Acute Care 360 ImageCo, Hopkins, Minnesota, MN,

ImageCo, Hopkins, Minnesota, MN,

Evolv Design logo designed by ImageCo, Hopkins, Minnesota, MN,

Red Panda Publishers logo designed by ImageCo, Hopkins, Minnesota, MN,

Hopkins, Minnesota, MN,

ImageCo, Hopkins, Minnesota, MN,
ImageCo, Hopkins, Minnesota, MN,

Mid Valley Pathology logo designed by ImageCo, Hopkins, Minnesota, MN,

FSA OK logo designed by ImageCo, Hopkins, Minnesota, MN,

Emerald Heights logo designed by ImageCo, Hopkins, Minnesota, MN,

Club Sapphire logo designed by ImageCo, Hopkins, Minnesota, MN,

Downtown Dogs logo designed by ImageCo, Hopkins, Minnesota, MN,

School board logo designed by ImageCo, Hopkins, Minnesota, MN,

Ferry Street Coffee Company logo designed by ImageCo, Hopkins, Minnesota, MN,

Stoney Forensic logo designed by ImageCo, Hopkins, Minnesota, MN,

Smart kernels logo designed by ImageCo, Hopkins, Minnesota, MN,

POINTERS ON CHOOSING THE RIGHT LOGO DESIGNER

BUDGET

A business logo is an investment in both your time and your money so whenever a design firm presents a money back guarantee try to bear in mind that they can not refund the amount of time you commit which is eminently more precious than your money is.

PORTFOLIO

Many designers talk a good game but ultimately a design firm can only be judged from the quality of their design work, if the work in their portfolio doesn’t contain real world samples odds are they will never be able to produce a premium logo design.

VISION

A logo’s aim is to be understood and be unforgettable, and it’s purpose is to mirror your personal vision for your organization. If a designer isn’t focused on actualizing your vision, the thing they are really focused on is how soon they can get paid.

Hopkins LOGO DESIGN​

For over 2 decades ImageCo has been helping entrepreneurs cultivate memorable brands. We have performed brand design work for farmers, colleges, diamond miners, party planners, coffee shops, retailers, and virtually every other kind of business concern you can envision. What makes us unique compared to typical graphic designers is that our background is rooted in the electrical sign industry so we undertake every logo design project as though it will be utilized as an electrical sign. As a result of our sign first technique our designs can, and have been employed in everything from clothing labels to billboards. Our sign first method insures that our logos are equally effective whether they are used in television commercials or website headers, they are consistently recognizable, understood, and always remembered irrespective of scale or function.

American Made ★ Design

The one difference that really sets ImageCo apart from other design firms that you probably have stumbled upon in Google’s search results, companies like Thumbtack, Design Hill, Upwork, or Crowdspring is that each and every project we are retained to do, we do ourselves. Regardless of the kind of design project we undertake, brand identity design, web page, trade show booth, or retail sign, we do not, and never will job out our customer’s projects to companies located outside the US. Whenever you contact us at 1-855-IMAGECO the person that picks up the phone is ImageCo’s owner and designer, not an agent that marks up the cost of your project and determines the terms of how my customers and I do business.

CHARACTERISTICS OF AN EFFECTIVE LOGO DESIGN

Virtually every new Hopkins entrepreneur understands that they need a logo, but few new business owners entirely comprehend the vital role their business logo can perform in their success, or precisely why one logo design functions more effectively than another. A business logo has an instant and long-term impact on the viability of a business, pick the right one and it can make the door swing and phone ring, choose the incorrect one and it will be a barrier and an impediment for the longevity of a business. The logos featured in the ImageCo portfolio help Hopkins businesses prosper, they are effective in any given scenario and the reason why they are so effective is that they all have these 5 things in common.
  1. Simplicity: simple logo designs do not need consideration, they can be understood in just a glance.
  2. Scalability: from label to store signs a scalable logo will be legible and equally emotive at virtually any dimension.
  3. Versatility: logos that work on any type of device, in print, on packaging, on a mobile phone, or on a ball cap.
  4. Suitability: they are appropriate, they feel right, and they are suitable for the product or business they represent.
  5. Relevance: a company logo should be ageless and will feel equally relevant today, tomorrow, and forty years from today.

understand your brand

Brand – It’s both a verb and a noun, it’s an identifying mark as well as the process of noting something to ensure that it could be distinguished, its origin comes from the mark branded onto animals. Nowadays a brand signifies virtually anything with an intention, regardless if it be revenue or government agencies, a brand is an inherent aspect of specifying the worth of a specific thing in the customer’s mind.

