Ham Lake Logo Design

Nearly every new Ham Lake company knows they require a logo, yet few new business owners thoroughly recognize the crucial role their logo design can perform in their success, or precisely why one logo functions far better than another. A logo has a critical and sustaining impact on the success of a company, select the correct one and it can make the door swing and cash register ring, go with the wrong one and it can be a barrier and an impediment for the longevity of a company. The logos presented in the ImageCo portfolio help Ham Lake companies succeed, they are effective in any given circumstance and the reason they are so effective is because they all have these five things in common.
  1. Simplicity: simple logo designs don’t demand consideration, they can be comprehended in merely a glance.
  2. Scalability: from business cards to billboards a scalable logo design will remain legible and equally emotive at virtually any size.
  3. Versatility: logos that function on any sort of device, in print, on product packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they are unique, and they are suitable for the organization they stand for.
  5. Relevance: a business logo needs to be ageless and should feel relevant today, tomorrow, and twenty years from now.

Retro logo layout of a bicycle created for a Ham Lake coffee cafe and a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This fledgling coffee roaster and coffeehouse were actually opening in an old part of the city and really wanted to cast a retro feel without appearing as monotonous or low energy. I achieved each of the jobs by developing a trademark concept that uses a man on a high wheel bicycle (aka The Penny Farthing), it is antiquated, higher energy, and is a timeless business image.

clinical logo design with a microscopic lense slide as well as germs created for Ham Lake clinical facility.

Mid-Valley Pathology | Logo Design

Pathology is the science that analyzes the triggers and consequences of diseases, especially the branch of medicine that deals with the laboratory assessment of specimens of human body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology logo design I came up with is really the sole instance I call to mind where I was able to integrate a bacteria-laden microscope slide right into a business logo design.

Typically I try not to be extremely literal with a design and to a point, this design approaches the company it represents very literally, yet it does it in a way that integrates the slide as part of the name so it doesn’t serve so much as an explanation of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more focus grabbing and much more meaningful.

logo layout with a leaping green frog made for a family enjoyable center in Ham Lake.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a very fun project to work on, probably because a trampoline park is all about fun. It’s also a project that is way out of the usual of the sorts of projects that come my way, I’ve produced dozens of logo designs for physicians, dental offices, and lawyers but Cool Springz is without question the one and only trampoline park that I have actually ever gotten the privilege to work on.

Given that the full name of the business has the word springz in its name the clear choice would have been to integrate a couple springs into the concept but Cool Springz is a fun place to go and spring doesn’t really resonate an atmosphere of fun does it. My thought process on this logo design project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, eventually I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better dynamic high energy mood.

In the end, Cool Springz ended up loving my design and named the frog Jax and integrated him in to everything they used for advertising. I also believe this is the only time that a logo I designed was made into a mascot when they had an employee costume fabricated to look just like my frog design.

photography logo featuring a flock of birds, a mountain, a trail, a stream, and also a tree - developed for Ham Lake traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a logo project I took on for a travel photographer, which is a rather niche field of photography and I think it is a niche field because travel photographers tend not to capture places or things but instead project emotional journeys through the photos they record. The idea behind this logo concept was to make use of negative space to convey more than what was visible upon initial glance, which I think is quintessential of the majority of professional photographers in that they frequently tell entire stories using their photography.

It’s said that a picture is worth a thousand words but I think that some photographs convey a lot more than that because their photos frequently have an emotional resonance that can’t be conveyed with mere words. I attempted to do something comparable to this logo by using the positive space in the design to voice one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my objective was to both brand this photographer with a memorable  Ham Lake logo design but also to show the depth in her work and in the way that she views the world through the lens of her camera.

 Ham Lake logo layout with a seagull made use of for the letter A. Designed for a wireless retail company.

Coastal Wireless | Logo Design

The bulk of custom logo design jobs that I take on I seriously relish and the Coastal Wireless design was one that I really felt good about, but the customer didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the letter A however the customer, even though he loved the concept, didn’t care for my choice of birds. This man truly disliked seagulls, which he referred to as the “rats of the sky”, thankfully the rest of his friends and family did not share his aversion for this specific variety of sea bird.

