Royal Oak Logo Design

Virtually every new Royal Oak organization knows they require a logo, but few entrepreneurs entirely grasp the key role their company logo can make in their success, or precisely why one business logo functions more effectively than another. A logo has an immediate and long-term impact on the success of a company, choose the right one and it can make the door swing and cash register ring, choose the wrong one and it can be an obstacle and a hindrance for the longevity of an organization. The logos included in the ImageCo portfolio help Royal Oak businesses prosper, they are effective in any given circumstance and the main reason they are so effective is that they all have these 5 traits in common.
  1. Simplicity: simple logos don’t require deliberation, they can be realized in merely a look.
  2. Scalability: from business cards to billboards a scalable business logo will continue to be legible and equally emotive at every scale.
  3. Versatility: logos that function on any sort of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they represent.
  5. Relevance: a business logo needs to be lasting and will feel relevant today, tomorrow, and forty years from today.

Retro logo style of a bicycle produced for a Royal Oak coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were actually launching in an old section of town and wished to project a retro tone without coming across as uninteresting or low energy. I achieved both of these jobs via developing a trademark design that incorporates a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, higher energy, and is a ageless business image.

medical logo layout with a microscopic lense slide and also germs developed for Royal Oak clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the scientific discipline that investigates the root causes and consequences of diseases, mainly the field of healthcare which deals with the laboratory assessment of samples of body cellular material for diagnostic or forensic reasons.

The Mid-Valley Pathology custom logo design I came up with is really the sole instance I recollect where I was in a position to integrate a bacteria-laden microscope slide right into a business logo design.

Normally I attempt not to be excessively literal with a design and to a degree, this specific design approaches the company it serves quite literally, yet it does it in a fashion that incorporates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancement to the brand that makes it more appealing, more focus grabbing and even more unforgettable.

logo style with a leaping eco-friendly frog made for a family members enjoyable center in Royal Oak.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, probably because a trampoline park is all about fun. It’s additionally a project that is way out of the usual of the kinds of projects which come my way, I’ve produced dozens of logo designs for physicians, dentists, and legal professionals but Cool Springz is without question the one and only trampoline park that I have ever gotten the opportunity to work on.

Given that the title of the business has the word springz in its name the obvious choice would have been to incorporate a handful of springs into the concept but Cool Springz is a fun destination to go and spring doesn’t actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the title itself to give the logo a much more dynamic high energy impression.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for advertising. I also believe this is the only time that a logo I came up with was turned into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design including a flock of birds, a hill, a path, a stream, and a tree - developed for Royal Oak traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo job I took on for a travel photographer, which is a fairly niche field of photography and I think it is a niche profession because travel photographers don’t capture locations or things but rather communicate emotional journeys through the pictures they capture. The idea behind this logo composition was to make use of negative space to reveal more than what was visible upon initial glance, which I think is representative of most good photographers in that they oftentimes tell entire stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey significantly more than that because their photos often have an emotional fullness that can’t be communicated with just words. I tried to do something much the same to this logo by making use of the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in looking back, that my objective was to both brand this photographer with a memorable  Royal Oak logo design but also to show the depth to her art and in the way that she perceives the world through the lens of her camera.

 Royal Oak logo layout with a seagull used for the letter A. Designed for a wireless retail service.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I really enjoy and the Coastal Wireless assignment was one that I really felt good about, however the client didn’t quite share my excitement for it. I felt really good about the idea of using the seagull form as a stroke in the letter A however the customer, even though he liked the concept, really did not care for my choice of birds. This man really despised seagulls, which he referred to as the “rats of the sky”, luckily the rest of his friends and family didn’t share his contempt for this particular type of sea bird.

When I turn a concept over to a customer I encourage all of them to talk about it with friends and family as well as with folks that they don’t even know so as to get objective assessments on the worthiness of a concept. Fortunately, he talked about it with his whole family and they loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … in the end I was able to talk him out of his preference of a pelican and he went with the original concept.

Logos are a strange creature in the design world given that the people that have a tendency to hire a professional to design their logo realize how vital a logo design is for their organization so they are way more vested in the outcome. Every logo design project has it’s portion of hurdles, but the most significant obstacle is identifying that sweet spot in a design that functions really well at the job it’s required to do in branding a company and also giving the customer the identity they see for themselves.

a red panda logo design with bamboo in the background, design for Royal Oak book publisher

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, but it really is the most important part of a published book because it is ordinarily the first thing a person sees in the book shop. Concerning a publishing company, it’s the opportunity they will likely ever have to advertise their brand and get their logo design in front of the individuals that purchase actual books.

This three color design is vibrant, colorful and eye-catching and it gives plenty of space for the title and the author’s name.

Air LA logo design designed for an airline company in Los Angeles, the logo design has 2 letter A's with benches modified to suggest they are wings.

Air LA | Logo Design

Airlines arrive and depart but it seems that in many occurrences one of the traits people often tend to remember the most are their logos. The Air LA logo design was done for a young fledgling commuter/shuttle air service situated in LA and although I’m not sure it actually “took off” their organization logo didn’t ground them. The bookend A’s in their brand lent itself well to affording a good sense of air travel and it was surely a success.

 Royal Oak logo design used for marketing as well as a label design for Vintage Case includes an old-fashioned font style design.