Branding – Is sort of like advertising and marketing’s sexy sister, they are all from the same family, the difference being that marketing and advertising have to do with making a promise and branding’s objective is to deliver on that promise. Branding is also a strategic popularity contest directed at a target market, it’s objective is to produce a mental image that the target market can relate to.

Brand Image – An image planted and cultivated by advertising and marketing and identity design. When somebody mentions the brand names Lamborghini or Corvette what we think about is their brand image, it’s an image that exists in our minds. That image isn’t an image of a car with 4 wheels that can move us from point A to point B, the the mental image we have (or at least I have) is of speed, beauty, of something dangerous and unique . That is brand image and brand image is what makes individuals want those brands. Brand image is why individuals acquire specific brands, from Nike to Adidas Chevy or Ford, Democrats or Republicans … all driven by brand images that people can identify with.

Branding Agencies – If you look back at the beginning of many branding companies you’ll discover that they are frequently re-branded marketing and advertising firms. When somebody states they are in marketing most individuals will likely have an idea about what they do. Yet when somebody says “I am in branding”… it just seems more impressive, possibly it’s since the majority of people don’t know what it means to be in branding so it comes off as mysterious and kind of attractive.

Brand Identity – Is a comprehensive term that describes the visual components of a product or agency that affect view points. This largely includes the name, the logo design, the product packaging, the colors used but can also consist of sound, lights, texture, signs, just about anything that can be seen, touched or heard become part of a brand identity.

Brand Identity Designers
– A brand identity designer is a visual designer that focuses on a kind of visual design that helps form the image of a company, a product or a company. Brand identity designers create logo designs, sign designs, packaging, and also collateral material such as cards, stationery, and sales brochures. Some identity designers also design sites and also software interfaces. The vital function of a brand identity designer is to create the visual cues as well as a psychological tone with the objective of affecting activities, outcomes and also understandings.

select logos & signs

Retro logo design of a bike produced for a Hopkins coffee cafe and also a coffee roaster.

Ferry Street Coffee Company | Logo Design | Retail Branding

This start-up coffee roaster and coffeehouse were launching in an old section of the town and wished to visualize a nostalgic feel without appearing as uninteresting or low energy. I accomplished both tasks by developing a business logo concept that includes a man on a high wheel bicycle (aka The Penny Farthing), it is old-fashioned, high energy, and is a ageless business image.

medical logo design with a microscopic lense slide and also germs made for Hopkins medical center.

Mid-Valley Pathology | Logo Design

Pathology is the science which studies the root causes and consequences of diseases, especially the branch of medicine which deals with the laboratory evaluation of samples of body cellular material for diagnostic or forensic objectives.

The Mid-Valley Pathology brand I came up with is really the sole instance I remember in which I was in a position to incorporate a bacteria-laden microscope slide into a business logo design.

Generally I attempt not to be overly literal with a concept and to a degree, this design approaches the company it serves fairly literally, yet it does it in a way that incorporates the slide as part of the name so it doesn’t serve so much as a description of what Mid-Valley Pathology does so much as acts as an enhancer to the name that helps make it more appealing, more focus grabbing and even more memorable.

logo style with a jumping green frog developed for a family fun facility in Hopkins.

Cool Springz | Logo Design | Retail Branding

The Cool Springz Trampoline Park was a really fun project to work on, most likely because a trampoline park is all about fun. It’s additionally a project that is way out of the norm of the types of jobs which come my way, I’ve produced dozens of logo designs for health care providers, dental practices, and legal professionals but Cool Springz is without question the one and only trampoline park which I have actually ever gotten the privilege to work on.