When I turn a concept over to a customer I urge them to share it with friends and colleagues and family members as well as with folks that they don’t even know so as to get unprejudiced point of views on the worthiness of a design concept. Fortunately, he discussed it with his family members and they really loved the design and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he proceeded with the original design.

Logo designs are a weird animal in the design world given that the people that have a tendency to hire a professional to create their business logo understand how essential a logo is for their company so they are much more vested in the final result. Every logo design project has it’s share of hurdles, but the biggest challenge is identifying that sweet spot in a design that operates really well at the task it’s needed to do in branding a business and also providing the client the identity they see for themselves.

a red panda logo style with bamboo in the background, layout for Ham Lake publication publisher

Red Panda Publishers | Logo Design

The book spine is a cramped segment of real estate to work with, however it is the most necessary part of a printed book since it is in most cases the primary thing a person sees in the bookstore. Regarding a publisher, it’s the most ideal opportunity that they will likely ever get to promote their brand and get their logo design in front of the people that buy actual books.

This three color design is vibrant, picturesque and eye-catching and it gives plenty of territory for the title and the author’s name.

Air LA logo developed for an airline company in Los Angeles, the logo design has two letter A's with benches customized to indicate they are wings.

Air LA | Logo Design

Airlines come and go yet it seems that in many cases 1 of the traits people usually tend to recall the most are their logos. The Air LA logo design was done for a small startup commuter/shuttle air service situated in LA and while I’m not certain it really “took off” their custom logo didn’t slow them. The bookend A’s in their title lent itself well to affording a good sense of airline flight and it was certainly a victory.

 Ham Lake logo design utilized for advertising and marketing and a label design for Vintage Case includes an old font layout.

Vintage Case | Logo Design

Vintage case focused in brand new cases for musical instruments, which looked to be older cases. For this logo concept I tried to come up with a logo that offered a fluid retro feel to it and could easily be used for everything from a web site to an insignia on brand new cases that appeared like they were from another point in time.

Logo created for an orthodontist in Ham Lake, layout consist of an arc with lines intersecting through it to imply steel dental braces.

Kujak Orthodontics | Logo Design | Sign Design

Dental business logos can be one of the most challenging logo design jobs due to the fact that it appears that each and every dental professional incorporates a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dental logos are one of the most cliche ridden professions when it comes to company branding, if dining establishments approached their advertising in the exact same way dentists do every one of their logos would definitely be a picture trying to explain anything they served, McDonalds would probably contain an image of a potato and a cow.

I understand the thinking behind incorporating an image of something mouth associated to a dentist’s logo but it has to be performed subtly or it will just look like every other clipart dental professionals logo that litter the branding landscape of the dentistry industry.

I really love doing dentist logo designs simply because it challenges me to come up with a design that implies the field of dentistry or a certain field of dental treatment like orthodontics without resorting to the stereotypical approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and ultimately I created a concept that does not have a single smile or a tooth in it, but even though they aren’t obvious, they are still implied in the concept. When I turned this particular design over to the client the only smile that was obvious was the smile on Dr. Kujak’s face.

William McNally logo design designed for a family not-for-profit, the logo design features 4 characters staggered in height to stand for a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation reached out to ImageCo to help them come up with a logo design that would be illustrative of the devotion that William McNally had for the folks in his community. Many logos with the name “family” in them tend to contain images of a happy family, a cliche heavy technique to any logo design is to be far too literal with regards to what the name says or the industry it represents. I’ve discovered that the best concepts are the ones that are understated and don’t hit the viewer on the head with what the company or institution hopes to project.

The McNally Foundation’s name presented a unique opportunity to do a logo design which communicated that they were about families without being overtly corny about it. The aim of a logo is to be remembered and recognized and if the designer tries to use the logo design to summarize specifically how people should think or feel they don’t understand the goal of a logo. If people have to ponder a logo design to understand what it means, it has failed, a logo needs to be instantly comprehended and a logo design that illustrates itself will never have the chance to be comprehended.

