-for-profit, the logo design includes 4 characters surprised in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be illustrative of the love that William McNally had for the folks in his city. The majority of logos with the name “family” in them tend to contain pictures of a happy family, a cliche heavy method to any logo design is to be very literal about what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are downplayed and don’t hit the viewer on the head with what the business or organization wants to relate.

The McNally Foundation’s name presented a unique opportunity to do a custom logo design which conveyed that they were about families without being openly corny about it. The aim of a logo design is to be remembered and recognized and if the designer tries to use the logo design to illustrate precisely how people ought to think or feel they don’t understand the objective of a logo. If you have to consider a logo design to understand what it means, it has failed, a logo needs to be instantly understood and a logo design that explains itself won’t have the opportunity to be understood.

Logo style developed for a Port Huron hair design workshop including a manuscript font a hummingbird and an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios required a logo design that related a spirit of peace and elegance for their new hair studio. I created a design that did not go the obvious path of designing simply a stylized orchid but rather crafted a logo design that implied an orchid in the formation of a swirl integrated in to the letter O in the name and by putting attention on the concept using the silhouette of a hummingbird hovering over the logo design itself. The obvious path in designing a business logo is in most cases the wrong course and in this case, the design ended up not being about the flower but instead put the focus on the emotion that they really wanted to forecast to their customers.

Arabian equine logo style developed for a horse cattle ranch that specializes in breeding Arabian show steeds.

Dazzo Arabians | Logo Design

ImageCo created a unique creative logo concept tailored to exemplify the unique physical traits of the Arabian pedigree of horses. By having an identifiable head form and very high tail carriage, the Arabian is one of the very most immediately identifiable equine breeds in the whole world.

Las Cafe, A Port Huron restaurant logo style a little restaurant, style contains a changed manuscript font which floats over a group of elaborate lines and dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo layout a tiny dining establishment, layout includes a changed script typeface which floats above a group of ornate lines and dots.

Logo layout for a software programmer the style features and iconic Port Huron component of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal component of an operating system (OS). Traditionally, the kernel is responsible for memory administration, process and task management, and drive managing. The kernel unites the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that behaves as a connection between the software and hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is situated a couple of miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it intimated something to the owner of the company and in quite a few cases the symbolism behind a business logo is equally as important as how it brands the organization it represents.

Progress logo layout developed for a Port Huronindoor designer, style function a series of red circles that intersect and change the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Port Huron interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is a professional who plans, investigates, coordinates, and oversees such projects. Interior design is a diverse occupation that consists of conceptual development, space planning, location assessments, programming, research study, communicating with the stakeholders of a project, construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions in Port Huron, the personalities for letter V as well as A in center of the word advanced have actually been modified to tie directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Port Huron logo design job was undertaken for a management consultant that enables business leaders to develop into more efficient at supervising people, expectations, and productivity.

A Port Huron business logo style including a fisherman in the center of the name casting a fly in the direction of the customer.

On The Fly | Logo Design | Retail Branding

With brand names such as Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting lovers the founders of On the Fly knew the market was ready for an outdoor sporting merchant that functions as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a location for outdoor sports enthusiasts with all kinds of interests, a location to sell off their previously owned items to other sports enthusiasts.

I designed their Port Huron logo design with a graphic which grabs the attention of vehicles and sends an image that invokes the enthusiasm of the outdoors. With visitor traffic that averages 45 mph I realized it would take more than the average logo/sign to get commuters to take notice, hence the image of a fly fisherman in his natural and serene habitat.

Logo layout MQ farms, this Port Huron company logo design has actually a field incorporated into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand idea wasn’t actually produced for an Port Huron area farm it was actually created for a products broker, and this brand was one of a handful of that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The end goal was really to design a graphic that projects esteem, success, and affluence.

 Port Huron Logo design for a not-for-profit, Turning Factor Solutions - the logo design feature for ostensibly encountering arrowhead and also the arrowheads imply that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was completely open to what type of logo design that they would like, that can be a good thing or a bad thing. Good in that it grants a designer the flexibility to explore any idea that comes to mind, bad in that it’s challenging to hit a bullseye in the absence of realizing where the target is. Thankfully, in this instance, I nailed a bullseye with the first shot.

Logo design developed for the use of an indication for the restaurant (Brewgrrs), it is an elaborate script typeface that is evocative a renowned Port Huron sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve created quite a lot of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the USA, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I believe Brewgrrs was my favorite. Brewgrrs was a great project where I worked closely with the business owner to produce a business logo which worked really well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage that hung over their doors, and was highly visible and very easy to read from over a block away.

commercial branding projects

Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Electrical sign design for Port Huron restaurnat designed by Port Huron Sign Company
Port Huron logo design and brand identity design for Port Huron companies
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,

Logo designed by ImageCo, Port Huron, Michigan, MI,

Logo designed by ImageCo, Port Huron, Michigan, MI,

Logo designed by ImageCo, Port Huron, Michigan, MI,

Logo designed by ImageCo, Port Huron, Michigan, MI,

Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,
Logo designed by ImageCo, Port Huron, Michigan, MI,