Given that the full name of the business features the word springz in its name the apparent choice would have been to integrate a some springs into the design but Cool Springz is a fun destination to go and spring does not actually resonate an atmosphere of fun does it. My thought process on this project went from springs (boring) to what jumps around, kangaroos … but kangaroos are cute and this place is cool, inevitably I landed on a green tree frog and a dimensional treatment of the name itself to give the logo a better lively high energy mood.

In the end, Cool Springz ended up loving my brainchild and named the frog Jax and incorporated him in to everything they utilized for promotion and marketing. I also believe this is the only time that a logo I came up with was transformed into a mascot when they had a staff member costume fabricated to look exactly like my frog design.

digital photography logo design including a group of birds, a hill, a path, a stream, and a tree - created for Hopkins traveling digital photographer.

Travel Don’t Wander | Logo Design | Website Design

Travel Don’t Wander was a custom logo design project I took on for a travel photographer, which is a pretty specialized field of photography and I believe it is a niche sector because travel photographers don’t capture locations or things but instead project emotional journeys through the pictures they capture. The idea behind this logo composition was to use negative space to convey more than what was visible upon first view, which I think is quintessential of most good photographers in that they frequently tell whole stories using their photography.

It’s said that a picture is worth a 1000 words but I think that some photographs convey considerably more than that because their photos often have an emotional resonance which can’t be communicated with just words. I made an effort to do something very similar to this logo design by employing the positive space in the design to suggest one thing and then at the same time using the negative space to expand upon what was conveyed through the first impression. I think, in hindsight, that my goal was to both brand this photographer with a memorable  Hopkins logo design but also to illustrate the depth of her work and in the way that she sees the world through the lens of her camera.

 Hopkins logo layout with a seagull made use of for the letter A. Designed for a cordless retail organisation.

Coastal Wireless | Logo Design

The majority of business logo design jobs that I take on I honestly take pleasure in and the Coastal Wireless assignment was one that I really felt good about, but the client didn’t quite share my enthusiasm for it. I felt really good about the concept of using the seagull silhouette as a stroke in the character A however my customer, while he loved the concept, didn’t care for my choice of birds. This particular guy seriously loathed seagulls, which he referred to as the “rats of the sky”, fortunately the rest of his friends and family did not share his scorn for this specific breed of sea bird.

When I turn a concept over to a client I urge them to talk about it with colleagues and family members as well as with other people that they don’t actually know so as to get impartial point of views on the merit of a concept. Fortunately, he discussed it with his family and they adored the concept and were able to reason with him and get him to sign off on it, but not before he worked me over to include every other seabird he could think of … eventually I was able to talk him out of his alternative of a pelican and he went with the original concept.

Custom logo designs are a strange creature in the design world because the people that are inclined to hire an expert to design their business logo comprehend how crucial a logo is for their organization so they are much more invested in the outcome. Every logo design job has it’s portion of obstacles, but the greatest obstacle is identifying that sweet spot in a design that functions really well at the task it’s needed to do in branding a business and also giving the customer the image they see for themselves.

a red panda logo design with bamboo in the background, layout for Hopkins publication publisher

Red Panda Publishers | Logo Design

The book spine is a slender parcel of real estate to work with, yet it really is the most critical part of a published book because it is often the primary thing a person sees in the book store. For a publishing company, it’s the best opportunity that they will ever have to publicize their brand and get their logo design in front of the individuals that purchase actual books.

This three color design is vivid, colorful and eye-catching and it gives plenty of room for the title and the author’s name.

Air LA logo design designed for an airline in Los Angeles, the logo design has two letter A's with benches modified to imply they are wings.

Air LA | Logo Design

Airlines arrive and go however it looks like that in many occurrences one of the traits people often tend to recollect the most are their logos. The Air LA logo design was done for a small start-up commuter/shuttle airline company situated in LA and while I’m not certain it really “took off” their custom logo didn’t ground them. The bookend A’s in their name lent itself well to imparting a spirit of airline flight and it was undoubtedly a winner.

 Hopkins logo layout used for advertising and marketing as well as a tag style for Vintage Situation features an antiquated font style.

Vintage Case | Logo Design

Vintage case specialized in new cases for music instruments, which looked to be antique cases. For this custom logo design I sought to come up with a logo that possessed a fluid old style feel to it and could be used for everything from a web page to a label on brand new cases that appeared like they were from another generation.