Vintage Case | Logo Design

Vintage case specialized in brand-new cases for musical instruments, that looked to be vintage cases. For this business logo concept I sought to come up with a logo that had a fluid old-fashioned feel to it and could be utilized for every thing from a web site to an insignia on brand new cases that seemed like they were from a different point in time.

Logo produced for an orthodontist in Royal Oak, style consist of an arc with lines intersecting via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental care logo designs can be one of the most challenging logo design jobs due to the fact that it appears that every single dental professional includes a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry logo designs are one of the very most cliche ridden careers when it comes to company advertising, if restaurants approached their branding in the very same way dental practitioners do every one of their logos would be a picture trying to explain something they served, McDonalds would most likely have a picture of a potato and a cow.

I understand the thinking behind adding an image of something mouth related to a dentist’s logo design but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dental care profession.

I really love doing dental care business logos because it challenges me to come up with a design that implies dentistry or a certain area of the field of dentistry like orthodontics without resorting to the clichéd solution that so many dentists settle on.

Kujak Orthodontics offered such an opportunity and ultimately I created a design that doesn’t have a solitary smile or a tooth in it, but even though they aren’t obvious, they are still implied in the design. When I turned this concept over to the customer the only smile that was apparent was really the smile on Dr. Kujak’s face.

William McNally logo created for a family members not-for-profit, the logo design includes 4 characters startled in elevation to stand for a family with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo that would be depictive of the devotion that William McNally had for the families in his community. The majority of logos with the name “family” in them tend to contain depictions of a happy family, a cliche heavy strategy to any logo design is to be overly literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are downplayed and don’t hit the viewer on the head with what the company or organization wants to convey.

The McNally Foundation’s name presented a distinct opportunity to do a logo design which conveyed that they were about families without being overtly corny about it. The intention of a logo is to be remembered and recognized and if the designer tries to use the logo design to describe how individuals should think or feel they don’t understand the mission of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be immediately understood and a logo design that illustrates itself will never have the chance to be comprehended.

Logo design created for a hair style studio including a manuscript font a hummingbird as well as an implied orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios desired a logo which conveyed a sense of serenity and elegance for their new hair studio. I created a design which did not go the obvious direction of crafting just a stylized orchid but rather delivered a business logo which suggested a flower in the pattern of a swirl integrated into the letter O in the title and by putting attention on the logo design with the figure of a hummingbird hovering above the logo itself. The obvious path in creating a logo is in most cases the wrong direction and in this case, the design ended up not being about the flower but alternately put the focus on the feeling that they really wanted to project to their clients.

Arabian horse logo style developed for a steed ranch that focuses on reproducing Arabian program steeds.

Dazzo Arabians | Logo Design

ImageCo created a one-of-a-kind creative logo concept fashioned to epitomize the unique physical traits of the Arabian type of horses. With an unique head form and high tail carriage, the Arabian is one of the most easily identifiable horse lineages in the world.

Las Coffee shop logo layout a small dining establishment, layout contains a changed manuscript typeface which floats over a group of ornate lines and also dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo layout a little dining establishment, layout includes a customized script font style which floats above a group of ornate lines and dots.

Logo design for a software program designer the design attributes and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the principal part of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk managing. The kernel unites the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a bridge in between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to describe anything to anyone about what business they are in or how it relates to their specific location. Nevertheless it intimated something to the business owner of the company and in quite a few cases the meaning supporting a logo design is equally as important as how it serves the business it represents.

Develop logo design produced for a Royal Oak interior developer, layout function a collection of red circles that converge and also replace the letter O in the center of the logo design.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Royal Oak interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who organizes, researches, collaborates, and oversees such ventures. Interior design is a diverse occupation that includes conceptual development, area planning, site inspections, programming, research, corresponding with the stakeholders of a project, construction management, and execution of the design.

logo layout provided for Advanced Leadership Solutions, the characters for letter V as well as A in middle of words progressed have been changed to connect straight into words listed below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Royal Oak logo design project was done for a management guide that aids business professionals to become more effective at handling people, expectations, and profitability.

A logo style featuring a fisherman in the center of the name casting a fly towards the visitor.

On The Fly | Logo Design | Retail Branding

With companies such as Cabelas and Bass Pros raking in more than 7 billion a year selling supplies and equipment to outdoor sporting fans the owners of On the Fly understood the market place was ready for an outdoor sporting store that functions as a consignment company. Whether or not you are into boating, angling or mountain climbing, or even hunting, On the Fly provides a place for outdoor sports enthusiasts with all types of interests, a location to sell their used products to other sports enthusiasts. I created their Royal Oak logo design dsign using an illustration which seizes the attention of traffic and projects an image that invokes the passion of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the graphic of a fly fisherman in his natural and tranquil habitat.
Logo layout MQ ranches, this logo style has actually a field included right into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo idea wasn’t actually designed for an Royal Oak regional farm it was actually created for a commodities broker, and this particular company logo was one of multiple that fell underneath the MQ umbrella … MQ commodities was one, MQ trading was another. The aim was to create a image that projected trust, success, and opulence.
Logo design developed for using an indicator for the restaurant (Brewgrrs), it is an elaborate manuscript font style that is evocative a renowned sports group logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I’ve designed loads of restaurant logo designs and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bake shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a cool project in which I worked directly with the owner to develop a business logo that worked extremely well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the lighted signage that hung over their doors, and was highly visible and very legible from over a block away.