Logo layout developed for a hair style workshop including a manuscript font a hummingbird and an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a company logo that carried an atmosphere of serenity and class for their new hair salon. I came up with a concept which did not go the obvious direction of designing just a stylized orchid but instead delivered a logo design which suggested a flower in the formation of a swirl integrated in to the letter O in the name and by placing attention on the concept using the silhouette of a hummingbird floating above the logo design itself. The obvious path in creating a company logo is frequently the wrong course and in this case, the design ended up not being about the flower but instead put the emphasis on the emotion that they really wanted to forecast to their customers.

Arabian horse logo layout created for a horse cattle ranch that concentrates on reproducing Arabian program equines.

Dazzo Arabians | Logo Design

ImageCo crafted a distinct company logo concept styled to embody the unique physical traits of the Arabian breed of horses. With a distinctive head form and high tail carriage, the Arabian is one of the very most immediately identifiable equine breeds in the entire world.

Las Cafe logo style a little dining establishment, style includes a modified manuscript font style which hovers above a group of elaborate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Cafe logo design a tiny dining establishment, layout contains a customized script typeface which floats above a group of elaborate lines and also dots.

Logo style for a software program programmer the layout attributes and legendary aspect of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central part of an operating system (OS). Typically, the kernel is responsible for memory management, process and task control, and hard drive managing. The kernel attaches the system hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that functions as a connection in between the software program and hardware.

The business logo I came up with for Smart Kernels was based on an actual bridge that is located a couple of miles from the business offices of Smart kernels. It’s a logo design that doesn’t attempt to identify anything to anyone regarding what business they are in or how it relates to their specific location. But it intimated something to the business owner of the company and in many cases the symbolism supporting a logo design is just as important as how it brands the company it represents.

Evolve logo design produced for a Ham Lake indoor developer, layout attribute a collection of red circles that converge and change the letter O in the middle of the logo layout.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Ham Lake interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is someone who prepares, explores, collaborates, and oversees such tasks. Interior design is a diverse occupation that includes conceptual development, space planning, site examinations, programming, research study, communicating with the stakeholders of a project, construction management, and execution of the design.

logo style done for Advanced Leadership Solutions, the characters for letter V as well as A in center of words advanced have been customized to connect straight right into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This Ham Lake logo design job was done for a management consultant that aids business leaders to become more efficient at handling people, expectations, and profitability.

A logo layout featuring an angler in the center of the name casting a fly towards the customer.

On The Fly | Logo Design | Retail Branding

With brands such as Cabelas and Bass Pros raking in more than 7 billion a year selling goods and equipment to outdoor sporting lovers the owners of On the Fly knew the market was prepared for an outdoor sporting store that functions as a consignment business. Whether you are into boating, fishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a spot to market their previously owned products to other sports enthusiasts. I tailored their Ham Lake business logo dsign using an illustration that garners the attention of vehicles and projects an image that evokes the enthusiasm of the outdoors. With visitor traffic that averages forty five miles per hour I knew it would take more than the average logo/sign to get travelers to take notice, hence the illustration of a fly fisherman in his natural and tranquil habitat.
Logo design MQ ranches, this logo layout has a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms brand design wasn’t actually composed for an Ham Lake regional farm it was actually designed for a products broker, and this brand was one of a handful of that fell under the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was actually to produce a image that projects trust, financial success, and opulence.
Logo created for using an indication for the restaurant (Brewgrrs), it is an ornate script font style that is evocative a popular sports team logo.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have designed loads of restaurant logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments|eateries} all over the United States, from cupcake bakeries to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my favorite. Brewgrrs was a neat undertaking where I worked closely with the business owner to design a logo that worked very well and did a fantastic job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the illuminated signage that hung over their doors, and was highly visible and very legible from over a block away.