Logo produced for an orthodontist in Hopkins, layout include an arc with lines converging via it to indicate steel braces.

Kujak Orthodontics | Logo Design | Sign Design

Dentistry logo designs can be one of the most difficult logo projects because it appears that virtually every dental professional features a smile, a tooth, a smiling tooth, or a toothy smile in their design. Dentistry business logos are one of the very most cliche ridden professions when it comes to company branding, if restaurants approached their advertising in the very same way dental offices do every one of their logos would be a picture trying to explain something they served, McDonalds would probably contain a picture of a potato and a cow.

I understand the thinking behind adding a likeness of something mouth related to a dentist’s logo design but it has to be done subtly or it will just look like every other clipart dentists logo that litter the branding landscape of the dental profession.

I actually love doing dental logos because it challenges me to come up with a design that implies the field of dentistry or a certain field of the field of dentistry like orthodontics without resorting to the clichéd approach that so many dentists settle on.

Kujak Orthodontics provided such an opportunity and subsequently I created a concept that does not have a solitary smile or a tooth in it, but even though they aren’t overt, they are still implied in the concept. When I turned this particular design over to the client the only smile that was obvious was really the smile on Dr. Kujak’s face.

William McNally logo design created for a family not-for-profit, the logo includes 4 characters surprised in height to represent a family unit with in the design.

William McNally | Logo Design | Branding

The William McNally Family Foundation asked ImageCo to help them come up with a logo design that would be depictive of the devotion that William McNally had for the people residing in his city. Most logos with the name “family” in them tend to contain images of a happy family, a cliche heavy approach to any logo design is to be very literal pertaining to what the name says or the industry it represents. I’ve found that the best designs are the ones that are understated and don’t hit the viewer on the head with what the company or institution wants to relate.

The McNally Foundation’s name offered a unique opportunity to do a logo which communicated that they were about families without being openly cheesy about it. The goal of a logo is to be remembered and recognized and if the designer makes an effort to use the logo design to illustrate exactly how people ought to think or feel they don’t understand the goal of a logo. If people have to consider a logo design to understand what it means, it has been in vain, a logo needs to be immediately understood and a logo that illustrates itself won’t have the opportunity to be understood.

Logo design created for a Hopkins hair design workshop featuring a manuscript font a hummingbird and also an indicated orchid for the letter O.

Wild Orchid Studio | Logo Design Project

Wild Orchid Studios needed a business logo that projected a sense of relaxation and elegance for their new hair studio. I created a design that didn’t go the obvious path of designing simply a stylized orchid but alternatively designed a business logo that suggested a flower in the pattern of a swirl featured in to the letter O in the title and by placing emphasis on the concept along with the silhouette of a hummingbird hovering over the logo itself. The obvious path in creating a business logo is usually the incorrect path and in this case, the design ended up not being about the orchid but instead put the emphasis on the feeling that they really wanted to transmit to their customers.

Arabian horse logo design produced for an equine ranch that concentrates on breeding Arabian show equines.

Dazzo Arabians | Logo Design

ImageCo designed a one-of-a-kind custom logo concept customized to symbolize the unique physical traits of the Arabian breed of horses. With a distinctive head form and very high tail posture, the Arabian is one of the very most immediately recognizable equine breeds in the whole world.

Las Cafe, A Hopkins restaurant logo style a tiny restaurant, design includes a changed manuscript font which floats above a team of ornate lines as well as dots.

Las Cafe | Logo Design | Restaurant Branding

Las Coffee shop logo design a tiny restaurant, design contains a changed manuscript typeface which floats above a group of luxuriant lines as well as dots.

Logo style for a software programmer the layout attributes and iconic Hopkins element of a bridge to the left of the name.

Smart Kernels | Logo Design

A kernel is the central component of an operating system (OS). Typically, the kernel is responsible for memory administration, process and task management, and disk operations. The kernel links the computer hardware to the application software. In other words a kernel is {essentially|quite literally a bridge that operates as a connection between the software and computer hardware.

The logo I came up with for Smart Kernels was based on an actual bridge that is located a few miles from the offices of Smart kernels. It’s a logo design that doesn’t attempt to point out anything to anyone pertaining to what business they are in or how it relates to their specific location. However, it represented something to the business owner of the company and in quite a few cases the meaning supporting a company logo is equally as important as how it serves the business it stands for.

Develop logo layout developed for a Hopkinsindoor developer, design attribute a collection of red circles that intersect and also change the letter O in the center of the logo style.

Evolv Interior Design | Logo Design | Branding

Evolv Design is a Hopkins interior design company and this logo design is representational of the work that an interior designer does in. An interior designer is somebody who organizes, explores, collaborates, and oversees such projects. Interior design is a diverse occupation that involves conceptual development, area planning, location inspections, programming, investigation, communicating with the stakeholders of a project, building and construction management, and implementation of the design.

logo design done for Advanced Leadership Solutions in Hopkins, the characters for letter V and A in center of words advanced have been modified to tie directly into words below.

Advanced Leadership Solutions | Logo Design | Website Design

This particular Hopkins logo design job was completed for a management consultant that aids business professionals to develop into more successful at handling people, expectations, and productivity.

A Hopkins business logo style including a fisherman in the center of the name casting a fly in the direction of the visitor.

On The Fly | Logo Design | Retail Branding

With brand names like Cabelas and Bass Pros raking in more than 7 billion a year offering supplies and equipment to outdoor sporting enthusiasts the owners of On the Fly knew the market place was prepared for an outdoor sporting merchant that functions as a consignment business. Whether you are into boating, sportfishing or rock climbing, or even hunting, On the Fly presents a location for outdoor sports enthusiasts with all sorts of passions, a place to market their previously owned equipment to other sports enthusiasts.

I designed their Hopkins logo design design with a graphic that garners the attention of traffic and sends an image that arouses the passion of the outdoors. With visitor traffic that averages 45 miles per hour I knew it would take more than the typical logo/sign to get travelers to take notice, hence the picture of a fly fisherman in his natural and serene habitat.

Logo layout MQ farms, this Hopkins company logo design has actually a field included into the letter Q.

MQ Farms | Logo Design | Branding

The MQ farms custom logo concept wasn’t really designed for an Hopkins area farm it was in reality designed for an investments broker, and this particular business logo was one of many that fell beneath the MQ umbrella … MQ commodities was one, MQ trading was another. The objective was to develop an identity that projected esteem, success, and prosperity.

 Hopkins Logo design for a nonprofit, Turning Point Solutions - the logo style feature for ostensibly dealing with arrowhead and the arrowheads indicate that it is a ruby shape.

Turning Point Foundation | Logo Design

The Turning Point Foundation was totally open to what type of logo design that they desired, that can be a good thing or a bad thing. Good in that it gives a designer the flexibility to discover any idea that comes to mind, bad in that it’s challenging to hit a bullseye without recognizing where exactly the target is. Thankfully, in this particular case, I hit a bullseye with the first go.

Logo created for using an indication for the dining establishment (Brewgrrs), it is an elaborate script font that is similar to a well-known Hopkins sports team logo design.

Brewgrrs Restaurant | Logo Design | Restaurant Branding

I have crafted dozens of restaurant business logos and business signs for restaurants, diners, sports bars, night clubs, dining establishments, and eateries all over the US, from cupcake pastry shops to pizza parlors and oyster bars, out of all of them I think Brewgrrs was my absolute favorite. Brewgrrs was a neat undertaking where I worked directly with the proprietor to design a logo design that worked very well and did a great job to brand them, it functioned on everything on everything from coasters, and tap handles all the way to the neon signage which hung above their doors, and was highly visible and very easy to read from over a block away.

commercial identity design projects

Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Electrical sign design for Hopkins restaurnat designed by Hopkins Sign Business
Hopkins logo design and brand identity design for Hopkins businesses
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,

Logo designed by ImageCo, Hopkins, Minnesota, MN,

Logo designed by ImageCo, Hopkins, Minnesota, MN,

Logo designed by ImageCo, Hopkins, Minnesota, MN,

Logo designed by ImageCo, Hopkins, Minnesota, MN,

Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,
Logo designed by ImageCo, Hopkins, Minnesota, MN,